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After a four-year gap due to the COVID pandemic, we eagerly returned to Anguilla for a two-week vacation. We love this tiny Caribbean island and have taken a welcome break from Vermont winter for fifteen years. I have written many posts about lessons from Anguilla gleaned during our visits, and this trip uncovered more. The trip For the first time in many years, Celia and I stayed in Anguilla without company.
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover floating face serum, a smokin’ festival sponsorship and predictive palettes. THE CALI VIBES FESTIVAL WAS A TOTAL SMOKESHOW Music festivals and weed go hand in hand, but a cannabis brand has never served as a presenting sponsor of a major U.S. fest—until now, that is.
Skift Take: Andre Cholewinski champions supporting local causes over boycotting destinations. His forward-thinking approach to responsible event planning fosters positive change without sacrificing community engagement.
Academic Venue Solutions (AVS) are delighted to announce the appointment of Ross Cox, Co-founder of Dispace as a new non-executive board member. Starting 2024 on a high, Ross will be joining the board of directors alongside a vast group of industry experts to support the direction of the organisation. A UK based not-for-profit marketing consortium, AVS connects event buyers with academic venues through its venue finding service.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
The north London Camden venue is proving that there is a steady growth of confidence in the industry with an increase in a wide variety of event contracts from 2022/23 – 2024. Bookings are such that availability for popular dates from September this year are proving hard to find. Head of events Rhiân Pressley said “we have definitely turned a corner and organisers are now reverting to longer lead times.
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The north London Camden venue is proving that there is a steady growth of confidence in the industry with an increase in a wide variety of event contracts from 2022/23 – 2024. Bookings are such that availability for popular dates from September this year are proving hard to find. Head of events Rhiân Pressley said “we have definitely turned a corner and organisers are now reverting to longer lead times.
Julius Robinson, Chief Sales & Marketing Officer, U.S. and Canada, Marriott International Non-Traditional Venues: Our teams have received increasing requests for nontraditional venues, outdoor setups and reimagined creative spaces.
Royal Ascot’s ‘Chefs in Residence’ line up has been announced, combining eleven Michelin stars and three Michelin Green Stars between them. Raymond Blanc OBE , the two Michelin-Star and Michelin Green-Star chef, returns to the regal embrace of Panoramic Restaurant, his culinary haven and resident restaurant, to play his pivotal role as Chef Ambassador to the racecourse, making it the epitome of Royal Ascot fine dining.
Companies and associations looking for practical ways to move forward with their Net Zero (and general sustainability) journeys now have a new route to take for conferences, events, showrooms and training facilities.
In support of the Mayor of London’s ‘off-peak Fridays’ campaign to encourage a further return to the office, 15Hatfields will be offering a competitive end of week rate for events and is calling on other venues and event suppliers to follow suit. With organisers continuing to face the ongoing challenge of rising costs, following the announcement of Sadiq Khan’s plan to reduce peak-time train fares in the capital, the leading sustainable events venue is offering 20% off of its dry hire and daily
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
ROCHESTER, MN � Voting for the People's Choice Award is now open! Part of EXHIBITOR Magazine's Portable/Modular Awards, the People's Choice Award is t.
Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience. Understanding Your Audience: The Key to Tailored Event Promotion First and foremost, knowing your audience is crucial.
Project Ocean Monterey – Empathy and Turtles “The tides are in our veins.” – Robinson Jeffers. When I saw this quote standing tall on a white and strategically lit column in the middle of a busy bird exhibit in the Monterey Bay Aquarium, I knew it would make it into our Project Ocean film. I wasn’t exactly sure where or how it would appear, but I knew instinctively that it captured a vision for the film I had not yet found the words to describe.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Princess Sarah Culberson says that assumptions can be a good thing. When they’re acknowledged and examined, they can be powerful tools for personal and communal growth. “By recognizing our assumptions, we open the door to understanding our biases and perspectives, which is the first step in expanding our worldview,” Culberson says.
DALLAS � The International Association of Exhibitions and Events� (IAEE) proudly supports the Exhibition Services and Contractors Association (ESCA) in.
In January 2024, EP Team was appointed Traffic Management Consultant for Canary Wharf Management Group. The contract required EP Team to design and implement industry best practice Traffic Management plans for the popular light exhibition held in London’s Canary Wharf.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
In the fast-evolving landscape of Investor Relations (IR), the role of Investor Relations Officers (IROs) is undergoing a transformation driven by market volatility, regulatory shifts and the increasing integration of technology in the financial landscape. That’s why to enhance efficiency and strategic decision-making, IROs are increasingly incorporating artificial intelligence (AI) into their practices, freeing up time by automating routine tasks and amplifying stakeholder engagement.
Find Unique Venues, Meet to Your Own Drum As a seasoned event planner, finding the perfect meeting space is crucial to creating an event that resonates with your clients and attendees. Our website, UniqueVenues.com , stands out as an invaluable tool in your search for an unconventional space that truly captures the essence of your event. Many planners have indicated that 2024 is the year to book totally unique locations – read on and see why we’re the trusted platform of professional meeti
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
In our latest podcast episode, Tess and I dive into the world of apps, steering clear of those overpriced, overly complex ones flooding the app stores. Instead, we’re spotlighting Joi’s latest innovation: the Joi event app. Joi is seriously revolutionizing event planning and execution, making it feasible for even small gatherings to have an app.
In the fast-evolving landscape of Investor Relations (IR), the role of Investor Relations Officers (IROs) is undergoing a transformation driven by market volatility, regulatory shifts and the increasing integration of technology in the financial landscape. That’s why to enhance efficiency and strategic decision-making, IROs are increasingly incorporating artificial intelligence (AI) into their practices, freeing up time by automating routine tasks and amplifying stakeholder engagement.
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