Fri.Oct 18, 2024

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So Many Hotel Brands, So Little Impact on Planners 

EventMB

Skift Take: The proliferation of hotel brands has made planners’ jobs more confusing – and had little influence on their final choices for meetings.

Hotels 118
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From Barbie Pop-ups to College Tours, Inside Stanley’s ‘Learn More’ Experiential Strategy

Event Marketer

Fans of Stanley’s tumblers and drinkware products are dedicated. They post about their cup collections on social media and keep up with new releases, particularly brand collabs and movie tie-ins, like Sunday’s release of the Stanley x “Wicked” collection of Quenchers inspired by the upcoming film’s Elphaba and Glinda characters. The limited-edition green and pink collection was very popular , quickly selling out after shoppers flocked to Target and its site to buy the Quenchers, and millions of

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Why Use Intent-Based Networking to Connect Participants with Purpose? 

Event Leadership Institute

In the fast-paced world of business events, traditional networking often feels like a game of chance — hoping that the right conversation or connection will happen in a crowded room. But what if networking wasn’t left to luck? What if every interaction you had was intentional, focused, and aligned with your goals? Intent-based networking leverages participant data, advanced algorithms, and artificial intelligence to match individuals with shared goals and interests.

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Hot Flavors: Six Brands That Crushed Sampling at NACS 2024

Event Marketer

Bourbon-glazed fried chicken with fluffy biscuits, Barbie Jelly Belly and Orange Cream Coke… it was enough to convert any health-food addict into a convenience store connoisseur. The 2024 NACS Show, a global event for the convenience store industry, brought together over 26,000 attendees to the Las Vegas Convention Center, Oct. 8-10, setting a new record with attendance up 8.5 percent compared to last year and 3.8 percent higher than the previous record in 2018.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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Female-founded technology platform Where You At raises £2.5 million in pre-seed funding round

Event Industry News

Where You At (WYA), is a female-founded mesh technology platform designed to help make congested events safer. It uses indoor mapping and mesh hardware to help users stay connected in busy events, enabling people to communicate even when there is no phone signal.

More Trending

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Lightmedia Displays Ltd

Event Industry News

A family run business established in 1997, Lightmedia Displays are specialists in supplying high quality mobile and modular LED screen hire for indoor and outdoor events. LMD boasts a diverse fleet of truck-mounted screens, ranging from 12sqm to 45sqm, complete with production suites and generators. Additionally, Lightmedia possesses over 100sqm of cutting-edge 3.

Events 59
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A New Way of Thinking

PCMA Convene

All of the timber for the roof of Portland International Airport’s expansion — more than 3 million board feet — was sourced from landowners and mills that were certified for forest-friendly practices. (Ema Peters Photography) I’ve been reading nothing but praise for the newly expanded main terminal at Portland International Airport (PDX). Meant to evoke a walk in a Pacific Northwest forest, the redesigned terminal has a spectacular nine-acre, mass-timber roof, 72 mature trees, and dozens o

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GoLucid, LLC launches to help event and trade show companies find the right software

Event Industry News

As the event technology sector becomes more vast and complex, the stakes involved with selecting the right software intensify. GoLucid is a new firm that has entered the space with a strategic consultation process and proprietary matching system to help clients increase productivity and event revenues.

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5 tips to show appreciation for your attendees

MPI

After your event, you need to thoroughly show appreciation for your attendees. Thank them for their participation using the best practices in this guide.

Events 52
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Resonance = Relevance. Why Experiential is The Key to Unlocking Culture for Brands

Event Industry News

Louisa O’Connor, managing director of female-led brand experience agency Seen Presents, which represents the likes of Netflix and TikTok, has been in the industry since she joined Grace & Tailor subsidiary We are Vista, formerly Logistik, in 2008.

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Industry News for October 18, 2024

Special Events

Special Events industry news

2024 52
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Interprefy

Event Industry News

Interprefy empowers businesses, institutions, and NGOs to communicate seamlessly in their preferred language. Our award-winning AI Speech Translation, Remote Simultaneous Interpretation (RSI) and Live Translated Captions are available for any event, meeting, webinar, or conference—anywhere in the world, in-person, online or a hybrid of both.

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Prepping for your next event? Discover how a KBYG can build excitement, set expectations, engage your audience, and ensure a smooth, unforgettable experience. Read more here.

Opus Agency

Why You Need a KBYG

Events 52
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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NEC Group Conventions | ICC Birmingham, NEC Birmingham and Vox Conference Venue

Event Industry News

Big, small, blank canvas, all set up and ready to go?

Venues 64
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Smart Travel: New Alaska Airlines Rewards Coming, New Campaign Attracts Tourists to Japan’s ‘Hidden Gems,’ Uber Considers Expedia Takeover and More

Smart Meetings

With the new year quickly approaching, are you considering your options for rewards programs? Alaska Airlines’ new offers might maximize your benefits. Thinking about finally taking that trip to Japan? A new tourist campaign is working overtime to catch your eye. We’re here to catch you up on all of that, plus a potential takeover riling up the travel sector, the latest on World Travel Awards’ global competition and how Jamaica is celebrating new improvements to tourists’ travel experiences.