Wed.Jul 03, 2024

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13 Event Ideas for Sales Kick-Off Meetings

Attendease

Sales kick-off meetings (SKOs) are vital for driving success in your company’s sales team. These events bring together your company’s entire sales team from across the country to celebrate wins, reinforce company values, and equip attendees with knowledge and tools for the upcoming sales cycle. When done well, sales kick-off meetings foster unity, inspire confidence, and reignite the passion that fuels top performers.

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LA Convention Center Expansion Approved Ahead of 2028 Olympics

EventMB

Skift Take: Los Angeles is now on track to unveil a major convention center expansion, just in time for the LA28 Games.

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Cannes Lions 2024: Nine Ways Brands Brought Creative Thinking to the Riviera

Event Marketer

Many of the industry’s rules fly out of the window when it comes to activating at Cannes Lions. Intimate interactions and dwell time are prioritized over throughput. Major risks are rewarded. And in some cases, earning and keeping the attention of the innovative, c-suite-level advertisers and marketers in attendance poses a greater challenge than sticking to the budget (this is an event hosted along the French Riviera, after all).

2024 93
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The Heart of Gathering: Lessons from the Fourth of July

Smart Meetings

The Fourth of July offers reminders for why people gather Who’s getting excited for the Fourth of July? You can almost already smell the barbeque firing up. Whatever you do to celebrate our nation’s founding it’s more often than not the same every year, with certain must-haves: a barbeque, fireworks, handheld American flags, good people and sunshine.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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How Skincare Brand The Outset Capitalized on a Monthlong Pop-up at The Grove

Event Marketer

“We’re seeing people say they got a sample at the pop-up and are now coming back and buying it. It doesn’t necessarily have to be an immediate transaction if it’s about the education and the experience.” —Joanne Sulit, CMO, The Outset Co-founder Scarlett Johansson appeared in the pop-up through videos played on screens at each station. E-commerce skincare brand The Outset activated its first-ever pop-up, The Sensitive Skin Clinic, around an ambitious timeline and effort—one full month in the hig

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Field Report: How Brands at VidCon 2024 Captured the Spirit of Online Communities

Event Marketer

Thousands of digital content creators and fans attended VidCon 2024 in Anaheim, CA. (Credit: VidCon) While content creators and their fans live in a digital space, VidCon brings them offline and into an IRL location for four days of in-person engagement and connection. The digital content community descended upon Anaheim, CA, June 26-29, for the 13 th annual VidCon, a celebration of all things online video.

2024 63
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mci group publishes 2023 company report: A testament to sustainability and diversity

Event Industry News

mci group, an independent global marketing communications group with a human-first approach, proudly presents its 2023 company report. It is a comprehensive document that sets new benchmarks for the industry by measuring the group’s progress in sustainable and inclusive practices.

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Three Counties’ Group Champions B Corp at Business Summit

Prestige Events Magazine

The ‘Three Counties B Corp’ group brought together over 50 local businesses from Worcestershire, Herefordshire and Gloucestershire for a transformative summit to explore the benefits and process of the B Corp certification. The event was designed for business leaders who are interested in or already in the process of working towards their B Corp certification.

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New and Renovated: New, New England

Smart Meetings

Boutique incentives in your pick of New England port towns Up and down the coastline of New England, you’ll find historic port towns, where visitors go to enjoy the fresh sea breeze coupled with small town charm and rich history. Take three new and renovated hotels, three of these charismatic towns, and find yourself putting together the perfect New England boutique incentive experience you and your lucky attendees have longed for.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Welcome To Skiddle: Invicta Audio

Skiddle

Drum & Bass is a mainstay on the Skiddle HQ playlists, so we’re delighted to welcome Invicta Audio to the fold. Beginning as a series of parties before the lockdown, the brand launched as a label during the lockdown. Since then, they’ve gone on to release a mixture of paid and free releases from a variety of artists. Once the lockdown lifted, Invicta carried on its rise, bringing the likes of Turno to Cardiff, Crossy to Manchester, Mozey to Reading and General Levy to Bristol.

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New Book Turns Hospitality Business Leaders in More Productive Direction

Smart Meetings

After a career spent in the luxury hotel business in sales and operations leadership, including stints with Westin, Fairmont and Park Lane Hotels , business coach, speaker and founder of Training for Winners Gary Hernbroth is putting his keen leadership insights into a knowledge capsule with the publication of his book, “ Twist the Familiar: Your Playbook for Success One Story at a Time ”.

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Trust the Nation’s Most Capable Water Supplier for Your Event

Event Industry News

Whatever the size, location and scale of your event, water is a critical consideration in your planning.

2024 62
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Sustainability in Event Planning 

Event Guru

The event industry is one that can be costly when it comes to the use of materials whether this has to do with catering costs, venue costs, badges for attendees, as well as other add ons. It can be easy to view this as being costly financially, but this is a double-edged sword and can be costly for the environment as well. In recent years, the Green Revolution has become a huge focus for today’s population.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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New Report Reveals Stark DE&I Reality in Events Industry- 40% Doubt Leadership Sincerity

Prestige Events Magazine

Diversity Alliance, in partnership with CVENT and M&IT, releases a groundbreaking report revealing a significant gap between Diversity, Equity, Inclusion, Belonging and Accessibility (DEIBA) rhetoric and reality in the meetings and events industry The “Driving Success Through Diversity: Data Report 2024”, provides an in-depth look at the current state of DEIBA within event organisations, drawing upon surveys, interviews, and industry data.

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Submissions Open for Event Company Spotlight

Special Events

Submit your event company to be featured in the Fall Issue!

Events 59
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St. Gallen: Your Complete Guide to a Top Business Event Destination

The MICE

St. Gallen, located in the heart of Eastern Switzerland, is rapidly emerging as a leader of innovation and entrepreneurship. Well-known for its strategic location with direct transportation links to Germany, Austria, and Liechtenstein, the city blends its rich historical background with its emerging status as a leading destination for business events on a global scale.

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15Hatfields calls for bold and ambitious sustainability legislation 

Prestige Events Magazine

With the general election taking place this Thursday, Warren Campbell, the general manager of London’s leading sustainable events venue, 15Hatfields, is calling for bold long-term policies from whichever party secures the national vote. No matter who is elected on the 4 July, it’s essential that the government takes a long-term approach to help increase the business meetings and events sector’s sustainability efforts.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!