Mon.Sep 09, 2024

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Rethinking Next-Gen Events

EventMB

Skift Take: For an event to be memorable for younger-generation attendees, it must be meaningful and authentic—not just creative.

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The Brief: Casket Coolers and Candy Corn Suites

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Casket Coolers, Candy Corn Suites and glow-in-the-dark playgrounds. FESTIVALGOERS SLIDE INTO GOOGLE PLAY’S GLOW-IN-THE-DARK PLAYSCAPE Google Play Points members had a shot at unlocking exclusive rewards and experiences during the Zedd In The Park music festival at the LA State Historic Park last week, whether they were on-site at the “Google Play Playground” or online navigating the brand’s virtua

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Leveraging Social Media for Event Success

Tigris Events

[…] The post Leveraging Social Media for Event Success appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

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Season Preview: How Brands are Ramping up Tours and Tailgating Events for Football Fans

Event Marketer

Labor Day is in the rearview mirror, and for many sports fans, that can only mean one thing: It’s football season. Naturally, brands are lining up to earn their attention at NFL and college games with tailgating tours, sponsorship activations and pop-up experiences. Read on for a sneak preview of the experiential programs taking over the gridiron this fall.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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How This Medical Association Gets Quality Media Coverage for its Conferences

PCMA Convene

The American Society of Hematology has an extensive media approach during its annual meeting that includes access to experts and facilitated media briefings. (Adobe Stock photo) Bill Reed, FASAE, CMP, chief event strategy officer at American Society of Hematology (ASH), emailed Convene after reading “ Health Journalists Prioritize Content Generation at Industry Conferences ,” a Medical Marketing and Media article on what health-care reporters say they prioritize at medical conferences published

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Christmas Parties at Emirates Stadium 

Prestige Events Magazine

Experience the ultimate festive celebration at the iconic Emirates Stadium, home of Arsenal Football Club. Their range of unique event spaces, with views across the famous pitch, guarantee to deliver that wow factor. Choose from two all-inclusive packages with festive food, drinks, additional entertainment and enhancements starting from £95pp. What’s included?

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Walls.io: A Social Wall Platform for Engaging Events

Event Industry News

Did you know that events with live social media displays can boost audience engagement by over 50%? But, here is the catch: keeping those attendees engaged is more challenging than ever. That’s where Walls.io comes in.

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Meet Cambridge Helps To Bring International Neurotrauma Conference To The City

Prestige Events Magazine

The official bureau for conferences and events in Cambridge and the surrounding area is seeing the culmination of five years’ preparation as partner to the organising committee for one of the world’s largest medical conferences in its field. Meet Cambridge is proud to have worked alongside The International Neurotrauma Society (INTS), a body of globally-renowned scientists and clinicians tackling brain and spinal cord injuries, helping the organisers to win the bid and bring the 2024 conference

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Think big: how to run successful large-scale events

Event Industry News

Jockey Club Venues, with its collection of flexible spaces for events both big and small, has a wealth of experience when it comes to hosting and organising large-scale events. Hannah Gates, Operations Manager at Cheltenham Racecourse, shares her wisdom and offers practical advice to ensure that your large-scale event goes without a hitch.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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The Royal College of Physicians’ London events venue unveils refurbished main conference space with focus on sustainability and neurodiversity

Prestige Events Magazine

RCP London Events today announces the reopening of its Wolfson Theatre following an extensive refurbishment. Located within the Royal College of Physicians’ Grade I listed headquarters, the venue’s largest built-in tiered auditorium has undergone significant upgrades with a strong focus on sustainability and inclusivity. Sustainability at the forefront Sustainability is a key part of everyday operations across all areas of RCP London Events including catering and waste management, and the refurb

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Loquiz

Event Industry News

Loquiz is a company that provides a game creation platform for B2B, enabling businesses to gamify various processes and events. For over 10 years, Loquiz has empowered businesses to create their own games without requiring technical skills.

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The Belfry’s flagship events space set to open one month ahead of schedule

Prestige Events Magazine

Construction of The Masters Suite, a new events space at The Belfry Hotel & Resort , in West Midlands, is progressing ahead of schedule and is now confirmed to open in September, one month earlier than planned. The dynamic new venue, part of a wider £80million development project at the Resort, will further enhance The Belfry’s award-winning meetings and events offering.

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IMEX America: Ethical and accurate AI

MPI

Olympia LePoint is an MPI keynote speaker at IMEX America in Las Vegas, Oct. 8-10. She’s been called the “New Einstein,” and People magazine named her a “Modern Day Hidden Figure.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Reflections on Castle’s Creative Approach to Public Affairs

The Castle Group

My first PR job was at the Massachusetts Bar Association (MBA). Back then, my least favorite task (even worse than mail merges) was trudging from West Street up the hill to the State House, where I had to find the press room and distribute our press releases, by hand, to the older, male reporters spread across the room. Literally. By hand. Then I’d do my version of the “Lit Drop,” stuffing releases into the cubby holes on the wall for the journos and legislators who’d come to pick them up.

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Be the Verb!

SmartMeetings

Speaker Judi Holler wants you to take action The sizzle reel of keynote speaker Judi Holler’s life starts with a 10-year-old blondie rocking sparkles in the grocery store. It then careens from bartending like a boss to director of national accounts with Omni Dallas Hotel, working out of Chicago. She changed course by dipping her toe into improv theater at Second City and making waves as the bestselling author of “ Fear is My Homeboy.

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Day in the Life of a Wedding & Event Planner with Megan Fioto

The Planner's Lounge

Welcome to our “Day in the Life” series! We feature wedding and event planners worldwide with many different levels of experience. If you want to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Megan Fioto of Boynton Beach, Florida. Name: Megan Fioto Business Name & Location: Megan Ashley Events, Boynton Beach Florida Years Working in the Event Industry: 15 Years Owning Your Event Planning Business: 4 Webs

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What Comes Next? The Unfinished Business of Massachusetts’ 2023-2024 Legislative Session

The Castle Group

For the last several months, we’ve witnessed historic events in the 2024 campaign for the country’s next President. We’ve been introduced to new candidates, messaging, and policy platforms and seen coverage of party conventions through every type of media platform. The sprint to November is at full speed. While it’s easy to get swept up in national storylines and policy proposals, we must not lose sight of what’s happening—or not happening—in our own backyards and ensure that we’re still reachin

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Registration is Open! Ft. Lauderdale, Here We Come

Special Events

Register now for Catersource + The Special Event at the lowest prices of the season!

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Ditch Disjointed Tools and Workflows with Event Planning Software

Attendease

Event planning is a juggling act of competing priorities, tight timelines, and multiple moving pieces. Traditionally, event planners have had to rely on a disjointed mix of tools and workflows to get it all done—using email for communication and registration, Excel to manage schedules, PowerPoint for promo materials, and more. But constantly switching between apps wastes precious time and creates opportunities for errors to slip through the cracks.

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Three Reasons to Partner with Ethical Vendors

Special Events

How good partners make sustainable events easier to accomplish

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From pain points to profit: A blueprint for event business improvement and growth

Planning Pod

As an event or venue business owner, it’s essential to continuously evaluate your operations and identify areas where you can improve. By addressing your business’s pain points, you can enhance performance, increase profitability, and better meet the needs of your clients. This article will explore key strategies for: Identifying pain points and pressing issues Evaluating business performance via metrics and KPIs Improving business ROI Reducing business costs without compromising qua

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Navigating Success: Hailey Dawood’s Driven Approach to Events

Canadian Special Events

In the realm of event planning, Hailey Dawood is more than just a leader; she’s an innovator and a visionary. Winning Event Professional of the Year in 2023 was a career highlight and a moment of profound affirmation from her peers in the Canadian Special Events community. For Hailey, this accolade represented recognition and a renewed commitment to elevate the industry she loves.

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Arlo Change Makers: Kim Turner

Arlo Training & Events Software

California born and raised Kim Turner has dedicated her life to public safety, with experience on both sides of the radio. At just 19-years-old she began her public safety career as a dispatcher, before she completed her formal training and became a police officer. In the city of Inglewood, she worked as a patrol officer, field training officer, and detective assigned to the Child Abuse and Sex Crimes Unit.

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The Surprising Reasons We’re Bad at Predicting the Future

Conferences that Work

There’s no shortage of confident futurists. Unfortunately, based on results, we’re not particularly good at predicting the future. Why is Predicting the Future Important? Predicting the future has become increasingly vital as the pace of change in human societies accelerates. Without accurate forecasts, the negative consequences of unforeseen challenges can escalate.

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What Recruiters Should Consider When Hiring People with Hearing Disabilities

Go Hire- Events

What Recruiters Should Consider When Hiring People with Hearing Disabilities The workplace is constantly evolving, so recruitment strategies must evolve to meet the ever-changing needs and demands of the job market. In light of ongoing digital transformation, a previous post highlights recruiting automation strategies companies and organizations can utilize for more productive and efficient talent acquisition.

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The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.