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For many meeting professionals, taking a well-deserved breath after a year of planning large conventions, attending the International Association of Exhibitions & Events (IAEE) Expo! Expo! is an annual tradition. This year was no exception. An estimated 1,700 attendees passed through the West Hall doors at Los Angeles Convention Center the second week of December.
The most anticipated openings of 2025, alongside big plans for brands, show how hospitality continues to evolve. New and Renovated Hotels Reflect Top Trends 2025 is a year to get excited for. With a host of exciting new hotels slated to open throughout the next 12 months, plus some major strategic visions in the works at major brands, the opportunities for every style meeting are boundless.
DETAILS Discover essential strategies for maximizing trade show impact with our comprehensive report! From lead generation and ROI to innovative approaches like AI-powered networking, this resource is loaded with insights to help event organizers tackle todays biggest challenges. Unlock creative solutions to streamline processes, elevate exhibitor experiences, and achieve measurable results.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Experimentation is what drives any industry forward, and events are no different. Throughout the year, several event production experts and meeting professionals showcased, discussed and ideated about experiential events. Event Case Study: Walmart Experience at CES 2024 This was Walmarts first appearance at CES. The executives at the company attended the event with the idea to show CES attendees what the company has accomplished in the technology world.
As we head into a New Year, its important for associations to review its current email marketing strategies and see where it has excelled and where improvement may be needed. By reviewing the current strategy, associations can ensure its email marketing efforts are effective and impactful, current to members needs and trends, and aligned with the associations communications goals.
As we head into a New Year, its important for associations to review its current email marketing strategies and see where it has excelled and where improvement may be needed. By reviewing the current strategy, associations can ensure its email marketing efforts are effective and impactful, current to members needs and trends, and aligned with the associations communications goals.
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