Small is the new big—for meetings!
Conferences that Work
NOVEMBER 11, 2024
10 years ago, I pointed out that most meetings are small meetings. It seems the meeting industry is finally catching on to this reality and its benefits. Yes, s mall is the new big ! From eSpeakers ‘ report on IMEX America 2024 : “ Small is the new big. Smaller meetings, known by industry experts as micro events, continue strong growth. Simpler internal team meetings, VIP events, and client advisory boards will be among the most common types of meetings as we go forward.
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