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Planning an event requires months of prep-work, with pressure increasing each day. Event planners have a lot on their plate, from liaising with suppliers to organizing the guest list. All of this work means that a failed event inevitably leads to disappointment. Unfortunately, with so many moving parts, an unsuccessful event is always a potential outcome.
In 1969, the first message was sent from computer to computer, and since then email has stood the test of time, and is still considered one of the best customer communication channels. Face-to-face events are certainly a crucial part of any event marketing strategy, especially for gathering explicit buyer signals from accounts and prospects, but the first opportunity you have to speak to your audience is usually through email before the event.
Event planning is incredibly stressful and time-consuming — we get it. Use these 12 event planning tips to get your head on straight, and make sure your next event goes off without a hitch. The post 12 Event Planning Tips to Minimize Stress & Increase Productivity appeared first on Eventbrite US Blog.
Expos are the most disrupted element of association conferences today. If you’re still using “tradeshow,” “market place” or “exhibit hall” as names for the area where you feature solution providers—who are there to help your attendees deal with the problems and challenges they’re facing—it’s time for a rebrand. Attendees make buying decisions so differently now, doing most of their purchasing research online before they attend your live event, that they don’t see the value in going into an area
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Some may think that an event is over when the guests leave and the doors are shut, but for event managers, there is still a lot more work to do. Part of the work is to gauge attendees’ satisfaction and to measure the success of the event. Today we will share some best practices to help you create effective surveys to measure this success. Post-Event Email Follow-Up.
Any great event is the sum of all of its parts: the gorgeous venue, the delicious food, the fabulous decor, and of course, the live music! Not only can the perfect tunes set the tone for your event, they can make all the difference between a dry ordeal or sizzling and dynamic soirée! Lucky for us, Toronto is brimming with tons of amazing live bands that are ready to take that event of yours up the next level.
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Any great event is the sum of all of its parts: the gorgeous venue, the delicious food, the fabulous decor, and of course, the live music! Not only can the perfect tunes set the tone for your event, they can make all the difference between a dry ordeal or sizzling and dynamic soirée! Lucky for us, Toronto is brimming with tons of amazing live bands that are ready to take that event of yours up the next level.
Even if your 2018 events made an incredible impression, in 2019–2020, you should learn how to make these experiences even more memorable and impressive. The most important goal remains to consider everything—absolutely all modern tips and tactics to improve your event with our current event trends. The top 10 event planning trends in 2019–2020. Transformation is the trend that will define the primary direction of event industry development in 2019–2020.
Whether you've planned 200 events or you're just starting, we can both agree on one thing: event planning is hard work. And the pressure to get better at it every year is real. Your willingness and ability to adapt to the demand for a more strategic planner with more responsibilities is real. With the events […]. The post 19 Event Planning Checklists that Actually Help by EventMB Studio Team appeared first on [link].
Need to attract more or bigger sponsors to your next event? Use these sponsorship ideas to make your proposal stand out. The post 17 Creative Event Sponsorship Ideas appeared first on Eventbrite US Blog.
For those of you who organize large annual conferences and trade shows, there undoubtedly is a chicken-vs.-egg debate. On the one hand, your organization might receive as much as 50 percent (or more) of your event’s revenue from supplier investments in exhibits, sponsorship and advertising categories, making it a priority. On the other hand, you have the attendees or customers — the currency we use to get suppliers to invest in our events in the first place.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Here’s a teaser: the introduction to my new book Event Crowdsourcing: Creating Meetings People Actually Want and Need. Interested? Then buy the book ! Curiosity. I’ve always been curious. I’ve always wanted to understand the world I found myself living in. As a child growing up in England, I was driven to study physics, the most fundamental science.
The “early bird” rate has been with us as long as we’ve had paid for events. And the reason they are still with us? Well, it is because they are so useful. In this post I want to make sure you are making the most of your early rates. This post will be really useful if you are planning to ditch your early rates, or introduce them, or simply looking to refresh those early rates.
This is a sponsored post by Maritz Global Events. More information about Event Manager Blog’s sponsored posts. It’s no secret that event planners are experiencing more pressure than ever to apply the hottest marketing trends to their own industry. Taking a page from experiential marketing, event planners are expected to deliver an unforgettable experience.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Working your way to the decision maker at your target sponsor starts with a simple, well-worded email. The post How to Write the Perfect Sponsorship Email appeared first on Eventbrite US Blog.
EventMobi conducted a survey this year to understand the current state of event management software technology for small and mid-size organizations. The results provide you with benchmarking insights to help compare your adoption and usage of event management software tools against industry peers. . This article shares some of the data that was discovered related to the types of event management software planners are currently using. .
Can a rehearsal be better than a concert? You be the judge! Every summer since 1951, the world-famous Marlboro Music Festival takes place my small Vermont hometown. Last week my wife and I attended the free morning rehearsals for two pieces of chamber music — Mozart’s Horn Quintet and Dvo?ák’s Piano Trio No. 3 — played at the formal concert that afternoon.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Congratulations, you’re planning an event for your company. But, you’re probably realizing there’s a lot more to event planning than just drinks, food, music, and RSVPs. You’re here because you’ve realized you need event insurance and have questions. . Good news – you’re in the right place for answers. . This guide will walk you through everything you need to know: Why you need event insurance.
An event planner’s work is never done — not even when the event itself is over. There is so much planning involved in staging an event that it’s tempting to congratulate ourselves just for reaching the finish line. To keep our game in top form, however, it’s key to take an evaluative look back at […]. The post 45 Critical Questions for a Successful Event Debrief by EventMB Studio Team appeared first on [link].
Working your way to the decision maker at your target sponsor starts with a simple, well-worded email. The post 6 Business Event Invitation Email Strategies and Examples appeared first on Eventbrite US Blog.
EventMobi attended this year’s 2019 ASAE Annual Meeting & Exposition in Columbus, Ohio. The event is where thousands of association professionals and industry partners gather to exchange time, resources, strategies, and solutions every year. Over the course of three days, attendees are equipped with a year’s worth of support in their daily responsibilities as leaders in the association industry.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
In February 2018, I took advantage of an excellent Green Mountain Power (GMP) program to install a Tesla Powerwall 2.0 on my Vermont home. For just $1,500, GMP installed a 13.5 kWh Powerwall on the outside of my home, providing us with an automatic back up electricity source that has proven capable of running our home through continuous outages of up to two days.
For many event managers, sponsors and partners bring a great deal of income. They either make your event profitable or make is so you can invest more in it. No matter your experience in the event industry, searching for event marketing partnerships is still a necessary task. . About the event partnership. A creative event partnership ca n provide financial stability and future prospects for your event.
This is a sponsored post by Zenus. More information about Event Manager Blog’s sponsored posts. Long lines lead to lowered ROI and a negative first impression, but how can you avoid them at events when controlling access means screening every single person? In addition, your attendees are at their most vulnerable when they’re waiting in line […].
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
What happens when art, nature, and technology collide? The potential to awe a lot of people — and sell a lot of tickets. But just because you build it does not mean they’ll come. Sensorio is a brand new arts and events space in the California wine country destination of Paso Robles. When owners Ken and […]. The post How to Launch a Successful Art Installation With the Right Technology appeared first on Eventbrite US Blog.
If a picture is worth a thousand words, then a video is worth at least a million. There’s no denying the immense benefit of utilizing video at an event. Greater audience engagement, strong entertainment value, premier idea sharing, and the list goes on and on. . Make that video at your event live , and you’ve just increased those benefits tenfold. .
If you intend for your event to be a business — to make money and turn your passion into a project — you need a plan. That’s true for any kind of event, from a festival to a fundraiser. Writing a business plan might sound like a major project, and in a way it is. […]. The post 8 Steps to a Solid Event Business Plan (With Examples) appeared first on Eventbrite UK Blog.
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