August, 2019

article thumbnail

The Importance of Risk Management in Events Planning

Eventinterface

Planning an event requires months of prep-work, with pressure increasing each day. Event planners have a lot on their plate, from liaising with suppliers to organizing the guest list. All of this work means that a failed event inevitably leads to disappointment. Unfortunately, with so many moving parts, an unsuccessful event is always a potential outcome.

article thumbnail

How to Rock Your Pre-Event Email Strategy

atEvent

In 1969, the first message was sent from computer to computer, and since then email has stood the test of time, and is still considered one of the best customer communication channels. Face-to-face events are certainly a crucial part of any event marketing strategy, especially for gathering explicit buyer signals from accounts and prospects, but the first opportunity you have to speak to your audience is usually through email before the event.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

12 Event Planning Tips to Minimize Stress & Increase Productivity

Picatic by Eventbrite

Event planning is incredibly stressful and time-consuming — we get it. Use these 12 event planning tips to get your head on straight, and make sure your next event goes off without a hitch. The post 12 Event Planning Tips to Minimize Stress & Increase Productivity appeared first on Eventbrite US Blog.

article thumbnail

Transform Your Expo into a Networking and Learning Destination

Velvet Chainsaw

Expos are the most disrupted element of association conferences today. If you’re still using “tradeshow,” “market place” or “exhibit hall” as names for the area where you feature solution providers—who are there to help your attendees deal with the problems and challenges they’re facing—it’s time for a rebrand. Attendees make buying decisions so differently now, doing most of their purchasing research online before they attend your live event, that they don’t see the value in going into an area

Education 303
article thumbnail

Beyond the Buzz: How to Turn Marketing Trends into Revenue-Driving Strategies

Speaker: Alexa Acosta, B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

article thumbnail

Best Practices When Sending Post-Event Surveys

Attendease

Some may think that an event is over when the guests leave and the doors are shut, but for event managers, there is still a lot more work to do. Part of the work is to gauge attendees’ satisfaction and to measure the success of the event. Today we will share some best practices to help you create effective surveys to measure this success. Post-Event Email Follow-Up.

More Trending

article thumbnail

19 Event Planning Checklists that Actually Help

EventMB

Whether you've planned 200 events or you're just starting, we can both agree on one thing: event planning is hard work. And the pressure to get better at it every year is real. Your willingness and ability to adapt to the demand for a more strategic planner with more responsibilities is real. With the events […]. The post 19 Event Planning Checklists that Actually Help by EventMB Studio Team appeared first on [link].

article thumbnail

Introduction to my new book Event Crowdsourcing

Conferences that Work

Here’s a teaser: the introduction to my new book Event Crowdsourcing: Creating Meetings People Actually Want and Need. Interested? Then buy the book ! Curiosity. I’ve always been curious. I’ve always wanted to understand the world I found myself living in. As a child growing up in England, I was driven to study physics, the most fundamental science.

article thumbnail

17 Creative Event Sponsorship Ideas

Picatic by Eventbrite

Need to attract more or bigger sponsors to your next event? Use these sponsorship ideas to make your proposal stand out. The post 17 Creative Event Sponsorship Ideas appeared first on Eventbrite US Blog.

article thumbnail

Expo Decisions: Attendee Preferences over Exhibitors—Always

Velvet Chainsaw

For those of you who organize large annual conferences and trade shows, there undoubtedly is a chicken-vs.-egg debate. On the one hand, your organization might receive as much as 50 percent (or more) of your event’s revenue from supplier investments in exhibits, sponsorship and advertising categories, making it a priority. On the other hand, you have the attendees or customers — the currency we use to get suppliers to invest in our events in the first place.

article thumbnail

Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

article thumbnail

Prehistoric Party: How the Smithsonian Celebrated Its Renovated Fossil Hall

BizBash

Catering, projections, and decor brought guests at two major events into the age of the dinosaurs.

Events 194
article thumbnail

Thinking about ditching your early bird rate for your event? Think again

Gallus Events

The “early bird” rate has been with us as long as we’ve had paid for events. And the reason they are still with us? Well, it is because they are so useful. In this post I want to make sure you are making the most of your early rates. This post will be really useful if you are planning to ditch your early rates, or introduce them, or simply looking to refresh those early rates.

Events 166
article thumbnail

3 Ways Storytelling Can Make Your Event Experience Come to Life

EventMB

This is a sponsored post by Maritz Global Events. More information about Event Manager Blog’s sponsored posts. It’s no secret that event planners are experiencing more pressure than ever to apply the hottest marketing trends to their own industry. Taking a page from experiential marketing, event planners are expected to deliver an unforgettable experience.

article thumbnail

Can a rehearsal be better than a concert?

Conferences that Work

Can a rehearsal be better than a concert? You be the judge! Every summer since 1951, the world-famous Marlboro Music Festival takes place my small Vermont hometown. Last week my wife and I attended the free morning rehearsals for two pieces of chamber music — Mozart’s Horn Quintet and Dvo?ák’s Piano Trio No. 3 — played at the formal concert that afternoon.

article thumbnail

Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

article thumbnail

How to Write the Perfect Sponsorship Email

Picatic by Eventbrite

Working your way to the decision maker at your target sponsor starts with a simple, well-worded email. The post How to Write the Perfect Sponsorship Email appeared first on Eventbrite US Blog.

article thumbnail

The Top Event Management Tools Used by Event Planners in 2019

Eventmobi

EventMobi conducted a survey this year to understand the current state of event management software technology for small and mid-size organizations. The results provide you with benchmarking insights to help compare your adoption and usage of event management software tools against industry peers. . This article shares some of the data that was discovered related to the types of event management software planners are currently using. .

2019 150
article thumbnail

Ask BizBash: Should I Stop Using Balloons as Event Decor?

BizBash

An increasing number of venues and planners are doing away with balloons for environmental reasons. Here’s how to use the event favorite responsibly.

Venues 187
article thumbnail

Event Insurance 101 – The Ultimate Guide 

Endless Events

Congratulations, you’re planning an event for your company. But, you’re probably realizing there’s a lot more to event planning than just drinks, food, music, and RSVPs. You’re here because you’ve realized you need event insurance and have questions. . Good news – you’re in the right place for answers. . This guide will walk you through everything you need to know: Why you need event insurance.

Insurance 146
article thumbnail

How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

article thumbnail

45 Critical Questions for a Successful Event Debrief

EventMB

An event planner’s work is never done — not even when the event itself is over. There is so much planning involved in staging an event that it’s tempting to congratulate ourselves just for reaching the finish line. To keep our game in top form, however, it’s key to take an evaluative look back at […]. The post 45 Critical Questions for a Successful Event Debrief by EventMB Studio Team appeared first on [link].

Events 195
article thumbnail

Fixing a Tesla Powerwall that isn’t charging

Conferences that Work

In February 2018, I took advantage of an excellent Green Mountain Power (GMP) program to install a Tesla Powerwall 2.0 on my Vermont home. For just $1,500, GMP installed a 13.5 kWh Powerwall on the outside of my home, providing us with an automatic back up electricity source that has proven capable of running our home through continuous outages of up to two days.

2012 136
article thumbnail

6 Business Event Invitation Email Strategies and Examples

Picatic by Eventbrite

Working your way to the decision maker at your target sponsor starts with a simple, well-worded email. The post 6 Business Event Invitation Email Strategies and Examples appeared first on Eventbrite US Blog.

Events 345
article thumbnail

6 Event Highlights from ASAE Annual Meeting & Exposition 2019

Eventmobi

EventMobi attended this year’s 2019 ASAE Annual Meeting & Exposition in Columbus, Ohio. The event is where thousands of association professionals and industry partners gather to exchange time, resources, strategies, and solutions every year. Over the course of three days, attendees are equipped with a year’s worth of support in their daily responsibilities as leaders in the association industry.

2019 150
article thumbnail

Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

article thumbnail

Podcast: The New Rules for Creating "Buzzworthy" Events (Episode 158)

BizBash

Alison Slight, co-owner of event firm Candice & Alison, discusses her event work in Toronto and Dubai.

Events 170
article thumbnail

Things to Consider Before Starting an Event Partnership

GEVME

For many event managers, sponsors and partners bring a great deal of income. They either make your event profitable or make is so you can invest more in it. No matter your experience in the event industry, searching for event marketing partnerships is still a necessary task. . About the event partnership. A creative event partnership ca n provide financial stability and future prospects for your event.

Contracts 136
article thumbnail

How to Achieve Fast and Secure Check-in with Facial Recognition

EventMB

This is a sponsored post by Zenus. More information about Event Manager Blog’s sponsored posts. Long lines lead to lowered ROI and a negative first impression, but how can you avoid them at events when controlling access means screening every single person? In addition, your attendees are at their most vulnerable when they’re waiting in line […].

article thumbnail

8 Steps to a Solid Event Business Plan (With Examples)

Eventbrite UK

If you intend for your event to be a business — to make money and turn your passion into a project — you need a plan. That’s true for any kind of event, from a festival to a fundraiser. Writing a business plan might sound like a major project, and in a way it is. […]. The post 8 Steps to a Solid Event Business Plan (With Examples) appeared first on Eventbrite UK Blog.

Events 128
article thumbnail

Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

article thumbnail

How to Launch a Successful Art Installation With the Right Technology

Picatic by Eventbrite

What happens when art, nature, and technology collide? The potential to awe a lot of people — and sell a lot of tickets. But just because you build it does not mean they’ll come. Sensorio is a brand new arts and events space in the California wine country destination of Paso Robles. When owners Ken and […]. The post How to Launch a Successful Art Installation With the Right Technology appeared first on Eventbrite US Blog.

article thumbnail

How to Use Live Video for Your Event Marketing Strategy 

Eventmobi

If a picture is worth a thousand words, then a video is worth at least a million. There’s no denying the immense benefit of utilizing video at an event. Greater audience engagement, strong entertainment value, premier idea sharing, and the list goes on and on. . Make that video at your event live , and you’ve just increased those benefits tenfold. .

article thumbnail

See How Gucci, Chanel, and Louis Vuitton Do Pop-Ups

BizBash

The luxury fashion brands spoke to shoppers' decreased attention spans with limited-time retail experiences.

Fashion 150