This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Event success can simply mean that your event runs a profit. After all the work that goes into them, this is something that every organiser should of course feel proud and excited about. However, in our industry, there are so many other things that deserve to be considered successes given that the end goal is to create holistic experiences for individuals who are passionate about subjects that we want to gather about.
If an event attracts your target audience, you can bet your existing customers are there too. Learn why Customer Success should be at your next event, and how to make the most of their presence there.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
It doesn’t seem long ago when marketers were scrambling all over the place trying to learn how to be compliant to one of the most significant privacy and compliance changes in the past twenty years. If you are thinking GDPR, you are right. We all made it , after a lot of studying, consulting with lawyers, updating our websites, and changing how we collect data and how we communicate with our contacts.
Sign up to get articles personalized to your interests!
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
It doesn’t seem long ago when marketers were scrambling all over the place trying to learn how to be compliant to one of the most significant privacy and compliance changes in the past twenty years. If you are thinking GDPR, you are right. We all made it , after a lot of studying, consulting with lawyers, updating our websites, and changing how we collect data and how we communicate with our contacts.
One of my biggest pet peeves is the way some conferences approach first-time attendees. Being intentional and having a plan for how you welcome someone who is experiencing your conference for the first time is not only the right thing to do, it’s also a smart attendee acquisition strategy. It’s a pivotal time to onboard and help them make connections that will last throughout the conference, and, hopefully, throughout the years as they become repeat attendees.
You thought your check-in process was smooth as butter — until one of your friends told you that she and her friends feel intimidated coming through your doors. As a result, they frequent your venue less often. Today, diversity and inclusion are top-of-mind concerns for all kinds of event creators. Whether you’re in charge of […].
Every successful event professional knows that behind almost every successful event is a well-considered event layout plan that takes into account the purpose of the event itself and the characteristics of your event space while enhancing the overall attendee experience. For instance, have you ever attended an event that just felt claustrophobic or not laid out right?
One of the biggest problems that event planners face is figuring out how attendees feel during their event and how they engage with the sessions, activations, entertainment, etc. Emotional recognition is a powerful way to collect that data – and a controversial one. Tracking attendee engagement and satisfaction is essential for creating a successful […].
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Event planners and professionals are turning to podcasts to keep a pulse on thought leadership, event technology, and best practices. Discover 15 amazing podcasts you'll want to listen to on your morning commute! Though it may seem like social media has dominated interactions between event professionals and event marketers, event influencers are tuning into podcasts as an alternative means for sharing event planning tips, tricks, and best practices.
Why not make your entire conference a braindate? One of Skift’s “ 10 event trends for 2020 ” is networking. The report predicts: “Activities such as braindates that deliver more meaningful connections will become mainstream at events.” The author, Julius Solaris , tweeted: “…braindates are in our top 10 trends for 2020…Too much of an undervalued tool and approach.
If you’re putting together a new fashion event, chances are, it’s because you’re passionate about style and culture. Your vision conjures up words like sophisticated, dazzling, cutting-edge, and vogue. But Technology? Marketing? Admin tasks? Maybe not so much. The reality is, you could orchestrate the fashion event of the century. But do a bad job […].
Maybe you read to relax. Or to learn. To pass time. Or to look smart. All good reasons. Or maybe you don’t read at all, but have been meaning to start. Regardless of your motive, reading is no doubt good for you. It has been proven to boost intelligence in kids and make you more […].
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Running an event is a costly experience. Even for small events, costs can ramp up quickly and out of budget if you are not prepared for issues that might pop up. With event costs rising every year, you will want to bring in revenue from as many channels as possible. Luckily, sponsors are here to make event costs easier to manage and to help generate significant revenue for your event.
In general, when people hear ‘family portraits’– they groan. Family portraits can be boring and can also be point of stress on your wedding day. Here are 5 tips for making sure your whole wedding day isn’t spent doing family portraits and you can get back to more important things… like cake! 1. Ask your photographer for guidance : Most photographers have taken enough family portraits to know what is realistic to shoot in a given time period.
Hallelujah! The Washington Nationals won game seven of the World Series to become world champs. This is a huge deal for Washington sports fans and their story should resonate for all of us in the meetings industry as we are dependent on our teams to successfully execute our events. As I listened to the players, coaches, owners, managers and even fans celebrate and rejoice in their hard-won victory I was struck by the number of times I heard appreciation for “this group of guys.
The Japanese have a word ikigai , which roughly translates to “the reason you get out of bed in the morning.” Here’s my two-word ikigai : Facilitating connection. Do you know your ikigai ? Graphic attribution: The Toronto Star — and a hat tip to Cool Tools for sharing this great graphic. Read the full article at Conferences That Work The post My two-word ikigai appeared first on Conferences That Work.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Discover the top 25 San Francisco venues for events in 2020. Consider the best options for corporate events, private parties, music venues, and more. San Francisco is a place where ideas are born or come to flourish. The city is always changing, and with it, event venues are growing and adapting. The change goes […]. The post The Top 25 San Francisco Venues for Events in 2020 by EventMB Studio Team appeared first on [link].
As an event brand, if you don’t take advantage of Instagram Stories now, you’ll get left behind. Here are nine creative Instagram Stories ideas for your next event.
We are pleased to announce that Attendease has been nominated for two categories under the Event Tech Awards 2019: Best Event Management Platform , and Best Attendee Management Technology, and we are taking a trophy home! The awards are now in their seventh year and it's the most important recognition awards in the event industry.The Event Tech Awards recognizes the achievement of companies delivering outstanding digital and technological solutions to the events industry and it takes place in Lo
Stella and Adam’s astronomical wedding day was definitely written in the stars: filled with deep blues and violets, dazzling geometrics, and, of course, the cosmos, this celebration was truly out of this world. Planned perfectly by the creative minds at Aly & Co. , and set at the urban chic Steam Whistle Brewery , the talented lens of Oak & Myrrh was on hand to snap each fun moment.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Catering can be an excellent industry to work in because it is a wonderful feeling providing delicious food and helping someone’s party or large event to be enjoyable for all. Succeeding in this industry is dependent on much more than providing tasty food, however, as you will need to make sure that you are running a successful business operation too.
At BizBash Live DC , BizBash CEO and Founder David Adler and I took the stage at the Ronald Reagan Building for a wide-reaching interview on the best formats for live experiences in front of an invited crowd of several hundred meeting professionals. Here’s an annotated video of our 20-minute conversation: Annotated video. 00:00 How the thousand-year history of conferences affects the way we meet today. 02:20 Lectures are terrible ways to learn. 03:00 The forgetting curve and how it reduces
WeWork has announced the sale of several assets including Meetup.com, one of the most cherished communities for self-made event planners. Should we be ready to say goodbye to Meetup for good? I was enjoying Shark Tank reruns on Friday night when I noticed on my stream a tweet by the founder of Meetup.com, Scott Heiferman: […]. The post WeWork sells Meetup: Is it the end of an era?
The floor is littered with wrapping paper, pine needles, and spilled nog. The cheerful background drone of holiday music is starting to sound slightly sinister. And the friends and family gathered around you are getting anxious. You had fun. But you can’t say you aren’t a little bit glad that it’s over. “So, what are […].
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
There is no doubt how important it is to use social media to promote your events and create buzz. Whether using paid or organic reach, you should be able to keep top of mind with your desired audience while boosting registrations. Here are some tips to make the most out of your event’s social media strategy. Should I create a Facebook Event to help promote my event?
Stella and Adam’s astronomical wedding day was definitely written in the stars: filled with deep blues and violets, dazzling geometrics, and, of course, the cosmos, this celebration was truly out of this world. Planned perfectly by the creative minds at Aly & Co. , and set at the urban chic Steam Whistle Brewery , the talented lens of Oak & Myrrh was on hand to snap each fun moment.
Engaging attendees is a trick that the most successful events are able to pull off. Event technology plays a major part! And here is how…… One of my favourite phrases in the world of events was uttered to me by Jeff Hurt, a brilliant event professional based in Texas: he described his hot take on events: “Participants, formally known as the audience” he said to me.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
78 
Let's personalize your content