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If you want to elevate your organic SEO (Search Engine Optimization) or paid SEM (Search Engine Monetization) capability, we’ve got two surefire ways to do it. Choosing the right keywords is critical to the success of your paid search campaigns, and there are excellent tools to help you achieve the desired balance of relevance versus […].
“Do you think my friends have PTSD?” This is the question Melissa Majors , leadership speaker and consultant, posed to Dee O’Neill , licensed professional counselor and founder of NeuroCognitive Fitness , after countless conversations with event industry colleagues who displayed signs of Post-Traumatic Stress Disorder—insomnia, hopelessness, anxiety, increased alcohol consumption, etc.
As the business events industry — and everyone else — says good riddance to 2020, the editors at <i>Convene</i> consider the business events industry trends they’ll be watching in 2021. Many of the trends that were predicted for 2020 at the close of 2019 seem so far removed from our pandemic reality — didn’t we seem so innocent back then?
Last week I immensely enjoyed participating in a two-hour Zoom brain trust on moderating online panels. So good, it should be shared with a wider audience. So here’s a treasury of good ideas and resources we uncovered. Huge thanks to the conveners and leaders: my friend, team performance and facilitation expert Kristin Arnold , and corporate innovation leader Scott Kirsner.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
So many in our industry have been pushed to their limits in 2020. Whether that has manifested in job loss, interrupted work/life patterns, isolation, grieving the loss of a loved one, unimaginable work pressure or needing to be “always-on” on Zoom or Teams, it has been a year of disruption unlike any we might have imagined. In spite of all the bad, there is also much that is positive for the next phase of association conferences.
2020 has been a challenging year, but it was also a time to learn and experiment. As we approach the new year, what are the learnings we will apply to improve the way we manage events during a time of uncertainty? Our team at Attendease got together to share our favorite resources for event professionals, so you can learn the latest trends and ideas from industry experts.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
2020 has been a challenging year, but it was also a time to learn and experiment. As we approach the new year, what are the learnings we will apply to improve the way we manage events during a time of uncertainty? Our team at Attendease got together to share our favorite resources for event professionals, so you can learn the latest trends and ideas from industry experts.
In 2020, virtual events took off in a big way. As the world went into quarantine and our ability to gather in person stalled, event creators and attendees found new ways to connect on Eventbrite. Even as in-person events have begun to return to the platform, we’re finding that the success of virtual gatherings has […].
When it comes to putting together your guest list, you’ll have to think of which friends and family you’ll be inviting. Are any of your close family members children? Do your close friends have children as well? If there are some kids you’ll be inviting, does that mean you’ll be extending the invite to the kids of other guests as well? Here are some things you need to consider when it comes to inviting kids to your wedding.
Signing ceremonies have been momentous occasions for the participants involved. Traditionally, these events kick off with formal speeches from dignitaries, leading on to the signing on paper to the final photo session to mark the milestone event followed by a networking session with the participants. COVID-19 has disrupted the events industry and the way that events are organised, forcing the events industry to rapidly innovate and digitise most of its services.
One of the best and simplest ways to build active learning and connection into any meeting is to regularly use pair share. (See Chapter 38 of The Power of Participation , or Chapter 27 of Event Crowdsourcing for full details.) I’ve recently noticed that in some circumstances, trio share — pair share but with three participants — works better. Advantages of pair share.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
In 2020, attendees, sponsors, and exhibitors were more forgiving of our virtual conferences than they will be in 2021. They, like you, are all experiencing Zoom fatigue and will have much higher expectations for conferences this coming year — especially those they are investing their precious time and money. Don’t waste a good crisis. Use this opportunity to beta test changes that can be carried over to the next in-person conference.
With their first hybrid event MEET THE CHANGE, the German meetings industry association MEET GERMANY needed to deliver an innovative event format. The goal was to make change tangible, to trade key learnings from the past months, to bundle forces and take away fears. With this one-day event, which took place on August 27, 2020 in Berlin and online, the organizers proved that courage pays off.
After months of lobbying from the National Independent Venue Association (NIVA) and a grassroots social media campaign, pandemic relief is coming for eligible independent venues and event creators. On Monday, Congress passed a COVID-19 relief bill that includes a version of the NIVA-supported Save Our Stages Act — renamed the Economic Aid to Hard-Hit Small […].
The title says it all. Inviting an ex to your wedding is not something that should be taken lightly. Unfortunately, there is no cut and dry answer to whether or not you should invite them. If you are faced with inviting an old flame to your wedding, be sure to ask yourself these questions first. Are they really an ex? If you went on three dates, and the spark just wasn’t there but they remain in your mutual friend group – they might not even qualify for ‘ex’ status.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
There has been a lot of talk about what the future of events holds. And we have been contributing to the conversation with our thoughts too. However, the definition of events in these predictions tends to omit the exhibition format. We started thinking more deeply about the future of exhibitions after exhibiting at TravelRevive , the first pilot tradeshow to trial the newly developed ‘hybrid event’ tradeshow prototype for safe business events, safe itineraries, and digital enablers in Singapore.
As the eventual end of the pandemic finally appears to be in sight, event companies are homing in on the next phase for the industry: hybrid events. Event platform Bizzabo has now raised almost $138 million to fuel its continued growth in this sector. The company, founded in 2011, announced today that it has […]. The post Bizzabo Co-Founder Outlines How $140 Million in New Funding Will Help the Tech Firm Push Into Hybrid Events by Julius Solaris appeared first on [link].
As the world of events continues to pivot, we see a rush of technology solutions popping with the promise of seamless virtual events. But most of the conversation is being driven by marketers who have an agenda, not actual event experts. We want to change the conversation by amplifying the voice of industry leaders who are on the battlefield, confronting the real challenges event planners are facing daily.
There is a leak in the solar system. Read the full article at Conferences That Work The post A leak in the solar system appeared first on Conferences That Work. No related posts.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
You already know the basic principles of email marketing. Now, you want to take your event company to new degrees of success. Refill your coffee cup and take a few minutes to dive deep into email marketing with Eventbrite’s Lifecycle Marketing Manager, Dylan Farrell, who is charged with developing Eventbrite’s global lifecycle email marketing strategy […].
Sarah and Andrew’s New Year’s Eve wedding at the stunning The King Edward Hotel is the perfect combination of modern style and a classic, timeless feel. Together with the creative and brilliant Shealyn Angus Weddings & Events , they created an enchanting evening filled with chic details, and, of course, lots of glitter. Shot by the talented photographer, Lori Waltenbury , their wedding is filled with romantic and intimate moments, and tons of style.
When the aim is to throw a good show and bring individuals together, you want to make sure you get it right. In this time and age, there are different approaches you can take to host an event. For social events where the goal is to inform, enlighten, create discourse, or even commemorate a particular day, you would typically host a live, face-to-face event.
Happy hours have long been a staple of networking activities at live events, but they’ve been largely left out of the virtual scene. Now that more planners have learned to do without it, some are questioning whether it should be reintroduced at hybrid events. Somewhat ironically, the biggest reason to include alcohol is also the […]. The post Is It Time to Reconsider Serving Alcohol at Events?
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
By Michelle Bruno. The third-party, face-to-face meetings industry has, by design, placed itself in a silo. For whatever reason—lethargy, existing infrastructure or the lack of a compelling impetus for change—it has developed a superiority complex. Meanwhile, another environment has emerged, courtesy of the Internet, where individuals can learn, network, establish relationships, buy and sell using digital platforms.
Do you know what to draw? Perhaps — if someone has told you to draw it. Do you know what you’re going to draw? That’s a different question. It implies that you have some agency to draw what and how you like. Beginning creation. Picasso answered the second question like this: “To know what you’re going to draw, you have to begin drawing.” —Pablo Picasso, Conversations with Picasso by Brassaï.
You’re a social media maven, are adept with all the popular platforms and frequently dream in hashtag. But there’s always something new to learn. Social is a crucial tool for building community and acquiring new attendees. A good social strategy should do both. Here’s what else you need to know to master social media marketing. […].
Caslon and Nick met in grade 9 English class and the rest, well, the couple calls it “a long story.” The couple were getting ready to celebrate their 10-year anniversary with a trip to Spain and Nick proposed just before they headed to the airport. The next two weeks were filled with romance, tapas, and Damm Lemon. Their long-awaited wedding is reminiscent of their playful and romantic courtship.
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Singapore Week of Innovation and TeCHnology (SWITCH) kicked off earlier this month, providing an innovative yet functional space for the global innovation and business communities around the world to connect, collaborate and network. . SWITCH 2020 featured a unique hybrid format that combined a 24-hours/5-days online platform with satellite events around the world.
As planners in many wintery destinations hunker down and return to virtual events as the safest way to engage their audience, those in warmer climates need to start thinking about outdoor venue options. Credit: The Beaches of Fort Myers & Sanibel Safety in the era of Covid is hard to guarantee, and event planners are […]. The post Nature-Forward Destinations Change the Game with ‘Open Air’ Meetings by The Beaches of Fort Myers & Sanibel appeared first on [link].
With 16 cookbooks, numerous awards, and a successful cookery school under her belt, it’s fair to say that Monisha Bharadwaj has turned her passion for Indian food into an empire. But for Bharadwaj, founder of Cooking with Monisha, success didn’t happen overnight. From her initial training as a chef in Mumbai to forging her own […].
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