Gallus Events
JULY 9, 2018
So you have managed to get a bunch of people to log on and watch your online event. You have done all the hard work and congratulations! But don’t celebrate too soon. Engaging an online event audience is not as easy as you think. In June this year we ran another online seminar for our client Practically Perfect PA. We attracted over 500 paying attendees.
BizBash
JULY 6, 2018
David Adler (@DavidAdler) is the C.E.O. and founder of BizBash. Remember when the iPhone turned us all into story-tellers and revolutionized.
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Event Planning BluePrint
JULY 3, 2018
Ever considered writing a blog for your event business? This is a question I get a lot from members of our community. So, in today’s training video, I walk you step-by-step to start an event blog in very little time. You’ll learn simple, actionable steps that you can start using today – because between the lingo, platform options and topic choices, writing a blog can be overwhelming at the beginning.
Velvet Chainsaw
JULY 27, 2018
Who wants to attend a common, ordinary, ho-hum, everyday , I’m-just-like-all-the-others traditional conference? Even worse, who wants to pay to attend one? And who wants to plan or sell one? Your conference growth and revenue depends upon repeat paying attendees year after year. Customer loyalty is the cornerstone for your event’s success. And your customer loyalty is built upon making your common conference uncommon.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Eventory
JULY 26, 2018
Reading Time: 17 minutes Recruitment is undoubtedly a complex and time-consuming process. Finding the right candidate may be a real challenge, especially in areas where the particular set of skills and knowledge rapidly becomes obsolete. Events are one of the most effective recruitment methods and an excellent way to accomplish recruitment goals in a reasonable time span.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
GEVME
JULY 9, 2018
An event is a puzzle, and if you don’t manage to craft a strong event invitation email, you can lose one of its fundamental pieces. This is especially true if you’re new to the world of event planning; it is a challenge to understand how people will respond to your invite. What can really be helpful here is tapping into your own inbox. Check out other event invites that made you sign up for various things, and try to spot any similarities.
Hubilo Blog
JULY 26, 2018
In the current scenario of the events industry, event professionals face immense competition in terms of acquiring, planning and managing events. . From clients to vendors, event professionals are required to keep up with the latest trends in the industry for numerous reasons including advancing career, promoting their event business as well as events and creating memorable experiences for attendees.
EventMB
JULY 19, 2018
This is a sponsored post written by Jeff Kear, co-founder of Planning Pod event management software. More information about Event Manager Blog’s sponsored posts. Every industry has its deal breakers - those telltale signs that you should run away as fast as you can from a particular product, service or vendor. The events industry is […]. The post 10 Ways Event Planners Can Sniff Out a Bad Venue by Planning Pod appeared first on [link].
Velvet Chainsaw
JULY 20, 2018
Encouragement by Kevin Spencer. Nothing we do is inevitable. Our success as association professionals is not inevitable. Achieving a thriving conference and burgeoning membership is not inevitable. We are not guaranteed that our association will stay small or that it will grow big. Nor are there any assurances that if we do everything right, at the right time, with the right people, we’ll succeed spectacularly—or nose dive miserably.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Social Tables
JULY 31, 2018
Planning fundraising events successfully comes with it’s own unique strategy and plenty of moving parts. In this guest post, Accelevents co-founder and COO Zach Hagopian breaks down the five most crucial tips he’s learned from his own experience organizing an annual event in Boston. As a fundraising enthusiast, I’ve worked with thousands of fundraising events of all sizes to help create an incredible donor experience and raise more money.
Conferences that Work
JULY 2, 2018
Great — a client who doesn’t know what they want! Recently, a client asked for help designing a new conference. Thirty minutes of discussion with three stakeholders revealed they hadn’t yet settled on the event’s specific purpose, scope, and format. From my perspective this is actually a great problem to have. Why? Because most clients engage me after they are committed to programs and logistics that are not optimum for what they’re trying to accomplish!
GEVME
JULY 2, 2018
With the meetings industry getting more sophisticated, the costs of event production are quickly increasing. From advanced check-in technology to high-tech VR/AR entertainment, there are numerous areas that require extensive investment. This means smart budgeting is crucial for you to master if you expect your upcoming event to rack up a lot of expenses.
EventTechBrief
JULY 30, 2018
By Allie Gardner and Michelle Bruno. In most medium- to large-sized organizations, online community management, and offline event coordination are two separate responsibilities. Both jobs can be automated through different applications—community management software and event mobile apps, respectively—or as part of a single, multi-purpose platform.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
JULY 24, 2018
As eventprofs, a "build it and they will come" attitude towards events just won't cut it. Even if you are the best event planner in the world, if people don’t know about your event, they won’t attend. Like any marketing plan, your event advertising needs to start with a strategy. With the ever-competitive event market, […]. The post Event Advertising: 92 Examples To Inspire You by EventMB Team appeared first on [link].
Velvet Chainsaw
JULY 23, 2018
Content marketing has grown by leaps and bounds during the past five years. Unfortunately, too few event organizers fully embrace the long-tail, pull benefits of content marketing. Likewise, many conference professionals have no idea what embracing the long-tail, pull benefits of content marketing even means. It’s a foreign concept to them. Most marketing and communications teams agree that content marketing serves as the foundation to their conference marketing strategy.
Gallus Events
JULY 22, 2018
The Open Championship, Golf’s flagship event in Europe has transformed itself over the last few years as it tries interacting and attracting millennials and gen-z. I visited The Open in 2011 at Royal St George’s Golf Club in Sandwich. I travelled down on the Orient Express and had VIP access to the course: it had all the making for a memorable experience.
Conferences that Work
JULY 16, 2018
Thoughts triggered while rereading Patricia Ryan Madson’s delightful, straightforward, and yet profound improv wisdom. Ooh, this is a hard one for me, but it’s so important for anyone working in the meeting profession. “I can look at a person or event from three vantage points. To see what’s wrong with it ( the critical method commonly used in higher education).
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
GEVME
JULY 30, 2018
One of the fundamental shifts that is happening in the events industry today is a shift from passive to engaged experiences. This is largely due to the increased use of high-tech tools that enable attendance tracking, personalised check-in, and live interaction at events. While only 10 years ago it took hours to register 1,000 people for a small conference , the landscape looks very different these days.
Guidebook
JULY 31, 2018
This article was originally written by Jordan McArthur and has been updated for relevancy. Your career as an event planner lives and dies by your event proposals. Event proposals are the embodiment of your style applied to your clients’ vision, and they’re either winning your business or opening the door for your competitors to slide in. With so much at stake, what are you doing using a one-size-fits-all event proposal template you found on the web?
EventMB
JULY 26, 2018
This is a sponsored post by Visit Anaheim. More information about Event Manager Blog’s sponsored posts. There’s a reason so many songs have been written about California. Orange County exudes an undeniable vibe and energy. People travel from all over the world to experience it (not to mention the incredible Orange County weather, 284 days […].
Velvet Chainsaw
JULY 31, 2018
As conference organizers, we frequently ignore the evidence all around us of what’s working and what’s not. That evidence is everywhere. It’s just that we don’t know what to do with it once we have it. Often our conference planning teams and volunteer advisors follow our lead as we give more precedent to what feels right. Together, we willingly ignore the evidence in favor of what’s worked in the past even if our past outcomes point to the fact that we should change.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Social Tables
JULY 25, 2018
More than ever before, guests are searching for more than just a “traditional” meeting — they want personalized event experiences that will engage them on multiple levels. Not only that: attendees want choices , and to be a part of meetings that benefit not only their specific goals as professionals, but also add value to their lives in a more holistic sense.
BizBash
JULY 2, 2018
With a pop-up community space opening today through August 19, HBO is bringing seven weeks of L.G.B.T.Q.+ cultural programming to.
GEVME
JULY 23, 2018
Not only is it a powerful marketing booster , an effective sponsorship can also help turn your shelved event idea into reality. To make this work for your event, you should learn how to do the “golden swap”, creating value for a sponsor in exchange for event support. However, just as in any relationship, it’s critical to ensure that you and your partner make a good match before establishing a contract.
Eventbrite UK
JULY 31, 2018
This is a guest post by Kyle MacNeill, a music and culture writer. Find him in London or Birmingham shouting about how much he loves Burial. In the past, tribute bands’ names were positioned on event flyers with the kind of small print that required two pairs of glasses. It’s a different (and more exciting) story, […]. The post How Tribute Bands Can Elevate Your Events appeared first on Eventbrite UK Blog.
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
EventMB
JULY 18, 2018
This is a sponsored post by Omnience. More information about Event Manager Blog’s sponsored posts. Want to enjoy the summer sunshine and create memorable experiences for your guests? Summer event vibes are all about taking advantage of the sunny weather and long days with fun and engaging event design. Think about outdoor activities, tropical details, […].
Velvet Chainsaw
JULY 18, 2018
When do you stop pouring resources into things that have achieved their purpose? asked management guru Peter Drucker. It’s one of Drucker’s signature strategies: abandoning the past for tomorrow. He called it the concept of purposeful abandonment. Purposeful abandonment doesn’t sound very attractive. Few leaders brag about the product, service or idea that they abandoned.
Eventory
JULY 12, 2018
Reading Time: 6 minutes Bear in mind, that the event doesn’t end when the last visitors leave the venue. All leads require nurturing. And partners will be grateful for a thank you email with the detailed post-event report. The platforms for event organizers gather all kinds of data. What is important enough to be put in the post-event summary report ?
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