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I was asked my GEVME a great event marketing and management platform to contribute to an article about relieving stress before an event. The advice from the experienced planners is very useful in removing pre event stress from the stressful job of an event professional. Try and relax, picture a good event and try and get a good nights sleep. All solid advice.
For brands within certain niches and industries, it could be a good idea to host your own events and conferences to build your brand’s trust and authority. Why? Well, there are a variety of reasons why this is a good idea, but here are five of the reasons why hosting your own conference or event […]. The post 5 Reasons Why Hosting Events Is Good For Your Brand appeared first on Picatic Event Planning Blog.
“ Event planner ” can be such an all-encompassing title that can be applied to so many sectors, leaving a person with countless opportunities to fall in love with the job. As a past event planner myself, I can imagine the euphoric feeling big event planners must have experienced after planning amazing, large-scale events like the Olympics, the Super Bowl, Carnival in Brazil, TED Conferences and more.
Does your conference committee practice organized abandonment and avoid no-bottom-line-mindsets? What is their capacity to see opportunities in the mist of change? How are they at focusing on the purpose, goals and target market of the conference when making decisions? These three principles are vital to maintaining a healthy, strong conference. Often conference planning members lack experience with the tenets of organized abandonment, focus on strategic alignment and organizing for opportunity.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Showing recognition for employees’ achievements by awarding travel experiences may be an old trick but it’s also one that’s not going away any time soon. According to Transformativa’s survey results , 65% of employees claim that they appreciate incentive trips more than any other form of reward. Still, before breathing a sigh of relief, you should understand that the demands and tastes of corporate staff change, which leads to the evolution of new incentive travel programs.
Long ago, consultant Tom Gilb coined the term “mythodology” to describe erroneous but commonly held beliefs about how something should be done. Here are nine mythodologies about conferences. Mythodology: We know what our attendees want to learn about. Reality : No, you don’t. At least half the sessions programmed at traditional conferences are not what attendees want.
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Long ago, consultant Tom Gilb coined the term “mythodology” to describe erroneous but commonly held beliefs about how something should be done. Here are nine mythodologies about conferences. Mythodology: We know what our attendees want to learn about. Reality : No, you don’t. At least half the sessions programmed at traditional conferences are not what attendees want.
Do you know all the key statistics that will affect the way you create events? Here is a comprehensive collection of 100 key statistics for the event industry in 2018. The event industry is living a second life. As more brands prefer live experiences as the best way to engage with audiences, here are some […]. The post 100 Event Statistics (2018 edition) by EventMB Team appeared first on [link].
Updated: May 30th, 2018 A fluorescent-lit, ceiling stained, carpeted room… Is anyone else tired of the same old event venues? BORING! The venue is the first thing your event attendees will judge your event on. This is your first impression. You have 7 seconds to make your mark. With an abundance of parks, galleries, and event spaces, […].
Careercast lists the job of event planning in the top 5 of most stressful jobs in the country. Not a year goes by without the career being on this list. Kimberly Braun, a retreat and workshop facilitator, TEDx speaker and meditation faculty at the renowned Omega Institute, shares her top tips and exercises to prevent and manage stress, and tackle stress should it occur.
Marriott, Hilton and IHG have announced reductions in group-booking commissions from 10 percent to 7 percent for their North American hotels, to take place over a period of time this year and next. Marriott’s has already begun for most intermediaries. A 30-percent cut in one’s business model is a tough pill to swallow for any company. It’s even tougher for those independent meeting companies that survive on commissions.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
The content that you create before, during, and after an event should be a reflection of your event’s unique values. A working content strategy doesn’t simply showcase the assets of an event, it also helps you boost registrations, increase brand recognition, and define the way people interact at events. So how do you actually sit down and write content that will make your event perfect?
The other day I was rereading Idoru by William Gibson , and the following passage spoke to me. It’s a conversation between two teenagers: Chia McKenzie from Seattle who is visiting Mitusko Mimura in Japan in the near future… Mitsuko was getting her computer out. It was one of those soft, transparent Korean units, the kind that looked like a flat bag of clear white jelly with a bunch of colored jujubes inside.
Boring trade show booths don’t attract visitors and they certainly don’t help sales. But coming up with new and exciting ideas is costly and time-consuming. Or is it? These are our top 10 favorite trade show booth ideas and current trends in exhibition stands that stood out when researching this post: Hungry for […]. The post Trade Show Booths: 100 Best Ideas for 2018 by EventMB Team appeared first on [link].
Would you like a keynote speaker that is engaging, inspirational and entertaining, while being knowledgeable in their field and relevant to your audience? What event manager doesn’t right? There are many things to consider when looking for a speaker for your next event. The trick is to know what is important and what will have […]. The post How To Choose The Right Speaker For Your Next Conference appeared first on Picatic Event Planning Blog.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
By Kristin Veach. Rachel Stephan, senior event marketing strategist at sensov/ event marketing, has spent the last 17 years helping event professionals and associations promote their conferences and congresses. One of the most effective event promotion strategies she’s found has been using influencers to spread the word within their networks. Now with snöball , Stephan is on a mission to amplify the word-of-mouth effect and put the power of influencer marketing into the organizer&rsqu
We are used to thinking of our conference and its planning process as a one-way transaction from the company to its customers. Sometimes we view the planning process as a backbreaking, arduous, life-draining experience. We may even dread working with a new conference advisory committee due to our negative past experiences. If this sounds like you, perhaps it’s time to rethink your mental model of your conference and its planning process.
Tight deadlines and endless checklists no longer cause experienced corporate event managers to panic. Still, it’s important to understand that by reducing your workload with a strong online system for event management, you have the opportunity to make a corporate meeting even more brilliant. In other words, event management software is something that helps you do more with less effort.
Ask attendees why they go to meetings and their top two responses are to learn and connect. Remember kids that ask a question, and when you answer it they say “why?” “Why can’t we go outside?” “Because it’s raining.” “Why?” “Well, water’s coming out of the sky.” “Why?
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
This is a sponsored post by Aria AV. More information about Event Manager Blog’s sponsored posts. Technology moves fast. Today’s latest and greatest is tomorrow’s old news, and keeping up with what’s hot can sometimes feel like a full-time job. Plus, new gear is expensive! Have no fear, we’ve compiled a list of the 15 […]. The post 15 Coolest Tech You Can Rent for Your Event by Aria AV appeared first on [link].
Event marketing and planning is incredibly rewarding when done successfully, but it takes a lot of time and effort to get to that point. A big aspect of creating a successful conference or event is to generate buzz around it. With the growth and interaction we’ve seen on social media, it’s no surprise that the […]. The post 15 Social Media Tactics To Increase Your Event Marketing Exposure appeared first on Picatic Event Planning Blog.
Volunteering with 150 Days of Action. I’m very thankful for companies such as EventMobi that launch initiatives like the 150 Days of Action program. This program was launched to give employees the time and opportunity to give back to causes that we care about. And since the launch of the program last year, I knew exactly what I wanted to contribute my volunteer time towards.
Children are curious creatures. They explore, question and wonder, often through play. In this context, they learn. We are naturally inclined to learn new things; thus reaping curiosity’s benefits. From the moment we are born until we die, learning is hardwired into our brains. As adults, our challenge is to embrace curiosity instead of viewing it as a childish behavior that should be restrained and suppressed.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
People attend events to connect. This simple truth should be the guiding light for every event professional who expects his or her work to bear fruit both during and after an event. By designing a strong system of wireless Internet connections that works well with your event, you can build a bridge between an audience and an event brand. With innovative event technologies , you not only enable full wireless Internet coverage for any venue, from stadiums to parking lots, but you also increase the
The Solution Room is rapidly becoming a popular meeting plenary. Invented at MPI’s 2011 European Meetings and Events Conference, the session fosters active meaningful connections between attendees, and provides peer support and solutions to the real professional challenges currently faced by participants. I’ve facilitated many Solution Room sessions, and it’s been consistently rated one of the most effective and appreciated formats I use.
Event budget is the number one priority for event planners in 2018. Here is a list of event budget swaps that will save you money while making your event better. Our research speaks loud and clear. Event budget is the top challenge for event professionals. While budgets overall are staying the same, if not increasing, […]. The post Event Budget: 17 Swaps That Will Save You Money by EventMB Team appeared first on [link].
A corporate event is a unique opportunity for a brand to show appreciation to the present clients, and offer a friendly hand towards the new clients, partners, or even employees. The event itself is marked with unmatched sophistication. Whether it’s the fun activities one plan, formal brand introduction speech, or the ultimate food one offers to someone’s sophisticated palate, it all has to be done with a careful selection of the right caterer.
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Your Attendees Will Remember your Interactive Session. A common event objective that we hear from event planners is the desire to make sessions more interactive and engaging for attendees. An easy way to achieve this is to introduce live polls or allow attendees to submit questions to the speakers through an event app. However, this approach means you have to get buy-in and prepare your event speakers on how to execute these tools.
Is your organization stuck in a 20th Century time warp and on the endangered list? Are its structures, business models and operations using outdated methods resembling a relic of the past? Or are your organizational work processes thriving in today’s increasingly hypercompetitive, fast-paced and interconnected marketplace? In order to be a successful 21st Century organization, our structures, operations and governance models need to move from managing tasks to managing minds to paraphrase Minds
One thing is for sure, you can’t spend a budget you don’t have; but what you can do is make as much use of it as possible. You won’t believe how incredibly flexible an event budget can be. Throughout our experience, we’ve seen quite a few strategies related to corporate event budget optimization. In this article, you’ll find six fundamental lessons we’ve learned.
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