Event Farm
JANUARY 5, 2023
A new year is here and event planners everywhere are looking ahead to the future of the event industry. Here are the top trends that I’m predicting will shape the future of 2023 event experiences. From virtual events to sustainability and beyond, these 7 trend predictions will help prepare event professionals for what’s in store in an industry that is constantly evolving. 1) Experience-First Events.
Attendease
JANUARY 6, 2023
With the boom of online events, most companies have increased their portfolio of virtual events. By now, we are all mostly well-versed in the online space, but there are ways to take your next virtual event a step further in order to provide an even better event experience. . Brand Consistency. Most organizations need to rely on third-party technology to host their virtual events, whether it’s a web-conferencing system or a registration tool to collect RSVPs.
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Eventmobi
JANUARY 9, 2023
If a global pandemic taught us anything, it’s that the right event management platform can help us stay engaged and connected even when in-person meetings aren’t possible. But as the events industry overwhelmingly reverted back to in-person conferences as soon as restrictions were lifted , event professionals have been left wondering: Is there a way to keep that momentum going year-round?
Planning Pod
JANUARY 17, 2023
If you’re an event planner or other event professional who has ever wondered what a BEO is or why event pros need them, keep reading. “BEO” is an acronym for “Banquet Event Order” – but these event management documents are essential even if you don’t plan banquet-style events. BEOs (sometimes referred to as run sheets) allow you to provide critical details that everyone involved in any event MUST have at their fingertips – whether they are a bartender, caterin
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Eventtia
JANUARY 2, 2023
No matter how well you’ve planned and organized an event, it will be doomed as a failure if you can’t secure enough attendees to visit the event. It’s very rare for an event, no matter how perfect it is, to just sell itself, which is why having a clear marketing and event promotion strategy is crucial to the success of your event. In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you c
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Marketer
JANUARY 9, 2023
Don’t ask us to explain it, but mushroom installations permeated more than one event footprint at Miami Art Week. Perhaps it was a nod to a psychedelic-inspired design renaissance on the horizon, or brands’ efforts to grip the attention of the quirky crowd that the affair (hosted last Nov. 29 to Dec. 4) draws. In any case, it was one of a handful of head-turning experience design trends we spotted during our travels.
EventSource
JANUARY 31, 2023
A charming venue surrounded by a beautiful landscape, sunny skies, and a dreamy muted colour palette—Meaghan and Jason’s wedding at Piper's Heath Golf Club is the picture of classically romantic. The bride took the reins to create an effortlessly elegant affair that was also fun and go-with-the-flow – and the results are stunning. Thanks to beautiful details and a day where they had enough time to spend with their friends and family, enjoy the oyster bar at cocktail hour and have a f
EventMB
JANUARY 20, 2023
Skift Take: During the World Economic Forum in Davos, attendees were required to get tested for Covid onsite. A negative test granted access, while a positive test led to the attendee’s badge being deactivated.
Prestige Events Magazine
JANUARY 30, 2023
Louisa Watson, Director of Marketing at Wyboston Lakes Resort and Sustainability Director of beam has been recognised as Sustainability Industry Champion at the prestigious Greengage Sustainability Awards. Louisa Watson commented “I’m completely overwhelmed. This was a marvellous surprise and a wonderful honour for me and for Wyboston Lakes Resort. I’d like to thank Greengage for the tremendous recognition and also all my colleagues and the beam action group who have helped and supported me in m
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Smart Meetings
JANUARY 23, 2023
Sustainable Transportation in Anaheim Reducing carbon emissions in transportation has been at the forefront of conversations in the meeting industry, and Anaheim has been taking it seriously. Not only for the day-to-day public transportation system in the city, but also for visitors as well. Meeting professionals have options for group and event attendee transportation that can reduce the carbon footprint.
Picatic by Eventbrite
JANUARY 30, 2023
Before Jae Murphy became an in-demand DJ, he was a host known for working the room at comedy showcases, dance competitions, and fraternity parties on campus at Howard University, where he studied broadcast journalism.
Event Marketer
JANUARY 17, 2023
The industry has experienced a seismic shift. Mastering the new event landscape requires recalibrating the role of content, aligning attendee expectations, leveraging design as an engagement tool and embracing an audience-specific mindset. Complete this form to download the full report. The post THE EVENT STRATEGIST’S GUIDE TO 2023 EXPERIENCE PLANNING appeared first on Event Marketer.
EventSource
JANUARY 26, 2023
You’ll be head over heels for Vianna and Alfred’s traditional Chinese style wedding with a fairytale ending. Everything about their big day was deeply personal and romantic — complete with different bridal looks. Set at the historic Casa Loma , the couple paid respect to their parents as well as received blessings from their elders by having a traditional Chinese tea ceremony for both their families in the morning.
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EventMB
JANUARY 3, 2023
Skift Take: With attendee and exhibitor numbers getting closer to pre-Covid figures, the entire meetings industry is hopeful for a strong CES that sets the tone for the rest of 2023. — Miguel Neves Read the Complete Story On Skift Meetings.
Prestige Events Magazine
JANUARY 30, 2023
– Sister brands Lime Venue Portfolio and The Venues Collection announce the next innovation in event food – Lime Venue Portfolio & The Venues Collection, part of Compass Group, are announcing today the launch of a new and innovative demonstrator farm which will change the way event food is sourced and managed; The Biohub at Ings Farm.
Smart Meetings
JANUARY 20, 2023
Following the events of George Floyd’s tragic death in 2020, meetings industry organizations have been actively seeking to engage in the Diversity, Equity and Inclusion (DEI) discussion. In doing so many businesses seek outside help to create an inclusive and diverse work environment. Smart Meetings quizzed Elevated Diversity ’s founder Rhonda Moret, MPI Southern California Chapter (MPISCC) Director of Diversity, Inclusion and Belonging Khris Baizen and MPISCC Director of Education, Event Logist
Picatic by Eventbrite
JANUARY 20, 2023
Find out the best length & time to post on each network for your social media event marketing, according to the experts at Buffer.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Marketer
JANUARY 30, 2023
“When you’re lost in the darkness, look for the light” campaign messaging permeated the experience. Generating interest in a series that has a built-in superfan base who is intimately familiar with the content ahead of time may seem like a marketer’s dream, but the intense scrutiny and pervasive demands to maintain “canon” usher in a unique set of challenges.
EventSource
JANUARY 17, 2023
Minimal details, an “oasis” in the city theme, and the prettiest neutral colour palette…these are just a few of the darling details in Lindsay and Jeff’s wedding at Paris Paris in Toronto. The couple met at the end of high school at a multi-school charity fashion show. While they both expected it to be a summer fling — Jeff was going to Queens and Lindsay was going to NYU — they got back together and did long-distance for 5 years.
EventMB
JANUARY 24, 2023
Skift Take: The twists and turns of the global travel industry's recovery continue to impact how event destinations are selected. Some effects are obvious, others not so much.
IMG
JANUARY 24, 2023
Celebrating Black History Month with your team, especially with large groups of people is quite a challenge. You have to find the right venue, pick the best vendors and craft a memorable experience for your attendees. You have to be very intentional if you want to make the most of your event experience. Every decision you make during the planning process will have an impact on the overall result.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Smart Meetings
JANUARY 19, 2023
United Airlines CEO Says Airline Chaos Will Continue In a Q4 earnings call, United Airlines CEO Scott Kirby said that operational collapses like Southwest Airlines’ recent fall from grace will continue given the state of the industry after Covid. “We believe that the industry’s capacity aspirations for 2023 and beyond are simply unachievable. The system can’t handle the volume today, much less anticipated growth,” he said on the call.
Picatic by Eventbrite
JANUARY 19, 2023
PR is critical to event promotion success. Get press coverage with a smart event PR strategy that increases interest and attendance.
Event Marketer
JANUARY 30, 2023
Movie magic permeated every corner of Canon U.S.A.’s exhibit at CES 2023, Jan. 5-8. The digital imaging solutions brand partnered with filmmaker M. Night Shyamalan on four interactive experiences that transported attendees into the story of his upcoming thriller, “Knock at the Cabin.” Canon connected participants to characters from the film (in theaters Feb. 3) and placed them in the middle of some of its most suspenseful moments using four of its technologies: MREAL, AMLOS, Kokomo and Free View
EventSource
JANUARY 3, 2023
Between the rich hues and down-home vibe of their venue, Danielle and Keith’s wedding will have you long for the cozy days of fall. Everything about their big day at The Bradford Barn is intimate and personal and goes to show that close friends and family, amazing food, and a laidback vibe goes a long way when creating the perfect day. Beautifully captured by the lens of Hipnotik Photography , you’ll definitely want to check out this gorgeous gallery.
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EventMB
JANUARY 11, 2023
Skift Take: The past three years have brought about significant challenges to the meetings industry. Although recovery is in sight, it must continually adapt and innovate to keep up with the latest trends. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.
Eventmobi
JANUARY 23, 2023
Creating an engaging event experience for your attendees starts right at the time of registration. So, ensuring you have the right event registration strategies in place is crucial to driving excitement and sign-ups. As an event planner, you’ll know this all too well. There are a lot of moving parts to keep on track—everything from marketing and promotion, ticketing and payments, to data collection.
Smart Meetings
JANUARY 13, 2023
As meeting professionals begin to plan events for 2023, Mike Dominguez, president and CEO of Associated Luxury Hotels International (ALHI), joined Editorial Director JT Long for his annual Smart Chat Live! predictions conversation about the trends meeting profs need to prepare for in 2023. You can relive the insights on-demand here , but we grabbed some of the action items below in case you are in a hurry to send that next RFP.
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