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Event planning consistently ranks as one of most stressful jobs in the U.S. Whether planners find themselves forced to work with difficult personalities, try to juggle juxtaposing requests, fix event planning mistakes, or balance dozens of last-minute event changes, event planners have plenty of reasons to feel stressed. It can be hard to avoid the busy work environment and crazy work schedules many planners find themselves facing but identifying and avoiding common planning faux pas can help av
#Eventprofs – get your Instagram stories ready, because you’re about to see some seriously share-worthy content! Whether you’re looking to amp up your organic social media strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Get ready to blow your guests’ minds with this show-stopping idea: plan a live art performance! Whether it’s a rockin’ concert, a mesmerizing live painting, or another spectacular show, this entertainment option is the secret sauce for planning unforgettable creative events. A live performance creates a focal point that elevates the energy of your event and keeps attendees engaged throughout the usual networking sessions and keynotes.
From tires screeching on test tracks to serene booths boasting naturescapes, brand experiences at the 2023 New York International Auto Show ran the gamut. Held this year April 7-16 at New York City’s Javits Center, the 123-year-old event was rife with interactive activities, ride-and-drives, experience design inspiration, sustainable builds and inclusive programming.
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From tires screeching on test tracks to serene booths boasting naturescapes, brand experiences at the 2023 New York International Auto Show ran the gamut. Held this year April 7-16 at New York City’s Javits Center, the 123-year-old event was rife with interactive activities, ride-and-drives, experience design inspiration, sustainable builds and inclusive programming.
Anticipation was high leading up to Steam Whistle Brewery ‘s Event Venue Showcase! We know that when this iconic downtown venue throws a party, it’s going to be good! This century-old, loft-style event space has so much versatility, so I was excited to see what the design team at Artam Design Inc. had in store for us! Needless to say, guests were not disappointed!
Would it surprise you to learn that 84% of attendees come to events for networking? Why? Because even the smallest meeting is the best place to find new leads, clients and prospects. Yet, approaching random strangers can be nerve-wracking, especially for work-from-home or introverted employees. However, there is good news. This blog post offers creative solutions that can be fun, engaging, and, most importantly, allow the shyest attendee to walk away with more connections than before they arrive
The official convention bureau for Cambridge and the surrounding area recently held an event to mark its 25 th anniversary, focusing on the key challenges and opportunities facing the business meetings industry today. ‘Events: Matters Arising’, organised by Meet Cambridge at King’s College and attended by 99 event professionals – both organisers and venues – included a panel session, with high-profile industry players debating issues facing the sector.
Skift Take: Mind-expanding content, actionable insights, and invaluable networking make Skift Global Forum a must-attend event. This year, for the first time, all this and more will be offered to the business events industry with the inaugural Skift Meetings Forum.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Your virtual event management platform is at the heart of creating amazing experiences. With the rapid development of new technology, event planners and organizations need to stay up to date with the latest advancements to ensure the best possible experience for your attendees. So naturally it’s important to continually evaluate whether your current platform can provide the functionality needed for hosting successful virtual events—both today and into the future.
Communications experts share best networking practices fo r yourself—and your attendees Live experiences may be back, but when it comes to the social and interpersonal aspects of the job, many industry professionals find themselves in a state of transition. Some are returning to large-scale in-person events for the first time in three years. Others are meeting new remote colleagues or visiting with prospective clients.
Giulianna and Michael’s wedding at La Primavera Event Space is a beautiful ode to their personalities and to who they are as a couple. From Giulianna being driven to her grandmothers house by her dad in his sports car to Michael and his friends riding to the ceremony on their motorcycles, they made sure they did things their own way! The bride and groom also put family front and centre for their big day, including when they danced their first dance along with their young son.
April 20 th is known as the informal national cannabis celebration day, yet it is no longer a day only celebrated by fringe society. With cannabis gaining momentum in state legislations and shedding its stigma to be more visible in mainstream culture, cannabis travel and tourism is a fast-rising market. Smart Meetings sat down with cannabis travel consultant and advocate Brian Applegarth to discuss the integration of cannabis into the tourism industry and what meeting professionals should know.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
by John Nugent, Chief Executive at Green & Fortune The event and hospitality sector has faced significant challenges in recent years: people left the industry or migrated away from the UK in droves. However, as the event sector continues to recalibrate, new faces join the industry and roles are redefined; it’s crucial that we all align our people policies and procedures to the current demands of employees.
Skift Take: An estimated $2.6 billion in losses resulted from sophisticated business impersonation scams in 2022, and the events industry is fighting back.
Event analytics can be found in obvious and not-so-obvious places. One undervalued place is your registration data. Buried inside your event technology platform is a whole constellation of event registration analytics just waiting for you to explore. And you won’t believe the kinds of insights waiting for you there. For instance, information that can help you improve your marketing and event planning efforts.
Brands engage attendees in innovative products and global mission statements amid botanical-rich environments E xploring the exhibit halls at CES 2023 , held Jan. 5-8 in Las Vegas, greenery was a notable design element. From raised garden beds and potted plants to grass carpeting and elaborate floor-to-ceiling greenery walls, exhibitors enhanced their booths with organic textures, colors and lighting.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Tolani and Tunde’s traditional wedding at Candles Banquet Hall was a sight to behold. Tolani looked radiant in her bridal attire from Idiol Nupo , and Lumiere Makeup Arts ‘ makeup was the perfect finishing touch. The venue was decorated beautifully, creating a charming and intimate atmosphere. F10 Studio did an excellent job of capturing every beautiful moment.
Let’s face it, people like to do business with people they know. Sharing news, goals, meals and space face-to-face is the fastest way to get to know each other. That is why Smart Meetings gathered top meeting professionals F2F in Virginia Beach, Virginia, for three days this week at Smart Meetings Extraordinary Experience Mid-Atlantic to learn about the industry and each other.
The 26 th of April marks Stop Food Waste Day, which aims to raise awareness on the impact that food waste is having on the planet. According to a study by Business Waste , it is estimated that 60 per cent of food waste is generated by UK households, with the other 40 per cent attributed to businesses and the hospitality industry. And globally, approximately 33 per cent of all food produced is lost or waste every single year.
Skift Take: Finding event technology that matches your unique needs can be like finding a needle in a haystack. Fortunately, there are ways to shortcut this process.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Finding the right strategic event management software can be an overwhelming and challenging task. But with an ever-present demand for innovative event experiences, the consequences of choosing the wrong platform can make events more complicated and demotivate your team (womp-womp). Conducting a needs assessment is a vital first step in selecting the right event management software platform for your organization.
“This was an opportunity for us to not only engage the 250,000 people who are coming in across the two weekends, but also to bring a bit of that flavor back home. We really tried to create that connective tissue between the two.” -Molly Spychalski, Head of Partnership Marketing at Postmates and Uber The Postmates ReTreat featured a footprint opposite the main stage and share-worthy touchpoints like a “donut tree.” For its third year partnering with Coachella, food delivery serv
I love planning a party! It seems like everyone these days is still wanting to gather and make up for lost time since the pandemic. When I plan a party, I think of it much like cooking a meal. You need a few key ingredients to form the base, some garnishes to accent it, and then finish off with nice plating for presentation. When you have your uncooked ingredients and platters on a counter, it doesn’t look like much.
James Beck shares the power of creating lasting impressions by practicing service and giving In 2011, James Beck made the decision to give away all his personal possessions and travel the U.S. doing good deeds without asking for anything other than to pay it forward. Beck, a relationship building expert and TEDx speaker, shared with the Smart Chat Live!
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
De Vere , a collection of historic mansion house estates and distinctive contemporary hotels and event destinations, has today unveiled its new mansion house concept, De Vere Reserve. De Vere Reserve comprises a selection of luxury guest rooms and suites located in historic mansion houses, situated around the Southeast of England and The Cotswolds. The launch of De Vere Reserve marks the completion of a multi-million-pound investment into the group’s mansion hotels.
Skift Take: As hoteliers and venue operators struggle to conduct quality post-pandemic site visits, planners are having to expend more time and effort to ensure successful site selection.
In honor of Celebrate Diversity Month , we hosted our second Diversity Makes Us Better webinar , this time we decided to focus on Multicultural Marketing and the challenges and opportunities for marketing leaders and CMOs. We have seen that DEI initiatives in Corporate America have become top of mind for HR leaders and company executives, but they should be at the forefront of all marketing and PR efforts because they affect the way consumers perceive brands.
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