EventMB

JUNE 27, 2024

Skift Take: Jason Sudeikis, the creator of Ted Lasso, was a no-show at a recent convention he was to speak at. Business events professionals are asking if celebrity speakers are even worth it.

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Conferences that Work

JUNE 3, 2024

In early 2024, I wrote two long, detailed posts ( 1 , 2 ) that explained why using “facial analysis” technology at events is ethically and legally dubious. Now I’ve learned of strong evidence that the core claim of such technology — that it can reliably measure attendee emotions at events — is seriously flawed. Dr. Lisa Feldman Barrett is a neuroscientist, psychologist, and the Northe astern University Distinguished Professor of Psychology.

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Social Tables

JUNE 12, 2024

Planning a successful event involves working with a large team of reliable, capable professionals. Planners work with venues, specialized staff, and vendors to ensure everything runs smoothly. A lot of tiny pieces must fall into place for an event to succeed, and the wrong event vendors could lead to lots of trouble later in the planning process. In this guide, we’re walking you through everything you should know about event vendors.

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Contracts Food and Beverage Entertainment Venues 158

Eventmobi

JUNE 4, 2024

When planning a conference or other large event for your association, determining how to engage attendees from start to finish is essential for success. At the same time, you want to make sure your event comes across as professional and represents what your organization stands for. After all, your main goal is to keep members coming back and taking advantage of all the professional opportunities your association has to offer!

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Social Media Advertising Events 2023 305

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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

Events

Velvet Chainsaw

JUNE 5, 2024

Focus by Jared Cherup I’ve been a big fan of Customer Centricity , a book written by Wharton’s Peter Fader for quite some time. Fader advocates that “in the world of customer centricity, there are good customers … and then there is pretty much everybody else.” He recommends focusing and investing in retaining the former, while not ignoring the latter.

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EventMB

JUNE 4, 2024

Skift Take: It takes a minimum of 849 days to get a visitor visa interview appointment in Mexico City. In Bogota, it’s 640 days. Mumbai, 499 days. These delays have a tangible negative impact on the events industry.

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Events Meetings Conference 214

Conferences that Work

JUNE 24, 2024

I have a confession to make. Though I’ve written over a thousand blog posts for this website , to be honest, I’m often writing for myself. Writing for oneself is as old as writing itself. Writers have always written privately. Famous writers like Franz Kafka , Zora Neale Hurston , Edgar Allan Poe , and Emily Dickinson. And countless amateurs like me, writing private journals not for publication.

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Conference 202

Event Marketer

JUNE 13, 2024

“This was more than just an event; this was a movement.” –Patrick O’Keefe, VP-Integrated Marketing Communications, e.l.f. Cosmetics e.l.f. sponsored Indy 500 driver Katherine Legge, the only woman who competed in this year’s race. When e.l.f. Cosmetics cruised into this year’s Indianapolis 500 as the first-ever beauty brand to serve as a primary sponsor of a driver, it didn’t just offer a “Lip Oil Change.

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Sponsorships Sports Education Marketing 134

Eventmobi

JUNE 19, 2024

Every event planner knows that audience engagement is key to event success. There are a few tried and true strategies: book top-level speakers, invest in an event app to increase engagement onsite, and provide them with plenty of networking opportunities. But what if you’re looking for something different? You’re in luck! Karen Hill is the Director of Meetings and Events & Engagement at Barcami Lane , an Association Management Company (AMC) that works with national and regional n

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Social Media Events Conference Event Apps 284

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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MeetingsNet

JUNE 11, 2024

After introducing a “wellness menu” last fall, Caesars Entertainment walked the talk at its inaugural Global Wellness Summit. For organizations open to it, building wellness activities into an event agenda offers a variety of potential benefits. It can energize attendees for upcoming sessions, engage them in ways that make the event more memorable, introduce them to healthful stress-reduction practices, and build community around shared experiences.

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Speakers Entertainment Hotels Events 124

Attendease

JUNE 28, 2024

As an event professional, it can be all too easy to get lost in the details. Logistics, ticket sales, and tight timelines can fill up your list of priorities…fast. But it’s important to remember that your speakers can be your greatest asset when it comes to the overall success of your event. Speakers are usually happy to promote an event. But if they have to work too hard to help spread the word, your event could fall to the bottom of their to-do list.

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Speakers Social Media Advertising Event Management 195

EventMB

JUNE 20, 2024

Skift Take: Sustainability is top of mind for event planners around the world today. Consider hosting your next meeting in a smaller city already introducing green energy, waste reduction, and nature conservation solutions in the local community.

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Conferences that Work

JUNE 10, 2024

Recently, I’ve been practicing what Susan Pollak calls “letting go of whatever isn’t serving you right now” Perhaps your first thought is “That sounds nice” , quickly followed by a second thought along the lines of “Huh, easy to say, hard to do. OK, Adrian, how can I let go in this chaotic world?” I’ve no guarantees, but here are nine suggestions that almost always work for me. 1 — Notice what’s going on Yes, we need to shut up and list

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Event Marketer

JUNE 3, 2024

A “Bloom” theme permeated this year’s event. For decades, Amway’s annual Founders Council event has served as a landing point to celebrate the achievements of the company’s direct-selling health and beauty independent business owners or “ABOs” from around the globe. As a highly exclusive incentive experience, top distributors have to qualify each year to attend, and so the experience on the ground needs to match the excitement of earning a seat.

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Event Industry News

JUNE 6, 2024

Just Vote’s partnership with the summer festivals, ‘Crash the Party’, features: As festival season kicks off, music festival industry heavyweights are uniting to get 18-34 year olds to the polls.

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Event Design Event Management Management Events 124

EventSource

JUNE 21, 2024

I had the pleasure of attending Henderson Brewing Co’s Open House – an evening that perfectly blended style, taste, and sophistication. Stepping into the brewery space , guests are greeted by a cool, industrial-chic vibe perfectly setting the tone for the evening. The exposed brewing barrels and equipment added an authentic touch, creating the perfect backdrop for a hip couple’s big wedding day or a fun and casual corporate event.

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Food and Beverage Entertainment Corporate Events Venues 122

Attendease

JUNE 19, 2024

Event planners and staff members have fast-paced roles with many responsibilities, from establishing event ticket prices to acquiring auction items to setting up the venue. This can result in them feeling stressed, overwhelmed, and eventually burned out. That’s why it’s your business’s responsibility to implement strategies that encourage them to create events that support your company’s goals.

Sustainability 195

Sustainability Sponsorships Events Management 195

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Events

EventMB

JUNE 19, 2024

Skift Take: A smarter Siri will help you with your schedule, tell you what’s in your email, and when your attendees’ flights are landing. But will this upgrade really change the way technology is used for events?

Technology 208

Technology Events Meetings Event Tech 208

MeetingsNet

JUNE 25, 2024

7 things meeting professionals need to know about the Golden State’s new “Honest Pricing Law” that goes into effect on July 1. While Congress works on passing the Junk Fee Prevention Act for the whole country, California isn’t waiting around. The Golden State’s “Honest Pricing Law” or “Hidden Fees Statute,” SB 478, goes into effect July 1, making it illegal for businesses to advertise or list a price for goods or services that doesn’t include all mandatory fees or charges.

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Advertising Healthcare Contracts Hotels 116

Event Marketer

JUNE 20, 2024

Hosting the first-ever corporate keynote event at Sphere Las Vegas as part of HPE Discover, June 17-21, is just the beginning for the Hewlett Packard Enterprise team. The brand is hosting its biggest showcase buildout ever for the conference this week at The Venetian Convention and Expo Center, has made a high-profile partnership announcement with NVIDIA, collocated the formerly separate Atmosphere event by its Aruba Networks brand at Discover, and is welcoming its biggest audience (more than 14

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Entertainment Venues Marketing Global Events 122

Smart Meetings

JUNE 17, 2024

Sustainability by definition is meeting the needs of the present without compromising those of the future. It provides us with the opportunity to not only protect the environment, but to ensure that we are contributing and promoting the well-being of people long beyond our event. This fits so well with our—the impression that we leave on our attendees at events today will keep them coming back in the future.

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Technology Transportation Sustainability 2010 115

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

EventSource

JUNE 20, 2024

As we step toward a vibrant 2024 summer, the world of Toronto catering is abuzz with exciting new culinary trends and delicacies. From refreshing twists on classic favorites to innovative presentations that celebrate local flavours, this summer’s food scene is all about creativity and sustainability. Whether you’re planning a backyard barbecue, a chic rooftop soirée, or an intimate garden party, these summer food trends are sure to inspire and delight your guests.

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2024 Event Design Events 2023 115

Attendease

JUNE 19, 2024

Event planners and staff members have fast-paced roles with many responsibilities, from establishing event ticket prices to acquiring auction items to setting up the venue. This can result in them feeling stressed, overwhelmed, and eventually burned out. That’s why it’s your business’s responsibility to implement strategies that encourage them to create events that support your company’s goals.

Sustainability 195

Sustainability Sponsorships Events Management 195

EventMB

JUNE 3, 2024

Skift Take: Greg Topalian predicts an industry shake-up in the event industry—think events moving to secondary markets, outdoor venues, new ways to make connections, and fan-focused trade shows. Ready for the revolution?

Trade Shows 209

Trade Shows Venues Marketing Events 209

Event Industry News

JUNE 11, 2024

Family-Run Startup Offers Unique and Delicious Jelly Shots for All Occasions YIXO Limited, a vibrant new player in the event catering scene, is thrilled to announce its grand launch.

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Events Event Design Event Marketing Event Management 111

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Event Marketer

JUNE 14, 2024

From Sonic the Hedgehog to monster trucks to museum art, the Licensing Expo showcased the best in IP and brought together more than 12,000 international attendees as well as 5,000 brands to Mandalay Bay Convention Center in Las Vegas, May 21-23. While most of the brand’s footprints are leveraged for meeting space, there’s still plenty of room for creativity in exhibit design.

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2024 Apparel Entertainment Event Marketing 122

Smart Meetings

JUNE 28, 2024

Beth Surmont, today a proud CMP Fellow, says that during the very first Institute of Electrical and Electronics Engineers (IEEE) Women in Engineering International Leadership Conference, she witnessed the monumental impact events can have firsthand. “A young woman stood up and tearfully shared her story. She was an engineering student who was ready to quit college, but after attending our event she was inspired and planned to continue on.

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2008 Education 2022 Meetings 105

Social Tables

JUNE 17, 2024

What makes a conference venue “unique?” Unique conference venues are not your traditional meeting spaces; they stand out. While some venues are truly one-of-kind and truly offbeat, others have one or two unique characteristics that set them apart, such as: Venue type Some of the most exceptional event venues in the world don’t look like traditional conference centers from the outside.

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