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Event planners often overlook the importance of attendee conversations. Why does this happen? For a clue, read this AT&T advertisement promoting telephones in the 1900’s! A 1909 AT&T advertisement that promotes the telephone as broadcast & messaging technology. The_Implement_Of_The_Nation Here’s Kevin Kelly’s analysis of what AT&T totally missed about how telephones could be used. “Advertisements at the beginning of the last century tried to sell hesitant
Every year, the Wedding Planners Institute of Canada (WPIC)founded by Danielle Andrews of The Wedding Planners and Tracey Manailescu of Tracey M Events brings together wedding professionals to celebrate industry achievements, spark inspiration, and set the tone for an incredible year ahead. This years theme, “Timeless Elegance,” provided the perfect backdrop for an unforgettable evening at the breathtaking Ascott Parc Event Centre.
Event Marketer’s 2025 B-to-B Dream has been unveiled. Each month, we’re sitting down with one of our all-stars to talk trends, best practices, and all things uniquely b-to-b. Valerie Strehle, Senior Director-Global Events, Workiva When an event organization operates under the code name GSD, or Get S**t Done, you know it has some serious momentum behind it.
Giles Perry is a driving force behind the Ideal Home Show , who has been leading the show for over 15 years, expanding its reach to include Spring and Christmas editions, as well as the Eat & Drink Festival, and The Cake & Bake Show. The Ideal Home Show, in partnership with La Redoute, which has been a cornerstone of British culture since 1908, is set to return to Olympia London from 21 st March to 6 th April 2025.
Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant
AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.
Hosts Global Forum convened in Athens to celebrate ferocious creativity Destination Management Companies (DMCs) embody a wealth of resources for planners, helping with access for everything from transportation and entertainment to decor and gifting. They are strategic partners who can help build a program based on client goals and budgets. All of that was on display this week in Greece at the historic Hotel Grande Bretagne Athens as partners and clients gathered for Hosts Global Forum.
Skift Take: Many destinations still separate blended travel into distinct categories: Theres business time and leisure time before or after the meeting or event. But in reality, this isnt how meeting attendees view their trips. Visit Atlantic City is making major changes to deliver a more unified experience and challenge the traditional boundaries between work and play.
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Skift Take: Many destinations still separate blended travel into distinct categories: Theres business time and leisure time before or after the meeting or event. But in reality, this isnt how meeting attendees view their trips. Visit Atlantic City is making major changes to deliver a more unified experience and challenge the traditional boundaries between work and play.
The future of experiential marketing is here! In 2025, brands will redefine audience engagement with AI-driven personalization, authentic storytelling, and community-first experiences. In-person events are back in high demand, offering meaningful human connections. Meanwhile, immersive technologies like AR/VR and AI influencers will create unforgettable, scalable interactions.
Some love stories deserve a stage as grand as their tale, and BK and Colleen found theirs at the Hockey Hall of Fame. Set in the iconic Esso Great Hall , surrounded by the gleaming Stanley Cup and walls lined with hockey history, their wedding combined romance with an unmistakable reverence for the sport that brought them together. Designed Dream Events ensured the event flowed seamlessly, while Element Event Solutions added an artistic touch and personal flair to the space, with every corner te
In a dark ballroom at The Venetian Expo in Las Vegas, a spark of light streams across the screens. The host, actor Anthony Mackie, approaches center stage and holds up an item: Panasonics story began over a century ago with thisthe double socket. This is the spark that ignited decades of innovation and passion, comfort and connection, to every corner of the globe.
– Brand to Launch S Guide as part of wider ESG Conversation Lime Venue Portfolio will be bringing a Kitchen Disco concept to International Confex (26-27 February) as it looks to continue a conversation with event organisers around ESG, and specifically around social and community impact programs at events. As well as contributing to the events content through its sponsorship of the People & Culture theatre, delivering two educational sessions, and convening a specialist roundtable at
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Getting lost in the sea of travel booking platforms? Travelport and Chase are using AI to secure your attention. Have an upcoming meeting in Ottawa? A new transit extension just made your attendees arrival process smoother. Dreaming of shorter TSA wait times (arent we all)? Germanys Frankfurt Airport just debuted exciting new technology that may soon have us all moving faster.
Skift Take: Liz Irving's journey to CEO of Clarion Events North America proves that sometimes the best career moves start with saying "yes" to the jobs nobody else wants. In a candid interview, Irving dishes on leadership, vulnerability as a superpower, and why you should never wait for permission to speak.
The corporate-owned platforms we rely on for professional and personal communities are increasingly failing to meet our needs. Major social media networks have become saturated with advertisements, data mining, and algorithmic controls that hinder authentic engagement. This shift poses significant threats to the integrity and autonomy of our online interactions.
Joanna and Calvin envisioned a wedding that was bold, elegant, and full of warmth. With a stunning palette of deep reds and shimmering golds, their celebration exuded romance and sophistication! Casa Loma , with its grand architecture and timeless charm, was the perfect venue for their unforgettable day. Mango Studios captured stunning photographs, while Maven Films documented the heartfelt emotions on video.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
This year marked New Orleans 11 th time hosting the Super Bowltying with Miami for the most NFL Championship gamesand, as expected, the Big Easy certainly showed it knows how to party. What else would we expect from the home of Mardi Gras? Local food, music, architecture and traditions shined through the events and experiences presented around the city ahead of Super Bowl LIX on Feb. 9, which saw the Philadelphia Eagles deny the Kansas City Chiefs a three-peat with a dominant win.
The Barbican, in partnership with caterer Searcys is offering event planners the opportunity to escape the hustle of the City this summer and immerse their guests in the lush surroundings of its tropical Conservatory. Nestled in the heart of London and home to over 1,500 species of exotic plants, this unique venue provides an inspiring backdrop for corporate and association events.
If you’re seeking a sense of adventure, these new and renovated hotels are where youll find it. If you want to take your attendees on the journey of a lifetime, these new and renovated hotels are the place to do it. Whether you prefer to stay a little closer to home or venture far away, you’re certain to find an experience way outside your day to day here.
In a world overflowing with noise and endless options, an event that strikes an emotional chord stands out. Ive always been interested in how emotion can spur someone to action how the exact right words can inspire someone to make a change to their life, how hearing a story that tugs at the heartstrings can open someone up to make a donation to a cause, and how understanding why a piece of legislation threatens their livelihood can get even the most uninvolved person to call their local represe
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
To celebrate its 10th Anniversary, the Event Photography Awards organised a special Best Ever contest which saw the ten past EPA Overall Winner images qualify for the final alongside the winners of fifteen Best Ever categories, judged through an online system that attracted votes from some 4,000 event industry professionals from over 40 countries across […]
Love has a way of bringing two souls together in the most beautiful harmony, and Angel and Michaels wedding was a perfect reflection of that enchantment. From the very first glance to the moment, they said I do, every detail of their wedding told a story of dreams fulfilled, promises made, and a future as bright as the sun that blessed their perfect day.
In the age of influencers, companies are leaning into influence , showcasing their leaders, their people, and becoming more public-facing, all to help their target audiences (internal and external) feel more connected to the brand. Indeed, its the company rock star era, with luminaries like Richard Branson having helped pave the way. People want to consume from companies that are treating their people well and any public-facing showing of that is great, not just for the employees themselves to i
The Honourable Artillery Company (HAC) has appointed Andrew Saupe as Executive Chef. Saupe, who joined the HACs in-house catering partner Searcys in May 2023, brings over two decades of culinary expertise to the role. A former Warrant Officer Class One with 24 years of regular army service in the Royal Logistics Corps, Saupe has already made an impact on the HACs catering offer with the development of new innovative and seasonal menus.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Wherever you go, these new and renovated hotels offer the sense of place youre looking for. Three unique destinations, each with their own charm. Three new and renovated hotels, ideal for small to mid-size meetings and committed to bringing that destination to life. From The Biggest Little City to the Atlantic Ocean, and a historic gem in-between, your next meeting destination awaits.
If a campaign underperforms, making changes in real time ensures efficiency and effectiveness. If theres one word that sums up the best approach to handling social-media uncertainty especially organic social its diversification. Just as with an investment portfolio, diversification is critical to mitigating risk and maximizing opportunity. But its not only about using multiple platforms, its about how they are used.
As event professionals, you pour your hearts and souls into crafting unforgettable experiences. But without the proper tools in your arsenal, the dreaded “price discussion” can leave even the most seasoned professional feeling deflated. Price-sensitive clients are a reality, and while its important to be accommodating, you also need to ensure your business thrives.
As their magical day unfolded, Kelsey and Darcy shimmered with pure love and bliss, filling the air with a sense of joy that touched the hearts of those who came to witness their wedding celebration at The Royal Conservatory. Thanks to Leann Weston Photography behind the lens, every moment of their day was beautifully preserved, turning them into lasting memories.
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
The 74 th annual NBA All-Star Game and its new mini tournament format received some harsh criticism , but when it came to brand activations and events hosted over the weekend, fans gave rave reviews. Throughout NBA All-Star 2025, hosted Feb. 14-16 in the San Francisco Bay Area, sponsors flooded the NBA Crossover experience at Moscone Center, as well as the leagues All-Star Alley activation space, with hands-on engagements built for hoops superfans and casual viewers alike.
International Womens Day 2025 is calling for all to #AccelerateAction for gender equality. We hear from inspiring leaders from the hospitality and events industry on what this means to them, how they are taking action in their organisations and what further changes theyd like to see in order to #AccelerateAction. I celebrate the strength, resilience and innovation of women around the world, especially in business.
As a luxury hotel sales director, youve seen how increasingly sophisticated meeting planners are becoming in their venue selection. Here are three pivotal trends that are transforming how premium properties can differentiate themselves and deliver exceptional value. Takeaway Tip: Suppliers who embrace these trends and market them effectively in their RFPs, proposals, and promotional materials will stand out as trusted partners for meeting planners. 1.
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