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Before the arrival of modern event planning tools, planning great events was no easy feat. Instead, it was a daunting task, with numerous moving parts and massive potential for overwhelm. The development of today’s tools has allowed organizations and teams alike to unlock their creative potential, maximize resources, and deliver exceptional events with ease.
The world is going green, and so are we! Sustainability is becoming a key pillar of event planning, and the earlier you join the trend, the bigger your impact will be. Not only will you help the environment, but you’ll also discover new ways to save money and expand your network. We get it, change can be scary. But don’t worry. We’re here with everything you need to know about sustainable event planning, from benefits to best practices.
Hosting successful in-person events with thousands of attendees after almost 3 years of virtual-only can feel daunting. Especially with the high pressure to generate a profitable return in today’s increasingly expensive world. A staggering 78% of businesses using an event app attribute their positive event ROI to these digital tools. And with 91% of event organizers believing an app is critical to event success , it seems clear that not harnessing the power of this digital tool could mean
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
The first edition of Expo Experts Explain features Liz Bothwell , Head of Content and Marketing Informa in conversation with Matt Snodgrass, Director of Marketing at Swapcard. In this session, Liz breaks down how she built events (and an entire community) around the concept of sustainability while embedding those same concepts into her day-to-day event operations.
The editors of Event Marketer announce the winners of the 2023 Ex Awards, the world’s oldest and most prestigious recognition program for event and experiential marketing. Victors were crowned at a “Let’s Glow”-themed gala held during the Experiential Marketing Summit in Las Vegas, May 9-11. The post Winners Announced: The 2023 Ex Awards appeared first on Event Marketer.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
The editors of Event Marketer announce the winners of the 2023 Ex Awards, the world’s oldest and most prestigious recognition program for event and experiential marketing. Victors were crowned at a “Let’s Glow”-themed gala held during the Experiential Marketing Summit in Las Vegas, May 9-11. The post Winners Announced: The 2023 Ex Awards appeared first on Event Marketer.
It’s time for a “sound of silence” roundup of meetings industry pet peeves. “…the vision that was planted in my brain Still remains Within the sound of silence” —Simon & Garfunkel – Sound Of Silence (1965) Read the full article at Conferences That Work The post The meeting industry’s sound of silence appeared first on Conferences That Work.
It’s your wedding day! So, of course, you want to create the wedding of your dreams! More than likely, however, you’re trying to keep your wedding expenses in check. While wedding budgets are important to have, there are some wedding items you should definitely splurge on! It’s natural to want to curb costs, but some things are worth pouring more money into — especially if it means a more enjoyable experience and even better memories.
Display Changes Will Not Apply to Group Rates What you see on your Bonvoy app is what you will get—including resort, destination and other fees—at the registration desk after May 15 if a promised shift in how prices are displayed goes through as required in a November, 2021 settlement with the State of Pennsylvania. The full room price will be displayed on all the company’s U.S. channels, including Marriott.com, the mobile app and voice reservations.
Convene and etc.venues to offer 10% commission to agency partners in the U.S. and UK Convene , the largest single provider of dedicated meeting and event venues in the U.S. and UK, announced that it is standardizing its global commission percentage paid to third-party agencies across its entire portfolio – both Convene and etc.venues locations – to 10%.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
On the hunt for the top medical communications companies to help you run better life science events? Planning and running successful events in the pharma industry involves managing multiple vendors, overseeing details, and executing a plan that’s cost-efficient and produces tangible results. With so much to manage, it is crucial to choose your partners carefully.
Event Marketer’s monthly Industry Pulse Survey fielded responses from the experiential marketing community in April on how sustainability and eco-friendly practices are impacting the industry. The good news is that a majority of event marketers (55%) say their companies are dedicating the same amount of focus on sustainability as last year in their 2023 events, but there’s still work to be done—just 12% of respondents reported that their organizations are working towards an annual net-zer
Skift Take: The NAACP is the latest group to issue a formal Florida travel advisory in response to a Governor Ron DeSantis bill. The LGBTQ+ and the Latino communities have done the same, and now meetings and events are canceling.
Step into the world of Hilary and Dan’s extraordinary wedding, where modern midnight jungle meets boho accents. Their union was a celebration of love, individuality, and boldness, perfectly captured at the iconic The Globe and Mail Centre. The breathtaking venue left a lasting impression—its unparalleled panoramic view of the city’s majestic skyline was simply stunning.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
How to choose between in-person, virtual and hybrid for your next event When Covid-19 lockdowns pushed the world into all-digital interactions, they presented event organizers with a gift: the opportunity to test digital-only event strategies. Prior to the pandemic, we never had the data to compare a digital-only approach to events against in-person programming.
The Business Events team at London’s Barbican Centre will be showcasing the latest sustainable upgrades and refurbishment work to its Frobisher event spaces during IMEX 2023. With a high-profile line-up of client events scheduled over the coming months, the spring makeover is poised to offer an enhanced experience for attendees. The Frobisher event spaces boast contemporary designs, with a clean and modern look that enhances the venue’s reputation as a leading venue for conferences,
“Support” de Lorenzo Quinn, artiste italien, Key vendors who service the events industry lost a great deal of experienced talent during the pandemic and they haven’t fully restaffed. Here’s how event organizers can ensure they are still getting the service they require. Catering and convention services managers, AV/production project managers/producers, general service contractors, and housing and registration service providers — these are the professionals who keep events humming.
IBM Think has transformed from a 30,000-person show to a smaller, hyper-curated experience. Like many of the industry’s mega b-to-b shows, IBM Think is evolving to reflect the current business environment—one that is driven by speed and personalization. The flagship experience, launched in 2018 as part of a portfolio consolidation, marked a new chapter this month as it reconvened May 9-11 in Orlando as a smaller, targeted in-person conference designed to serve up content and networking experienc
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Skift Take: Juice-jacking, a cyberattack where hackers steal personal information from devices while charging in public places, is a genuine concern. Explore how you can help keep your attendees' data safe.
Jessica and Michael are the epitome of high school sweethearts. They went to prom together and, also, celebrated their 10 year anniversary just before tying the knot. They love to travel, spend time with their family and friends, tasting new and fun foods together, and exploring their local Toronto neighbourhoods. So it’s not surprising that their wedding at The Great Hall was as cozy and intimate as their relationship.
Hanif Mohammad Mohammad is executive chef for TownePlace Suites Nashville Downtown/Capitol District in Tennessee. Mohammad comes from Nashville Airport Marriott, where he spent the last 14 years as executive chef for its four dining outlets. Brooke Tadena Tadena is Hawaii Convention Center ’s executive chef. His more than a decade of culinary experience most recently saw him working as executive sous chef at Hilton Hawaiian Village in Waikiki, a position he held since 2014.
Leeds Castle, nestled in the heart of Kent, is a stunning venue for summer corporate events. Surrounded by picturesque gardens and a serene moat, Leeds Castle is an unforgettable setting for any corporate gathering, conference, event or celebration. There is so much on offer for you to host the summer event that your delegates, colleagues and clients will rave about all year.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
At Attendease, we believe that rarely (if ever) a platform can be truly an all-in-one event management solution and still offer comprehensive and relevant features across all the available modules. That’s why we hone in on what we do best. Then, we provide native integration options with other technology vendors (like our Attendease Hubspot Integration ) in order to provide a functional tech ecosystem that meets the needs of many different types of customers.
Attendees apply sunscreen at one of many Neutrogena kiosks located on the festival grounds. Last year may have marked the post-pandemic return of Coachella, but 2023 signaled its renaissance. Throngs of creators and music fans—and the brands hoping to engage with them—flooded the festival grounds at the Empire Polo Club in Indio, CA, during both weekends of the 22 nd annual Coachella Valley Music and Arts Festival, April 14-16 and 21-23, effectively kicking off the summer festival season with a
What do you get when you mix a two world-renowned gem hunters, some hand-picked antiques, an extensive collection of art and stained glass, and throw it all together on Queen West? The totally eclectic and totally unique The Lodge On Queen ! A huge thanks to our friends at Diego Moura Photography for all the great shots! Vendors Featured in this Article 41 Reviews Diego Moura Photogra.
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Is the events industry more prepared for a future emergency? As an industry, we spilled so much ink about Covid (originally novel coronavirus, then Covid-19 or “the vid”) over the last three years, it is a miracle the black liquid was not listed as one of the things in short supply along with toilet paper, eggs and patience. When the World Health Organization declared the pandemic to no longer be a global health emergency this month, hardly anyone blinked.
Global events agency emc3 hosted a groundbreaking event at The Hemlock in San Francisco, focusing on transforming experiences through AI and emerging technologies. The event featured a board of panellists, including speakers from Oracle, Forrester, Astia, and Autodesk, who explored the intersection between humanity and technology and their experiences utilising this disruptive force within their respective industries.
Learn how to measure event ROI, why it’s important, and what metrics to use. Bonus: a list of tech tools to support your next event! Whenever you hold an event, you want to make sure that you get back more than you put in—or at least break even! Measuring event ROI is the key to understanding: Where you spent money Where you made money Where to keep investing Where to cut How to develop strategic event budgets in the future But which event ROI metrics are most important to track?
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