Attendease
MAY 31, 2023
Before the arrival of modern event planning tools, planning great events was no easy feat. Instead, it was a daunting task, with numerous moving parts and massive potential for overwhelm. The development of today’s tools has allowed organizations and teams alike to unlock their creative potential, maximize resources, and deliver exceptional events with ease.
Expo Pass
MAY 23, 2023
The world is going green, and so are we! Sustainability is becoming a key pillar of event planning, and the earlier you join the trend, the bigger your impact will be. Not only will you help the environment, but you’ll also discover new ways to save money and expand your network. We get it, change can be scary. But don’t worry. We’re here with everything you need to know about sustainable event planning, from benefits to best practices.
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SpotMe Blog
MAY 31, 2023
Hosting successful in-person events with thousands of attendees after almost 3 years of virtual-only can feel daunting. Especially with the high pressure to generate a profitable return in today’s increasingly expensive world. A staggering 78% of businesses using an event app attribute their positive event ROI to these digital tools. And with 91% of event organizers believing an app is critical to event success , it seems clear that not harnessing the power of this digital tool could mean
EventMB
MAY 8, 2023
Skift Take: The hottest buzzword in event tech is AI. Most event tech companies are now actively using AI and are keen to showcase its benefits.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Event Age by Swapcard
MAY 5, 2023
The first edition of Expo Experts Explain features Liz Bothwell , Head of Content and Marketing Informa in conversation with Matt Snodgrass, Director of Marketing at Swapcard. In this session, Liz breaks down how she built events (and an entire community) around the concept of sustainability while embedding those same concepts into her day-to-day event operations.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Velvet Chainsaw
MAY 25, 2023
“Support” de Lorenzo Quinn, artiste italien, Key vendors who service the events industry lost a great deal of experienced talent during the pandemic and they haven’t fully restaffed. Here’s how event organizers can ensure they are still getting the service they require. Catering and convention services managers, AV/production project managers/producers, general service contractors, and housing and registration service providers — these are the professionals who keep events humming.
Attendease
MAY 24, 2023
At Attendease, we believe that rarely (if ever) a platform can be truly an all-in-one event management solution and still offer comprehensive and relevant features across all the available modules. That’s why we hone in on what we do best. Then, we provide native integration options with other technology vendors (like our Attendease Hubspot Integration ) in order to provide a functional tech ecosystem that meets the needs of many different types of customers.
SpotMe Blog
MAY 11, 2023
On the hunt for the top medical communications companies to help you run better life science events? Planning and running successful events in the pharma industry involves managing multiple vendors, overseeing details, and executing a plan that’s cost-efficient and produces tangible results. With so much to manage, it is crucial to choose your partners carefully.
EventMB
MAY 22, 2023
Skift Take: The NAACP is the latest group to issue a formal Florida travel advisory in response to a Governor Ron DeSantis bill. The LGBTQ+ and the Latino communities have done the same, and now meetings and events are canceling.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Eventmobi
MAY 17, 2023
Learn how to measure event ROI, why it’s important, and what metrics to use. Bonus: a list of tech tools to support your next event! Whenever you hold an event, you want to make sure that you get back more than you put in—or at least break even! Measuring event ROI is the key to understanding: Where you spent money Where you made money Where to keep investing Where to cut How to develop strategic event budgets in the future But which event ROI metrics are most important to track?
IMG
MAY 11, 2023
This a great time to host events to celebrate Asian American Pacific Islander Heritage Month and reengage with your employees and clients that belong to the AAPI community. But planning AAPI Heritage Month events can turn into a nightmare if you don’t avoid certain common mistakes. We have listed 5 of the most important for you, but we can help make sure you don’t make one. 5 Mistakes to Avoid When Planning AAPI Heritage Month Events Not involving members of the community in the proc
Conferences that Work
MAY 29, 2023
Here are my suggestions on how to handle three kinds of metaphorical holes. A s We’ll begin with a s. They are people (usually men in my experience) who reliably exhibit mean, uncaring, selfish, disrespectful, and contemptible behaviors. Most of the time, they are pretty easy to spot. The best way to deal with a s is to avoid them whenever possible.
Attendease
MAY 16, 2023
Getting buy-in from the executive team for new technology, like event management tools, can be challenging. Plus, you won’t be the only one using it. So how do you get your co-workers on board for change, too? Even if your existing processes are broken, people tend to want to stay with the devil they know vs making a change. But there are strategies you can use to increase your chances of success.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Age by Swapcard
MAY 17, 2023
The trade show and exhibition industry breathed a collective sigh of relief when global trade show revenues forecasts for 2023 were announced - 87% of pre-pandemic earnings. (How’s that for a comeback? ?) That being said, the storm is far from over. An economic downturn has led to budget cuts, layoffs, and a whole lot of uncertainty. To help you weather the storm, we’ll be presenting the three main challenges you will be facing as a trade show organizer in 2023 and how you can beat them.
EventMB
MAY 3, 2023
Skift Take: Juice-jacking, a cyberattack where hackers steal personal information from devices while charging in public places, is a genuine concern. Explore how you can help keep your attendees' data safe.
Eventmobi
MAY 17, 2023
Learn about sponsorship levels, why they work, and how to create them for your event. Detailed sponsorship level examples included! Securing the right sponsors can make or break your event—and the right sponsorship levels can exponentially raise your chances of success! Your sponsor levels should speak to your sponsors’ needs. One way to do that is to research your sponsors (and your competitors!
SpotMe Blog
MAY 17, 2023
Pharmaceutical meeting planning is a complex task often requiring months of detailed preparation and immense pressure to rigorously respect compliance regulations. And keeping HCP engagement high at the thousands of global events your pharmaceutical company runs every year is becoming ever more challenging. Whether it’s a small investigator meeting, a medium-sized medical standalone, or a large congress.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Conferences that Work
MAY 22, 2023
Hey everyone, especially educators who teach courses on meetings and hospitality. My ebooks are now available on VitalSource , the largest global supplier of digital course materials to higher education! I’m confident that this new channel will be a valuable addition to your curriculum. Check to see if your school already makes books available via VitalSource Campus Retailers.
Attendease
MAY 9, 2023
Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Plus, they allow you to tease upcoming changes to your business, such as new product releases or partnerships. Despite the unique advantages of corporate events, marketing them can be challenging.
Event Age by Swapcard
MAY 9, 2023
With virtual and hybrid events on the rise and demand for live-streaming platforms going through the roof, there’s been a race to bring live-streaming capability in-house. At present, the market is full to the brim with Frankenstein products that are buggy, time-intensive, expensive, and “added” to the platform, instead of being built-in. It happens time and time again - speakers at your event participating in countless dry runs, only to get hit with a, “Sorry, it seems our speaker is experienci
EventMB
MAY 17, 2023
Skift Take: Designing events with precision, and taking risks, dominated conversations at the Experiential Marketing Summit in Las Vegas.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Eventmobi
MAY 2, 2023
Keeping your audience engaged throughout your event is crucial for its success, regardless of whether it’s an in-person, virtual, or hybrid event. One of the best ways to engage your audience and gather vital feedback, is to use live polls and surveys. In this article, we’ll explore 6 creative ways you can use live polls to transform your next event.
SpotMe Blog
MAY 9, 2023
LAUSANNE, Switzerland, May 9, 2023 — SpotMe, the enterprise event platform that audiences love, is pleased to announce a new partnership with Wordly AI, a leading AI-powered live translation and captioning tool for any event format and the largest AI translation solution for meetings. “We are very excited to launch our partnership with SpotMe and work with them to make events more inclusive and engaging for everyone.
Conferences that Work
MAY 8, 2023
The philosopher Søren Kierkegaard once said that life can only be understood by looking backward, but it must be lived looking forward. The musings of Kierkegaard, by @tomgauld , New Scientist November 19, 2022 I agree! Understanding by looking backward In my 7th decade, I think I better understand some of the mysteries of my youth. Feelings Paradoxically, one of the things I now understand better is the importance and influence of my feelings.
Attendease
MAY 8, 2023
This is an exciting time to be digging into the event data analytics generated from your events. With so many new tech tools and sophisticated insights, event planners can be very strategic in increasing the ROI from conferences, trade shows, and events. To get started and instantly learn more about your attendees’ interests and behaviors, here are some important questions you should be digging into: Question 1: Where Do I Find My Event Data Analytics?
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
Expo Pass
MAY 9, 2023
“This isn’t to replace the creativity or the mind of humans, it’s to assist, to make things more efficient, to come up with new ideas, and to just make the whole process a lot quicker.” – Olivia Preston-Lee Hey there, fellow event planners! Are you ready to learn about the latest buzz in tech? Well, let’s talk about AI and ChatGPT!
EventMB
MAY 15, 2023
Skift Take: When ESPA started its DEI initiative, some members weren't familiar with what that meant. A newly published guide addresses this challenge.
Event Age by Swapcard
MAY 26, 2023
As event organizers, you put a lot of time and effort into planning and executing events. However, many of you may be missing out on opportunities to leverage the content generated from those events. In the latest episode of Marketing Minutes , we explored different ways to repurpose event content to increase engagement and ROI. Sharing post-event content is crucial to keeping the momentum going and extending the reach of your event.
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