Attendease
DECEMBER 3, 2024
What does 2025 hold for the events industry? Thanks to rapid innovation and the global sharing of ideas entrenched in technology, event managers and planners have started experimenting with new methods and ideas in order to create the perfect blueprint for their events. At the same time, the core of what makes a successful event remains the same: events are about the experience, from start to finish (and beyond).
Event Marketer
DECEMBER 23, 2024
Plays have been called, flags have been thrown and victories have been clinched throughout this pro and college football season, and amid all the action, brands have been looking to score points with the fans. From sailgates to luxury bathroom trailers to germ zones, heres how sponsors played the field. ALTEC LANSING The industry is progressively making concerted efforts to support neurodiverse attendees through event touchpoints like tranquility lounges and sensory kits.
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Prestige Events Magazine
DECEMBER 10, 2024
We are excited and honoured to announce the inaugural Fast Forward15 Mentoring Awards. This exclusive celebration aims to showcase exceptional mentors, mentees, corporate, agency and suppliers that have had a profound impact on the growth and development of talent within the events and hospitality sector. These awards are open to all genders, and all organisations across the sector, including inhouse corporate event teams.
EventSource
DECEMBER 3, 2024
Set against the luxurious canvas of the Four Seasons Hotel Toronto , Jessica and Phil’s wedding was a fairy tale brought to life. Every detail of the opulent venue, from its stunning architecture to the lavish interior design created a setting that was both intimate and awe-inspiring! It was a place where dreams seamlessly melded with reality, creating the perfect stage for a love story as beautiful as Jessica and Phil.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Smart Meetings
DECEMBER 11, 2024
The world of sustainable events is bigger than ever. As more planners and partners in hospitality and tourism incorporate sustainability into their business models, it becomes a need-to-have, rather than a nice-to-have. This year, Smart Meetings published a repertoire of sustainability content geared especially around how-tos and making sure everyone has access to the knowledge and resources to feel confident talking about sustainability and implementing it into their business practices.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Attendease
DECEMBER 3, 2024
Planning and executing a corporate events program is no simple task. From managing registration lists and building an event website, to scheduling sessions and marketing the event… the logistics never end. Many corporate event managers quickly become overwhelmed by having to jump between so many different tools and tedious manual processes. Does this sound familiar?
Event Marketer
DECEMBER 20, 2024
Greg Wamsley, Mosaic North America, and Alyson Walker, Wasserman The Event Peeps Podcast returns with part two of our look back on one of the years biggest events, the Paris 2024 Olympic and Paralympic Games. In this episode, were going inside Canada Olympic House, one of 30-plus hospitality houses organized by National Olympic Committees that popped up in the city to support athletes, their families and friends, brand partners, sponsors and fans.
Prestige Events Magazine
DECEMBER 6, 2024
by Adam Quigley, Founder & CEO The Events Consultant As we move into 2025, the events industry is facing both challenges and opportunities. The latest data from Venue Directory offers an in-depth look at how the industry is evolving. Below is a comprehensive analysis of these trends, with a focus on the implications for event organisers and venues. 1.
Conferences that Work
DECEMBER 9, 2024
To evaluate an event, conveners focus on knowing key conference metrics. Our analytic minds seek numbers to quantify the experiences of event stakeholders. Metrics such as ticket sales, KPIs , social media mentions, booth visits, and net promoter scores create a picture of event outcomes, satisfaction levels, and areas for improvement. But is there value in not knowing at conferences?
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Smart Meetings
DECEMBER 6, 2024
Before the luxurious accommodations, the experience, the F&B and all the rest, the safety of attendees is front and center. Although these other event aspects can happen without security, if attendees safety is in question, its questionable if things will. Here are several stories from the last year that covered the many security checkpoints that follow attendees from the airport to their hotel room.
EventSource
DECEMBER 11, 2024
For couples dreaming of a wedding that’s stylish yet stress-free, with a budget-friendly price tag to match, Co.Wed by The Pop-Up Chapel Co. is changing the game. Sylvia and Sergei’s wedding at The Henley Room is a perfect example of how a modern, personalized wedding can be both intimate and unforgettablewithout the jaw-dropping costs.
PCMA Convene
DECEMBER 9, 2024
The recent death of a participant at an event due to a food allergy led a number of event organizers to comment about event planners taking attendees health concerns seriously. The recent death of a social media influencer at a brand event after suffering an allergic reaction is sparking conversation about duty of care in the event professional community.
Event Marketer
DECEMBER 15, 2024
One of our favorite perks of covering trade shows is exploring whats happening around the exhibit floor throughout the year, tracking next-level innovation in translating business objectives to immersive storytelling and, frankly, just getting our minds blown. We rolled back the tape and came up with a list of things we loved this year and hope to see more of in 2025. 1.
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Prestige Events Magazine
DECEMBER 18, 2024
Story Events, leading London event management agency, is proud to unveil a bold rebrand of its flagship industry event, the London Summer Event Show, marking a milestone in the Shows remarkable 10-year journey. A similar transformation is planned for the London Christmas Party Show, highlighting the company’s commitment to continuing to innovate within the fast-paced landscape.
Conferences that Work
DECEMBER 16, 2024
If you are serious about improving your conferences, my meeting design workshop can be the game-changer your organization needs. Here’s what happens at my one-day workshop. In a world where passive listening no longer satisfies attendees, traditional lecture-based conferences are ineffective and outdated. Todays participants crave authentic engagement, meaningful connections, and interactive learning experiences.
Smart Meetings
DECEMBER 26, 2024
For many meeting professionals, taking a well-deserved breath after a year of planning large conventions, attending the International Association of Exhibitions & Events (IAEE) Expo! Expo! is an annual tradition. This year was no exception. An estimated 1,700 attendees passed through the West Hall doors at Los Angeles Convention Center the second week of December.
The MICE
DECEMBER 20, 2024
Rotterdam has established itself as a premier destination for sustainable events, earning international recognition from Arcadis. The city’s innovative approaches to climate resilience and practical, forward-thinking solutions make it a top choice for events that aim to create lasting impact. Practical approach to sustainability and resilience I was in Rotterdam to attend Urban Future 2024 and spoke to Chantal Zeegers, Vice Mayor responsible for climate, construction, and housing.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
PCMA Convene
DECEMBER 9, 2024
Business event planner respondents to Convene s 31st Annual Meetings Market Survey shared their biggest work challenges in open-ended responses, which fell into similar categories as the 2023 responses, but with budget woes taking the lead. Budget constraints respondents indicated frustration over budget cuts, rising costs, and the challenge of delivering high-quality events with reduced financial resources.
Event Marketer
DECEMBER 17, 2024
Not many brands can say they created their own category based on an ancient family recipe, but such is the case for Lifeway Foods and kefir, the storied fermented milk beverage it sells. In 1986, Michael Smolyansky launched the company with a mission to transport his ancestors formula for kefir from the mountains of the Soviet Union, where it was revered for its health benefits 2,000 years ago, to grocery stores aisles across the U.S.
Prestige Events Magazine
DECEMBER 16, 2024
The Honourable Artillery Company (HAC) has joined Venue Directorys Instant Booking platform, offering event planners the ability to reserve rooms for up to 30 people with just a single click. The new platform is designed to simplify the process of booking smaller spaces, while also giving users real-time control over their reservations. Planners can instantly confirm bookings, with full visibility of all available room options and configurations.
Event Industry News
DECEMBER 11, 2024
3 Unexpected Reasons to Include Your Online Audience In the post-lockdown world, corporations, event organisers, and sponsors are eager to bring staff and audiences back to in-person events. While remote working has become the norm, and some demographics are returning to the office, engaging people face-to-face remains crucial for building stronger relationships.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Smart Meetings
DECEMBER 12, 2024
Smart Meetings made history by convening top meeting professionals in an iconic location fresh off an almost $200 million renovation to experience the best motivational practices employed today. Smart Meetings Incentive Experience at Phoenixs Arizona Biltmore , a Platinum Choice Award-winning property, was a festive way to end the year with the gift of new and renewed connections and a trove of insights that will make 2025 the best event season yet.
Guidebook
DECEMBER 31, 2024
In the evolving event industry, balancing budgets and delivering quality experiences is a priority for todays event planners. As highlighted in the 2024 State of Event Marketing report, 78.5% of event marketers have noted increased event costs compared to the previous year, amplifying the need for efficient solutions that maximize both time and resources.
PCMA Convene
DECEMBER 6, 2024
Illustration by Julie Murphy Annual Events Industry Forecast Our usual approach to Convene ‘s Annual Industry Forecast is to cast a wide net, gathering a variety of data related to the business events industry, including travel, lodging, technology, and the workplace. This year, we took a different tack.Instead of those wide-ranging forecasts, Convene editors wrote succinct trends reports for each sector.
Event Marketer
DECEMBER 5, 2024
The Paris 2024 Olympic and Paralympic Games took the world by storm this summer. After the last Games in Tokyo had to go without spectators and were locked down due to pandemic restrictions, fans and brands returned with a renewed spirit of celebration and unity. Hundreds of event and experiential professionals were on the ground taking in the sights and sounds of the French capital, while making brand activations happen.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Prestige Events Magazine
DECEMBER 11, 2024
The Meetings Show is excited to announce the opening of applications for its 2025 Tomorrows Talent programme, a key initiative aimed at discovering and celebrating future leaders in the business meetings and events industry. Now in its seventh year, the programme, run in partnership with M&IT, continues to drive The Meetings Shows pledge to provide a platform for the next generation to thrive.
Event Industry News
DECEMBER 4, 2024
In this feature we showcase suppliers who are environmentally responsible and leading the way, check them out and be sure to contact them to help take your future events to the next level.
Smart Meetings
DECEMBER 27, 2024
From the thousands, no, millions of celebrations around the globe that will ring in the new year, what are the best takeaways for meeting profs? We scoured the web to find the grandest, the wildest and even the wackiest ways we Earthlings will greet the arrival of our latest revolution around the sun. These we distilled into four megatrends to tuck into your to-do files for an OMG event in 2025.
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