Attendease

OCTOBER 1, 2024

Nothing beats the feeling of hosting an event that went off without a hitch—especially since planning, coordinating, and managing a successful event takes a lot of hard work, education, and resources. However, when the doors are closed or attendees log off, there’s still work to be done. It’s important to evaluate the event, analyze event metrics, and collect the data necessary to make improvements to and decisions about future events.

Social Media 369

Social Media Financial Trade Shows Events 369

Event Marketer

OCTOBER 16, 2024

Sephora’s flagship event was always meant to travel to different U.S. markets, and this year, SEPHORiA made its way to Atlanta for the first time. From Sept. 27-28, the brand welcomed fans, influencers, brand founders and its own leadership to celebrate all things beauty and explore industry trends and innovations. For beauty superfans, it was the ultimate glow-up.

2024 306

2024 Retail 2021 Marketing 306

Conferences that Work

OCTOBER 7, 2024

: The other day, I had the incredible opportunity to attend a mesmerizing performance of Tuvan throat singing by the Alash Ensemble at the Marlboro Elementary School, a small pre-kindergarten through eighth-grade school in my hometown of Marlboro, Vermont. It brought up a whole host of emotions. Tuvan throat singing The eerie, captivating music produced by the trio’s throats was spellbinding.

Conference 380

Conference Management Meetings Events 380

EventSource

OCTOBER 11, 2024

For couples eager to celebrate their love in an intimate setting, planning a small wedding provides the perfect opportunity to focus on what truly matters—your connection and the joy shared with your closest loved ones. While it may be on a smaller scale, an intimate wedding still requires thoughtful planning, especially when it comes to crafting a budget that aligns with both your vision and financial reality.

Banking 306

Banking Financial Venues Travel 306

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

Marketing

Smart Meetings

OCTOBER 10, 2024

A current assessment and resources for those affected Hurricane Milton made landfall in western Florida yesterday, leaving nine dead and nearly 3.5 million residents and 165 health care facilities without power. Over 80,000 Floridians are currently being supported by nearly 300 operating shelters. In a twist of fate, Hillsborough County , which had offered comfort stations, income eligible hotel assistance and FEMA assistance to those impacted by Hurricane Helene’s September 26 landfall, was sud

Tourism 264

Tourism Government Hospitality Travel 264

Attendease

OCTOBER 8, 2024

While the holiday season still feels far away, savvy event planners know that early Fall is the best time to kick-start their holiday party planning. Corporate holiday parties, gala dinners, and annual celebrations are right around the corner… and to create truly memorable holiday experiences, you need to begin locking in venues, vendors, catering, and entertainment ASAP.

Event Planning 370

Event Planning Food and Beverage Speakers Venues 370

Event Marketer

OCTOBER 24, 2024

There are more than 4,600 Walmart brick-and-mortar stores spread across the U.S. But in promoting its new fashion collections and convenient online shopping experience, the brand wanted to engage consumers where they are—anywhere—and offer a trendy, luxe and convenient experience. Kicking off the fall fashion season, Walmart in September launched the Walmart Style Tour , which hit more than 40 locations across the country, from New York to L.A. and Chicago to Dallas, with its final stops taking

Fashion 294

Fashion Apparel Social Media Marketing 294

Conferences that Work

OCTOBER 21, 2024

I’ve not always agreed with Freeman’s Reports , but, if you’re in the meeting industry, Freeman’s Trends Report Q4 2024 is a must-read. “We’ve calibrated our research and confirmed our hypothesis: many organizers are operating on outdated definitions of attendee and exhibitor value. The good news? We’re here to help you speak the same language as your stakeholders and overcome the obstacles that prevent progress.

2024 240

2024 Event Design Meeting Design Education 240

EventSource

OCTOBER 29, 2024

Love was truly in the air on a gorgeous sunny day at The Arlington Estate , where Christine and Djo celebrated their luxurious garden wedding. With its exotic gardens, sprawling landscapes, and fine interiors creating the perfect backdrop, this chic venue was ideally suited for a picture-perfect wedding. As the opulent backdrop to their ultra-luxe garden soiree, The Estate ‘s stunning greenery and sophisticated surroundings were a match made in heaven for these two lovebirds who have an ey

Entertainment 278

Entertainment Venues Events 278

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Events

Smart Meetings

OCTOBER 30, 2024

Throughout the travel industry, sustainability has become a primary focus for both guests and hospitality providers. As travelers grow increasingly engaged with environmental issues, hotels and restaurants around the world are implementing innovative programs to create the greatest environmental benefit while minimizing their impact, allowing guests to feel good about partnering with companies that share their values.

Sustainability 244

Sustainability Food and Beverage Meetings Hospitality 244

Prestige Events Magazine

OCTOBER 30, 2024

UKEVENTS, the umbrella organisation of the UK’s events industry, is pleased to announce the findings of its anticipated UK Events Report 2024. The report, compiled by Great Potential Consultancy, highlights the industry’s critical role in the economy, generating £61.653 billion annually and affirming its resilience following the challenges of the COVID-19 pandemic.

2024 264

2024 Government Trade Shows Sports 264

SpotMe Blog

OCTOBER 15, 2024

This content is password protected. To view it please enter your password below: Password: The post Protected: SpotMe Launches Onomi: The Event-Centric Customer Engagement Solution for Life Sciences appeared first on SpotMe.

Events 245

Events 245

Event Marketer

OCTOBER 31, 2024

It’s hard to fathom, but according to a recent Betty Crocker survey, even consumers who hail from the land of “The Great British Baking Show” lack confidence in their baking skills. The research revealed a high prevalence of “bakers block,” and that of the 86 percent of people from Manchester, England, who enjoy baking, one-third of them only do it every few months or less.

Tech 312

Tech Event Marketing Marketing Events 312

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Event Marketing

Attendease

OCTOBER 29, 2024

In the event industry today, accessibility extends beyond wheelchair ramps and sign language interpreters. With 1.3 billion people globally requiring accessible websites , the digital component of events has become crucial for true inclusivity. Yet, a startling 90% of websites remain inaccessible to people with disabilities, creating significant barriers to participation.

Event Planning 195

Event Planning Technology Healthcare Events 195

EventSource

OCTOBER 22, 2024

Every love story deserves a setting that reflects its beauty, and for Melissa and Matthew, The Arlington Estate was that perfect place. Set against a backdrop of vast landscapes and stunning architecture, their wedding day was a lavish affair. Each thoughtfully curated detail and the warm, inviting ambiance reflected their deep connection and the love they shared with loved ones on a crisp fall day. bb Blanc Audiovisual played an essential role in setting the perfect mood, ensuring the music kep

Event Planning 283

Event Planning Venues Events 283

Smart Meetings

OCTOBER 23, 2024

The invitation-only activation for CMOs during IMEX demonstrated the power of live events How do you surprise and delight veteran marketing executives who have seen it all? A collaboration among Las Vegas Convention and Visitors Authority, InVision Communications, Allegiant Stadium Private Events and IMEX Group set its collective sights on wowing the leaders tasked with impacting hearts and minds every day—and the result was a masterclass in making an impression.

Automotive 238

Automotive Marketing Hospitality Venues 238

Prestige Events Magazine

OCTOBER 21, 2024

The playing of an anthem by Welsh superstar Katherine Jenkins, OBE, at a ceremony in Asia will be the launchpad to Wales hosting a global culinary event in 2026, described as “a once in a generation opportunity”. Members of Team Wales, who led the winning bid to host the Worldchefs Congress & Expo 2026 at ICC Wales , Newport, will be flying out to Singapore for next week’s 40 th staging of the prestigious international event.

2026 264

2026 Global Events Tourism 2022 264

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

EventMB

OCTOBER 3, 2024

Skift Take: The ongoing dockworkers' strike in the U.S. is disrupting operations at 36 ports nationwide, presenting a serious threat to the supply chain. Delays in receiving essential goods are likely to affect meetings and events.

Events 209

Events Meetings 209

Event Marketer

OCTOBER 30, 2024

Night markets originated in China over 1,000 years ago, but they’re far from ancient history. The open-air evening bazaars have been cropping up across the U.S. for more than a decade, and in the last year have officially been woven into the zeitgeist—and the experiential marketing industry. From partnering with major properties like 626 Night Market in Arcadia, CA, to hosting their own events, the most successful brands are crafting experiences that both pay homage to Asian culture, and support

Marketing 289

Marketing Entertainment 2024 Sponsorships 289

Attendease

OCTOBER 11, 2024

As your university’s alumni go about their days leading teams, conducting research, and making an impact on the world, they may forget about the invitation they got to your next fundraising event. The email might sit in their inbox for weeks before they open it, only to realize then that the event already passed. A text message, however, will cut right through the noise and get your alumni’s attention moments after you send it.

Education 195

Education Events Marketing Meetings 195

EventSource

OCTOBER 30, 2024

With the crisp autumn air and stunning seasonal colors afoot, the fall season is always an exciting time to sample the creations of Toronto’s top caterers. This season, local caterers are embracing rich flavours, comforting dishes, and sustainable options culminated in the most creative of ways! From your classic comforts to warm apps to delicious desserts, here’s a look at the top fall catering trends that you’ll be sampling in the coming months.

2024 312

2024 Sustainability Events 312

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Events

Smart Meetings

OCTOBER 30, 2024

Refreshes for your next Marriott hotel meeting Take a journey through Marriott history with these new and renovated properties. From an expansive renovation of one of the brand’s first hotels to an innovative new build, the event of your dreams, whatever your style or desired location, is at your fingertips. Marriott Saddle Brook Marriott Saddle Brook One of the Marriott brand’s first hotels, and the second-oldest operating in the system, Marriott Saddle Brook , unveils phase one of a $15 millio

Hotels 246

Hotels 2025 Retail Travel 246

Prestige Events Magazine

OCTOBER 16, 2024

The Design Museum has revealed its full exhibition programme for 2025, with the opportunity for planners to get creative and immerse their guests in London’s trailblazing Blitz club and the unique world of film director Wes Anderson. Headlining the 2025 programme is a first-of-its-kind exhibition that examines the unique cinematic vision of Wes Anderson, which has been made in collaboration with the celebrated American filmmaker.

2025 261

2025 2026 Fashion Events 261

EventMB

OCTOBER 21, 2024

Skift Take: A new generation of attendees will shape the incentive programs of the future driven by values like freedom, individuality and authenticity.

Travel 202

Travel Meetings 202

Event Marketer

OCTOBER 18, 2024

Bourbon-glazed fried chicken with fluffy biscuits, Barbie Jelly Belly and Orange Cream Coke… it was enough to convert any health-food addict into a convenience store connoisseur. The 2024 NACS Show, a global event for the convenience store industry, brought together over 26,000 attendees to the Las Vegas Convention Center, Oct. 8-10, setting a new record with attendance up 8.5 percent compared to last year and 3.8 percent higher than the previous record in 2018.

2024 312

2024 Retail Trade Shows Fashion 312

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

Attendease

OCTOBER 9, 2024

Filling seats is your biggest priority and your biggest challenge as an event planner. Potential attendees have a smorgasbord of options, meaning competition for their attention is fierce. It’s normal to be left wondering— how can I stand out and sell more tickets? The good news is, the event ticketing market is booming. Revenue in the U.S. event tickets market is projected to reach $36.26 billion in 2024 and grow at a 2.85% annual rate through 2028.

Social Media 195

Social Media 2028 Advertising Marketing 195

EventSource

OCTOBER 21, 2024

One of the most important steps in your wedding planning journey is figuring out when should wedding invitations be sent out. It’s more than just a formality timing can influence how smoothly your day unfolds and how many guests can actually make it. Whether you’re planning a grand celebration or a more intimate destination wedding, sending out your invitations at the right time ensures that your loved ones have enough notice to join in on your special day.

Travel 272

Travel Transportation Venues Management 272

Smart Meetings

OCTOBER 9, 2024

Redefining event catering with chef-driven menus, wellness-focused offerings and immersive dining experiences. There is always one thing that stands out for attendees during an event: the food. Planners often try to one-up themselves from event to event, looking for ways to wow and inspire their guests’ palettes. Smart Meetings caught up with Suzanne Halperin, head of meetings & events, luxury & lifestyle Americas at IHG Hotels & Resorts, to get a better sense of what trends she has

Food and Beverage 246

Food and Beverage Hotels Meetings Events 246