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Your real conference competition is not that event held six months after yours. Nor is your competitor time, money and resources. Your real competitor is mediocrity to paraphrase authors Karin Hurt and David Dye. You’re In A Difficult Position: Look Backwards Or Forwards For Programming? Today’s technology driven, hyper-connected, instant gratification, real-time world puts you as a conference organizer in a difficult position.
My first public gig as a musician was at David Bowie’s Beckenham Arts Lab. Read the full article at Conferences That Work. Related posts: Scenes from a peer conference—part 2 Since 2012, I’ve had the privilege of designing and facilitating the annual Vermont Vision for a Multicultural Future Peer Conference. It’s an honor to work on a classic Conferences That.
Are you trying to figure out how to incorporate more event technology on a small budget? We have some ideas to help. Everybody loves tech, right? You may hate learning how it runs or setting it up, it but most event attendees love a tech-laden experience for the oohs and ahhs factor. But tech doesn’t […]. The post 10 Ways to Bring More Tech to Low Budget Events by EventMB Team appeared first on [link].
Just as your marketing team leverages different types of content in order to achieve different goals—writing blog posts to grow top-of-funnel leads, for example, and creating case studies to help convert middle-of-the-funnel prospects—you can similarly use different types of events to reach different objectives. But events typically require more time, money and resources than other marketing channels, and you want to make sure you're extracting the most value from each event you host.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Not every conference (or similar event) bothers with giving speakers feedback. And they should. It’s one of the easiest things to do post event. Not doing this, is to take a liberty of the time and effort that speakers take to deliver their presentation. To assume that your speakers do not wish to hear from the attendees is guessing that your speakers do not want to improve.
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Not every conference (or similar event) bothers with giving speakers feedback. And they should. It’s one of the easiest things to do post event. Not doing this, is to take a liberty of the time and effort that speakers take to deliver their presentation. To assume that your speakers do not wish to hear from the attendees is guessing that your speakers do not want to improve.
Over the past decade, there have been significant upgrades and newcomers in the event technology space. These solutions claim to increase revenue, streamline processes, drive attendance, improve the attendee experience, provide data/insight and/or deliver ROI. There are several hundred event technology providers competing to win your business. When you consider varying pricing structures, functionality, and built-for-purpose options, choosing the best solutions is no easy task.
How do we get people to participate at meetings? We know that participants — people who are active learners — learn more, retain more, and retain more accurately than passive attendees. They are also far more likely to make valuable connections with their peers during the event. Seth Godin describes a desirable meeting mindset: What would happen… if we chose to: …Sit in the front row.
2017 is a pivotal year for event apps. Grab your free copy of the Event App Bible now and find out how new event apps and chatbots are innovating the event planning space. The 5th edition of the Event App Bible has a lot to cover. 2017 is the year that will be remembered in the […]. The post The New Event App Bible is Out! by Julius Solaris appeared first on [link].
South by Southwest (SXSW) is a combination of festivals, conferences and exhibitions that celebrate the intersection of the interactive, film and music industries. The event is hosted annually in Austin, Texas, and typically spans 10 days—this year, the event will kick off on March 10 and last until the 19th. Last year , SXSW attracted over 72,000 attendees, and the group of A-list speakers included Barack and Michelle Obama , Pat Benatar, and T-Pain.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
We asked the founders of seven exciting event tech startups to tell us what the year has in store for them. The post 7 Event Tech Startups to Watch This Year appeared first on Eventbrite UK Blog.
I’ll admit that in 2011, when the Virtual Edge Institute (now called the Digital Experience Institute) first co-located its conference with the Professional Convention Management Association’s Convening Leaders, the experience fell flat for me. At the time, a mere six years ago, the fledgling for-profit entity that wagered its future on the potential of virtual meetings staged sessions that were too heavily weighted toward the online audience in the verbal communication and moderation by the spe
Many believe that meetings are an unpleasant evil that sucks time and energy away from getting things done. That’s unfortunate, because meetings — when done right — are one of the most powerful business tools for creating the action outcomes that stakeholders and participants want and need. Over the years I’ve learned through painful experience that blindly doing something, anything , before thinking through what I could be doing and how I might be doing it, was invariably a recipe
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Do you wish you could bring more creative approaches to your events with greater consistency? Stop thinking that creativity is a mystical beast and start seeing it everywhere with these tips. Creativity is the lifeblood of any event planners’ career. Without it, your events fall flat, your attendees are uninspired, and clients will go elsewhere. […].
This is the third post in a three-part blog series with tips for engaging with attendees before, during and after events. If you missed the first or second posts, which were about engaging with attendees before and during events, you can check them out here and here. Otherwise, keep reading for 10 tips to engage with attendees once your event has ended. 1.
Costs savings, better strategy and new approaches to execution are just some of the benefits of zero-based budgeting. Find out if it's right for your event. The post How to Manage Event Costs with Zero-Based Budgeting appeared first on Eventbrite UK Blog.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Ok, admit it! You’re good at the details. You have an eye for minutia. You live and breathe by the motto, “A place for everything and everything in its place.”. You wear as a badge of honor that the devil is in the details. You take great pride in creating a sense of order out of chaos. However, your love affair with control can also stunt your conference growth!
In 1975, I was stricken with viral meningitis while attending a conference in the former Yugoslavia. While spending ten unexpected days recovering flat on my back in a Split hospital, my only reading matter was an English translation of Lao Tsu’s Tao Te Ching. Perhaps it’s not surprising, considering the circumstances, that Taoism stealthily and permanently insinuated itself into my psyche.
Where traditional marketing plays on the wants and needs of potential consumers, the face-to-face nature of experiential marketing gives brands an opportunity to switch things up and challenge the thinking of an audience. The days of simply selling product based on its benefits are over. In an age where we’re bombarded by advertising, consumers have […].
This post was originally published on Attend by Event Farm 's blog and was written by Garrett Huddy. Why does your company host events? Your event strategy, like all other marketing activities, should ultimately be designed to build pipeline and drive revenue. As marketing and sales teams morph into revenue teams with shared goals, marketing has started to start thinking more like sales by tracking success in pipeline and opportunities instead of just lead generation and awareness.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Celebrities can leave a great lasting impression for event goers. Here's how to find the perfect celebrity for your audience and budget. The post The Ins and Outs of Booking Celebrities for Events appeared first on Eventbrite UK Blog.
Imagine designing your next conference or annual meeting from scratch around content instead of picking up the template you’ve been using for years and tweaking it. Not just your education programming, but your breaks, meals, even your exhibit hall (which we advocate for evolving into a solutions center, including changing the name). “Please stop designing content for events and start thinking about designing events for the content.
“In everyday life being different is difficult, but in the world of events being different is exceptionally challenging. It is not enough to have innovative and creative ideas, event organisers must have an understanding and appreciation of behavioural change.” – William Thomson, Gallus Events. This will be the underlying message of my presentation at EVENTIT 2017 in Glasgow next week.
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Event professionals need to stay on top of current trends. Not doing so can place their client list in jeopardy. Are you doing any of these 10 things? If so, it’s time to let them go. A former boss of mine came of age in the late 70s and early 80s. You know the years […]. The post 10 Old Event Tactics It’s Time to Ditch by Christina Green appeared first on [link].
This is the second part of a three-part blog series with tips for engaging attendees before, during and after events. If you missed the first post with 10 tips for engaging attendees before events, you can read it here. Otherwise, keep reading to check out our list of tips for in-event engagement. 1. Use a social wall. Projecting a live-stream of your event’s hashtag on large screens throughout your venue will encourage attendees to share more.
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