July, 2017

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Designing 21st Century Conference Learning Experiences And Spaces

Velvet Chainsaw

Our conference learning spaces affect our audience. We must learn to think like designers. Then we can focus on changing our conference participants’ learning spaces with the right goal in mind—nurturing their learning. Be forewarned! We are not decorating learning spaces. We are designing them to foster, nurture and amplify our participants’ learning.

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The meeting industry’s biggest dirty secret

Conferences that Work

There are some things that the meeting industry doesn’t like to talk about in public. For example: Revenue models. (Who actually paid for all that sybaritic F&B? You’ll never know.). Clients from hell. (They might figure out it’s them I was talking about and I need the business.). Women and people of color’s frequent under-representation on stage. (‘Nuff said.).

Meetings 241
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Double Ticket Sales, Increase Revenue

Picatic by Eventbrite

Events have a lot of moving parts. There are a multitude of items that need your attention in order to create a fluid and memorable event. Selling tickets is probably an area that requires the majority of your attention (unless your event always sells out in minutes). Have you created a plan to increase your […]. The post Double Ticket Sales, Increase Revenue appeared first on Picatic Event Planning Blog.

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How to Build an Event Marketing Channel—And Why Marketers Need Events

Event Farm

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. That’s what marketers do, after all, and you’d likely have plenty of data and tools you could leverage to help you develop a strategic campaign.

Marketing 226
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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10 things successful planners do every day

Eventinterface

Take advice from these successful meeting and event planners. See how their daily routines and behaviors make them successful in their jobs. CAROLINE KAY. Event Director Extraordinaire with C.KAY International. I get up at 5:00 a.m. and get a head start on my day when it is quiet, especially when I am onsite, managing an event. I start my day by scanning my email, see if anything urgent has popped up.

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Why Your Conference Should be Target-Audience Obsessed

Velvet Chainsaw

In order to design relevant education and networking experiences at our conferences, we need to be focused to the point of obsession with our target audience. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. These projects had an aggregate attendance of 110,000-plus participants with registration revenue in excess of $30 million.

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How to solve the infuriating HTTP error when uploading images or videos to WordPress

Conferences that Work

Here’s a foolproof method for avoiding the dreaded HTTP error seen when attempting to upload images, videos, or other accepted file types to the WordPress Media Library. One of the most frustrating aspects of using the popular WordPress platform is running into this error when attempting to upload media. If you’ve never experienced this, you’re lucky!

2017 197
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50 Life Lessons Event Planners Have Learned Well

EventMB

Old timers are full of good advice but event planners have a lot of their own too. Check out these life lessons that event planners have learned way too well. When it comes to event planners most of us have been educated at the school of hard knocks. We’ve learned over and over through things […]. The post 50 Life Lessons Event Planners Have Learned Well by Christina Green appeared first on [link].

Education 191
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3 Actionable Ways Events Can Influence Your Marketing Strategy

Event Farm

This is a guest post by Amelia Ibarra , Demand Generation and Customer Marketing Manager at BrightFunnel. Earlier this year, MarketingProfs and the Content Marketing Institute published their 2017 B2B Content Marketing report that said 68% of B2B Marketers will use event marketing as a tactic this year. Not only that, but B2B marketers are also likely to use more than 8 different types of content marketing tactics alone, which got us thinking—how can events play a part in impacting your broader

Marketing 170
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Sustainability, what does it mean for your conferences and events?

Eventinterface

On this episode of Event TALK, we are speaking with Julia Spangler a Sustainable Events Consultant with 6 years of corporate event experience. She has experience working on multi-day customer appreciation events, educational seminars and social events. She has won the International Live Events Association awards in Marketing Design in 2014,15 and 16 for her design suites for Baldwin & Lyons Race Weekend.

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Organising events in Dresden

Gallus Events

We loved our familiarisation trip to Dresden. It is a great city. Here’s a short summary of what we took away from the trip, and why we would have no problem recommending Dresden as a modern, vibrant city for organising events. In fact, we found ten things that make it a great place for event professionals to take their events. Check out the images below before, hopefully, checking out the city!

Hotels 145
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Successful Conference Professionals Understand, Design And Offer Deep Learning Experiences To Attendees

Velvet Chainsaw

Most conferences offer some type of learning opportunities for their participants. From informal peer networking to roundtable discussions to formal expert lectures and panel discussions. The education opportunities abound. Traditionally, the goal of conference education is to deliver as much information as possible as fast as possible to as many people as possible.

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Avoid this common mistake when planning meeting programs

Conferences that Work

Although I have good reasons to champion meeting designs where the participants get to choose what they want and need to discuss and learn rather than a program committee , there is invariably a place for some predetermined presentations at conferences. Unfortunately, most program committees use a flawed process to select session content. Read the full article at Conferences That Work.

Meetings 196
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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100 Pinterest Boards Every Eventprof Should Follow

EventMB

This is a bumper list of 100 must-follow Pinterest boards to inspire all event planners. There is something here for every event professional to appreciate, covering all event types, size, budgets and ideas! Recently valued at over $10 billion, Pinterest has 175 million monthly users. Pinterest is a great social media platform for events and […].

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How to Build a Video Content Strategy for Your Event

BizBash

When the concept of recording and streaming sessions from conferences and meetings first developed several years ago, the focus was.

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Facial recognition comes to event check-in

Eventinterface

On this episode of Event TALK, we are speaking with Panos Moutafis, President of facial recognition company Zenus. We learn how Zenus’ facial recognition abilities combined with the power of Eventinterface offers planners easy facial recognition check-in for events, making the check-in process faster, smarter and more secure. Listen to show host Al Wynant and guest Panos Moutafis discuss the following: The benefits of facial recognition at events.

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The Essential Event Technology Dictionary

Core-apps

From ARS to chatbots, beacons, and heat maps, the event industry has a distinctive language of its own – especially when it comes to digital and event technology. Bookmark this page as your go-to guide for the most common event technology terms. Analytics: The process of measuring, collecting, analyzing and reporting all data associated with your event.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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What Type Of Learning Experiences—Shallow, Advancement Or Deep–Are You Serving Customers?

Velvet Chainsaw

The world has drastically changed in the past several decades. But most conference experiences have changed very little, if at all. They compete with the Internet to distribute content and deliver information. So what type of conference education are you serving your customers—shallow learning, advancement learning or deep learning? Do you even know the difference between the three?

Education 239
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The Secrets Behind Conference Engagement

Conferences that Work

So you’re holding a conference. How are you going to get your audience tuned in and engaged? Read the full article at Conferences That Work. Related posts: Buy my new book—The Power of Participation—before July 1 at never-to-be-repeated prices I’m happy to announce that my new book—The Power of Participation: Creating Conferences That Deliver Learning, Connection, Engagement, and Action—will be available for purchase in all formats and outlets on.

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16 Inevitable Ways To Make Event Attendees Happy

EventMB

As event planners we strive to make our event attendees happy and make a long lasting impression. Here are 16 ways to give a nice fuzzy, warm feeling to your guests. Attendee happiness is not something that happens by accident, it is something that takes a lot of planning! To plan the best event ever, […]. The post 16 Inevitable Ways To Make Event Attendees Happy by EventMB Team appeared first on [link].

Events 179
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20 Event Planners on How to Reduce the Environmental Impact of Events

Eventbrite UK

Discover the small changes that will make a big difference to the environmental impact of your event. 20 planners share their tips. The post 20 Event Planners on How to Reduce the Environmental Impact of Events appeared first on Eventbrite UK Blog.

Events 122
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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10 plus books every meeting planner needs to read

Eventinterface

As we speak with meeting and event professionals for our Interviews with Planners series, we continue to be amazed by the variety of books that help these talented professionals in their jobs as planners. See what other meeting planners read to help them excel in their careers. A must read for Sarah Sebastian with Rose Gold Collective is Purple Cow, New Edition: Transform Your Business by Being Remarkable by Set Godin.

Meetings 149
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How This Conference Created High-Tech and High-Touch Networking Solutions

BizBash

A desire to connect with existing professional connections—and to make new ones—are often the primary reasons people attend conferences and.

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Flourishing Conference Professionals Lead With Purpose

Velvet Chainsaw

As a conference organizer, how purpose-driven are you? Successful conference organizers are purpose-driven! They grow into purpose leaders that influence others with a shared vision and purpose. They evolve into meaning-machines. They design conference experiences that become meaning-making opportunities for their participants. And they make their planning teams’ work important.

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Why Wall-to-Table Might Be The Next Big Thing in F&B

PCMA Convene

Going Green Will vertical farms crop up at your next conference? . Imagine a lush garden — springy and green, overflowing with arugula, cilantro, cherry tomatoes, and more. Now imagine that it’s vertical, indoors — and growing on site at your next conference. . EXPERIENTIAL F&B. Vertical farming made it happen at MPI’S World Education Congress 2017 , as MGM Grand Chef Norris Kelly served conference attendees fresh salads made with ingredients taken directly from a vertical garden along a wa

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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Why “Inbox Zero” Doesn’t Work For Eventprofs

EventMB

Why paying too much attention to your inbox is actually a bad thing for eventprofs and what you really could be doing to manage emails more effectively. Email is useful communication tool that any event professional cannot live without but it is easy to be swamped with emails and dealing with your inbox can be […]. The post Why “Inbox Zero” Doesn’t Work For Eventprofs by EventMB Team appeared first on [link].

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5 Ways to Optimise Your Event Website

Eventbrite UK

It's not enough to simply have an event website. Potential attendees can be deterred from purchasing if you make it difficult. Time to optimise your site! The post 5 Ways to Optimise Your Event Website appeared first on Eventbrite UK Blog.

Events 120
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5 Tips to Help You Market Your Event

Eventinterface

Event marketing is one of the most popular traditional marketing methods for many reasons. Not only does it give businesses the chance to meet potential clients face to face but it also gives businesses an opportunity to get more exposure. The problem some businesses have is that they don’t put much effort into their marketing ideas and, inevitably, lose out on a lot of customers.

Marketing 140