Velvet Chainsaw
OCTOBER 14, 2020
Virtual Expo Truths. Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. I’ve got bad news for you. Virtual expos will never be able to come close to replacing the revenue generated from your face-to-face expo. Here’s some of our learnings: 1. Corporate Booth.
EventMB
OCTOBER 13, 2020
The virtual event revolution is well underway, and it shows no signs of slowing down. Does it mean that they are viable revenue sources? We investigate. When the first signs of what turned out to be the most disastrous moment for the event industry started to surface, many of us thought that we would be […]. The post Virtual Events Need a Better Business Model by Julius Solaris appeared first on [link].
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EventMB
OCTOBER 27, 2020
What we know about the Covid-19 crisis is that we don’t know much. As the worst crisis ever to hit the event industry is wreaking havoc with damage that it will take years to contain, there are lingering questions that will shape the future of events. We’ll explore some. Europe and the United States are […]. The post 20 Questions Facing The Event Industry in 2021 by Julius Solaris appeared first on [link].
Picatic by Eventbrite
OCTOBER 26, 2020
Even though we’re living through a global pandemic, people are hungry to connect, and they’re taking to Eventbrite to search for and discover a variety of events each week. We’re always intrigued by what we find. Here’s a look at what consumers across the U.S. searched for on Eventbrite last week (between Oct. 16 – […].
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Attendease
OCTOBER 8, 2020
Speakers can easily make or break an event. If you have a presenter who doesn’t understand who they’re talking to, or who can’t keep the audience’s attention, you’re wasting everyone’s time (and possibly their money). Conversely, if you have a speaker who has a compelling topic and knows how to deliver it with clear takeaways, you’ll have a happy crowd who will leave positive reviews for your event, and tell others.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Velvet Chainsaw
OCTOBER 1, 2020
The answer, based on my unscientific survey of a dozen association leaders, is a resounding no. Planners are wading through recommendations from colleagues, trusted vendors and online forums to find the best platform for their needs. And it’s a murky and often frustrating experience. While there are many excellent solutions out there, none are “perfect” and many are adding features and improvements on a regular basis.
BizBash
OCTOBER 6, 2020
Production pros discuss what color schemes work best on camera, tips for spacing presenters apart in a natural way, why proper lighting is crucial, and much more.
EventMB
OCTOBER 19, 2020
The event industry has had a tough go of it this year. Event professionals have all been affected in one way or another by the pandemic, and have experienced different paths to acceptance and recovery. Here, three eventprofs share their stories of struggle and success in 2020. Over the past few months, the event industry […]. The post Events in 2020: Stories of Struggle and Success by Victoria Copans appeared first on [link].
Picatic by Eventbrite
OCTOBER 19, 2020
Throughout the pandemic, event creators have worked hard to adapt to changing circumstances and develop unique content that engages people while keeping them safe. Brands have leveraged Eventbrite to organize and communicate their events while experimenting with new strategies. Since March, virtual events have become all the rage, and now they’re here to stay.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Eventbrite UK
OCTOBER 14, 2020
With so many events moving online in the past few months, creators have had to be flexible. Being able to effectively organise and communicate your events is important, but so is choosing the right platform for hosting them. With people all over the world looking to exercise and stay active from the comfort of their […]. The post How a Sports Medicine Practice Brought Their Business Online with Eventbrite + Zoom appeared first on Eventbrite UK.
Conferences that Work
OCTOBER 19, 2020
The meeting industry old normal is over, and many event professionals are hoping and waiting for a new normal. [See Part 1 of this post for an introduction to this point of view.]. What will the meeting industry new normal look like? One silver lining of the coronavirus pandemic , horrendous though its cost has been, is that it has forced us to think differently.
Velvet Chainsaw
OCTOBER 26, 2020
I was inspired by a post by Lisa Cowley, CEO of Beacon, who penned a moving article entitled “ It Is Okay Not to Be Okay.” I recommend you read her moving story and then come back. Some days, I can relate! Application for Associations. It’s getting harder and harder to see the light at the end of the pandemic tunnel. Prognosticators and industry cheerleaders keep telling us that things will get back to normal…but who can say what normal is?
BizBash
OCTOBER 8, 2020
Boston-based TYGER | Event Design + Production created a modern take on the traditional holiday—while also offering design inspiration for small events of all types.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
OCTOBER 20, 2020
The learning curve for still-new virtual events is steep, and many eventprofs have struggled to profitably shift their events online. However, there are events that have not only succeeded, but exceeded their live event profits — here's how. Earlier this year, EventMB research found that many eventprofs hadn't yet cracked the code of profitable virtual […].
Picatic by Eventbrite
OCTOBER 14, 2020
With so many events moving online in the past few months, creators have had to be flexible. Being able to effectively organize and communicate your events is important, but so is choosing the right platform for hosting them. With people all over the world looking to exercise and stay active from the comfort of their […].
Planning Pod
OCTOBER 14, 2020
The fact that hotels use a half dozen or more software systems to manage all their operations is commonly accepted as “business as usual”. Unfortunately, for many hotel sales staff and catering managers, this often cobbled-together assembly of stand-alone applications and manual processes hinders them from actually doing business. When Jessica Adams, Director Of Sales and Marketing at Holiday Inn Express Richmond (VA) Midtown, first reached out to us, she was struggling with this exact situation
Conferences that Work
OCTOBER 26, 2020
Is most classroom practice astrology? David Bowles thinks so. I’ll let you in on a secret. I have a doctorate in education, but the field’s basically just a 100 years old. We don’t really know what we’re doing. Our scholarly understanding of how learning happens is like astronomy 2000 years ago. Most classroom practice is astrology. [link] — David Bowles (M?
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Velvet Chainsaw
OCTOBER 20, 2020
This article was originally written for the April issue of PCMA’s Convene magazine. The timing was right before the lockdown and a couple months before the 2020 social justice movement eclipsed. While things have changed, these tenets will hold true and the principles can be applied to other D&I conferences and events. After studying and consulting on several successful association women’s conferences, I can confidently say – they need to be very different than other conferences in your port
Eventbrite UK
OCTOBER 8, 2020
As events have moved online, it’s become increasingly more difficult to know what the worth of your event might be to your audience. But that doesn’t mean you should offer cheap or even free tickets for an experience you’ve worked hard to produce. Looking into averages for online ticket pricing, we see a range from […]. The post Is the Price Right?
EventMB
OCTOBER 7, 2020
Some might argue that professional development is a waste of energy right now, but there has never been more reason to adapt. Events are changing and so are the demands on event professionals. Here are nine ways to win work as soon as it becomes available. With live events still severely limited, most event planners […]. The post 9 Ways to Get Job-Ready for the Event Industry Recovery by The Vendry appeared first on [link].
Picatic by Eventbrite
OCTOBER 13, 2020
2020 has been a challenge, but some people have found success in the midst of a global pandemic. Here, we profile creators who’ve created a successful business during quarantine. Spend a few minutes talking to Vito Rinaldo and his passion for music comes through loud and clear. An avid concert-goer, Rinaldo started following the Dave […].
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Event Industry News
OCTOBER 5, 2020
Organisers of several high-profile events industry campaigns have created a taskforce to ensure stronger alignment and more effective communication in fighting for awareness and financial support for the whole industry. The organisations behind #WeMakeEvents, #Let the Music Play and #WeCreateExperiences will align with One Industry One Voice and are encouraging other campaigns to get in touch.
Skift
OCTOBER 18, 2020
Artists perform in front of screens showing audience via the Zoom application during the first six-hour online music festival at a studio in Bangkok, Thailand. Skift Skift Take: Welcome to 0.1 version of the gold rush in the events sector, with dream specs for every tech investor on the planet. — Julius Solaris Read the Complete Story On Skift.
SmartMeetings
OCTOBER 1, 2020
The stakes are high. When the lights went dark on the more than $1 trillion meetings and events industry in March, the call to shelter in place dimmed prospects not only for 26 million people whose jobs are directly or indirectly connected to bringing people together, but also for the 1.5 billion globally who attend meetings and $2.5 trillion in annual sales generated when people shake hands.
Eventbrite UK
OCTOBER 2, 2020
The UK, as many countries around the world, is experiencing a cycling boom at a time when people shy away from public transport: Back in May, in the middle of the Covid-lockdown, Boris Johnson predicted a “Golden Age of Cycling”, and just in September Halfords chief executive, Graham Stapleton, said bike sales had accelerated over […]. The post The British Bike Boom is Triggering a Wave of Cycling Events across the UK appeared first on Eventbrite UK.
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EventMB
OCTOBER 21, 2020
Hybrid events require planners to attract in-person attendees without alienating virtual attendees, and to compete for the attention of a virtual audience in a saturated market. How can planners market their events to stand out and appeal to both groups? Event planners now face a new challenge: Their virtual offerings need to be compelling enough […].
Picatic by Eventbrite
OCTOBER 13, 2020
As COVID-19 has forced us into our homes and out of event spaces, we’ve gotten used to a new normal. Zoom and Facetime have replaced our dinner parties and yoga classes, and while we’ve all felt some growing pains while adjusting, it turns out that online events actually have some benefits. We asked our event […].
Endless Events
OCTOBER 12, 2020
New year, new challenges. And boy, has 2020 proved itself to be quite a challenging year! While shifts in consumer behavior have been one of the biggest concerns for marketers over the past few years, never before did event profs have to pay so much attention to it. Patterns of consumption have indeed changed drastically when compared to a pre-social media world.
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