Velvet Chainsaw
AUGUST 31, 2021
Just when we thought we were turning the corner on a rise in Covid cases, we are hearing about short-term cancellations of conventions once again as the Delta variant causes cases to rise. Several conventions that occurred in June and July resulted in a number of positive COVID tests, including breakthrough cases among fully vaccinated participants.
Conferences that Work
AUGUST 16, 2021
At a Marlboro Music Festival rehearsal last week, I heard the words entrance and layer used in a single sentence. And it made me think about meeting design. Marcy Rosen, right, leads a rehearsal. The rehearsal. On August 8, my wife and I attended a rehearsal of Beethoven’s String Quartet, Op. 132 at the 2021 Marlboro Music Festival. Such free rehearsals give the casual audience an opportunity to hear world-class musicians play and learn together.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Eventmobi
AUGUST 20, 2021
If the last year has shown anything, it’s that event technology can help attendees to stay connected, even when meeting in person isn’t possible. But is there a way to keep that momentum going, so that your attendees become part of a year-round community? There’s been a lot of buzz around the idea of an event community, but not a lot of practical advice on how it can be done.
Eventmobi
AUGUST 13, 2021
How can event organizers keep attendees coming back so they stay engaged year round? Some will say that the idea of an event community is a pipe dream. The answer, however, may just be a matter of finding the right tools and tactics. Combine the best event technology with a solid community management strategy, and you have the winning formula. For decades, attendee attrition has been an issue for B2B event organizers, and it’s a costly problem.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Expo Pass
AUGUST 25, 2021
Let’s be real, it’s easy to feel a bit bummed about things not being completely back to normal this Fall. We all feel it. Attendees, speakers, organizers, everyone. But with everything going on, we’ve also been inspired by all the ways organizers are keeping people excited about upcoming events. We’ve seen tons of creativity, and even more hard work to make sure events are still amazing for everyone, no matter what.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Marketer
AUGUST 2, 2021
This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. For some, it’s a return to business as usual, with the events looking and feeling as they did in fall 2019. Others—like Salesforce—see it as an opportunity to reset and come back with reimagined concepts.
Conferences that Work
AUGUST 9, 2021
Far too much money is spent on meeting glitz at the expense of good meeting design. Seth Godin makes an analogous point in this post…. Good writing is cheaper than special effects. “In movies, that’s obvious. It costs far less to make The Big Lebowski than a Marvel movie. But the metaphor applies to just about any sort of creative project. We often err on the side of ‘special effects’.
Smart Meetings
AUGUST 31, 2021
In June, organizations across America were excited about the return of in-person events, and the enticing potential of hybrid events. How quickly things change. By late July, Covid-19 cases were again spiking across the United States. Corporations, universities, government agencies and associations abruptly began rethinking the structure of their conferences and team-building events for the remainder of 2021.
EventSource
AUGUST 26, 2021
If you’re looking for the picture of sweet elegance, then look no further than Kam and Laurence’s wedding! The couple, who met kayaking on the Rouge River, wanted to achieve something simple and classic for their big day, and they definitely pulled it off! Their celebration at the Four Seasons Hotel Toronto encapsulated a timelessness with pops of colour that will make you want to check out this gallery.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
GEVME
AUGUST 19, 2021
Following the first wave of virtual events that emerged the past year, event organisers are starting to witness attendance fatigue, with many businesses struggling with monetization. To help combat this issue, we kicked off the first part of our original show Virtual Experience Makers series , bringing together artists from many different creative fields, to share their best practices on how to make virtual events stand out and bring creativity into this new era of business events.
Picatic by Eventbrite
AUGUST 23, 2021
Wondering how to promote your event on social media most effectively? Use these 11 steps to build out a complete social media strategy for your event promotion.
Event Marketer
AUGUST 30, 2021
Forget ‘warm bodies’—these brand ambassador types are essential staff members. Brand ambassadors have always been a valuable part of the experiential ecosystem, and perhaps now more than ever, their ability to manage crowds, give direction, add context to an experience and make people feel at ease is essential. We’ve come a long way from recruiting “warm bodies”—these days, brands and agencies seek out intelligent brand ambassadors who can effectively relay their messaging.
Conferences that Work
AUGUST 30, 2021
The Association for the Sciences of Limnology and Oceanography (ASLO) has published some useful lessons learned from organizing six online scientific meetings during the COVID-19 pandemic. Here is my summary of what I think are the most interesting findings, plus some commentary. All quotes are from the article “ Virtual Growing Pains: Initial Lessons Learned from Organizing Virtual Workshops, Summits, Conferences, and Networking Events during a Global Pandemic “ in the Limnology an
Advertisement
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Smart Meetings
AUGUST 9, 2021
Destinations International (DI) and Temple University’s School of Sport, Tourism and Hospitality Management (STHM) have partnered to help DI members further their educations and careers. DI members, consisting of approximately 600 organizations and nearly 6,000 meeting professionals, admitted into Temple’s Master of Science in Travel and Tourism program will be guaranteed a $4,000 scholarship toward their tuition.
EventSource
AUGUST 13, 2021
When you first get engaged everything feels like it’s happening so fast. From the moment you say ‘yes!’ there is a flurry of activity that doesn’t seem to stop until you both say ‘I do.’ Once engaged, there are a few things you should do right after that will ultimately set you up for success during the rest of the wedding planning! . Step 1– Tell the Important People: There is nothing worse than hearing about your best friend’s engagement through Facebook.
EventMB
AUGUST 18, 2021
As investments continue to pour into the event tech sector, many providers are gunning for more end users — a shift that has implications for the way attendees find and interact with content. How could this impact the control event brands have over their own audiences? When the pandemic kiboshed large physical gatherings, event technology […].
Picatic by Eventbrite
AUGUST 13, 2021
Figuring out how to promote a nonprofit event is tricky. Your events educate attendees about your cause. In doing so, your organization’s following grows and donations increase. Building a donor base for NPOs means cultivating an authentic voice and digital presence. Having an event marketing plan doesn’t have to involve soulless ad copy. Whether you’re […].
Advertisement
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Marketer
AUGUST 30, 2021
How the automaker is appealing to a whole new generation of car buyers. To engage younger consumers and support the launch of its 2021 Lexus IS sports sedan, the luxury carmaker recently staged a pair of interactive, livestreamed events on Twitch that concluded with a unique takeaway for the gaming community: a Lexus IS concept car designed by the attendees.
Velvet Chainsaw
AUGUST 18, 2021
Leading learning firm Tagoras has launched another round of its virtual conferences survey , the results of which will be compared to its last round, conducted near the beginning of the pandemic. The use of online events, by all types of organizations, has grown by leaps and bounds. This current survey’s results “will give us a good sense of just how much impact COVID had,” says Jeff Cobb, managing director of Tagoras.
Smart Meetings
AUGUST 27, 2021
The most recent tool being embraced by meeting professionals looking to safely bring groups back together while protecting sensitive data is third-party health verification. Companies such as InHouse Physicians and Clear Health Pass are offering pre-event vaccine verification and wellness tests along with on-site temperature monitoring and screening.
EventSource
AUGUST 5, 2021
If you’re looking for modern-day Indian wedding inspiration, look no further than Harpreet and Tariq’s gorgeous celebration. Filled with cultural traditions, as well as modern elegant details, the couple wanted to make sure their own styles were represented throughout the day. Luckily the brilliant team at Dash Events & Co were able to make their wedding dreams come true, and then some.
Advertisement
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
AUGUST 16, 2021
The case for working with an event technologist has been building for quite some time, but with the proliferation of hybrid events and the added complexity that comes with them, the need for professional expertise and support is only getting stronger. Planners and organizations gain a strategic partner who can maximize the use of technology […].
Picatic by Eventbrite
AUGUST 2, 2021
Don’t let attendees talk about the weather. Come to the rescue with these corporate icebreakers and networking activities that will build connections among attendees.
Event Marketer
AUGUST 23, 2021
Summer cocktails taste most refreshing against an inspiring backdrop. For St-Germain elderflower liqueur, that notion flourished amid blooms, fashion and dance in a pop-up located in New York City’s SoHo neighborhood, Aug. 13-15. Fleuriste St-Germain, a flower shop and cocktail bar experience, was inspired by the cultural salons of early modern revolutionary France, and offered inspirational talks with design and performing arts “vanguards” as well as signature sips.
Social Tables
AUGUST 13, 2021
Wondering how to throw events that college students will actually want to attend? It’s time to shift your perspective. Whether you’re an event planner, a professor or faculty member, or anyone else involved in collegiate affairs, these 14 simple yet effective college event ideas are just what you need to boost attendance and engagement. Whether it seems like it or not, every college or university has students who are looking for active ways to participate in university life as well as the
Advertisement
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Smart Meetings
AUGUST 17, 2021
Editor’s Note: Meeting professionals are still pivoting on the regular and can learn a lot from the experiences of their peers. We asked Mandi Graziano, vice president of global accounts for HPN Global and published author, to share a behind-the-scenes look at a recent event she planned that make a quick change. Three and a half months prior to my client’s largest annual trade show, we were notified that the San Diego Convention Center would be unable to host the program due to it being us
EventSource
AUGUST 19, 2021
If you’re looking for a stunner of a modern wedding, look no further than Candice and Cory’s big day. Planned by the creative team at Fab Fête Event Planning Boutique , the couple’s wedding at the stunning The Globe and Mail Centre was filled with dainty details and glam accents, not to mention one epic view of Toronto. Thanks to the fabulous shots by talented photographer, Assaf Friedman , you’re going to love this gallery!
EventMB
AUGUST 5, 2021
Virtual event unicorn Hopin has announced a fresh investment of $450 million in Series D funding. Hopin has now raised more than $1 billion since February 2020. The company is now valued at a breathtaking $7.75 billion. No, this is not groundhog day, although this story sure sounds familiar. This latest Series D round of […]. The post Hopin Raises New $450 Million Round of Funding by Miguel Neves appeared first on [link].
Expert insights. Personalized for you.
459 
Let's personalize your content