Velvet Chainsaw
AUGUST 31, 2021
Just when we thought we were turning the corner on a rise in Covid cases, we are hearing about short-term cancellations of conventions once again as the Delta variant causes cases to rise. Several conventions that occurred in June and July resulted in a number of positive COVID tests, including breakthrough cases among fully vaccinated participants.
Conferences that Work
AUGUST 16, 2021
At a Marlboro Music Festival rehearsal last week, I heard the words entrance and layer used in a single sentence. And it made me think about meeting design. Marcy Rosen, right, leads a rehearsal. The rehearsal. On August 8, my wife and I attended a rehearsal of Beethoven’s String Quartet, Op. 132 at the 2021 Marlboro Music Festival. Such free rehearsals give the casual audience an opportunity to hear world-class musicians play and learn together.
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Eventmobi
AUGUST 20, 2021
If the last year has shown anything, it’s that event technology can help attendees to stay connected, even when meeting in person isn’t possible. But is there a way to keep that momentum going, so that your attendees become part of a year-round community? There’s been a lot of buzz around the idea of an event community, but not a lot of practical advice on how it can be done.
Eventmobi
AUGUST 13, 2021
How can event organizers keep attendees coming back so they stay engaged year round? Some will say that the idea of an event community is a pipe dream. The answer, however, may just be a matter of finding the right tools and tactics. Combine the best event technology with a solid community management strategy, and you have the winning formula. For decades, attendee attrition has been an issue for B2B event organizers, and it’s a costly problem.
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Expo Pass
AUGUST 25, 2021
Let’s be real, it’s easy to feel a bit bummed about things not being completely back to normal this Fall. We all feel it. Attendees, speakers, organizers, everyone. But with everything going on, we’ve also been inspired by all the ways organizers are keeping people excited about upcoming events. We’ve seen tons of creativity, and even more hard work to make sure events are still amazing for everyone, no matter what.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
GEVME
AUGUST 19, 2021
Following the first wave of virtual events that emerged the past year, event organisers are starting to witness attendance fatigue, with many businesses struggling with monetization. To help combat this issue, we kicked off the first part of our original show Virtual Experience Makers series , bringing together artists from many different creative fields, to share their best practices on how to make virtual events stand out and bring creativity into this new era of business events.
Conferences that Work
AUGUST 9, 2021
Far too much money is spent on meeting glitz at the expense of good meeting design. Seth Godin makes an analogous point in this post…. Good writing is cheaper than special effects. “In movies, that’s obvious. It costs far less to make The Big Lebowski than a Marvel movie. But the metaphor applies to just about any sort of creative project. We often err on the side of ‘special effects’.
EventMB
AUGUST 18, 2021
As investments continue to pour into the event tech sector, many providers are gunning for more end users — a shift that has implications for the way attendees find and interact with content. How could this impact the control event brands have over their own audiences? When the pandemic kiboshed large physical gatherings, event technology […].
Velvet Chainsaw
AUGUST 18, 2021
Leading learning firm Tagoras has launched another round of its virtual conferences survey , the results of which will be compared to its last round, conducted near the beginning of the pandemic. The use of online events, by all types of organizations, has grown by leaps and bounds. This current survey’s results “will give us a good sense of just how much impact COVID had,” says Jeff Cobb, managing director of Tagoras.
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Social Tables
AUGUST 13, 2021
Wondering how to throw events that college students will actually want to attend? It’s time to shift your perspective. Whether you’re an event planner, a professor or faculty member, or anyone else involved in collegiate affairs, these 14 simple yet effective college event ideas are just what you need to boost attendance and engagement. Whether it seems like it or not, every college or university has students who are looking for active ways to participate in university life as well as the
Picatic by Eventbrite
AUGUST 23, 2021
Wondering how to promote your event on social media most effectively? Use these 11 steps to build out a complete social media strategy for your event promotion.
Event Age by Swapcard
AUGUST 10, 2021
As an Account Manager for a portfolio of Swapcard clients in Europe and the UK (with a bit of LatAm), I bring with me 10 years of events industry experience. Having previously worked for a Global Industry Association, I was involved in international meetings & event coordination, online community management and membership engagement & development.
Conferences that Work
AUGUST 30, 2021
The Association for the Sciences of Limnology and Oceanography (ASLO) has published some useful lessons learned from organizing six online scientific meetings during the COVID-19 pandemic. Here is my summary of what I think are the most interesting findings, plus some commentary. All quotes are from the article “ Virtual Growing Pains: Initial Lessons Learned from Organizing Virtual Workshops, Summits, Conferences, and Networking Events during a Global Pandemic “ in the Limnology an
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
AUGUST 5, 2021
Virtual event unicorn Hopin has announced a fresh investment of $450 million in Series D funding. Hopin has now raised more than $1 billion since February 2020. The company is now valued at a breathtaking $7.75 billion. No, this is not groundhog day, although this story sure sounds familiar. This latest Series D round of […]. The post Hopin Raises New $450 Million Round of Funding by Miguel Neves appeared first on [link].
Expo Pass
AUGUST 18, 2021
So you’re ready to get back to in-person events. You have a health and safety strategy that you know will work. Attendees are excited and you’re feeling good, but maybe you would feel even better with a virtual or hybrid backup plan in your back pocket, just in case. We hear you! There’s a lot of variables right now, and the best way to keep your events going is to have a plan to pivot to virtual at the push of a button, literally.
Best Corporate Events
AUGUST 12, 2021
The past 16 months have been both challenging and rewarding for our company. The pandemic posed a lot of new and unique challenges to businesses everywhere, and the events industry especially. So, Best Corporate Events had to come up with new and unique solutions to address those challenges, custom tailoring our efforts to the situation at hand. For many years we have been able to offer our experience in customizing and delivering great programs to our corporate clients and DMC partners.
Picatic by Eventbrite
AUGUST 13, 2021
Figuring out how to promote a nonprofit event is tricky. Your events educate attendees about your cause. In doing so, your organization’s following grows and donations increase. Building a donor base for NPOs means cultivating an authentic voice and digital presence. Having an event marketing plan doesn’t have to involve soulless ad copy. Whether you’re […].
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Event Age by Swapcard
AUGUST 25, 2021
Community. You’ve probably been hearing about this trend everywhere. But what does it have to do with the events industry?
Conferences that Work
AUGUST 23, 2021
I’ve written frequently about facilitating change. Despite attempting to practice what I preach, I still sometimes fail to create a desired change in my life. Here are two recent examples that led me to realize that I need to achieve success one small step at a time. 1) Meditation and gratitude practice. For 25 years, I’ve been a member of a small local consultants group that meets monthly.
EventMB
AUGUST 16, 2021
The case for working with an event technologist has been building for quite some time, but with the proliferation of hybrid events and the added complexity that comes with them, the need for professional expertise and support is only getting stronger. Planners and organizations gain a strategic partner who can maximize the use of technology […].
Expo Pass
AUGUST 11, 2021
There’s tons of event tech to choose from between in-person platforms, virtual platforms, health apps, hybrid technology, and probably a new event app launching daily. But which tech do you really need? And how will it make your event better? In this article, we break down the essential event tech in 2021 and how it will make organizers and attendees happier before, during, and after the event.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Eventbrite UK
AUGUST 4, 2021
Do you run an event where you sell tickets? And are you looking to increase your ticket sales this year? Although you’ve had to be flexible with the way that events are run, there are still audiences out there who will love your event and who will be willing to pay for the experience. Read […]. The post 10 Ways to Double Your Ticket Sales appeared first on Eventbrite UK.
Picatic by Eventbrite
AUGUST 2, 2021
Don’t let attendees talk about the weather. Come to the rescue with these corporate icebreakers and networking activities that will build connections among attendees.
Event Age by Swapcard
AUGUST 12, 2021
“Risk will never go away.”.
Conferences that Work
AUGUST 2, 2021
We’re at a workshop, conference, or session. Do I want to be here? Do they want to be here? Sometimes we simply don’t. Swap the perspective. Now, y ou are leading a workshop, conference, or session. It’s very likely there are people present (perhaps a majority, perhaps all of them) who don’t want to be there. How can you best serve them?
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EventMB
AUGUST 25, 2021
Real estate within digital event environments — from event apps to registration pages — has always been a hot spot for sponsorships. Images on landing pages, widgets on event app home pages, banner ads in speaker listings, and the like have been around for 15 years, and they’re not going anywhere. But today, what has […]. The post Six Proven Strategies for Delivering Real Value to Sponsors in a Virtual or Hybrid Event by EventMB Studio Team appeared first on [link].
Expo Pass
AUGUST 2, 2021
Maybe it’s the Olympics, maybe it’s the Bill Murray in Cannes meme , but we’re pumped to see international events bounce back these past few weeks. Just a year ago the Olympics weren’t even on the table, not by a longshot. So this feels like a good time to do a little write-up to mark how far events have come right now. We’ll also go in-depth on what’s working around the world, what we’d improve on, and as always, everything organizers can emulate at home.
Event Marketer
AUGUST 2, 2021
This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. For some, it’s a return to business as usual, with the events looking and feeling as they did in fall 2019. Others—like Salesforce—see it as an opportunity to reset and come back with reimagined concepts.
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