March, 2022

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Key Pillars to Boost Your Event Registration

Attendease

When organizing an event, prioritizing a frictionless, successful registration experience will have a positive ripple effect that can be felt through the entire event and beyond. Registering for an event is often the first touchpoint for attendees , and having flexible online registration is paramount to a positive registration experience. However, when it comes to event registration, one size does not fit all.

Speakers 341
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Competent logistics are the new meeting minimum

Conferences that Work

I’m about to go on my first pre-con site visit since the Covid pandemic started over two years ago. My work at a pre-con is different from that of a typical meeting planner since I focus on the meeting’s design and facilitation. I’ve been convening meetings for decades, though, so I know a fair amount about meeting planning. As I prepared to review the venue’s meeting spaces, room set options, and traffic patterns, I thought about how, today, competent logistics are the

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Hybrid Events: Setting Goals and Measuring ROI

Eventmobi

There’s a lot to consider when planning a hybrid event. You need to think about who your audience is, what speakers you’ll have, how you keep your attendees engaged, and how you’ll host the live and virtual components of the event. On top of all these logistical considerations, you also need to be sure the outcome of the event is worth the budget you plan to invest.

Education 243
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6 Strategies to Find Your Conference Keynote and Other Speakers

Picatic by Eventbrite

Your speakers and panelists are arguably the most important part of your conference. Here’s where to find them.

Speakers 370
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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How Micro-Events Supercharge Your Event Strategy

GEVME

Connecting with your attendees on an individual basis is usually difficult at large-scale events. This is a key reason why most event planners fail to create tailored experiences for their attendees – and in some cases, miss out on important leads. It gets even more complicated when hosting events online. Finding a scope to provide maximum value to your attendees, understanding what they are looking for and personalising their experience can be difficult when you are hosting a virtual event for

Events 295

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Key Pillars to Boost Your Event Registration

Attendease

When organizing an event, prioritizing a frictionless, successful registration experience will have a positive ripple effect that can be felt through the entire event and beyond. Registering for an event is often the first touchpoint for attendees , and having flexible online registration is paramount to a positive registration experience. However, when it comes to event registration, one size does not fit all.

Speakers 387
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Facilitating an online participation-rich workshop in Gatherly

Conferences that Work

Earlier this month, the folks at Gatherly kindly invited me to host an event of my choosing for their clients and potential users. I decided to facilitate an online workshop in Gatherly that took full advantage of the platform. This coming June will mark my 30th year of designing and facilitating participant-driven and participation-rich meetings. So I designed the workshop as an “ Ask Adrian Anything ” about meeting design and facilitation.

Meetings 381
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Mobile World Congress 2022 Proves a Milestone in Event Recovery

EventMB

Mobile World Congress (MWC) 2022 was able to draw over 60,000 visitors from 200 countries, representing a threefold increase from 2021’s numbers. Although still behind 2019 attendance levels, these numbers mark a major step forward for the industry. Mobile World Congress (MWC) 2022 wrapped up on Thursday, with a reported 60,000 attendees joining the in-person […].

2022 231
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How to Support Your Local Music Scene

Picatic by Eventbrite

Every famous musician was once a local indie artist with a big dream — and their success wouldn’t be possible if it wasn’t for the support of their community. As a creator, you can play a role in keeping your neighborhood’s music scene alive, and maybe even book the next big star. Why is it […].

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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In-Person, Virtual, or Hybrid Events? How to Decide in 2022

Eventmobi

When it comes to planning events, you have more options and flexibility now than ever before. You can host a traditional in-person event, with all of the fun activities, engaging live speakers, and in-person networking your audience could want. You can reach an enormous audience (and save on budget) by hosting a virtual-only event. Or you could host a hybrid event that brings together the best components of virtual and in-person events.

2022 195
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How to Embrace?and Achieve?Goals to Increase BIPOC Representation at Your Conference

Velvet Chainsaw

Greater Public (GP), an association whose members are public media fundraisers from more than 240 stations across the U.S., plans the Public Media Development and Marketing Conference (PMDMC) each year, hosting NPR, PBS, and community media stations. After the death of George Floyd in late spring 2020, GP embraced the goal of improving its diversity, equity, and inclusion efforts.

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7 Ideas Proven to Boost Virtual Event Networking in 2022

Event Age by Swapcard

We get it. The serendipitous encounters at in-person events are hard to replicate in a virtual setting. That’s because virtual events are their own unique experience , which is why your networking should be tailored to those experiences!

2022 166
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Ask Adrian Anything — a free online participant-driven workshop on the future of events

Conferences that Work

Here’s a rare opportunity to ask me anything about meeting design and facilitation at a unique, free, online workshop. Join me next Thursday, March 10th, 2022 at 12:00 pm EST for Ask Adrian Anything ( AAA ): an online participant-driven workshop on the future of events. Though the central core is the AAA session, this is an active learning workshop.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Empowering Women Through Mentoring

EventMB

In this episode of the Event Manager Podcast, we discuss the power and value of mentoring women in the event industry. Our guests are Georgia Suttie, Venue Find Operations Manager at Agiito and Sophie Conlon, Events and Communications Manager at the University of Essex, both currently mentees of the Fast Forward 15 mentoring program. We […]. The post Empowering Women Through Mentoring by EventMB Studio Team appeared first on [link].

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Outreach Cheat Sheet: How to Ask for Sponsorship for an Event

Picatic by Eventbrite

Sponsorship is a multi-billion dollar industry, and its annual growth has surpassed advertising and other forms of marketing, including public relations, direct marketing, and promotions. Historically, event sponsorship has been transaction-based, where events like yours would identify generic forms of exposure — like tickets, trade show booths, and logo placements — for brands to sponsor, then sell […].

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Planning a Hybrid Event: Steal This 9-Step Strategy

Eventmobi

Hybrid Events are here to stay. In the early days of 2020, many event organizers had to make a quick pivot to offer virtual-only conferences. This of course presented some major challenges. Event planners had to learn on the fly how to connect and engage their attendees through virtual conferences—not to mention the enormous technical learning curve that comes with hosting an online-only event.

Speakers 195
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How exhibitors can get the most out of their event.

Expo Pass

Exhibitors everywhere are excited to get face to face again with old friends and potential clients and pretty much just mix it up like old times. But with all the new event technologies out there, what’s really the best way to connect with new leads? How can exhibitors market themselves so they have the most impact at the event? We’ll give you a hint – it all starts with just getting in front of attendees as much as possible – in-person, virtually, however you can.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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How to Host an Impactful Virtual Team Building Event

GEVME

A virtual team building event gathers employees from the same company or organisation to promote teamwork and collaboration. These events can take many different forms but often involve activities that require participants to work together to complete a task or goal. . Further, virtual team building events can be a great way to promote communication and cooperation within a team and be a lot of fun. .

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Someone to tell it to is one of the fundamental needs of human beings

Conferences that Work

“Someone to tell it to is one of the fundamental needs of human beings.” —Miles Franklin, Childhood At Brindabella: My First Ten Years , 1954. Miles Franklin , the Australian writer and feminist best known for her novel My Brilliant Career , wrote the above words in her autobiography. Like Miles, I believe that all people want and need opportunities to share how they’re thinking and feeling.

2006 173
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Targeting Event Attendees on Values, Not Demographics

EventMB

David Allison, founder of The Valuegraphics Project, believes that demographics are an outdated marketing tool. In his view, the path forward lies in understanding people’s values, and it could even be the secret to bringing back in-person attendees. One of the most talked-about sessions at our Future of the Event Industry summit was David Allison’s […].

Marketing 225
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Sponsorship Benefits: How to Sell an Event to Sponsors

Picatic by Eventbrite

Logo placements aren’t enough to increase sponsorship revenue this year. To win more valuable brands, you’ll need to offer sponsorship benefits like these.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Why Customer Support Should Be Your #1 Event Tech Feature

Endless Events

When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? Will and Brandt think that the #1 event tech feature should therefore be customer support.

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Sponsorship Measurement: How to Evaluate Your Event’s Success

Eventbrite UK

Some things are meant to go together: bread and butter, cheese and wine, events and sponsors. Finding a good sponsor can give you extra financial security, extend your reach, and boost the experience of your in-person and virtual audience. But like any good relationship, it needs to benefit both parties. No matter how good it […]. The post Sponsorship Measurement: How to Evaluate Your Event’s Success appeared first on Eventbrite UK.

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How the Metaverse Will Impact Event Marketing and Sponsorships

GEVME

It has not been too long since virtual events came into the spotlight – bringing a new wave of innovation into the event industry. But as events continue to evolve and technology keeps disrupting this space, there’s one more thing that everyone has their eyes on — the metaverse. Formerly a concept mostly restricted to the world of gaming and science-fiction literature, the metaverse has now paved its way through the events industry as an exciting approach to enhancing the event experience.

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Please Stop Using These Phrases in Meetings

Expo Pass

Virtual meetings make it incredibly easy to meet and connect with your co-workers, clients, business partners, and anyone we work with, day-to-day. . But why do we feel that things still get lost in translation? Or that meetings aren’t always productive? We’ll give you a hint – it’s our meeting habits. Some habits are new, some are old, but almost all of them could use a refresh to make our offices more productive.

Meetings 147
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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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The Gig Economy Is Booming in the Event Industry

EventMB

The tight labor market is fuelling demand for freelance services in the event industry. For their part, planners are moving into freelance work for greater flexibility, relief from career burnout, and the chance to focus on aspects of the job they enjoy most. As it has in many industries, the gig economy is having a […]. The post The Gig Economy Is Booming in the Event Industry by Maria Lenhart appeared first on [link].

Events 222
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So, You’re Thinking About Switching Email Service Providers?

Picatic by Eventbrite

The inbox is the land of opportunity. Maybe you use email to announce your upcoming events. Maybe you use email to share special offers or promotions. Maybe you use email to send follow-up surveys after your events to ensure your attendees’ feedback is heard. Email might seem like a simple communication tool, but it’s actually […].

Events 370
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How to Make In-Person Events More Accessible and Sustainable in 2022

Event Age by Swapcard

The eagerness to return to in-person events after almost two years apart is palpable. 80% of event organizers plan to produce their next in-person meeting in the first half of 2022.

2022 147