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With 2020 now in full swing, businesses around the world will be planning their events calendars for the year ahead – and what better time to start thinking about what we can expect to see in terms of changes to the events landscape in the next 12 months? There’s no denying that sustainability is the buzzword of the moment, and this doesn’t look set to change any time soon.
Breakout sessions are one of the few times during a conference or event where guests get to interact with one another in a more structured way. During a breakout session, the crowd is broken up into smaller sections where attendees can get more one-on-one attention and speakers get to answer more direct questions. This format […].
With hundreds of confirmed infections in China and the first US case reported this week, what can you do to prepare? By now you’ve probably heard about the so-called “Novel Coronavirus” that originated in Wuhan, China. While the CDC and other regulatory bodies in the west have reassured the public that the risk is […]. The post As Coronavirus Spreads, Should Your Event be Prepared?
We’ve all come across iterations of the classic headline, Networking Tips for People Who Hate Networkin g , like this article in Business Insider , or this podcast episode on TED’s WorkLife with Adam Grant. For event industry professionals, networking is of particular importance. After all, it’s one of the main drivers for attendance at events around the world, Still, many participants either don’t love it, or just aren’t very skilled at it. .
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Running a successful event means keeping an eye on your online and offline reputation. So it's important to address negative reviews before they hit today's multiple communication channels. Here are six negative reviews that affect your event's reputation, as well as tips on how to prevent them in the first place. Poor service. Your volunteers are frequently the first people your attendees may meet, so they need to be able to answer basic questions such as where to park or what's the cost of reg
Technology trends — both artificial intelligence and the use of robots — have captured the attention of some Convene editors. The editors of Convene looked back over 2019, asking this question: What’s one meeting and event trend on my radar in 2020? Why I Have My Eye on AI. For my trends outlook, I was going to focus on how face-to-face experiences will become even more critical and take on different forms in the coming year, but I can do a much better job of that once I hear from the experts.
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Technology trends — both artificial intelligence and the use of robots — have captured the attention of some Convene editors. The editors of Convene looked back over 2019, asking this question: What’s one meeting and event trend on my radar in 2020? Why I Have My Eye on AI. For my trends outlook, I was going to focus on how face-to-face experiences will become even more critical and take on different forms in the coming year, but I can do a much better job of that once I hear from the experts.
CES just happened. 100,000 attendees ventured to the Las Vegas jungle to find out what’s new in technology. Event planners shouldn’t care about 95% of what is presented at CES. That remaining 5%, though, may have quite a big impact. Curious bunny? Read on. I can finally admit this was my first CES (Consumer […]. The post 5 Tech Trends from CES that Will Impact Events by Julius Solaris appeared first on [link].
Twitter is hosting its internal employee event, #OneTeam. Attendees are tweeting every aspect of the event. And it’s a great one. Here are the top takeaways to inspire your next event. Diversity, sustainability, inclusion, collaboration. 2020 is the ‘Game On!’ year. It’s about going all-in and putting our event where our mouth is. It’s […]. The post 10 Lessons from Twitter’s 4000-Employee Event by EventMB Studio Team appeared first on [link].
The events industry has been behind some of the most innovative tech conferences in the past decade. Opening the doors for new business prospects, these conferences are places where the top professionals meet and showcase their innovative concepts and bold theories for the future. Needless to say, 2020 is set to be another bar-raising year for event management professionals.
Everybody gather ’round because we’re about to teach you how to use WiFi as an event sponsorship asset! And the reason why we decided to bring you this topic comes down to dollar sign. So, anyone who works in the events industry knows that the price of WiFi has risen exponentially. And it’s not like you can put most events together without the Internet – maybe a silent retreat.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
The bread and butter of conferences is concurrent education sessions. Keynote speakers and main-room experiences are pivotal for bringing the community together and sharing key messaging, but attendees expect—and deserve—transformational learning (change in ideas, attitudes and behaviors) from curated, relevant and problem-centric educational sessions.
Something exceptional is happening in Edinburgh and the whole events industry is on trial. Edinburgh’s Christmas and Hogmanay events have put the industry under the spot light, and the light has reached some very dark places. There is an old tradition in Scotland called first footing. My dad was the perfect “first footer”, tall, dark and handsome, the neighbours would say.
On a brisk, snowy weekend, the Estates of Sunnybrook team invited couples to their much anticipated annual Wedding Open House. Despite the weather, it was a full house event! Guests were invited to explore the multiple estates on the grounds, from the intimate Coach House and McLean house, to the grand, historic ballrooms at the Vaughan Estate. Big thanks to Samantha Ong Photography for being onsite to capture it all!
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
In order to increase awareness of your events and boost ticket sales, it’s important to invest time and effort into social media marketing. But with so many social media channels available (and new ones appearing), how should you take advantage of each of them while being relevant? Today we will cover how to use Facebook, Twitter, Instagram and TikTok to promote your events in the new year.
The Association for Software Testing (AST) has just issued a free guide to creating peer conferences. I believe the software testing community adopted my term “peer conference” for their get-togethers after a conversation I had with pioneer software tester James Bach in 2004. Reminiscent of my first book, Conferences That Work , AST’s guide provides a comprehensive entry-level guide to starting, preparing for, and running a peer conference.
The Professional Convention Management Association’s Convening Leaders in San Francisco In early January served as an engaging and energizing way to kick off a new year and a new decade. I’ve been a regular attendee and active volunteer in PCMA for over 25 years and continue to be impressed at their willingness to take risks and incubate innovative ideas.
Sustainability is more than a trend. In fact, a growing number of guests and event hosts have made going green a top priority in recent years. For instance, just 6% of respondents felt environmental responsibility significantly impacted their events in 2019, compared to 59% in 2020. This new decade ushers in not only a new […].
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
With a strong scientific consensus that we are in a full-blown climate crisis, sustainability is a pressing concern. Events haven’t escaped widespread scrutiny for their environmental impact, forcing the industry to seek innovation and alignment. Between air travel, energy use, and excess food (not to mention booth installations, printouts, and giveaways), the average 1000-person […].
Planning a wedding is a big job, and one that requires a lot of thought and research. You definitely want to have the best time possible which is why you should always chat with multiple vendors and make sure you ask all the important questions. On the other hand, you also don’t want wedding planning to take over your life and you definitely don’t want to spend every free moment of your engagement visiting venues and interviewing photographers.
According to a survey of B2B marketers, 83% of event marketers prioritize lead quality over quantity - which has been an increasing trend every year. So it comes as no surprise that more than 57% of B2B companies identify “converting qualified leads into paying customers” as a top funnel priority. While most event marketers are likely to agree that lead generation tops the list of their event objectives, translating this goal into an executable strategy can be a challenge for even the most seaso
Unlearning is crucial for change. We often think of change as additive. We become wiser by “learning something new”. What we often overlook is that changing our beliefs, attitudes, and assumptions involves unlearning as well as learning. “The illiterate of the 21st century will not be those who cannot read & write, but those who cannot learn, unlearn, and relearn” — Alvin Toffler.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Imagine how you might do your job differently if your performance and compensation were evaluated based on overall session attendance and industry presenter ratings at your annual conference. While this notion may seem a bit extreme, conference education systems need increased accountability, which in turn leads to a competitive advantage. We all need improved systems for: Programming thought-provoking and relevant content.
Using Airbnb is convenient for hosting events. It makes it easy to browse through the options online and allows you to filter based on the amenities and features you need in your event space. But since Airbnb is mostly residential, you may need to take additional measures to make sure a cool listing can transform […].
Andy King, an event producers of the infamous Fyre Festival, recently partnered with Evian to create limited-edition water bottles. Despite all the talk of planners taking on more strategic, senior roles in our industry, King is being rewarded for going the extra mile – in the worst possible direction. If you're in events – […]. The post Event Industry’s Outcry as Evian Partners with Fyre Festival Planner by Julius Solaris appeared first on [link].
Now a days, people are more obsessed than ever with their fur babies, which is why so many people include them in their weddings. Let’s be honest, our pets really are a part of the family and if you’ve already been living together, it might be time to make things official. Want to include your pet in your proposal? Here are five great ways to do so. 1.
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. With major organizations like Salesforce, Google, Adobe and HubSpot investing heavily in planning out innovative and interactive events, the smaller organizations aspiring to be industry leaders have to rush into event planning just to update their marketing strategies.
Event planners always have concerns about the safety and security of events. As an event organizer, there is always the possibility of accidents occurring during an event. And some accidents might even lead to lawsuits which usually lead to even more costs. Therefore, the best way to be prepared and protected is to be insured. . What is Event Insurance?
What’s the most important thing to wear for winter running? Six months ago, at the age of 67, I began running daily for the first time in my life on the dirt roads that surround my rural Vermont home. It was summer when I started, and the roads were easy to navigate. At my age, unathletic for most of my life, I’m naturally concerned about injuring myself.
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