October, 2018

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5 Simple Things You Can Implement Now to Get More Volunteers Later

InitLive

Having enough volunteers can mean the difference between a nice event and a wildly successful one. Though, they're not always easy to find and the last thing you want to do is rush around recruiting at the last minute. Luckily, there are a few simple things you can start doing now to make sure your next event has plenty of people willing to offer a helping hand. 1) Keep past and potential volunteers updated.

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Guest blog: The Reality of Creativity

Event Industry News

If a traditional creative agency’s Creative Director comes up with an incredible idea of a new TV ad, poster or digital campaign he or she has technology to ensure the idea is deliverable. However, in experiential marketing, everything changes. You may still need the technology but everything you physically build has to stand-up, literally. What might look amazing on the screen could be impossible to physically deliver.

Tech 137
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Your Complete Guide to Breaking Into the Event Planning Business

Eventbrite UK

You love meeting new people, are calm under pressure and brilliant at prioritising tasks. But is the event planning business right for you? Whether you’re a student looking for advice on how to break into the event planning business or an experienced professional wanting to change tracks, this guide can help guide your way. Discover […]. The post Your Complete Guide to Breaking Into the Event Planning Business appeared first on Eventbrite UK Blog.

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Your Conference Needs a Hub To Entice Customers and Prospects

Velvet Chainsaw

At a recent conference consultation with a client, a millennial made me think that I wasn’t keeping up with the times. We were discussing their marketing and communication strategies for their event. I voiced my strong opinion that conference organizers should embrace inbound marketing (pull) over traditional outbound marketing (push). I explained that a blog platform is worth considering as the home base or hub for the inbound strategy.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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Being Present in the Age of the Mind Outside the Brain

Conferences that Work

The other day, Celia and I were walking in Boston’s beautiful Arnold Arboretum when she asked me who’d responded to an email I’d sent. When I pulled out my phone to answer her question, she said she felt she was walking with a third person, a stranger. Read the full article at Conferences That Work Related posts: A birthday present for you on the 21st anniversary of Conferences That Work What a long strange trip it’s been The first Conferences That Work event was held J

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The Future of Event Sponsorship

Event Planning BluePrint

Today’s event sponsorship is not passive. It’s active, engaging and succeeds because of human interaction. Ask yourself: what booth or company would you choose to visit at an event? The one who just hangs a banner or the one you can interact with? Most likely you’ll go for the latter. Event Sponsorship. Many sponsors ask for a small booth or at least a physical presence during the event.

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What are the new tech trends to look out for in 2019?

Event Industry News

By Callum Gill – Head of Insight and Innovation. There was a theory circulating a decade ago that the tech boom, affecting every aspect of our lives, would sound the death knell for events as we know them. Today we know that all our technological advancement has done is enhance our event delivery and actually propel events back to the top of the communication pyramid.

2019 253
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Avoid 2 Common Event Planning Pitfalls With These Strategies

Eventbrite UK

You have a vision for what your event will look like in five or ten years. But if you want to make it a reality, there are a couple of challenges that could stop you from achieving that dream. However, with insight gathered by your event technology, unexpected surprises can be minimised or avoided altogether. […]. The post Avoid 2 Common Event Planning Pitfalls With These Strategies appeared first on Eventbrite UK Blog.

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Burn Conference Traditions Immune From Criticism

Velvet Chainsaw

People don’t trust institutions today say sociologist Dr. Josh Packard. We don’t think institutions have our best interests in mind he says. We believe they serve the interests of the professionals who created and run them, and they serve the interests of perpetuating their own existence. Your association, annual conference, and governance are all institutions.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Organically Grown Event Tech Live Challenged The Critics and Won

EventTechBrief

By Allie Gardner. A little more than six years ago, Adam Parry, a self-proclaimed “tech guy,” noticed a void in his industry. While technology was completely transforming other industries in the UK, the events industry seemed mostly to be living in the dark ages. Recognizing that event technology could be a new area of exploration for Event Industry News, Parry’s online magazine, he began writing articles on the subject.

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How a Last-Minute Destination Change Maximized Event Attendance Numbers [Case Study]

EventMB

This is a case study sponsored by Meetings + Conventions Calgary. More information about Event Manager Blog’s case studies. A last-minute switch by the Institute of Electrical and Electronics Engineers (IEEE) to select Calgary, Alberta as the destination for its International Conference on Acoustics, Speech, and Signal Processing, showed the destination’s flexibility of offerings and […].

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3 Best Ways of Using Online Marketing to Attract Event-Goers

Meeting Application

High attendance is considered an indicator of an event’s success but gathering an audience may pose a challenge. You can face it with strong marketing and solid promotion, making the venue full of enthusiastic and engaged attendees. There are many ways to spread the buzz about an upcoming event, but the choice mainly depends on the target group. #1 Social Media: Be sure who are you talking to Define your attendee persona profile and make your marketing stronger.

Marketing 180
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Guest Blog: Low wage does not mean low skilled

Event Industry News

By Juliet Price, Executive Director at HBAA. Many thousands of highly trained and skilled workers such as those in the hospitality and events sector are continually undervalued by being classified as low or unskilled in reports and discussions in the media. There is gathering concern about this from all corners of the hospitality industry including the one I represent, hospitality and events.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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6 Tips to Write an Awesome Event Description

Hubilo Blog

A good event description is crucial to getting people out to your event. You need to give them a good reason why they should spend their money and time with you. It starts with getting their attention with a catchy title. You also need to know what your audience is interested in. Write a description that is organized, readable, and visual. Here are six tips to write an awesome event description. 1.

Events 193
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10 Trends Poised to Disrupt the Meetings Industry

MeetingsNet

The role of the corporate event planner today is more important than ever?—?shifting from a focus on procurement, planning, and logistics to becoming a key orchestrator of unique and memorable experiences. Brought to you by: The role of the corporate event planner today is more important than ever — shifting from a focus on procurement, planning, and logistics to becoming a key orchestrator of unique and memorable experiences.

Meetings 175
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The perfect speaker briefing

Gallus Events

There is a direct correlation between how well a speaker is briefed and how good the conference will be. The better the briefing the better the content. And therefore the better the conference. So how do you design the perfect speaker briefing? How are you briefing your speakers. I often talk about the 700 or so events I have organised. Over half of those have been conferences (or smaller content led events like seminars and workshops) but I don’t often talk about my role as a speaker.

Speakers 164
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Event Pricing Strategy: The 2019 Guide

EventMB

Event pricing strategy is a tricky business. Setting the right ticket price can ensure a sell out event. Conversely, if you price tickets too high or too low this can directly impact on final attendance numbers. Event pricing is a tricky balancing act that many event planners struggle with, whether it is finding the […]. The post Event Pricing Strategy: The 2019 Guide by EventMB Team appeared first on [link].

2019 199
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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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The Importance of a Good Online Ticketing System for Your Event

Meeting Application

If you’re planning to host an event in 2018, it should go without saying that you need an online ticketing system – one that’s available on both mobile and desktop. Everything is digital. We now live in a world where everything is online, from our televisions to our homes to our cars. Faced with such a world, it’s imperative that your event management firm adjusts in kind – that it shifts from traditional ticket sales to an online, widely-accessible ticketing system.

2018 137
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How To Audit Your AV Budget

Endless Events

Do you audit your AV budget? If not you might be overpaying, or not really getting the equipment best suited for your event. While auditing your AV budget sounds overwhelming, you need to do it! This will allow you to make sure you are getting exactly what you need and the most bang for your budget. In this episode of Whiteboard Wednesday, Will Curran will walk you through how to audit your AV budget.

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Planning The Perfect Incentive Travel Event: Learnings from APSC 2018

Hubilo Blog

“An incentive event, also sometimes known as an incentive program or incentive trip, is a planned event or trip that is used to encourage people to achieve a specific business goal.”. By definition , an incentive travel event is meant for businesspeople to motivate their employees and help them reach a specific goal. Corporate event planners who execute such events require a definite skill set and a unique checklist to plan such an event.

2018 159
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Philanthropy and CSR: Missing Ingredients to Profound Meetings

Smart Meetings

Providing meetings that change an entire team’s energy and mindset is never easy, but it helps to include discussions about philanthropy and corporate social responsibility (CSR), when appropriate. The recent Smart Meetings webinar, “The Right Way to Give Back While Building Teams,” hosted by Lain Hensley, looked at not only CSR possibilities, but also how to implement them for the best results.

Meetings 155
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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WomenPresent to reverse speaker gender disparity

Event Industry News

Inspired by the lack of female voices at industry events and conferences, WomenPresent , a new tech platform, has launched to connect public and private event organisers with the wealth of talented female speakers that exists. On average only 30% of speakers at industry events are women, according to the IPA. WomenPresent aims to create a global, searchable database of experts who also happen to be women to help tackle the significant issue of a lack of diversity among speakers at industry even

Speakers 148
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200 Event Catering Ideas (2019 Edition)

EventMB

Food and beverage are likely one of your largest areas of expense as an event planner, and it’s also one that’s the most challenging. With expectations rising each year it’s important that your event catering surprises and delights, as well as nourishing your guests. Attendees want amazing Instagram-worthy food displays AND exquisite tastes. This article […].

2019 194
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5 Ways the Meetings Industry is Changing the Face of Events

Social Tables

Change is imminent — and in the meetings industry, it’s upon us. From more engaging, holistic experiences to the the bold new expectations of “bleisure,” event planners and suppliers are racing to adapt in an industry that’s as dynamic as it’s ever been. But where should industry professionals put their focus, and what are the forces driving this rapid evolution?

Meetings 158
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Why the Four Seasons Launched an Event Series Outside its Hotels

BizBash

Canadians don’t “pop over,” they “pop down.” That local idiom helped inspire Toronto-based Four Seasons Hotels and Resorts’ latest event.

Hotels 145
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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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3 simple ways to measure B2B lead generation efficiency during the event

Eventory

Business to business lead generation brings many marketing benefits. Events are one of the best tools for acquiring new prospects and leads. However, in order to do it efficiently, you must, for sure, learn ways to measure the effectiveness of lead generation activities. Only by knowing accurate statistics, you can correct the course of future sales and marketing activities if you need to.

B2B 123
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How To Live Stream Your Event – Whiteboard Wednesday

Endless Events

Welcome to the first Whiteboard Wednesday! In our inaugural episode we are teaching you how to live stream your event! Live streaming events is super popular and for good reason! You can expand your reach and capture new audiences. Almost any event can be live streamed but the quality varies quite a bit depending on the WAY you live stream. In today’s first very first episode of Whiteboard Wednesdays, our very own Will Curran is going to take you through how to live stream your event.

Wireless 137
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80 per cent of hospitality and events professionals call for an industry standard on venue’s Wi-Fi service and pricing

Event Industry News

More than three quarters (80 per cent) of hospitality and events professionals want a transparent industry standard that is clear on service levels for Wi-Fi. Nearly all (90%) believe that the industry would benefit from standardised pricing for Wi-Fi that offers a fair market. These are among the key findings of a survey of HBAA members and the events industry at large with the HBAA , working in partnership with eventindustrynews.com and Crystal Interactive , on the evolving nature of event Wi-