September, 2018

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Digital Can Reinvent Your Event Experiences. Here's How

Event Age by Swapcard

From the need to deliver a fully-mobile UX for people on the go, through super-easy navigation around and in the venue, to informing attendees in real time, event apps and engagement platforms revolutionize event management. Guest blogger Mark McCloskey of HRG Consulting shares tips on how to best use technology to leverage the tidal wave of digital change and create memorable experiences.

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How to Track Event Revenue

GEVME

For many event organisers, the big question is, how do I know if my event was successful? From ticket sales to website performance, an event has many dimensions that demonstrate where the value lies. The effective measurement of this value is the first step to making your event cost effective and your clients happy. But that’s only one side of the picture.

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Seating while Eating at Meetings

Conferences that Work

It’s no Comedians in Cars getting Coffee , but here’s my draft script for Seating while Eating at Meetings. Let’s start with… Three criteria for good seating while eating Read the full article at Conferences That Work Related posts: The Solution Room—a powerful conference session There’s been a lot of interest in The Solution Room, a session that I co-facilitated last July at Meeting Professionals International World Education Congress in Orlando, Florida.

Meetings 203
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Emerging Evergreen Conference Practices—From This To That

Velvet Chainsaw

You can never get enough of what you really don’t need says Eric Hoffer. To paraphrase Hoffer, you can never get enough of conference fads, gimmicks and trends. We want more, more, more! (Unless your a conference participant and we often have had enough!). Fads and trends are often about gaining attention. They also want access to your conference budget.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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The Top 500 People in Events

BizBash

Meet the Top 500 people in the meeting and event industry in North America. Actually, it’s likely you’ve met many.

Events 223

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5 Steps to Get Sponsorship for Your Events

Eventinterface

Unless you are a Fortune 500 company, you probably don’t have the budget for a high-scale event. This means you will need sponsors on your side. Of course, getting a sponsor is easier said than done. Why will another company, after all, choose to sponsor your event when they receive dozens of similar requests on a near daily basis? Approaching sponsors the right way is the key to tilting the odds in your favor. 1.

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How to Set Up Payments for an Event

GEVME

The participation fee is the key source of revenue for events. Because of the large market expansion, it’s expected that total ticket sales revenue will increase by 8.6% in the U.S. over the next four years. So here’s a no-brainer: The more tickets you sell, the more money you earn. So how do you do this? Although many event planners focus on promotion and the platforms for selling, they often forget about the crucial “how to pay” aspect.

Financial 174
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An innovative conference competition format

Conferences that Work

My Dutch friend and expert moderator, Jan Jaap In der Maur , recently shared an innovative format for an in-conference pitch competition he devised for the Conventa Crossover Conference , in Ljubljana, Slovenia: “There were also the Conventa Crossover Awards. Traditionally, this kills the dynamics of every conference: there were 16 finalists, who all had to be given the opportunity to pitch.

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Do Not Be Seduced By Meeting Fads Or Conference Trends

Velvet Chainsaw

Most conference and meeting professionals want the coolest, hippest, latest ideas and trends for their events. We are on the hunt for the next meeting, seating, session format, technology, and food and beverage fad. We want to know what unique things other conferences are doing so we can borrow their ideas. We pursue fads, gimmicks and trends as the silver bullets of our conference woes.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Top 100 Events in Canada 2018

BizBash

Canada’s 150th birthday celebrations seem like a distant memory, and many events that pulled out all the stops in 2017.

2018 197
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12 Clever Ways AV Can Transform Your Event Venue

EventMB

This is a sponsored post by GES. More information about Event Manager Blog’s sponsored posts. Technology allows event planners to connect with their audiences in many ways - even past having their favorite coffee drink automatically available first thing in the morning, although that is pretty amazing. One of the most impressive ways is how audiovisual […].

Venues 174
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How to reduce event risk my top ten tips

Gallus Events

I’ve been managing events for over twenty years. I’ve seen my fair share of risky events taken to market and in this post I want to share some of my tips to reduce the risks of your next event. . I would hope that if you can tick off most of these risk reduction techniques you will run a less risky event. So here goes: My Top Ten Tips to Reduce Event Risk. 1.

Insurance 164
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How to Invite Media to an Event

GEVME

Event promotion is an art of its own. Without a solid strategy for attracting public attention, your event will hardly make any buzz, no matter how brilliant it may be. To maximise your event ROI and engage your target audiences, you should first ensure that there will be a vibrant segment of influencers attending the event. Your “word-spreading” strategy can be customised in terms of influencer audiences you’ll want to target.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Idea: Develop products and services with clients at conferences

Conferences that Work

Did you know that at Axon’s annual user conference, Accelerate , participants help design new company products that address their needs? This is clearly a potential win-win for both Axon and its clients, and it surprises me that more organizations don’t use their events to improve their products and services. Axon is better known under its old name of Taser International , initially a supplier of “weapons that are less lethal than firearms”, now the largest manufacturer

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Our Preoccupation With Solutionitis, Hammers And Nails

Velvet Chainsaw

If all you have is a hammer, everything else looks like a nail. The hammer nail analogy is a common business idiom. It describes the bias that we bring to solving problems based on our personal experience and background. Well, hammer meet nail. Nail says to hammer, “Hammer, meet screwdriver, pliers, wrench, saw and the entire toolbox of unique tools to solve different challenges.

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Top 100 Events in the United States 2018

BizBash

No matter the industry, organizers of annual events usually try to wow attendees year after year—whether it is a change.

2018 164
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Event Data: 3 Ways to Track What Really Matters

EventMB

This is a sponsored post written by Myriam Dumortier, Brand Manager of Klik. More information about Event Manager Blog’s sponsored posts. Technology and data offer lots of opportunities to understand your event and make it even better. Surprisingly though, not all event planners realize the insights that better analyzing information can offer for success.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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How to Run Inclusive Events – An Organiser’s Top Tips

Eventbrite UK

This is a guest blog by Jo Bligh – a curator, producer and Artistic Director of Thorny, a platform for the underrepresented voices of Bristol (UK) and beyond. They have a background in arts, culture and digital working with organisations like Artsadmin, Spike Island & Watershed, and regularly speak on panels about live art, inclusion […].

Events 222
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The Ultimate Guide to Venue Booking: Narrow Down Your Venue Options

GEVME

We all know how hard it can be to find the right venue for an event. The options seem endless, and more often than not, the never-ending list can be overwhelming. As possibly the hardest decision in event planning, choosing the right venue is one of the most important factors in making your event a hit. You could continue throwing money at your event, but if the venue is poorly chosen, the entire success of your event is at stake.

Venues 159
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How to run an amazing event an overview of what the best events do

Gallus Events

I would like to think that anyone can learn how to run an amazing event. Even if you are running an annual general meeting, a staff away day, an exhibition, product launch or a conference I see no reason that it can’t be an amazing event. As an industry we have to move away from the concentrating solely on the logistical aspects that sits behind events, to the environmental factors that underpin experiences.

2018 61
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Time Capsules, Time Machines And Evolution Of Traditional Meeting Planners

Velvet Chainsaw

Is your annual meeting more like a time capsule or a time machine? Conferences that are like time capsules promote and preserve nostalgia and the past. Conferences that are like time machines teleport people to the future so they can discover what’s next. Conferences that resemble time capsules defend the status quo and traditions. Events that are like time machines invest in preparing their audience for what’s coming around the corner.

Meetings 299
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Emmys 2018: 28 Splashy Decor Ideas From the Week's Biggest Parties

BizBash

The 70th annual Primetime Emmy Awards took over the Microsoft Theater in Los Angeles earlier this week, shifting to a.

2018 160
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What’s Next: Forecasting the Future of Attendee Engagement

EventMB

This is a sponsored post written by Madison Layman, Senior Associate, Content Marketing at Cvent. More information about Event Manager Blog’s sponsored posts. With higher importance being put on the overall event experience, there has been a shift in what engages attendees and what attendee engagement really is. In this post, we discuss what the future […].

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Event Management Software: 8 Ways To Tell If Your Organization Needs It

Eventmobi

Before you begin to evaluate whether your organization should use event management software, it’s important to know what this technology does. What is Event Management Software? Event Management Software is any tool designed to help event planners manage multiple event technologies from a single platform or backend. Event management platforms offer features that impact the entire event lifecycle—from marketing, to onsite management to post-event follow-up.

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Listening to the UPS guy

Conferences that Work

After dinner last night I heard a familiar sound — the growl of the UPS box truck driving up our 600′ rural driveway. I knew it was our regular driver, the guy who’s been delivering for years, because if he sees I’m in my home office he’ll stop and do a tight three-point turn outside the entrance, rather than driving past to reverse by the garage.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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The Edinburgh Festival how large events must consider the locals

Gallus Events

There are many different things you are taught as an event organiser, but one ever present is that “big is beautiful” There’s scarcely an events organiser who doesn’t want their small event to grow to epic proportions. However sometimes the size of your current event is as big as it needs to be. Events don’t have to grow to be successful.

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Effective Organizational Change Requires Engagement and Empowerment

Velvet Chainsaw

I’m still getting my head around what does and doesn’t work with organizational development and change. After eight and half years of consulting at Velvet Chainsaw, one would think I would have figured out this change management stuff. But I haven’t. I have more questions than answers. I have seeds of ideas in need of planting. So, here are some of my current thoughts about change and change management.

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Five Ways NFL Experience Times Square Can Enhance Your Next Event

BizBash

Let's face it, when planning events for either corporate or social clients, securing a venue that meets all your logistical.

Venues 147