Event Age by Swapcard
SEPTEMBER 7, 2018
From the need to deliver a fully-mobile UX for people on the go, through super-easy navigation around and in the venue, to informing attendees in real time, event apps and engagement platforms revolutionize event management. Guest blogger Mark McCloskey of HRG Consulting shares tips on how to best use technology to leverage the tidal wave of digital change and create memorable experiences.
GEVME
SEPTEMBER 5, 2018
For many event organisers, the big question is, how do I know if my event was successful? From ticket sales to website performance, an event has many dimensions that demonstrate where the value lies. The effective measurement of this value is the first step to making your event cost effective and your clients happy. But that’s only one side of the picture.
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Conferences that Work
SEPTEMBER 10, 2018
It’s no Comedians in Cars getting Coffee , but here’s my draft script for Seating while Eating at Meetings. Let’s start with… Three criteria for good seating while eating Read the full article at Conferences That Work Related posts: The Solution Room—a powerful conference session There’s been a lot of interest in The Solution Room, a session that I co-facilitated last July at Meeting Professionals International World Education Congress in Orlando, Florida.
Velvet Chainsaw
SEPTEMBER 18, 2018
You can never get enough of what you really don’t need says Eric Hoffer. To paraphrase Hoffer, you can never get enough of conference fads, gimmicks and trends. We want more, more, more! (Unless your a conference participant and we often have had enough!). Fads and trends are often about gaining attention. They also want access to your conference budget.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Smart Meetings
SEPTEMBER 5, 2018
Building your event budget can be a daunting task. With details changing daily and even more unknown elements, it can be hard to know where to begin. But begin you must. Your event budget becomes your guide throughout the event planning process to help you make key decisions. Creating a detailed and realistic budget template goes hand-in-hand with a successful event.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventMB
SEPTEMBER 26, 2018
This is a sponsored post by GES. More information about Event Manager Blog’s sponsored posts. Technology allows event planners to connect with their audiences in many ways - even past having their favorite coffee drink automatically available first thing in the morning, although that is pretty amazing. One of the most impressive ways is how audiovisual […].
Eventmobi
SEPTEMBER 11, 2018
Learn about the top event management platform that event planners are using to save time and effort when managing their meetings and events. I remember the state of the meeting and events industry when we first started EventMobi about 10 years ago. Event apps were the new technology on the block for event planners. Back then, it was tough to convince planners that engaging attendees via their mobile devices could be an integral part of the event experience.
Conferences that Work
SEPTEMBER 17, 2018
My Dutch friend and expert moderator, Jan Jaap In der Maur , recently shared an innovative format for an in-conference pitch competition he devised for the Conventa Crossover Conference , in Ljubljana, Slovenia: “There were also the Conventa Crossover Awards. Traditionally, this kills the dynamics of every conference: there were 16 finalists, who all had to be given the opportunity to pitch.
Velvet Chainsaw
SEPTEMBER 17, 2018
Most conference and meeting professionals want the coolest, hippest, latest ideas and trends for their events. We are on the hunt for the next meeting, seating, session format, technology, and food and beverage fad. We want to know what unique things other conferences are doing so we can borrow their ideas. We pursue fads, gimmicks and trends as the silver bullets of our conference woes.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Smart Meetings
SEPTEMBER 27, 2018
As a society, we’re a continuously connected bunch. We’re constantly on our phones and tablets, checking email and browsing the web. With so many devices vying for our attention, it’s easy to see how our dependence on these electronics can be viewed as a hurdle for presenters, especially as they are confronted with a sea of bowed heads distracted by other content.
BizBash
SEPTEMBER 18, 2018
Canada’s 150th birthday celebrations seem like a distant memory, and many events that pulled out all the stops in 2017.
EventMB
SEPTEMBER 17, 2018
This is a sponsored post written by Myriam Dumortier, Brand Manager of Klik. More information about Event Manager Blog’s sponsored posts. Technology and data offer lots of opportunities to understand your event and make it even better. Surprisingly though, not all event planners realize the insights that better analyzing information can offer for success.
Eventinterface
SEPTEMBER 20, 2018
Unless you are a Fortune 500 company, you probably don’t have the budget for a high-scale event. This means you will need sponsors on your side. Of course, getting a sponsor is easier said than done. Why will another company, after all, choose to sponsor your event when they receive dozens of similar requests on a near daily basis? Approaching sponsors the right way is the key to tilting the odds in your favor. 1.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Conferences that Work
SEPTEMBER 24, 2018
Did you know that at Axon’s annual user conference, Accelerate , participants help design new company products that address their needs? This is clearly a potential win-win for both Axon and its clients, and it surprises me that more organizations don’t use their events to improve their products and services. Axon is better known under its old name of Taser International , initially a supplier of “weapons that are less lethal than firearms”, now the largest manufacturer
Velvet Chainsaw
SEPTEMBER 25, 2018
If all you have is a hammer, everything else looks like a nail. The hammer nail analogy is a common business idiom. It describes the bias that we bring to solving problems based on our personal experience and background. Well, hammer meet nail. Nail says to hammer, “Hammer, meet screwdriver, pliers, wrench, saw and the entire toolbox of unique tools to solve different challenges.
Smart Meetings
SEPTEMBER 13, 2018
As Grand Hyatt San Antonio is celebrating its 10-year anniversary this year, I’ve been reflecting on the major trends that have transformed the meeting industry throughout the past decade. Having helped to plan and oversee thousands of meetings during my career, it has been interesting to see how the meeting and convention industry has changed and continues to evolve to this day.
GEVME
SEPTEMBER 10, 2018
The participation fee is the key source of revenue for events. Because of the large market expansion, it’s expected that total ticket sales revenue will increase by 8.6% in the U.S. over the next four years. So here’s a no-brainer: The more tickets you sell, the more money you earn. So how do you do this? Although many event planners focus on promotion and the platforms for selling, they often forget about the crucial “how to pay” aspect.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
EventMB
SEPTEMBER 10, 2018
This is a sponsored post written by Madison Layman, Senior Associate, Content Marketing at Cvent. More information about Event Manager Blog’s sponsored posts. With higher importance being put on the overall event experience, there has been a shift in what engages attendees and what attendee engagement really is. In this post, we discuss what the future […].
BizBash
SEPTEMBER 18, 2018
No matter the industry, organizers of annual events usually try to wow attendees year after year—whether it is a change.
Gallus Events
SEPTEMBER 11, 2018
I’ve been managing events for over twenty years. I’ve seen my fair share of risky events taken to market and in this post I want to share some of my tips to reduce the risks of your next event. . I would hope that if you can tick off most of these risk reduction techniques you will run a less risky event. So here goes: My Top Ten Tips to Reduce Event Risk. 1.
Velvet Chainsaw
SEPTEMBER 27, 2018
Is your annual meeting more like a time capsule or a time machine? Conferences that are like time capsules promote and preserve nostalgia and the past. Conferences that are like time machines teleport people to the future so they can discover what’s next. Conferences that resemble time capsules defend the status quo and traditions. Events that are like time machines invest in preparing their audience for what’s coming around the corner.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Smart Meetings
SEPTEMBER 17, 2018
Site selection often focuses on the things we can see—ballroom size, architecture, even how well the carpets match the theme. But some cities are going the extra mile to engage all the senses. From scent vaults to firepits and accordion riffs, these places create multisensory memories not soon forgotten. Sights, Sounds and Smells of Indy. Visitors to Indianapolis may envision the smell of burning rubber and the sound of revving engines at The Brickyard , but in reality the city is a multidimensi
GEVME
SEPTEMBER 26, 2018
Event promotion is an art of its own. Without a solid strategy for attracting public attention, your event will hardly make any buzz, no matter how brilliant it may be. To maximise your event ROI and engage your target audiences, you should first ensure that there will be a vibrant segment of influencers attending the event. Your “word-spreading” strategy can be customised in terms of influencer audiences you’ll want to target.
EventMB
SEPTEMBER 20, 2018
This is a sponsored post from Québec City Business Destination. More information about Event Manager Blog’s sponsored posts. Food and beverage have long been a critical element in events. It’s a rare event that doesn’t factor catering in some way. In fact, for most events, it’s a major portion of the event budget. But today’s event attendees […].
BizBash
SEPTEMBER 19, 2018
The 70th annual Primetime Emmy Awards took over the Microsoft Theater in Los Angeles earlier this week, shifting to a.
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Eventbrite UK
SEPTEMBER 14, 2018
This is a guest blog by Jo Bligh – a curator, producer and Artistic Director of Thorny, a platform for the underrepresented voices of Bristol (UK) and beyond. They have a background in arts, culture and digital working with organisations like Artsadmin, Spike Island & Watershed, and regularly speak on panels about live art, inclusion […].
Velvet Chainsaw
SEPTEMBER 26, 2018
I’m still getting my head around what does and doesn’t work with organizational development and change. After eight and half years of consulting at Velvet Chainsaw, one would think I would have figured out this change management stuff. But I haven’t. I have more questions than answers. I have seeds of ideas in need of planting. So, here are some of my current thoughts about change and change management.
Smart Meetings
SEPTEMBER 21, 2018
MGM’s Mike Dominguez presents deep dive into industry trends at Smart Meeting Southwest. Mike Dominguez. MGM Resorts Senior Vice President and Chief Sales Officer Mike Dominguez was candid with attendees at Smart Meeting Southwest this week. “You need to be able to remove your emotion from the equation,” said the self-professed data geek. “And you may have to give up some control.”.
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