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From the need to deliver a fully-mobile UX for people on the go, through super-easy navigation around and in the venue, to informing attendees in real time, event apps and engagement platforms revolutionize event management. Guest blogger Mark McCloskey of HRG Consulting shares tips on how to best use technology to leverage the tidal wave of digital change and create memorable experiences.
For many event organisers, the big question is, how do I know if my event was successful? From ticket sales to website performance, an event has many dimensions that demonstrate where the value lies. The effective measurement of this value is the first step to making your event cost effective and your clients happy. But that’s only one side of the picture.
It’s no Comedians in Cars getting Coffee , but here’s my draft script for Seating while Eating at Meetings. Let’s start with… Three criteria for good seating while eating Read the full article at Conferences That Work Related posts: The Solution Room—a powerful conference session There’s been a lot of interest in The Solution Room, a session that I co-facilitated last July at Meeting Professionals International World Education Congress in Orlando, Florida.
Communication is one of the pillar aspects of organizing an event. It doesn’t matter what are the sides of it, the information flow needs to be effective and undisturbed. Nowadays, in the times of constant change and immensity of tasks to do, we seek for ways to improve the efficiency of our work. Accumulation of responsibilities was not a problem for the organizers of the Design Thinking Camp.
Speaker: Hanan Polinovski, Events Manager and David Brown, Sr. Marketing & Events Lead
Are your events living up to expectations? Are you getting quality leads from your sponsorships? Have you ever wondered if that branded notebook actually makes an impact? Get ready to transform your event strategy! Join event marketing pros Hanan Polinovski from Printfection and David Brown from Bonusly for a fast-paced webinar about turning your event efforts into serious ROI.
Although the Americans with Disabilities Act went into effect in 1990, the spirit of the directive—to accommodate for everyone—is still sometimes lacking at hotels and venues, even if the letter of the law is fulfilled. This sad reality flies in the face of the $17 billion per year Abilities Expo experts say travelers with disabilities spend. It also ignores the needs of a growing, aging community that still wants to participate fully in travel and meetings.
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Although the Americans with Disabilities Act went into effect in 1990, the spirit of the directive—to accommodate for everyone—is still sometimes lacking at hotels and venues, even if the letter of the law is fulfilled. This sad reality flies in the face of the $17 billion per year Abilities Expo experts say travelers with disabilities spend. It also ignores the needs of a growing, aging community that still wants to participate fully in travel and meetings.
There is a funny the Duck Face Rule. It means that you stay calm outwardly. The fact of the matter is that you actively row with your paws under the water in order to stay afloat but not a single soul should know about it. Event planning is a challenging task but there are 10 key moments to draw attention to so everything went well. 1. Define the format and aim.
This is a guest blog by Jo Bligh – a curator, producer and Artistic Director of Thorny, a platform for the underrepresented voices of Bristol (UK) and beyond. They have a background in arts, culture and digital working with organisations like Artsadmin, Spike Island & Watershed, and regularly speak on panels about live art, inclusion […].
This is a sponsored post written by Myriam Dumortier, Brand Manager of Klik. More information about Event Manager Blog’s sponsored posts. Technology and data offer lots of opportunities to understand your event and make it even better. Surprisingly though, not all event planners realize the insights that better analyzing information can offer for success.
Companies across the world struggle to improve their Employer Branding activities. One of the great ways to create a favorable company image is hosting a charity event. The naysayers will tell you that you try to combine a noble purpose with not so noble branding goal. However, it’s possible. Events, that emerge from the true needs of the society, are not a cold calculation of the profitability but a way to support those looking for help.
Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant
AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.
Jessie is the co-founder of Layers , a three-day conference where people talk about design and technology. As a former Apple employee and current enthusiast, speakers specializing in iOS design and development are among the highlights of Jane's Layers each year. It's become a very popular WWDC event each year. In fact, iMore listed Layers as their "hands-down favourite" event of WWDC (and not just because of its famous snacks ).
What does gamification mean, and why has it become a leading trend in the event technology world? In short, gamification is the process of taking concepts that are typically used in games, such as point systems, scoreboards and prizes, and applying them to your event marketing goals. Gamification is one of the most intuitive, enjoyable ways to keep your attendees engaging with your conference app and across your event campus.
You can never get enough of what you really don’t need says Eric Hoffer. To paraphrase Hoffer, you can never get enough of conference fads, gimmicks and trends. We want more, more, more! (Unless your a conference participant and we often have had enough!). Fads and trends are often about gaining attention. They also want access to your conference budget.
Building your event budget can be a daunting task. With details changing daily and even more unknown elements, it can be hard to know where to begin. But begin you must. Your event budget becomes your guide throughout the event planning process to help you make key decisions. Creating a detailed and realistic budget template goes hand-in-hand with a successful event.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
This is a sponsored post by GES. More information about Event Manager Blog’s sponsored posts. Technology allows event planners to connect with their audiences in many ways - even past having their favorite coffee drink automatically available first thing in the morning, although that is pretty amazing. One of the most impressive ways is how audiovisual […].
Learn about the top event management platform that event planners are using to save time and effort when managing their meetings and events. I remember the state of the meeting and events industry when we first started EventMobi about 10 years ago. Event apps were the new technology on the block for event planners. Back then, it was tough to convince planners that engaging attendees via their mobile devices could be an integral part of the event experience.
Unless you are a Fortune 500 company, you probably don’t have the budget for a high-scale event. This means you will need sponsors on your side. Of course, getting a sponsor is easier said than done. Why will another company, after all, choose to sponsor your event when they receive dozens of similar requests on a near daily basis? Approaching sponsors the right way is the key to tilting the odds in your favor. 1.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Most conference and meeting professionals want the coolest, hippest, latest ideas and trends for their events. We are on the hunt for the next meeting, seating, session format, technology, and food and beverage fad. We want to know what unique things other conferences are doing so we can borrow their ideas. We pursue fads, gimmicks and trends as the silver bullets of our conference woes.
As a society, we’re a continuously connected bunch. We’re constantly on our phones and tablets, checking email and browsing the web. With so many devices vying for our attention, it’s easy to see how our dependence on these electronics can be viewed as a hurdle for presenters, especially as they are confronted with a sea of bowed heads distracted by other content.
This is a sponsored post written by Madison Layman, Senior Associate, Content Marketing at Cvent. More information about Event Manager Blog’s sponsored posts. With higher importance being put on the overall event experience, there has been a shift in what engages attendees and what attendee engagement really is. In this post, we discuss what the future […].
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
The participation fee is the key source of revenue for events. Because of the large market expansion, it’s expected that total ticket sales revenue will increase by 8.6% in the U.S. over the next four years. So here’s a no-brainer: The more tickets you sell, the more money you earn. So how do you do this? Although many event planners focus on promotion and the platforms for selling, they often forget about the crucial “how to pay” aspect.
I’ve been managing events for over twenty years. I’ve seen my fair share of risky events taken to market and in this post I want to share some of my tips to reduce the risks of your next event. . I would hope that if you can tick off most of these risk reduction techniques you will run a less risky event. So here goes: My Top Ten Tips to Reduce Event Risk. 1.
If all you have is a hammer, everything else looks like a nail. The hammer nail analogy is a common business idiom. It describes the bias that we bring to solving problems based on our personal experience and background. Well, hammer meet nail. Nail says to hammer, “Hammer, meet screwdriver, pliers, wrench, saw and the entire toolbox of unique tools to solve different challenges.
As Grand Hyatt San Antonio is celebrating its 10-year anniversary this year, I’ve been reflecting on the major trends that have transformed the meeting industry throughout the past decade. Having helped to plan and oversee thousands of meetings during my career, it has been interesting to see how the meeting and convention industry has changed and continues to evolve to this day.
Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
This is a sponsored post from Québec City Business Destination. More information about Event Manager Blog’s sponsored posts. Food and beverage have long been a critical element in events. It’s a rare event that doesn’t factor catering in some way. In fact, for most events, it’s a major portion of the event budget. But today’s event attendees […].
Event promotion is an art of its own. Without a solid strategy for attracting public attention, your event will hardly make any buzz, no matter how brilliant it may be. To maximise your event ROI and engage your target audiences, you should first ensure that there will be a vibrant segment of influencers attending the event. Your “word-spreading” strategy can be customised in terms of influencer audiences you’ll want to target.
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