Eventmobi
FEBRUARY 23, 2022
Video live streaming of events is simple to set up, easy to use, entertaining to watch, and most importantly accessible by all. It’s also unedited, unplanned, and unprocessed content being broadcasted live. There’s lots of potential for using this technology to live stream in-person sessions to a remote audience at your event. However, with great power comes great legal implication.
Attendease
FEBRUARY 28, 2022
The importance of a great product launch cannot be overstated. Momentum is everything! Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success. . On the other hand, an underwhelming launch can have negative effects, increasing the likelihood that your product fizzles out and fades away faster than you can say “Microsoft Zune” or “Google Glass”. .
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Conferences that Work
FEBRUARY 14, 2022
I’m a longtime proponent of more engaging activities , participation , and connection around relevant content at events. Sometimes, I feel like I’m whistling in the wind. So I felt happy when I saw the following in a global poll by PCMA of 4,500 members of Generation Z. If you could change something about the business event(s) you’ve been to in the past, what would it be?
Velvet Chainsaw
FEBRUARY 16, 2022
The Promenade, a hub experience at PCMA’s Convening Leaders 2022, in Las Vegas. High-tech user conferences like Dreamforce and Microsoft Ignite have been designing innovative hub spaces to engage and nurture their top customers for years. While some of the elements in these areas can be costly to implement, they don’t have to break the budget.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Picatic by Eventbrite
FEBRUARY 22, 2022
Nestled in California’s rolling San Juan Hills, cradled by the Ortega Mountains and the Pacific Ocean, sits The OutPost. The 65-acre spot has it all: beauty, soul, gentle ocean breezes, and excellent acoustics. San Juan Capistrano is deep in history and rich in traditions, home to international equestrian events and rodeos for decades. Paul Thornton, […].
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Eventmobi
FEBRUARY 3, 2022
Establishing an event budget is a crucial step during the planning phase, right after setting your goals and objectives. A budget is a detailed forecast of what will be happening financially at your event. It helps control your expenses and revenues, and measures the success of your meeting or event performance. The importance of an event budget cannot be overemphasized.
Attendease
FEBRUARY 7, 2022
This is an exciting time for your brand. After countless months of R&D, you have a new product that you’re really excited to bring to market. But whether you’re an emerging startup or a well-established corporation, this phase marks only the very beginning. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity.
Conferences that Work
FEBRUARY 28, 2022
The old meeting industry normal is long over, and many event professionals are still hoping and waiting for a new normal. In October 2020 I wrote two posts [1 , 2 ] about what a meeting industry new normal might look like. As I write, two years have passed since the COVID-19 pandemic devastated the world and the event industry. It’s time to take another look.
EventSource
FEBRUARY 5, 2022
With businesses finally starting to open back up and society once again heading in the direction of “normalcy”, there’s an ever-growing sense of excitement in the air! Add to that Valentine’s Day – and you’ve got yourself the perfect scenario for an intimate dinner for you and your loved one. There is certainly no shortage of fantastic restaurants at your disposal but if eating out is still not entirely in your comfort zone, or if you’d simply prefer sta
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Picatic by Eventbrite
FEBRUARY 22, 2022
No one likes an awkwardly quiet corporate event. Not having the right music is a surefire way to bore all your attendees. Luckily, curating the perfect playlist for a company conference pumps up the energy in the room and sets the tone for your event. Aside from crafting a playlist, you also have the choice […].
Event Marketer
FEBRUARY 8, 2022
You’ve seen the branded spaces created in Fortnite and the activations hosted in Roblox , but some organizations are building their very own experiential digital destinations as a tentative first step towards cracking the metaverse code. These brand-owned virtual worlds reach well beyond the structure of traditional virtual environments, and are opening up groundbreaking ways of engaging and educating consumers.
Smart Meetings
FEBRUARY 3, 2022
In one of the biggest travel stories of the week, Denver has announced that the city’s face covering order will expire on Thursday, Feb. 3, 2022. The order, requiring face coverings indoors or proof of vaccination in lieu of them will not be extended. Rachel Bendick. Denver’s public health order expiration does not impact the federal requirement for face coverings on public transportation, including public transit networks, airplanes, buses, trains, taxis, Ubers and Lyfts.
GEVME
FEBRUARY 18, 2022
The idea of organising events virtually was always the second choice in pre-pandemic times. However, virtual events took the industry by storm during the pandemic. Now even with lockdown restrictions gradually easing, it continues to remain a popular option – given the multiple benefits it offers to event organisers as well as attendees. That’s why knowing the virtual event benefits is useful.
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Conferences that Work
FEBRUARY 21, 2022
I hope that one day soon we will hold the party after the war. If the war ever ends. (Remember how it didn’t in 1984 ?). Even if the war ends, there will be more wars. And all tomorrow’s parties. Our pandemic war is an example of Satir’s model of change. With only the silver lining that adversity may lead to growth. Meanwhile, I’m waiting — all of us are waiting — for the party after the war.
EventSource
FEBRUARY 10, 2022
Eva and Scott’s big day at Archive Studios is a love letter to both city chic and modern minimalism. The couple wanted a romantic vibe with sleek impeccable details – no easy feat – so they hired the brilliant planners at Blush & Bowties to help them pull it all off — and they totally did! All the chicness and the sweetest moments were fortunately photographed by the talented lens of Nikki Mills.
Picatic by Eventbrite
FEBRUARY 11, 2022
Imagine jamming to a live DJ set with the smell of sea salt in the air. The sun sets; ocean waves lap against the side of the boat. That’s the vibe at an ORLOVE boat party. The scene is dreamy, and last Memorial Day it was even dreamier. As Matt Orlove tells us, this boat […].
Event Marketer
FEBRUARY 17, 2022
Coachella and Stagecoach music festivals made a statement this week by dropping their COVID-19 vaccination and testing requirements for 2022. The change comes after both events were completely cancelled for the past two years due to the pandemic, and as state and local governments across the country consider rolling back pandemic-era mandates like masking.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Smart Meetings
FEBRUARY 11, 2022
Wouldn’t you rather forget where you are for a moment and feel like you’re there? Spinning slowly in a grandiose ballroom or stepping inside a hotel suite, the ocean view through the doors to the balcony—the next generation of virtual reality (VR) can deliver so much more than pretty worlds through clunky goggles. For event planners, reality-shifting exhibitions are about experiencing a space, destination or concept, as the virtual exists as a thin film does, covering, challenging and contesting
GEVME
FEBRUARY 9, 2022
In the past few months, ‘metaverse’ has become the internet’s favourite buzzword. And it’s not just gamers or tech enthusiasts who are talking about it, but also Big Tech companies like Meta and Microsoft announcing various developments in this space – clearly signaling that every business and industry needs to gear up for it. From real estate investments worth millions of dollars to organising musical concerts with popular celebrities , the metaverse is almost on everyone’s radar.
Event Farm
FEBRUARY 7, 2022
It goes without saying that the events industry has been one of the hardest hit by the pandemic. Now two years in we’re realizing our new normal and event planners fully recognize that their attendees’ health is a non-negotiable priority. Variant after variant and surges in cases time and time again, the reality is that this pandemic isn’t going away and it also seems like vaccinations and boosters aren’t the preventive solution we’d hope for.
EventSource
FEBRUARY 11, 2022
Fun fact: Did you know that the Toronto/GTA region is home to one of the biggest South Asian populations in North America and that South Asians are the largest visible minority group in the GTA? This means that there is a huge population of Toronto/GTA brides whose families hail from India, Pakistan and Sri Lanka and some of the biggest and most elaborate weddings in the region are South Asian.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Picatic by Eventbrite
FEBRUARY 10, 2022
Large races like marathons attract a lot of participants and raise money for charity, and their success can be recreated with smaller events such as 5k races or fun runs. Charity races are a great way to bring your community together for a cause. The combination of charitable donations with a healthy activity is appealing to many, […].
Event Marketer
FEBRUARY 22, 2022
Sustainability is top of mind for a vast range of industries, and the commercial construction and masonry business is no exception. It comes as no surprise, then, that the yearly exhibition for the industry, World of Concrete (WOC), just completed its most sustainable event yet. Held Jan. 18-20 at the Las Vegas Convention Center, the 47 th annual show, put on by Informa Markets, drew nearly 37,000 attendees, including 1,100 exhibitors.
Smart Meetings
FEBRUARY 7, 2022
With ongoing concerns related to Covid variants, a number of businesses and events are re-evaluating whether to postpone or cancel despite the relative loosening of federal, state and local restrictions. So, what happens when there aren’t specific government restrictions to trigger a force majeure event to postpone or terminate an event? Can the more recent trend of “fear” majeure be sufficient grounds to postpone or terminate an event?
GEVME
FEBRUARY 16, 2022
Each episode of Event Exchange will feature an expert discussing the latest innovations and trends set to shape the future of events. Owing to the constant innovation driving tremendous changes in the event industry, we are launching a new on-demand series under GEVME Studios called Event Exchange. . This is the fourth show in a row after the launch of our three flagship shows – Next-Generation Virtual Events , Virtual Experience Makers and Digital Event Series.
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EventMB
FEBRUARY 23, 2022
Artificial intelligence adoption has gained traction throughout the Covid pandemic. But what do these developments mean for the event industry, and could it relieve people altogether from the event planning process in the future? Previously, some may have argued that the technologies seen today, like self-driving cars, conversational robots, and coffee that brews itself, are […].
EventSource
FEBRUARY 4, 2022
Rokhsareh & Raffi’s sophisticated modern wedding honoured their South Asian heritage while also seamlessly blending luxury and elegance. The day, which was held at the fabulous Paradise Banquet & Convention Centre , was divided into two parts with their religious ceremony (Nikkah) being the first part and then their regal reception being second.
Picatic by Eventbrite
FEBRUARY 7, 2022
It’s pretty much the teenage dream to be able to throw the coolest parties where everyone knows your name and you get to control the dance floor. For Oakland-based DJ and entrepreneur DAGHE, he made his dream into a reality. “I started doing events when I was 16 at a night called Preppy Sensation Ent,” […].
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