Sat.Jun 22, 2024 - Fri.Jun 28, 2024

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6 Powerful Ways to Make Event Promotion Easy for Speakers

Attendease

As an event professional, it can be all too easy to get lost in the details. Logistics, ticket sales, and tight timelines can fill up your list of priorities…fast. But it’s important to remember that your speakers can be your greatest asset when it comes to the overall success of your event. Speakers are usually happy to promote an event. But if they have to work too hard to help spread the word, your event could fall to the bottom of their to-do list.

Speakers 195
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Confession of a Blogger: Writing for Myself

Conferences that Work

I have a confession to make. Though I’ve written over a thousand blog posts for this website , to be honest, I’m often writing for myself. Writing for oneself is as old as writing itself. Writers have always written privately. Famous writers like Franz Kafka , Zora Neale Hurston , Edgar Allan Poe , and Emily Dickinson. And countless amateurs like me, writing private journals not for publication.

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Are Celebrity Speakers Worth It?

EventMB

Skift Take: Jason Sudeikis, the creator of Ted Lasso, was a no-show at a recent convention he was to speak at. Business events professionals are asking if celebrity speakers are even worth it.

Speakers 184
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California Drops the Hammer on Hidden Fees

MeetingsNet

7 things meeting professionals need to know about the Golden State’s new “Honest Pricing Law” that goes into effect on July 1. While Congress works on passing the Junk Fee Prevention Act for the whole country, California isn’t waiting around. The Golden State’s “Honest Pricing Law” or “Hidden Fees Statute,” SB 478, goes into effect July 1, making it illegal for businesses to advertise or list a price for goods or services that doesn’t include all mandatory fees or charges.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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6 Powerful Ways to Make Event Promotion Easy for Speakers

Attendease

As an event professional, it can be all too easy to get lost in the details. Logistics, ticket sales, and tight timelines can fill up your list of priorities…fast. But it’s important to remember that your speakers can be your greatest asset when it comes to the overall success of your event. Speakers are usually happy to promote an event. But if they have to work too hard to help spread the word, your event could fall to the bottom of their to-do list.

Speakers 195

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4 Ways to Bring the Surprise Travel Trend to Meetings

EventMB

Skift Take: The trend for mystery trips is on the rise — but your destination doesn’t have to be a secret to be a surprise. We reveal how event planners can inject the unexpected into their next off-site meeting by seeking out classic activities with a dash of quirkiness, creativity, and place.

Travel 133
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CMP Spotlight: Get to Know Beth Surmont, CMP Fellow

Smart Meetings

Beth Surmont, today a proud CMP Fellow, says that during the very first Institute of Electrical and Electronics Engineers (IEEE) Women in Engineering International Leadership Conference, she witnessed the monumental impact events can have firsthand. “A young woman stood up and tearfully shared her story. She was an engineering student who was ready to quit college, but after attending our event she was inspired and planned to continue on.

2008 105
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American Express invites music fans to step into an unexpected festival world at American Express Presents BST Hyde Park

Event Industry News

American Express has been delivering unforgettable experiences at music festivals across the globe for nearly a decade and will return to American Express presents BST Hyde Park, London’s celebrated festival, for a third year, offering a range of on-site activations and benefits for both Cardmembers and festival goers attending the event.

Events 103
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Pleasing the Toughest Event Audience: Fellow Planners

MeetingsNet

As she builds out her shows’ educational and networking opportunities, Tinsley Conway of Connect Meetings stays ahead of mainstream trends because her attendees want fresh ideas and activations they can use at their own events. It’s a pretty sure bet that most business-event planners did not aspire to their present role when they were teenagers. One notable exception: Tinsley Conway, vice president of events for Connect Meetings.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Sphere Hosts its First Corporate Keynote

EventMB

Skift Take: Sphere in Las Vegas hosted Hewlett Packard Enterprise’s Discover 2024, which gave attendees a glimpse into the future of keynote events.

2024 145
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2024 Fab 50: Inside Trinity Displays

Event Marketer

FLIPPING IDEAS INTO REALITY Our Trinity team is a collaborative force of creative thinkers, project managers, friendly account representatives, and skilled craftspeople. We proudly offer a diverse range of solutions, from readily available portable displays to custom fabrication and large-format printing, ensuring we can meet your unique needs. “The Trinity team handled the Eggo House with grace every step of the way and delivered a beautiful experience.” -Momentum Worldwide To trans

2024 92
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A guide to building the perfect speaker lineup for your event.

Expo Pass

Creating a fantastic speaker lineup is one of the most crucial parts of planning a successful event! The right speakers can draw crowds and inspire your audience, all while electrifying your event goals. The power of a good speech, am I right? In this guide, we’ll walk you through six essential steps in curating an engaging and impactful speaker lineup.

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Transform Your Catering Business with Influencer Marketing

Caterease

Word-of-mouth has evolved into a powerful online phenomenon in today’s digital world. Collaborating with food influencers can be a game-changer for caterers looking to expand their reach and credibility.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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What You Can Win From This Year’s Skift Meetings Awards

EventMB

Skift Take: As we prepare to close the submission window for 2024 Skift Meetings Awards, we take a look at the incredible prize package you could be taking home - and trust us, it’s worth the entry cost.

Meetings 124
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FX Activates a ‘Courtside Club’ Exhibit to Highlight One of the Biggest Scandals in Sports

Event Marketer

Experiential venue SRGN Studios was the setting for the Courtside Club experience. When you’re resurrecting one of the biggest scandals in sports history, it’s a “go big or go home” kind of moment. And that was FX’s approach when it unveiled a “Courtside Club” fan exhibit to bring to life the real events behind its limited series “Clipped” about disgraced NBA coach Donald Sterling.

Sports 90
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Expo Pass City Spotlight (Greenville, SC)

Expo Pass

City Spotlight Episode: Greenville, South Carolina Featured Guest: Jonathan Brashier Vice President of Meetings, Conventions, and Events at VisitGreenvilleSC Jonathan Brashier brings over 25 years of hotel management and operations experience to his role as Vice President of meetings, Conventions & Events at VisitGreenvilleSC. Brashier’s vast hospitality experience includes positions in Tallahassee, Florida, and Greenville with renowned brands such as Aloft Hotels, Courtyard by Marriott, a

2021 78
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Eric Rozenberg on leading event business owners to greener pastures

MPI

Eric Rozenberg his new masterclass, the importance of mental health, key skills entrepreneurs must possess and what the meeting industry must focus on to succeed.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Creating Genuine Human Connections

EventMB

Skift Take: Robyn Duda, co-founder and CEO of RacquetX, discusses creating connections, promoting diversity, and launching a unique sporting event.

Sports 129
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2024 Fab 50: Inside Bridgewater Studio

Event Marketer

Strategy. Design. Production. All under one roof. The most successful experiences don’t win by accident, they win at every stage of the project life cycle. That’s why we own them all. We’re a fully-integrated, end-to-end partner helping brands, corporate clients, and cultural institutions around the world deliver memorable moments infused with story and purpose.

2024 83
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How to choose the ideal city for your destination event.

Expo Pass

The world is your oyster! Destination events add a sprinkle of adventure, bleisure (business + leisure) and sight-seeing wonder to your gathering. They also present unique event marketing opportunities, as a notable city adds extra incentive to attend. The trick is knowing how to choose a city that suits your event and attendees. If Netflix has taught us anything, it’s that more choices don’t mean easier decision-making.

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4 tips for navigating association events using digital tools

MPI

While association events require a lot of time and planning, there are many digital tools to help you out. Learn how to improve your events with these tools.

Events 83
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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San Antonio Is Big on Events, and There’s Plenty More To Come

EventMB

Skift Take: This Texas city's rich history and culture surprises many attendees. New hotels, an Alamo visitor center, and more are all being developed with groups in mind.

Hotels 114
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2024 It List: Mosaic Case Study

Event Marketer

CAMPAIGN: ESPN Bet Tip Off CLIENT: ESPN Bet AGENCY: Mosaic North America ESPN Bet Launches Big in North Carolina The Challenge With gambling being legalized in North Carolina, ESPN Bet wanted to make a splash, announce their presence and launch the app in a way befitting the Worldwide Leader in Sports. The Hard Part? We needed to do it in 4 weeks. The Solution We created the ESPN Bet Tip Off event.

2024 81
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Expo Pass City Spotlight (Longmont, CO)

Expo Pass

City Spotlight Episode: Longmont, Colorado Featured Guest: Sarah Leonard CEO | Chief Destination Stewardship Officer Visit Longmont Colorado Sarah Leonard has spent over twenty years championing quality visitor experiences, sustainable tourism, and destination management in various natural resource positions in Arizona and Alaska. She has advocated for the conservation of our natural resources while working in fundraising for The Nature Conservancy; promoted wildlife viewing at the Alaska Depa

Tourism 78
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Parade Planning: The Moving Spectacle

Smart Meetings

Holidays, historic occasions, themes, fruits, vegetables, sports, animals and all types of food are celebrated by costumed people marching down a street. In California, the Butter & Egg Parade in Petaluma, the Lighted Tractor Parade in Ferndale and Italian Heritage Parade (during fleet week in San Francisco) are all tributes to the region in which they are held.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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AI-Powered Venue Booking Is Here

EventMB

Skift Take: AI-powered startup Nowadays features a virtual assistant that can communicate, negotiate and book event venues, all via email.

Venues 129
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Live Nation under fire: what does this mean for event organizers?

eventplanner

The US Department of Justice has filed an antitrust lawsuit against Live Nation Entertainment, the company behind Ticketmaster. This case accuses Live Nation of abusing their dominant position in the ticketing market.

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2024 Fab 50: Inside Strong Events

Event Marketer

THE POWER OF THREE CUSTOM CRAFT + CONSCIOUSLY CONSERVE + CUT COSTS Ever heard of the rule of three? The cornerstone of marketing best practices -one must never expect to get anything fast AND cheap AND good. What about the POWER of three, though? Something bespoke, crafted uniquely for your needs while also being mindful of budget and the planet? Too good to be true?

2024 67