Eventory
JULY 5, 2018
Reading Time: 18 minutes Deadline is approaching. You need to find a brilliant idea to make your event happen with a full list of attendees. How to attract a crowd to your event in 3 weeks or less? It is not only about a single success of an event but about your position and boss’s appreciation. We have gathered the best ways to promote an event and reach the right target group.
Brown Paper Tickets
JULY 5, 2018
Think you have a great idea for an event, but you’re not sure how to execute it? Or maybe you’re overwhelmed by all the things that could go wrong (but won’t), but could? Whether it’s your first event or your hundredth, you’ll want to avoid these 5 major event planning mistakes: 1. Procrastination. “Today is a bit cloudy… hmm? I heard it will be sunny tomorrow.
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Velvet Chainsaw
JULY 5, 2018
Most organizations pay for it without knowing it. What is it? Conference organizational debt. Your conference organizational debt includes the static roles, traditional structures, outdated models, long-established practices, antiquated procedures and legacy policies that prevent your organization from adapting to evolving markets, technology and society.
BizBash
JULY 3, 2018
More than 1,400 pups and their humans convened for a morning of food, fun, and photo ops at Brookfield Place on.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Boomset
JULY 4, 2018
Photo by rawpixel on Unsplash Have you been tasked with organizing an event for your company? And have you forged ahead, full of enthusiasm, and succeeded in coming up with the most brilliant idea, only to be met with skepticism from your superiors? While it can sometimes be hard for executives who aren’t quite as invested as you are or simply don’t have the creative vision to see the value of your fabulous event concept, you need to learn how to ‘sell’ your event idea to your manager(s).
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Velvet Chainsaw
JULY 6, 2018
To be successful in the 21st Century, we have to become comfortable with ambiguity and contradiction. We must learn to reframe our questions and rise above conventional mental models. We have to embrace experimentation and try new things. We have to adopt strategies that encourage us to abandon ingrained, comfortable ideas and employ new ones that may feel unfamiliar.
Conferences that Work
JULY 2, 2018
Great — a client who doesn’t know what they want! Recently, a client asked for help designing a new conference. Thirty minutes of discussion with three stakeholders revealed they hadn’t yet settled on the event’s specific purpose, scope, and format. From my perspective this is actually a great problem to have. Why? Because most clients engage me after they are committed to programs and logistics that are not optimum for what they’re trying to accomplish!
EventMB
JULY 5, 2018
QuickMobile by Cvent is an event app with 50 configurable features and enterprise-grade security. Here is our review. QuickMobile: What Is It? QuickMobile offers feature-rich, fully-branded event apps for meetings, conferences, and exhibitions. The event apps are built on a highly secure, enterprise-grade platform that aligns with any corporate mobile strategy.
GEVME
JULY 4, 2018
If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing. A strong event promotion strategy will help you drive event registrations, establish brand recognition, and build a contact base.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Eventmobi
JULY 5, 2018
So you’ve decided to invest in event app technology at your next event and are excited that you get to check off one more thing from your endless list of to-do’s leading up to your event. But as time ticks on and your event gets nearer, you realize, ’Wait…now I actually need to build my app!’ And then panic sets in. Have no fear – your friendly EventMobi Support Team is here!
BizBash
JULY 2, 2018
With a pop-up community space opening today through August 19, HBO is bringing seven weeks of L.G.B.T.Q.+ cultural programming to.
Eventbrite UK
JULY 4, 2018
With our increasingly hectic lives, winning attendees means winning hearts and minds – that’s why telling a story is becoming a bigger focus for savvy event marketers. In Eventbrite’s 2018 Pulse Report, we discovered that organisers’ aspirations have changed from simply hosting events, to creating on-going narratives. One-third of those we surveyed said the key […].
Endless Events
JULY 5, 2018
Tech continues to play a more significant role in events, from both a planning and experiential perspective. Excitingly, virtual attendance at events is not only possible but is now becoming a serious contender in the event world. We’ve reached the point of experiencing an event without actually having to be there in person. But, it’s not just for the VR-buffs.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Event Planning BluePrint
JULY 3, 2018
Ever considered writing a blog for your event business? This is a question I get a lot from members of our community. So, in today’s training video, I walk you step-by-step to start an event blog in very little time. You’ll learn simple, actionable steps that you can start using today – because between the lingo, platform options and topic choices, writing a blog can be overwhelming at the beginning.
BizBash
JULY 6, 2018
David Adler (@DavidAdler) is the C.E.O. and founder of BizBash. Remember when the iPhone turned us all into story-tellers and revolutionized.
Eventbrite UK
JULY 3, 2018
Summertime is Pride time. Rainbow colours will be on display up and down the country during July and August with around 150 Prides taking place in 2018 – including London’s iconic Pride parade on July 7. Around these official parades and marches, there will be a host of other events, from comedy and drag shows to sports and […]. The post 10 Fab, Fun and Fearless UK Pride Events appeared first on Eventbrite UK Blog.
Endless Events
JULY 6, 2018
People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. Why not grab some ideas from other conferences like E3? The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. But don’t innovate just for the sake of audience engagement.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
SmartMeetings
JULY 5, 2018
Crisis management planning is like life insurance; nobody wants it, but everyone needs it. Business owners must budget for risk management even when there is no sign of trouble ahead. Planning for hypothetical events understandably seems like a waste of resources. But, like a life insurance policy, not having one is far more costly. Drafting an effective plan requires you address three main priorities when organizing your initial meeting: Who is coming.
BizBash
JULY 4, 2018
Whew! You've chosen a stellar company to provide a teambuilding activity designed to bring out the best in your colleagues.
Event Rebels
JULY 6, 2018
Have you ever had an online registration form that was both inflexible and unattractive? An inflexible registration form is one that does not allow you to control what fees and questions a registrant receives based on how they answered other questions on the form. An unattractive form is, well, ugly – such as a cheap looking invitation. If your online registration form has either of these qualities, you are diminishing the brand of your event and your organization.
Endless Events
JULY 3, 2018
The #Metoo movement is an international movement against sexual harassment and assault. It has empowered people throughout the world and given a voice to the voiceless. As long as you haven’t been under a rock you have seen the movement gaining power in Hollywood and beyond. It is not a trend or a fad. It’s not new, it’s real and here to stay. It also doesn’t only affect women, men and women alike need to be apart of this and work together to end sexual harassment and assault.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Caterease
JULY 2, 2018
It's important to understand why and how your customers are coming to you to purchase your catering services. Without it, you are missing a huge volume of factors that come into making a sale. Mostly every aspect of your catering business could hinder whether someone decides to hire your company to cater their event. Even. The post Factors That Influence Purchasing Decisions for Catering Customers appeared first on Caterease.
BizBash
JULY 2, 2018
Known for its spectacular Fourth of July fireworks display in New York City since 1976, Macy’s brought more than just.
PCMA Convene
JULY 2, 2018
Lisa VanRosendale, senior vice president of client development for the brand experience agency FreemanXP, was one of PCMA’s Event Designer of the Year finalists. Which might be surprising, considering that she “killed off” the attendees at the conference that earned her the nomination. Lisa VanRosendale. Not literally, of course, but in a demonstration that would snap the 2017 Siebel Scholars Conference attendees awake as the event — which addressed cyber security — got underway in Washington, D
SmartMeetings
JULY 6, 2018
Having a chronic illness while pursuing a career can be difficult to navigate. Every chronic illness manifests itself differently, and learning how to balance health with a full-time job takes time, effort, and trial and error. While it may feel impossible at first, juggling the two can be achieved. Here are five ways that prioritizing your health can lead to success in your career. 1.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Hubilo Blog
JULY 6, 2018
Your event website works as the online representative for your event. Not only is it the official point of contact for you and your attendees, it is also a reflection of what your event is all about and the ideologies guiding it. In the most basic sense, event websites work as a deal-maker or a total deal-breaker. Think of it this way. A person from your target audience heard about your event and seems interested.
BizBash
JULY 2, 2018
Here's a look at new New York eateries, drinking spots, hotels, conference areas, private rooms, and other spaces for all.
Event Industry News
JULY 6, 2018
Written by Mark Pepler, MD Pepler Lee Events (picture right). How many conferences have you returned from in the last few years feeling it was a valuable use of your time? Be honest. Because, from my point of view, the majority of attendees at conferences these days seem completely disengaged. And perhaps that’s no surprise. You’ve been “asked” to attend by a senior manager, you would much rather be somewhere, anywhere else and are distracted by the huge ‘to do’ list that awaits you back in the
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