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The coronavirus pandemic has been upon us for 2 months and unfortunately the end is nowhere in sight. However, despite all the death, sickness, economic carnage, physical distancing, travel bans and massive life changes this has brought on us all, it’s refreshing to talk to so many business owners – including those of hard-hit restaurants and event venues – who still have a positive outlook for resetting their business when social distancing measures start to relax , bit-by-bit.
In the last few weeks, we've seen virtual events become more widespread as an alternative to live events, but trade shows and exhibitions haven't made a particularly smooth transition. Here's a look at why. Based on our timeline, live events are unlikely to be permissible into next year, and this is especially true of […]. The post Why Trade Shows Haven’t Had a Smooth Transition to Virtual by Victoria Copans appeared first on [link].
Are you having a hard time attracting customers to your e-commerce site ? Does it feel like your business often gets lost in a sea of competition? Are you looking for that hook - the one factor that gets people’s attention and brings them to your site? If you’ve answered yes to these questions, then it may be time to look into how events could, in fact, help to promote your e-commerce business.
Providing downtime during any meeting is important , but it’s especially important to schedule breaks during online meetings. What happens if you don’t schedule breaks during online meetings. Some people have the attitude that attendees at online meetings are grown-ups and they should be given the freedom to take a break when they want and/or need to.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
PCMA is hosting a free webinar on Wednesday, May 13, at 2 pm ET , featuring Dave Lutz and Lisa Block of Velvet Chainsaw Consulting. Webinar description: Monetizing Your Virtual Conference When Competing with Free. Everyone and their brother is hosting webinars and virtual networking opportunities. Like this one, most are free. This topic is a burning issue and promises to be a more engaging experience than most.
It’s day 41 in quarantine and I’m doing something I wasn’t sure I would ever do again, let alone while still sheltering-in-place in my studio apartment. I’m putting on makeup. A month ago, I agreed to participate in a tantra speed dating workshop online. And now, putting on mascara, picking out a flattering shirt, and […].
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It’s day 41 in quarantine and I’m doing something I wasn’t sure I would ever do again, let alone while still sheltering-in-place in my studio apartment. I’m putting on makeup. A month ago, I agreed to participate in a tantra speed dating workshop online. And now, putting on mascara, picking out a flattering shirt, and […].
To say that the COVID-19 pandemic has thrown a wrench in the plans for the many who were planning a big celebration is a dramatic understatement. These restrictions have challenged the special events industry to start thinking outside the box and quickly innovate in an effort to adapt to current times. To that end, many across the industry from planners , to officiants , to photographers , have come together to collaborate on special wedding planning packages that manage to adhere to all the cur
Virtual events are currently the only way to meet in groups larger than 10 across the world. While despised as the unlucky sibling of live events for over a decade, they are offering business continuity, substantial savings, and increasingly high revenue. And event owners are starting to notice. ‘There is nothing like face to […]. The post Is Virtual a Wake-Up Call For The Event Industry?
The growth of the Internet since the start of the 21st century has been immense, touching almost every part of our lives, from education to commerce to communications to entertainment. Similarly, it has also touched practically every aspect of how we plan and manage events and, in the last decade, how we produce and broadcast events. In the 2010s, virtual events (online only) and hybrid events (those that have both in-person and online audiences) have started to build steam due to both their con
The beloved Bay Area non-profit La Cocina has spent 15 years building a community of female food entrepreneurs, incubating about 125 businesses owned by immigrants and people of color and helping to launch 33 brick-and-mortar locations. In the past two months, however, those businesses, like many around the world, have been severely impacted by the […].
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
When it comes to rustic chic design, Alexis and Aaron’s wedding at Evergreen Brick Works definitely has it and more! The couple, who are both doctors and met at med school, love the great outdoors so their venue was the perfect choice. Together, with the help of the brilliant minds at Bisous Events , they were able to create a celebration that was soft and organic yet sophisticated and modern.
After months in lockdown, many will flock back to events. Will revenge attending save the event industry from the deepest crisis ever faced? A few weeks ago, Hermès, a luxury brand in fashion, reopened its flagship store in the southern region of Guangzhou, China. It managed to sell inventory for $2.7M, the highest ever […]. The post How Revenge Attending Could Help Events Bounce Back by Julius Solaris appeared first on [link].
This is not a typical story. The American Association of Suicidology’s annual meeting had been growing steadily in recent years. When their reimagined conference couldn’t take place in Portland, Ore., in late April, staff and volunteers went into overdrive to transition the physical meeting to a virtual one in a matter of days.They knew how critical it was to deliver much-needed content to their global community.
CraftJam founder and CEO Nora Abousteit knows all about the special satisfaction that comes from making something with your own two hands. “When you’re crafting with all these different materials and using your fine motor skills, it sets something off in your brain,” says Abousteit. “It makes people feel a lot better.” This simple idea […].
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Mother’s Day may be a little trickier to celebrate this year, but thanks to some of the city’s most innovative caterers, we’re making the impossible, possible! How about treating Mom to some gourmet fine dining at home? You’re probably already aware that many Toronto caterers have been keeping busy curating at-home menu offerings for delivery and curbside pick up.
As virtual meetings and conferences become more common, we can only assume that online trade shows are next. Although they're more complicated to transition online, there is existing tech to assist. Here are ten tools for organizing virtual trade shows. More and more major events are announcing online alternatives after canceling their in-person gatherings, […].
The Event Supplier and Services Association (ESSA) is asking its members and all event industry businesses to join a twitterstorm, today Tuesday May 5th, 2020, in an effort to increase the pressure on the chancellor and PM to specifically intervene on the event industry’s behalf during this crisis. Andrew Harrison, ESSA director, explained why a twitterstorm was chosen to add to the voices calling for event industry support, saying, “Whilst ESSA and its sister associations have been relentlessly
Eventbrite leads effort, along with Airbnb, Etsy, Thumbtack and Upwork to ask Washington for additional financial relief for small businesses, sole proprietors and the self-employed Eventbrite’s community of event creators bring people together, while simultaneously driving small business growth and adding immeasurable value to the social and cultural fabric of their communities.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
While postponing your wedding is less than ideal, whether the date change is due to COVID-19 or other circumstances – sometimes it has to be done. Once you have communicated the change in plans to your guests, and organized your vendors you may be wondering what happens to your registry and any gifts you may have already received. Here are the top five things to keep in mind: 1.
It’s time we talk about webinar fatigue. Because as the events industry makes its shift to virtual, this issue increases. Many people are home right now, and it’s not uncommon for some to attend several webinars a week. And some even go through several a day! So it’s no wonder attendees are starting to experience this phenomenon of webinar fatigue.
The Events Industry Forum, which brings together 26 trade and representative organisations from across the outdoor events industry, is keen to kick start public events as soon as it is considered safe to do so. We believe this will need to be on a phased basis as some events will be more flexible to social distancing than others. Any reduction in the need for social distancing would greatly help in making it feasible to restart events as this will be a key factor in deciding the viability of man
What could in-person meetings during the time of COVID-19 — meaning there is no vaccine or effective treatment yet available — look like? Bradley Metrock has a clear picture, and it involves a list of protocols — including that all participants signing a waiver that releases the event organizer from liability should anyone get sick, an initial COVID-19 test and then daily temperature checks, the wearing of masks, enforced social distancing, and the use of an on-site medical room for any attendee
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Jessica and Winston elegantly brought their Chinese cultural traditions together for their wedding at the Columbus Event Centre. The groom is Canadian-born Chinese, and while the bride is from China, she has been living in Canada for 10 years. Because half of their guests were not Chinese, Jessica considered their wedding to be the best chance to show her husband and her friends in Canada more about Chinese culture.
Today’s episode of Event Tech Podcast is all about how to bring broadcast quality to your virtual event. As of right now, everybody is busy doing a shift to remote work. And that means that event profs, in particular, are getting very acquainted with streaming and video calls. But in a world where we’re shifting to virtual events , that’s a good thing!
Today, Event Integrity®, a Denver, CO-based company with a mission to empower those staffing and organizing events with experienced, transparent, and trusted professionals, announces the purchase of the company’s assets. Elizabeth Glau, the current owner of EGCX Group and previous owner of Building Blocks Social Media, is the new owner of Event Integrity.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
The Basics. Name: Shealyn Angus. Company: Shealyn Angus Weddings & Events. Years in Business: 5. Let’s get down to Biz. So how’d you get into the biz? My first foray working in events was at a fine dining restaurant, then I gradually started managing some small restaurant events, and then jumping into working with Toronto wedding planning company Bliss Events!
Creating your virtual event budget might feel like a complex task. Sure, you’re probably more than used to create budgets for in-person events. But how do you go about it in the scope of virtual events? Because things are quite different this time around, and many of the things you were used to will be completely absent. Simultaneously, new things that are inherent to virtual events will have to be accounted for.
Concerts could be back in action in Spain as early as May following the government’s recently announced lockdown exit plan amid the coronavirus pandemic. The plan laid out by Spanish prime minister Pedro Sánchez this week (April 28) envisages the country reopening in four stages, starting now from phase zero which will last until May 11. Each phase is expected to last two weeks minimum with phase one — starting on May 11 — allowing “cultural events” to return with a maximum capacity of 30 people
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