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Since 2007, Jane Hart has compiled an annual Top Digital Tools for Learning List from the results of public surveys. Looking at the trends over time provides a useful overview of the tools that people are using to learn. In addition, her lists and annual analyses allow readers to discover new useful tools. Here’s my contribution: my ten top digital tools for learning in 2022, with brief descriptions of why and how I use them, plus some additional tools I’d sorely miss and a promisi
Skift Take: As Skift Meetings has been reporting all summer, events have yet to recover to pre-pandemic levels. However, Knowland, a data and hospitality technology company that tracks meetings and events volume is optimistic that the industry will be back to 100 percent by the end of 2023. This is a result of pent-up demand as well as the lifting of corporate travel restrictions. — Andrea Doyle Read the Complete Story On Skift Meetings.
The days grow short and the shadows longer, while the nights linger longer still. This can only mean one thing: Halloween approaches. For lovers of all things gothic and ghoulish, there’s no better time of the year. With beginnings that blend the ancient Celtic harvest festival Samhain and the Christian observance of All Hallow’s Eve […].
Corporate events planners have a lot on their plates. There are products to launch, clients to wow, and plenty of fun to fit in. Oh, and don’t forget it all has to stay under the event budget! So how can corporate event management software streamline the whole planning process? Also, what can an event management platform do to make corporate events an amazing experience?
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
New to hybrid event planning? Not sure where to begin? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. The same survey found that it takes 38% of event planners longer to host a hybrid event than an in-person or virtual event. .
When Comic-Con announced its grand return to in-person this year, EM wasted no time booking a flight to San Diego to see what brands had in store for attendees of the pop culture extravaganza after a three-year hiatus. And we weren’t disappointed. Join us for a video tour through the top brand activations that took place outside the convention center, from FX to Apple TV+ to Paramount.
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When Comic-Con announced its grand return to in-person this year, EM wasted no time booking a flight to San Diego to see what brands had in store for attendees of the pop culture extravaganza after a three-year hiatus. And we weren’t disappointed. Join us for a video tour through the top brand activations that took place outside the convention center, from FX to Apple TV+ to Paramount.
Home to more than 830 million professionals, LinkedIn is known as the “serious” social network. But it’s also become a serious player in social marketing. According to Sprout Social, LinkedIn marketing generates leads 277% more effectively than Facebook. But as any seasoned networker knows, heavy-handed schmoozing doesn’t make you many friends. No wonder the best […].
Like many couples, Donna and Mark were torn between moving forward with a COVID wedding or postponing to 2021/2022. They ultimately decided to downsize their guest count to 50 and to have as normal of a wedding as possible. The results were nothing short of stunning. From the photos, shot by the talented Magnolia Studio , you can hardly tell they were in the middle of a pandemic.
Editor’s Note: This is the first edition of Meetings Uncovered—Smart Meetings’ newest column focused on keeping you up to speed with the latest news in the hospitality industry. . Orlando Health, Visit Orlando Form Official Wellness Partnership. A new partnership connecting leisure and medical health experts has taken shape between the Official Tourism Association for Orlando, Visit Orlando, and Orlando Health, offering health-related benefits to Orlando’s millions of visitors as the
“AHS” fans could register to get their makeup done like the dolls from the series at the #FXSDCC activation, complete with cracks in their “porcelain.” FX Networks’ “Fearless” mantra served as a call to action at San Diego Comic-Con this year, where the brand invited brave souls to explore a 100,000-square-foot walkable labyrinth filled with twists, turns and terrors.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
There’s a cinematic element to The Last Bookstore tale, so it’s apt that it’s in Los Angeles. Book shops often worm their way into film and fiction – from “You’ve Got Mail” to The Neverending Story – but this one boasts a particular fantastical charm. A noir red neon light denotes the corner of downtown […].
Skift Take: Clients want as much value for their event spend as possible. That has always been the case, but global economic uncertainty adds greater pressure on planners. It may be hard to turn work away, but when does enough become too much? — Paul Cook Read the Complete Story On Skift Meetings.
Meeting profs are driven by a desire to create a memorable experience for their attendees. Whether that be fantastic decorations, exceptional live entertainment or even introducing an eclectic menu, planners are creative thinkers who design events with the intent of appealing to attendees. With the return of in-person events and new technologies developed for hybrid and remote platforms, meeting professionals have more opportunities than ever to engage and excite attendees.
Event marketing is typically done before and after the event. It’s what boosts attendance and revenue before check-in, and facilitates engagement after everyone goes home. But what should organizers be doing to keep attendees engaged between events? Also, how can we create that same energy and excitement we feel when an event is right around the corner?
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Generating buzz around your events is thrilling — and might inspire you to create more events on a larger scale and at a faster pace. If you’re ready to scale up and don’t know how to get started, it’s helpful to tap into firsthand advice from creators who have already successfully grown their events. During […].
Skift Take: Diversity, equity, and inclusion are strategic business imperatives event planners look at when choosing the site of their next gathering. Demographics and the political climate are also important facets of a destination being considered for an event. — Lisa Skriloff Read the Complete Story On Skift Meetings.
To learn what meeting professionals value most as the industry emerges in the post-Covid world of gathering, Caesars Entertainment launched its Caesars Entertainment Remastered Tour— showcasing the company’s largest reinvestment year having spent hundreds of millions in 2022 on upgrading their venues across the U.S. while gathering extensive feedback.
From ticket-pricing to providing added value, and from building a community to identifying collaborations, we meet three creators who host their events at F&B (food and beverage) venues and ask for their best practice advice. In a bid to reduce overheads and add a social element to their events, organisers are looking beyond traditional spaces […].
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Cultivating a social media presence is an essential part of your event marketing strategy. According to Smart Insights, 58.4% of the global population uses social media — for more than two hours a day. This presents a major opportunity for reaching your audience where they’re already hanging out. Experts widely agree: Social media should be […].
Skift Take: Staffing shortages continue to hurt the event industry, and employers across the globe are scrambling to fill jobs. In the U.S. alone, there are around 10.7 million vacancies. Can apprenticeships help the event industry find the staff it needs? — Paul Cook Read the Complete Story On Skift Meetings.
“Do you have crypto?”. Surely this question—loaded with many assumptions about the character of the questioner—sounds familiar and either you or someone you know has been asked this or one of its many variations. The world of cryptocurrencies is marked by varying sentiments across the board, from talk of its advantages and benefits to feelings of skepticism and hesitance.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Augmented Reality (AR) has the potential to revolutionize how we live our lives, but are we there yet? Will and Brandt are excited to see just how revolutionary AR will be for events. In today’s episode, Will Curran and Brandt Krueger discuss AR for Events. Together, they explore how AR for events can reshape how people interact with each other and their venues.
Event Attendance at 65 Percent May Be As Good As It Gets, New Data Shows "> Skift Take: In July, Skift Meetings reported that post-pandemic event attendance stalled at 65 percent, a stat that made waves in the industry. According to just-released data, we were correct and Freeman points out much else about attendees has changed — Andrea Doyle Read the Complete Story On Skift Meetings.
Every season, Tripadvisor conducts a survey of its users to learn about the latest travel trends domestically and internationally. The pent-up demand for travel has outweighed rising temperatures and inflation, setting up this fall for continued leisure travel. Labor Day weekend will be the most popular period for American travelers, Tripadvisor predicts.
· West End London hotel achieves international environmental award. www.thedillylondon.com/sustainability. Newly independent West End London hotel, The Dilly, has just been presented with the international Green Key award – the leading standard for excellence in the field of environmental responsibility and sustainable operation within the tourism industry.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
So, you’re planning a big event for your company — kudos to you! Event planning isn’t for the faint of heart; you certainly have a lot on your plate. Not only do you need to host a fantastic event , but you also need to prove that your event will get results. Let’s figure out how to measure your event audience engagement. . You want to kick off an event that not only delights attendees but also delivers quantifiable results for your brand.
Skift Take: In this episode of the Event Manager Podcast, we’re joined by Jeff Bzdawka, chief executive officer of Knowland, a hospitality data analytics and technology company. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.
Conventions are continuing to return and are even exceeding pre-pandemic numbers. The U.S. travel association shared how as a result of the Covid-19 pandemic, the U.S. saw a decline of $211 billion in business travel spending in 2020, with $97 billion of that loss due to the cancellation of professional meetings and events related travel spending. Indianapolis, Las Vegas, and numerous other cities have since bounced back and are reporting high occupancies and big convention numbers to prove that
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