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For centuries, explorers and those sailing the sea have relied on the North Star, or Polaris , to navigate. Long before the advent of the GPS, the North Star provided a distinctive visible position to true north. Travelers used its bright light as a guide to ensure they were voyaging in the right direction. Sailors adjusted their rudder and sails to align with it.
I think it’s safe to say that you can have the best event app of all time, but it’s next to useless if no one uses it. In this blog post, I’m going to share a few ideas for promoting your event app so that you maximize your pre-event attendee engagement. All these ideas are based on the successes of clients whom I’ve had the pleasure of helping achieve their event goals as an EventMobi Customer Success Coach.
As an event planner, the last thing you want your attendees to feel is that your event could have been held in any city in the world, and they wouldn’t have noticed any difference. After all, every city has quality hotels, so what else can you offer? Adding local flavor to an event helps to create an experience that sets it apart from any other your event goers have been to.
Although planning a safe event has always been part of the event industry, it’s at the forefront of event organizer’s minds now, more than ever. Around the world, tragic incidents at events like the Las Vegas shooting and the Boston Marathon bombing, and natural disasters have shown that we aren’t prepared for every type of security and safety issue in our industry.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
From the length of the session to “Who’s the next speaker?”, there are lots of questions that your corporate event guests expect to be answered in the event agenda. By guiding attendees through event experiences, you minimise the chance that someone will miss an important session or will arrive late. The corporate event agenda is the content that describes what’s happening when at an event.
CoffeeGate One sunny morning in 2105, two hundred of us arrived for the opening breakfast at a Canadian conference to discover There Was No Coffee. The young first-time volunteer staff had forgotten to brew it. Three days later, people were still grumbling about CoffeeGate. I’ll bet that even today, if you asked attendees what they remembered about the event, most would immediately recall the There Was No Coffee moment.
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CoffeeGate One sunny morning in 2105, two hundred of us arrived for the opening breakfast at a Canadian conference to discover There Was No Coffee. The young first-time volunteer staff had forgotten to brew it. Three days later, people were still grumbling about CoffeeGate. I’ll bet that even today, if you asked attendees what they remembered about the event, most would immediately recall the There Was No Coffee moment.
This is a sponsored post by Meetings + Conventions Calgary. More information about Event Manager Blog’s sponsored posts. Calgary is well-known for its hospitality and entrepreneurial spirit but there’s likely a lot you don’t know about this destination that is attracting a new kind of event planner, one who is concentrating on providing an unparalleled guest experience. […].
The keyword for every event is collaboration. The multi-billion dollar industry is composed of countless key players that bring their talent to the table. However, it takes experience, intuition, and some business savvy to select the best event vendors to support your design. Whether that’s focused on catering, lighting, to promotional swag, trusted event vendors […].
Good food makes for a good mood. This rule works not only for your daily routine, when all you need is a warm pizza box on your lap but also at corporate meetings and conferences. If you can impress your guests with an excellent menu, the chances are you can set a positive vibe for the whole event. We’ve collected some fresh event catering ideas that will help you ensure your attendees leave the venue in a good mood.
Improving digital learning and amplifying conference content to a larger audience is a high priority for most conference organizers. With the advent of DIY solutions, business models that include sponsorship and the ability to reach a global audience, we’re seeing an increased focus on expanding the impact of virtual events. Tagoras, an adviser to associations and businesses that offer adult lifelong learning, continuing education and professional development, freely shares quite a bit of resear
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Zello is a push-to-talk app that allows event teams to communicate via smartphones and devices using WiFi or cell data. Here is our review. Zello: What Is It? Zello uses voice communication to relay messages in real time. It works via an app installed on a smartphone. Zello can be used instead of event radios […]. The post Zello: The App to Replace Radios at Events [Review] by EventMB Team appeared first on [link].
If you read about EventMobi’s Great Hall Ball holiday party last December, you would undoubtedly know and come to expect some pretty over-the-top and extravagant employee events from EventMobi. And this year’s CampMobi, an annual offsite employee appreciation event we’ve run since EventMobi’s inception, definitely lived up to the high expectations.
Download our free, 300-page workbook and handbook, the Professional Event Planning Guide. In this guide, five event pros from all ends of the spectrum — corporate meetings, boutique conferences, high-end agencies, and association events — weigh in on running an event from start to finish. What’s in the Professional Event Planning Guide?
The future belongs to the curious! Curiosity is the key to success both now and in the future. When curiosity is combined with passion, aspiration and accomplishment it creates a winning formula resulting in achievement. Conference organizers that create a culture of curiosity gain both a short and long term competitive edge. Those that exhibit curiosity tend to be more creative, more successful, and more fulfilled say researchers.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
This is a sponsored post written by Jelmer van Ast, CEO and founder of Conference Compass. In 2017, people spent nearly 3 hours per day on their mobile phones. And 85% of the time spent on phones was spent in apps, not in the browser! (source: eMarketer) It is therefore no longer enough to offer […]. The post Boost Your Association’s Membership Value Through Your Event App by Conference Compass appeared first on [link].
From designing the best custom or modular exhibition stands to offering the most exciting or innovative exhibition services, event organisers and marketing professionals focus a lot of their energy on trying to impress trade show attendees. In the past few years, one emerging trend has been the increased adoption of beacon technology. In simple terms, beacons are a location-based technology that utilise Bluetooth signals.
Growing a repeat audience is a considerable challenge for event organisers. By catering to tourists however, you can ensure a fresh supply of attendees for every event you run. Tourists are always looking for things to do and they have money to spend. So if you’re located in a destination that is already popular with […]. The post How to Make Money Creating Events for Tourists appeared first on Eventbrite UK Blog.
It’s no secret that the most important part of event planning is choosing the destination. Do you want to choose a sleepy town with not a lot of other things going on, or do you want to choose the top choice from the latest “Top 10 Places to See Before You Die” list? As you narrow down the list, there are quite a few factors to take into consideration.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Your meetings are looking more like conferences — more complex schedules, social events and entertainment. But while corporate meetings are becoming increasingly multifaceted, reducing the waste that accompanies them is a major focus. It’s no longer “trendy” to go green — it’s simply the norm. Pressure to design eco-friendly events come from host organizations, attendees, and corporate meeting planners.
Your brief can make all the difference to the way a photographer captures your event, so it’s essential that you get it right. Think of the brief not only as a fool-proof guide for your chosen photographer, but also as a safety net for you and your team. You’ve spoken to your photographer about the […]. The post How to Brief an Event Photographer appeared first on Eventbrite UK Blog.
Events in the current scenario are all about that unique experience that attendees can remember and talk about for months to come. A memorable event experience is one of the biggest assets with regard to achieving event success. The question here is; how exactly do you do that? How do you make sure that your attendees remember your event? The answer; audience engagement.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Running out of trade show ideas for improving your B2B events? Well, we’re here to help. If you want to see your trade show attendance and exhibitor count to grow, you need to focus on the experience of the show. Participants need to make more quality connections. Exhibitors need to showcase better products and services. Of course, your event has to run smoothly so as not to distract attendees from why they are in the trade show in the first place.
Fear has been described by the acronym FEAR: False Expectations Appearing Real. We know that change is often accompanied by fear, as well as a sense of risk, uncertainty, and excitement. It’s also true that if we change the way we see things, the things we see change. . So let’s take a look at the seven fears I’ve seen come up when discussing big changes to annual meetings, conferences, and trade shows.
Arena Events Group plc is pleased to announce it has once again expanded its product portfolio in the UK with the acquisition of Events Solution Ltd. . The Company’s equipment range covers pedestrian, front of stage and Metropolitan Police barriers, gantries and fencing. This product offer closely complements Arena’s Mass Participation division and has synergies with its structures, seating and scaffolding capabilities.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Imagine this scenario. You’ve been working on your event for 6+ months — you’ve put in countless hours getting the venue locked down, the schedule finalized, speakers scheduled, the production design perfect. The day comes around and you wait in anticipation for your keynote speaker to step on stage. And then they do… and it does not meet your expectations.
What can stimulate an eight second attention span? That’s the question you’re really going to have to ask yourself if you want to bring Generation Z to your next event. Speaking as one myself, I know we are a tough crowd to please. Between personal insight and some industry research, I’ve compiled three main tips that give you a little glance into the minds of Gen Z.
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