EventMB

MARCH 7, 2023

Skift Take: For an event to be truly successful, it must instill a feeling of belonging, which in turn is an act of inclusion. That is exactly what Google's Xi Days did.

Events 203

Events Meetings Event Design 203

Expo Pass

MARCH 9, 2023

In-person events are a great way to engage with guests, but they also serve as a fantastic source of content that can be repurposed in many ways. To make the most of your event, it’s vital to create a solid strategy to capture any potential content opportunities. Your brand can use this content in emails, social media, blog posts, and more. Aka: content marketing!

Social Media 147

Social Media Speakers Advertising Marketing 147

SpotMe Blog

MARCH 9, 2023

You work for a huge enterprise. It hosts 1,000+ events in different countries every year. You have numerous business units all over the world. And every business unit has its own way of doing things, including its own event request form and approval process. We’ve seen it time and time again in our 20+ years of helping 12,000+ event builders from global life science, professional services, and technology companies to run engaging events: Having different event request forms and processes means i

Global Events 130

Global Events Food and Beverage Management Events 130

Smart Meetings

MARCH 7, 2023

One woman’s approach to bringing other technicians on the AV career track “I have been referred to for years as ‘the AV guy,’” Anca Platon Trifan, CMP, DES, founder, creator and event producer of Tree-fan Events , shared within minutes of jumping on our Zoom call. “Words matter and we need to change the vernacular. Otherwise, we are assigning that position to a certain type of person and it makes it difficult for a woman to picture herself in that role.

Events 246

Events Tech Event Technology Travel 246

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

Events

Tigris Events

MARCH 4, 2023

[…] The post Virtual Reality and the Future of Event Marketing appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

Event Marketing 98

Event Marketing Marketing Event Planning Events 98

Event Marketer

MARCH 6, 2023

CES is a hot bed of consumer technology, of course. But it’s also a bellwether of what’s to come in experiential technology across the event marketing landscape. This year’s show, Jan. 5-8, produced a range of high-tech booth engagements designed to create a little drama on the ground IRL and then drive attendees into virtual worlds via friction-free access points, like the almighty QR code.

Technology 263

Technology Automotive 2023 Transportation 263

Prestige Events Magazine

MARCH 10, 2023

Leading cancer charity Look Good Feel Better is delighted to be working with the Hilton Bournemouth to offer free skincare and make-up workshops designed to boost confidence of women, men and young adults with cancer. A national cancer charity which understands how challenging it can be to process a cancer diagnosis and manage the physical and emotional side-effects of cancer treatment, Look Good Feel Better runs workshops virtually, at Cancer Care Centres and Hospitals across the UK, as well as

Hospitality 49

Hospitality Management Venues 49

Smart Meetings

MARCH 7, 2023

Flexible event space gives broadcast convention more with less The pandemic forced cinephiles to wait two years to reunite in Las Vegas for the National Association of Broadcasters’ NAB Show in 2022. The conference is slated to return to Vegas in April for its 100th anniversary with an expected 65,000 people. Smart Meetings spoke with Chris Brown, executive vice president and managing director of global connections and events, about the process of coming back into the event space, what will stay

Conference 246

Conference 2022 2023 Corporate Events 246

EventSource

MARCH 7, 2023

On a beautiful and sunny winter’s day, The Old Mill Toronto welcomed hundreds of newly engaged couples to their annual wedding open house. Located in Toronto’s west-end, and nestled by the charms of the Humber River, this landmark venue – offering 20,000 square feet and 16 unique event spaces – plays host to hundreds of weddings every year with the versatility to accommodate large events up to 400 guests or intimate gatherings of 10.

Entertainment 296

Entertainment 2023 Venues Meetings 296

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

Marketing

EventMB

MARCH 9, 2023

Skift Take: Informa, the world's largest trade show organizer, is acquiring Tarsus, a well-respected competitor. The move will add 160 events and media properties to Informa's portfolio. It will also strengthen its position in China as it prepares for a full return to in-person events in 2024.

Trade Shows 46

Trade Shows 2024 Meetings Events 46

Prestige Events Magazine

MARCH 9, 2023

Established business authors Kevin and Sarah Duncan have combined forces to produce an essential book, The Sustainable Business Book. Sarah brings her expertise as a sustainability consultant to Kevin’s considerable experience in business strategy. At the heart of the book is the PLANET System®. PLANET stands for Panic, Learn, Agree, Navigate, Enact, Tell.

Sustainability 245

Sustainability Government 2023 Consulting 245

Smart Meetings

MARCH 10, 2023

Showcase unites CVBs, PCMA Visionary winners announced, DI’s new collaboration with Groups360 In a show of strength, the joint Power of Purpose Business Industry Week 2023 produced by Destinations International and PCMA in partnership with IACC, EIC, ASAE, National Coalition of Black Meeting Professionals and the LGBT Meeting Professionals Organization brought the industry together at Gaylord National Resort and Convention Center in National Harbor, Maryland this week.

2023 246

2023 Fashion Hospitality Travel 246

Conferences that Work

MARCH 6, 2023

After a school board informational meeting the other day, I chatted with the moderator, Steve John. We talked about several aspects of the meeting, including the difficulty of working with both sides of an issue. The Meeting for the Town/Community Center, Marlboro, VT. Photo by David Holzapfel. I’m the guy wearing a checked shirt. It’s rare for groups larger than a few people to agree unanimously on an issue.

Conference 156

Conference Education Meetings 156

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Events

EventMB

MARCH 6, 2023

Skift Take: Well-designed meetings deliver results and satisfy one or more of the six reasons for holding a meeting. While meeting in person is preferred, it's not enough. Meetings are only effective if they adequately address business needs.

Meetings 218

Meetings Meeting Design Event Design Events 218

Prestige Events Magazine

MARCH 9, 2023

Whittlebury Park , in rural Northamptonshire, is hosting a corporate festival experience for event planners to showcase its potential for outdoor business events. Whitfest will demonstrate the wide-ranging events capabilities of the luxury hotel, conference centre and golf course which is set in over 700 acres of ancient forest and parkland. Taking place on March 21, and run by ethical corporate glamping and festival specialists The Soul Camp, attendees will have the opportunity to try out excit

Corporate Events 221

Corporate Events Hotels Entertainment Conference 221

Smart Meetings

MARCH 6, 2023

Meet in these states to connect with the past As meeting professionals choose destinations for meetings and events, there is always the pressure to do something new, innovative, never seen before, etc. But what if we went in the opposite direction? What are some of the ways in which professionals could create a memorable experience for attendees by celebrating the past?

Meetings 246

Meetings Education Venues Events 246

Special Events

MARCH 5, 2023

Meet the speakers at Catersource + The Special Event!

Speakers 111

Speakers Meetings Events 111

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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

EventMB

MARCH 8, 2023

Skift Take: Younger, more savvy meeting attendees expect gatherings to be integrated, forward-thinking and evolved.

Meetings 214

Meetings Event Design Event Marketing Marketing 214

Prestige Events Magazine

MARCH 9, 2023

Green & Fortune’s ongoing focus on responsible business practices sees March as a headline month for the independent operator’s activities and outcomes. Founded in 2008 by John Nugent, Green & Fortune continues to champion its role and responsibilities and the positive impact the business can have on its people and the wider communities it reaches.

2008 130

2008 Banking Hospitality 2023 130

Smart Meetings

MARCH 8, 2023

Smart Women in Meetings: Industry Leader winner and CEO of SITE Annette Gregg sat down with Smart Meetings on the brink of SITE’s 50th anniversary. Gregg gained experience during her more than 3 years at Meeting Professionals International (MPI), moving from senior vice president of the experience team to chief revenue officer. Gregg discusses trends in incentive travel, the importance of mentorship, being a woman in the industry and what the future holds as we enter the new era of the post-pand

Travel 240

Travel 2025 Fashion 2023 240

QC Event School

MARCH 10, 2023

Look, we won’t lie – planning a wedding can be a stressful experience. From the guest list, to the dress selection and venue choices, there’s an awful lot to consider! However, it’s very important to keep in mind that one of the most crucial aspects of a successful wedding is the decor. It sets the tone for how guests will experience your event, so it’s essential to get the details right.

2023 105

2023 Venues Consulting Events 105

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

EventMB

MARCH 10, 2023

Skift Take: David Kliman, owner of The Kliman Group and co-founder of Event Leaders Exchange, on belonging, neurodiversity, strategic meetings program consolidation, and the power of speaking the language of business.

Meetings 209

Meetings Events 209

Prestige Events Magazine

MARCH 7, 2023

With International Women’s Day taking place today, we spoke to some of the business meetings and events sector’s leading figures about their professional highlights to date and their advice for anyone either considering or embarking on a career in the industry. Actively seek out opportunities Diane Waldron, sales and marketing director of the QEII Centre, has had many career highlights to date including being Chair of ICCA UK & Ireland where she enjoyed working so collaboratively with

Trade Shows 130

Trade Shows Venues Hospitality Meetings 130

Smart Meetings

MARCH 10, 2023

March is National Nutrition Month, highlighting the importance of proper diet and recovery—a vital area of life that often plays second string to the incessant voice in the back of your mind pressing you to grind on. Smart Meetings sat down with Jen Scheinman, a Registered Dietician Nutritionist and Nutrition Affairs Manager for Timeline Nutrition, a Swiss cellular health products company, to discuss the dos and don’ts for maintaining healthy eating habits and energy levels to power through any

Food and Beverage 26

Food and Beverage Travel Sustainability Meetings 26

Special Events

MARCH 9, 2023

A conversation with industry beacon and Opening General Session Speaker Marcy Blum

Speakers 105

Speakers 105

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

2025

EventMB

MARCH 8, 2023

Skift Take: Despite the gains made with gender equality, there is still a long way to go. We look back at our coverage of equality and equity in the meetings industry as we focus on moving forward.

Meetings 202

Meetings 202

Prestige Events Magazine

MARCH 8, 2023

ICC Wales is to host Europe’s largest data platform conference, SQLBits, further cementing Newport as a leading technology hub within Wales and the UK. SQLBits, which has previously been held at The Celtic Manor Resort, will take over the entire 26,000sqm ICC Wales venue and will provide data professionals with a platform for networking, development and knowledge sharing and provides an extensive educational programme with more than 300 sessions.

Conference 130

Conference 2023 Education Tech 130

Smart Meetings

MARCH 9, 2023

How combining business and pleasure at a meeting creates a win-win Just because California boasts a $3.83 trillion economy—the largest of any state in the union and all but four countries—doesn’t mean we can’t have fun while getting business done. In fact, the state’s celebrated spirit of adventure—along with diverse geography for shipping, farming and outdoor activities—is part of the reason meeting there are so successful.

Tourism 130

Tourism Sports Entertainment Sustainability 130