Top Trends in Experiential Events
EventMB
MAY 17, 2023
Skift Take: Designing events with precision, and taking risks, dominated conversations at the Experiential Marketing Summit in Las Vegas.
EventMB
MAY 17, 2023
Skift Take: Designing events with precision, and taking risks, dominated conversations at the Experiential Marketing Summit in Las Vegas.
Eventmobi
MAY 17, 2023
Learn how to measure event ROI, why it’s important, and what metrics to use. Bonus: a list of tech tools to support your next event! Whenever you hold an event, you want to make sure that you get back more than you put in—or at least break even! Measuring event ROI is the key to understanding: Where you spent money Where you made money Where to keep investing Where to cut How to develop strategic event budgets in the future But which event ROI metrics are most important to track?
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Attendease
MAY 16, 2023
Getting buy-in from the executive team for new technology, like event management tools, can be challenging. Plus, you won’t be the only one using it. So how do you get your co-workers on board for change, too? Even if your existing processes are broken, people tend to want to stay with the devil they know vs making a change. But there are strategies you can use to increase your chances of success.
Prestige Events Magazine
MAY 16, 2023
Leeds Castle, nestled in the heart of Kent, is a stunning venue for summer corporate events. Surrounded by picturesque gardens and a serene moat, Leeds Castle is an unforgettable setting for any corporate gathering, conference, event or celebration. There is so much on offer for you to host the summer event that your delegates, colleagues and clients will rave about all year.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
EventMB
MAY 16, 2023
Skift Take: Audience demographics, needs, and expectations for in-person experiential programs have shifted, engendering many business-to-business events to evolve into more engaging, personalized, consumerized, and ultimately, business-to-consumer event experiences.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Eventmobi
MAY 17, 2023
Learn about sponsorship levels, why they work, and how to create them for your event. Detailed sponsorship level examples included! Securing the right sponsors can make or break your event—and the right sponsorship levels can exponentially raise your chances of success! Your sponsor levels should speak to your sponsors’ needs. One way to do that is to research your sponsors (and your competitors!
SpotMe Blog
MAY 17, 2023
Pharmaceutical meeting planning is a complex task often requiring months of detailed preparation and immense pressure to rigorously respect compliance regulations. And keeping HCP engagement high at the thousands of global events your pharmaceutical company runs every year is becoming ever more challenging. Whether it’s a small investigator meeting, a medium-sized medical standalone, or a large congress.
EventMB
MAY 15, 2023
Skift Take: When ESPA started its DEI initiative, some members weren't familiar with what that meant. A newly published guide addresses this challenge.
Event Age by Swapcard
MAY 17, 2023
The trade show and exhibition industry breathed a collective sigh of relief when global trade show revenues forecasts for 2023 were announced - 87% of pre-pandemic earnings. (How’s that for a comeback? ?) That being said, the storm is far from over. An economic downturn has led to budget cuts, layoffs, and a whole lot of uncertainty. To help you weather the storm, we’ll be presenting the three main challenges you will be facing as a trade show organizer in 2023 and how you can beat them.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Expo Pass
MAY 17, 2023
May is National Pet Month! It’s the perfect opportunity to celebrate the special bond between humans and our furry friends (or include animals in your next event). Who doesn’t love getting the chance to cuddle with a puppy or scratch a goat behind the ears? Fun fact: spending time with animals can provide major health benefits such as lower blood pressure and reduced stress.
MeetingsNet
MAY 15, 2023
Pilots are walking the picket line, but odds are that planes will keep flying. Here’s why. Recent news that pilots at American, Southwest, and United airlines are threatening to strike might be fraying the nerves of meeting professionals concerned about their upcoming events. Here’s a wrap-up of the latest news on airline pilot contracts, and some perspective on the possibility of a strike.
EventMB
MAY 18, 2023
Skift Take: While big-brand hotels and specialized apps tout the advantages of instant booking, the cons may outweigh the pros when it comes to professional event management.
Eventsforce
MAY 16, 2023
The COVID-19 pandemic has indelibly changed the ways in which we live and work. For those in the events sector, the advent and continued popularity of hybrid and remote is undeniably one of the era’s lasting legacies, one which has left a profound mark on the wider industry. Yet deeper still runs the impact of another new normal: remote working. As the results of our white paper have revealed, this practice is now firmly entrenched within the sector’s wider working culture.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Industry News
MAY 18, 2023
The meetings and events industry in the UK has experienced a rise in the Price Per Head by 14.7% in Q1 of 2023, marginally exceeding inflation, according to the Event Economy Tracker by The Business of Events.
Event Smart
MAY 19, 2023
Let’s face it, as event planners we all can start thinking more about the environment and how we can reduce our impact on our planet. According to MeetGreen, a conference attendee generates an average of 1.89 kilograms (4.16 pounds) of daily waste.
EventMB
MAY 19, 2023
Skift Take: Destination management organizations have fought for years to have a seat at the table, and now they are looking to help instill change in a variety of ways.
MeetingsNet
MAY 15, 2023
Eventcombo has partnered with a machine-learning institute to create a platform that handles both rote tasks and higher-level duties for planning meetings. In early June, Eventcombo will begin beta testing the latest iteration of its event-management platform, created in partnership with the Alberta Machine Learning Institute to maximize the use of artificial intelligence across the range of duties associated with coordinating business events.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Event Industry News
MAY 18, 2023
Meet in Wales has further reinforced its position as a preferred destination for sustainable business events, with the announcement of a series of initiatives that will not only attract ‘green’ leaning businesses and events, but which also incentivise more sustainable events while in Wales.
Smart Meetings
MAY 19, 2023
Gavin Bailey Bailey is senior travel industry sales manager for Dorado Beach, a Ritz-Carlton Reserve in Puerto Rico. His start in the hospitality industry began more than 20 years ago with Air Jamaica, where he was a lead agent in reservations and irregular operations. He began working with The Ritz-Carlton Hotel Company in 2009 at The Ritz-Carlton Golf and Spa Resort in Rose Hall, Jamaica as travel sales industry coordinator.
EventMB
MAY 15, 2023
Skift Take: Entries for the inaugural Skift Meetings Awards are well underway, and are set to celebrate the business events industry’s most esteemed suppliers.
Prestige Events Magazine
MAY 17, 2023
The Business Events team at London’s Barbican Centre will be showcasing the latest sustainable upgrades and refurbishment work to its Frobisher event spaces during IMEX 2023. With a high-profile line-up of client events scheduled over the coming months, the spring makeover is poised to offer an enhanced experience for attendees. The Frobisher event spaces boast contemporary designs, with a clean and modern look that enhances the venue’s reputation as a leading venue for conferences,
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Event Industry News
MAY 15, 2023
www.eventindustrynews.com: Media Sales Executive Established for over 12 years with 49,000 readers, >100,000 social connections, and 19,000 newsletter subscribers, eventindustrynews.com is the best place to find out the latest news & views for event professionals. We’re looking for a talented Media Sales Executive to join our team in Retford.
Smart Meetings
MAY 18, 2023
Tips for expressing appreciation from a former monk What does it mean to have a mindful culture in the workplace? It can mean many things, but the central component is that employees feel like they’re respected, cared for and that their opinion is valued. A paycheck is good, but it’s not always enough. Here are some key aspects to cultivate and develop a positive workplace environment where employees feel secure and want to go above and beyond the call of duty.
MeetingsNet
MAY 19, 2023
With office-occupancy rates below 60 percent in many cities, there are fewer dining, entertainment, and other service options than before Covid. Should planners add this factor to their site-selection research? For meetings that take place over a Monday or a Friday in a first- or second-tier city, planners might want to consider hosting an on-site evening event rather than scheduling a free night for attendees to roam around the host city.
Prestige Events Magazine
MAY 16, 2023
Global events agency emc3 hosted a groundbreaking event at The Hemlock in San Francisco, focusing on transforming experiences through AI and emerging technologies. The event featured a board of panellists, including speakers from Oracle, Forrester, Astia, and Autodesk, who explored the intersection between humanity and technology and their experiences utilising this disruptive force within their respective industries.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
TicketBud
MAY 17, 2023
Your banner image is the first impression people have of your event when visiting your event page. So, Ticketbud has put together a custom banner design starter kit , using Canva, to help you create a banner that sets the tone for your upcoming event. To get started, sign-up for Canva , a free online design tool. All you need is an email and a password to start creating on the site.
Smart Meetings
MAY 18, 2023
Oakland event prioritized DEIB education MPI Northern California Chapter’s Annual Conference Experience moved to Oakland Marriott City Center from its traditional home in San Francisco this week with a new format. The group pledged to “revolutionize conferences” by “saying goodbye to traditional trade show booths and hello to interactive networking experiences and relevant education.
MeetingsNet
MAY 16, 2023
Scent specialist Tiffany Rose Goodyear explains how planners can use fragrance to sharpen or relax attendees’ minds at certain moments while strengthening their memories of an event. As much as meeting planners strive to deliver experiences that leave attendees with strong recollections of an event’s content and interactions, one element that could help achieve that goal is seemingly underutilized.
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