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Event management software pricing has become more complicated over the years as the industry has evolved. Event management software has revolutionized the way events are planned, organized, and executed. When the Covid-19 pandemic forced the world into lockdowns, many event professionals pivoted to virtual events. The upside is that this led to a plethora of product innovation and disruption.
Emilie and Jeremy’s summer wedding is a mesmerizing story that captures the essence of love, joy, and the stunning fall season. Every detail was carefully curated to create an alluring atmosphere in a sun-drenched venue adorned with awe-inspiring floral creations by Blush and Bloom. The skills of renowned photographer, Scarlet O’Neill , ensured every cherished moment was immortalized, preserving the pure magic shared between the couple for eternity.
A noise-free, colorful, engaging performance BBQ. Hot dogs. Fireworks. All are staples of the traditional American July 4th celebration as the U.S. collectively celebrates the freedom gained by our forefathers. While it is hard to re-invent classic 4th of July food, fireworks are a different story. While some could make the case that fireworks are essential for Fourth of July festivities, there are other factors to consider.
“On the ground, we try to get prominent locations and allow the presence of the brand to create buzz throughout the event where people want to come check it out. When people see the activation, they tend to talk about it, take pictures, share, and then other people want to go see what’s going on. It kind of takes on a life of its own.” — Michael Giardina, vp-marketing, mixable spirits, at William Grant & Sons With Formula 1’s recent explosion in the U.S., thanks in large part to Netflix’s “D
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Every summer, Toronto’s top caterers are tasked with putting a fresh spin on delicious dining experiences, innovative and inspiring local food trends along the way. From vibrant plant-based delights to refreshing fusion cuisine, our city’s culinary maestros are proving that summer 2023 is far from ordinary. Through sustainable practices, locally sourced ingredients, and unique global influences, Toronto’s catering industry is transforming the way we think about and enjoy our se
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Every summer, Toronto’s top caterers are tasked with putting a fresh spin on delicious dining experiences, innovative and inspiring local food trends along the way. From vibrant plant-based delights to refreshing fusion cuisine, our city’s culinary maestros are proving that summer 2023 is far from ordinary. Through sustainable practices, locally sourced ingredients, and unique global influences, Toronto’s catering industry is transforming the way we think about and enjoy our se
How to kick up the empathy and excitement-quotient at events Smart Meetings Extraordinary Texas Event at Omni Barton Creek Resort & Spa in Austin brought leadership strategies, technology innovations, experiential gifting and fun F&B ideas from the award-winning magazine to life for three days and we are sharing the aha moments with you. Lead with Understanding: Coach and speaker Vera Jones shared the secrets for empathetic leadership.
Attendees took a playful menu quiz that helped “reservation matchmakers” determine the restaurant style best suited to their taste. Chew on this: According to data commissioned by Resy, nearly one in three diners admit to feeling overwhelmed when tasked with organizing a restaurant reservation, and 48 percent are worried about ensuring they choose a worthwhile establishment.
Skift Take: Recent data reveals that attendance levels are finally surpassing 2019 benchmarks. Now that events are back in full gear, what top event trends are emerging on the show floor?
Attending a loved one’s wedding is exciting! Prepping for the big day typically includes choosing the perfect gift for the happy couple. But what should you get them? And how much money should you spend? And one other thing — do you have to give a gift? Well, yes and no. Showering the bride and groom-to-be with a truckload of gifts is one of those time-old traditions that most people enjoy.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Forgotten suitcases and repurposing, reclaiming and recycling the unknown items Not only is Unclaimed Baggage one of Alabama’s main tourist attractions, it is a practical, logical and sustainable business dedicated to reclaiming, repurposing and recycling the items that have been abandoned by people as they exit their destination or home base airport without their luggage and do not take the steps to recover their belongings for more than 90 days.
“Are you bringing your dog?” was one of the questions asked during registration for Outdoor Retailer Summer (OR), which brought together outdoor brands, retailers and designers to the Salt Palace Convention Center in Salt Lake City, June 19-21. In addition to encouraging furry friends to attend (there’s even a #dogsofOR recap on Instagram ), the show featured more than 700 exhibitors, including 200 new ones, in a vibrant, welcoming space for testing out equipment, building partnerships and tappi
Skift Take: Visit Milwaukee's new campaign adds a layer of NFT-powered digital art collectibles to a Pokemon Go-style scavenger hunt game, all in the name of driving interest in local art and culture.
Happy 9th company anniversary to us! We’re so grateful for all of our clients, partners, co-workers, friends, family, and community who have contributed over the years. Thanks for cheering us on and helping us create this amazing journey together. We’re celebrating nine years of hunting the best venues for our clients, procuring the best talent, and partnering with the most exclusive vendors and suppliers.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
This week, flights across the United States were canceled or delayed for reasons reported as weather-related due to summer storms, computer-systems related and air traffic control staffing-related. Flightaware.com reported that more than 1,000 flights were canceled and another 2,000 delayed. Laura Pennino Smart Meetings spoke with 35-year industry veteran Janine Iannarelli, founder and president of Par Avion Ltd., an international aircraft brokerage firm in Houston, for an “insider” take on what
Member engagement is the #1 way to make sure your members recognize the value they get from your association. The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement.
Our Experiential in Color + Pride in Events programs spotlight 16 rising stars from brands and agencies as they share their inspirations, career journeys, learnings and passion for events. The post Experiential in Color + Pride in Events 2023: Amplifying Diverse Voices appeared first on Event Marketer.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
How to design events that leave a lasting impact At MPI’s WEC 2023 , Jacques Martiquet, known professionally as The Party Scientist , had a room full of meeting professionals dancing, laughing and opening their hearts to people who had been strangers when they entered the room. His session, “Use Social Neurochemistry to Create the SHARED Experiences Guests Rave About” proved to be an invigorating, interactive learning experience that upended the norms of what we tend to think of as a learning se
A June 2023 conference gave me a perfect opportunity to use one of my facilitation tools: Reminders, Sparks, Questions, Puzzles (RSQP). RSQP can be thought of as a highly interactive debrief after an information dump. It’s an efficient way to get participants to rapidly engage with and explore presented content in a personally meaningful way.
Skift Take: Just as predicted by industry insiders, the meetings industry acquisitions spree continues. Fern joining forces with Nth Degree will result in a much larger company looking to compete with industry giants.
Engaging customers and building long-lasting relationships takes up a lot of time and energy. You’ve tried social media, content marketing, and networking. Yet, nothing seems to significantly impact your bottom line. But have you tried webinar marketing? 92% of professionals believe webinars are the best way to engage a large remote audience – Source.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Compression and demand loom for planners Entering a new relationship can be nerve-racking. But entering a new relationship with a hotel usually comes with a detailed contract of agreements and stipulations. Smart Meetings chatted with Cheryl M. Payne, CMP, CMM, strategic partner at INNOV8 Meetings + Events , to get her take on the current marketplace and its impact on meeting planners, and some helpful tips and tricks planners should be looking at when drafting up a contract with a hotel or venu
Event Marketer’s annual guide to the industry’s top virtual products and platforms The evolution of experiential marketing has unearthed the supreme power of digital tools and platforms to expand reach and open up new pathways for engaging with today’s digitally savvy audiences. To help you narrow down who’s who and who offers what, and discover the right digital tools for the right programs, we bring you the annual Virtual Platforms Index.
Skift Take: The success of a meeting doesn’t just depend on the content of the programming, the way attendees interact with the venue also plays an important role in the overall experience.
LAUSANNE, Switzerland, June 28, 2023 — SpotMe, the enterprise event platform and mobile event app that audiences love, is pleased to announce a new partnership and integration with Swoogo, a user-friendly event management platform that delivers outstanding registration, marketing, and event logistics, so you can focus on the most important part of every event: bringing people together.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
As we prepare to celebrate excellence in the meetings and events in our September Meeting Professionals of the Year issue, we look to you to share stories of peers who have gone above and beyond to engage audiences, elevate the industry and support their colleagues all year. Who is leading the way, innovating and inspiring? Thank them by nominating them today.
Inside the year’s best experiential marketing campaigns Event marketers landed on the other side of the pandemic poised for a renaissance when economic hurdles began threatening to rain on the industry’s parade. Purse strings may have been cinched as a consequence, but as always, brands and agencies pulled through in brilliant form—and the campaigns honored in the 21st annual Ex Awards are solid proof.
Skift Take: Quiet rooms may be designed to support those with some form of neurodivergency, but they end up benefiting all because, let's face it, conventions can be overwhelming.
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