Sat.Sep 02, 2023 - Fri.Sep 08, 2023

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8 Tips for Your Hybrid or Virtual Event Marketing Strategy

Attendease

The COVID-19 pandemic accelerated the adoption of hybrid and virtual events. This led to a quick shift in how to approach one’s virtual event marketing strategy. For most event organizers and businesses that rely on heavy foot traffic for exposure at conferences, the digital transformation was embraced more out of necessity than fervent interest.

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The Best Event Websites (With 15 Best Practices + 15 Examples!)

Eventmobi

Ever noticed how the best event websites pique your curiosity and get you excited about attending–no matter how far away the event actually is? That’s because the most effective websites for events aren’t just online brochures. Instead, they act as virtual handshakes that welcome attendees, sponsors, and speakers, leaving them eager to experience the real deal.

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How to minimize Midjourney distortion of body parts

Conferences that Work

Many who use the popular image software Midjourney have had problems with Midjourney distortion. Human hands, arms, feet, and other body parts are often totally unrealistic. Extra fingers, matchstick arms, and feet disappearing into a blur are common. Yes, there are explanations for why this happens. Regardless, this flaw makes folks waste significant time getting Midjourney to generate images of people that don’t include these artifacts.

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Burning Man’s Muddy Contingency Plan

EventMB

Skift Take: This year's Burning Man turned into a muddy mess when severe flooding left thousands stranded. Is it time we revisit contingency plans for outdoor events?

Meetings 196
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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The Secrets to Highly Effective Pharma Advisory Boards

SpotMe Blog

Pharmaceutical advisory boards are critical for gaining insights to inform key decisions. When done right, these gatherings of experts can yield valuable insights to improve your clinical trials, accelerate drug development, and better serve patients. But with KOLs’ hectic schedules, medical affairs teams are struggling to get them to participate and collaborate in a consistent and timely manner.

More Trending

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Crystal and Arsene’s Beautiful Grand Wedding at Woodbine Banquet Hall

EventSource

Crystal and Arsene’s wedding was a celebration of love, romance, and beauty. F10 Studio captured the essence of their love and devotion, from the touching ceremony at the R Garden Boutique to the dazzling reception at Woodbine Banquet and Hotel. With the expert guidance of Priscilla from Events By Moi , every element was carefully planned and executed to perfection.

Hotels 107
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Learnings From a Record-Breaking Virtual Book Launch

EventMB

Skift Take: At a time when virtual events seem to be losing steam, some are wildly successful and help companies generate millions of dollars in revenue.

Meetings 193
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Elevated Experiences Scored at Florida Smart Meetings Event

Smart Meetings

Luxurious Touches Made Everyone Feel Special in The Palm Beaches When the CEO arrives on the greens of historic PGA National Resort in Palm Beach, Florida, in a helicopter, dropping a bucket of golf balls to pick the winner of a high-stakes raffle, you know this is going to be a hosted buyer event unlike any other. Smart Meetings Florida Experience elevated the gathering at every turn.

Meetings 105
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The O2 announces the world’s first carbon removed arena events

Event Industry News

The O2, the world’s most popular live entertainment, leisure and retail destination, has announced that it will be hosting the world’s first carbon-removed arena events at The 1975’s headline shows in February 2024.

Retail 103
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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21 Tips for More Sustainable Event Planning

Planning Pod

With environmental concerns becoming increasingly urgent, the event planning industry has the unique opportunity to shift how we think of events and lead the way toward sustainable practices. Think about it: As an event professional, you hold the power to create memorable experiences for attendees while minimizing your event’s carbon footprint. Sustainable event planning isn’t just a trend; it’s a responsibility that organizers can embrace to make a positive impact on the environment, the

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SoCal Hotel Strike Hits Meetings Hard

EventMB

Skift Take: Most meeting planners or sponsor organizations are standing with labor, but those still having events, as well as hoteliers, are seeing repercussions.

Hotels 182
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8 Do’s and Don’ts of Reaching Out to Experienced Event Planners

The Planner's Lounge

When you are just starting out as a new wedding planner, connecting with seasoned event planners is invaluable. They have walked the path you are starting on and are full of knowledge. I have recently seen some friction between new and seasoned planners in online forums about the do’s and don’ts of asking for a meeting to learn the business and ask for advice.

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Life on Cruz Control: A Meeting Veteran’s Hope for the Future

Smart Meetings

Editor’s Note: As we celebrate the 2023 Meeting Professionals of the Year , we thought it fitting to go back to a 2020 Meeting Professionals of the Year winner, John Cruz, senior corporate meeting planner with BlueCross of North Carolina , for some perspective. I have been planning and producing events for over 30 years and as I start the back nine of my journey, I have been asked lately when do I think I will retire.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Why Claritin Invited Consumers to Race Go-karts with Allergy Sufferer Frankie Muniz

Event Marketer

“These kinds of experiential events create quite a lot of buzz and stir. We do these events in New York City, and the question’s always: Are we going to hit anybody other than the people who are attending the event? And that’s really the purpose of the content that we created, the video we pushed out afterward, the consumers who are coming and taking selfies and pictures and putting them on social channels.

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360 Projection Comes as Standard at This Hotel

EventMB

Skift Take: W South Beach invested $6 million in renovating its ballroom which now features 360 projection technology built in and cutting-edge sound to go with it.

Hotels 180
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How to Master Budgeting, Accounting, and Financial Management for Successful Catering

Caterease

Catering is a rapidly growing industry with massive potential for profitability. However, managing finances effectively when planning an event can. The post How to Master Budgeting, Accounting, and Financial Management for Successful Catering appeared first on Caterease.

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New and Renovated: Local Histories, Major Destinations

Smart Meetings

Newly renovated hotels embrace their buildings’ histories and local cultures Three southern U.S. hotels located in historic buildings and locations unveil new meeting rooms and renovations. Each hotel adds its own distinct flavor to a vibrant local scene and celebrates its unique location through thoughtful design. Cast Iron and Curated Art The Bankers Alley Hotel, Nashville, Tapestry Collection by Hilton Hilton announces the opening of The Bankers Alley Hotel Nashville, Tapestry Collectio

Hotels 98
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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Barmotion

Event Industry News

Look no further if you’re seeking a dynamic and highly professional mobile hospitality partner for your next event or exhibition. Barmotion and its team of Rock Star baristas deliver an exciting, tailor-made range of mobile hospitality solutions designed with your attendees in mind.

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ASM Secures Denver for 10 More Years

EventMB

Skift Take: ASM Global punches back after some recent challenges that include OVG taking over the management of one of its largest clients, Chicago’s McCormick Place. In the latest back and forth, the Colorado Convention Center in Denver has renewed its contract with ASM Global.

Contracts 165
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Why Networking is Crucial for Associations

StraussCA

As the digital age continues to revolutionize how we connect and communicate, networking remains essential to professional growth and success. This holds true not only for individuals but also for associations. In today’s fast-paced and interconnected world, associations must recognize the importance of networking and leverage it. Networking can help foster collaboration, generate new opportunities, and enhance the overall value and impact of an association in the industry it serves.

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Smart Moves in Lake Tahoe, Michigan and More

Smart Meetings

Ingrid Chen Ingrid Chen Rosewood Hotel Group appoints Ingrid Chen as vice president of brand strategy and marketing. She will draw on over 20 years of experience in global brand development and marketing to oversee the group’s marketing, social media and partnerships across their four brands. To do so, she will utilize her customer-centric attitude and impressive leadership skills.

Hotels 98
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Production Futures, Power of Events and The Showman’s Show team up to deliver Your Calling

Event Industry News

In a new initiative for 2023, The Showman’s Show, Production Futures and the Power of Events are teaming up to create a pop-up job clinic Your Calling at this year’s event.

2023 69
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Steal These Floral Designs

Special Events

Floral inspo from Catersource + The Special Event '23

Events 105
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Monthly Pulse Survey Results: Event Measurement

Event Marketer

Event Marketer’s monthly Industry Pulse Survey fielded responses from the experiential marketing community in August to gather intel on how event measurement tools and strategies are being employed. Most of respondents reported that they’re benchmarking against year-over-year data (80%), followed by historical data (67%), while lead generation and attendee satisfaction serve as top measurement tactics.

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Eagle Management Group Introduces Laura Del Viscio as Human Resources Director

Exhibitor Magazine

WENONAH, NJ - Eagle Management Group ('Eagle') introduces Laura Del Viscio as our Human Resources Director. Due to the overall growth of our team, the.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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UK-based event and production social enterprise shortlisted for national award

Event Industry News

Event and production specialist Connection Crew CIC is a finalist in the UK Social Enterprise Awards, recognising it as one of the country’s most innovative and impactful businesses.​‌‌‌​‌‌‍‌​‌‌‌​‌​‍‌​‌‌‌​‌ Social enterprises are mission-led businesses that reinvest or donate most of their profits for a social or environmental purpose.

Events 64
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Coping Strategies for Event Planning Professionals

Special Events

Manage stress and improve your career with these techniques

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Maximise Event Success – Leveraging Partnerships with Clients

Eventsforce

Maximise Event Success – In the world of event planning, collaboration is the key to success. While a planner’s professional expertise plays a crucial part in any well-executed event, the establishment of a collaborative partnership with clients can go a long way in complementing this success. But before the benefits of an event partnership can be reaped and leveraged, this relationship — as with any other — must be carefully tended and nurtured.

Events 59