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Think back to all the events you’ve attended in person this year. What was the check-in process like? Was it with a traditional pen-to-paper approach? Did you have to stand around in line? Or was it as quick and easy as scanning your badge on your way in? Many event organizers opt for contactless check-in methods since it’s a hassle-free, fast, and safe way to manage check-in without long lines at the registration desk.
I use the phrase “wants and needs” a lot when talking about participant-driven and participation-rich conferences. It even appears in the title of my third book ! Satisfying wants and what Abraham Maslow called growth needs are core goals of any event. But whose wants and needs are we talking about ? Whom is your event for? Conference organizers have, of course, every right to create an event that satisfies their wants and needs.
Your RFPs can now… go out. Our annual listing of the Top 100 agencies serving the event marketing industry has arrived Behind every powerhouse brand experience is an event marketing agency whose people live for “live.” And on this list, that distinction is key. Indeed, there are hundreds of creative and integrated marketing agencies across the landscape.
When it comes to planning a Chinese wedding in Toronto , working with an experienced and knowledgeable wedding planner familiar with all the intracacies and customs can make all the difference! Whether you’re envisioning a traditional Chinese wedding or a fusion of cultures, these top-notch wedding planners can definitely hook you up! These talented professionals bring years of experience, creativity, and cultural insight to ensure your big day is nothing short of spectacular.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Following an extensive and sensitive renovation project, completed in Summer 2023, the Buccleuch Estates is delighted to unveil Dabton House, a Buccleuch family home located within the Queensberry Estate, ten minutes from Drumlanrig Castle. The house is now available for ‘private hire’ bookings. With a welcoming blend of country house elegance and modern hospitality, Dabton is the perfect location for your grand gathering or simply spending time together with friends and family.
How to master the New Green RFP In Smart Meetings’ latest Smart Chat Live webinar, “ How to Master the New Green RFP ,” attendees learned about how to create a sustainable RFP and prioritize sustainability in every area of their sourcing processes. Spoiler alert: the most overlooked areas are often the most impactful. Smart Meetings hosted Emily Scheiderer, senior director of education, sales and services at Destinations International (DI), Michelle Moore, senior director of meeting sales and se
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
How to master the New Green RFP In Smart Meetings’ latest Smart Chat Live webinar, “ How to Master the New Green RFP ,” attendees learned about how to create a sustainable RFP and prioritize sustainability in every area of their sourcing processes. Spoiler alert: the most overlooked areas are often the most impactful. Smart Meetings hosted Emily Scheiderer, senior director of education, sales and services at Destinations International (DI), Michelle Moore, senior director of meeting sales and se
THE ONLY EDITORIAL ROSTER OF THE INDUSTRY’S BEST FABRICATION PARTNERS The budgets are tight. The timelines are all over the place. The faces on many client teams are new. But at the end of the day, the master craftspeople who stand up our event builds and exhibit booths know the power of creativity, strategy, measurement and, most importantly, service to succeed in the evolving world of face-to-face corporate event marketing today.
We always love featuring blended weddings. With the help of their wedding planner Weddings with Nia , Hiwot and Michael’s worked tirelessly for over a year to create an unforgettable day that beautifully combined both their Ethiopian and Sri Lanken Tamil heritage. Every detail was carefully considered to highlight their heritage. From the customized ring box to the intricate bridal veil with their names and wedding date in Ge’ez script.
Skift Take: The latest Events Industry Council Global Events Barometer shows promising signs, with hotel room nights and RFPs increasing for the second consecutive quarter.
Desireé Dolecki, CMP, has always been an artist. To her, being an event professional is much in the same vein. “You need creative vision, planning and organization, budget management, marketing, promotion, collaboration, adaptability, time management and, of course, the ability to create a memorable experience,” she says. When she was young, she knew art wouldn’t necessarily offer her a lucrative career.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
“After the pop-up last year, we did see a very large bump in our revenue in the L.A. area. Where we saw a lot of gain and traction was in brand awareness in the area, and that was evidenced by the traffic and the conversion that we saw come through our site during and after that time.” —Elizabeth Money, SVP-Brand and Creative, BÉIS The BÉIS Hotel offered consumers the chance to interact with the brand’s products in a travel-themed setting.
If you’ve decided to turn to the professionals for help planning your Bar or Bat Mitzvah celebration, we’ve got you covered right here! Whether your simcha vibe is intimate and understated or an over-the-top mitzvah extravaganza, we’ve got a list of Toronto’s best bar and bat mitzvah planners all with plenty of experience turning your mitzvah dreams into a mitzvah reality.
Skift Take: Destination leaders from Orlando, Baltimore, and New Orleans sat down to discuss the challenges of attracting events in the face of a polarizing political atmosphere and how to ignite change through education and positive conversation.
Smart Meetings Extraordinary Experience focused on setting and reaching event goals When some of the most productive meeting professionals in the world meet in majestic The Westin La Paloma Resort & Spa in Tucson for three days of education, inspiration and networking, the experience has to be over the top. “We are going to have fun and get work done,” Smart Meetings founder and CEO Marin Bright promised in her kick-off this week and she delivered.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
A membership directory is the #1 way to accomplish what your association does best: keep your members connected to one another and you. In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from.
Planning an event is like orchestrating a symphony—every note matters, from the first rehearsal to the final bow. But how do you make sure your audience has your event stuck in their head for days, weeks, and months afterwards? Measuring the success of your event starts well before you open the doors and ends well after your audience has gone home. Capturing metrics and insights from your event is essential to understand what went well, what could be improved, and how to plan future events more
Skift Take: Rewards members filed lawsuits against the gaming companies citing a lack of adequate cybersecurity measures. Can the possibility of similar attacks put attendee data at risk?
A comprehensive travel survey recognizes this historic day World Tourism Day takes place each year on September 27. It was established by the United Nations in 1980 to commemorate the same day in 1970 when the UNWTO (United Nations World Tourism Organization) Statues were adopted. The annual day of recognition seeks to celebrate the tourism industry’s ability to drive economic growth.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Effective event management is a blend of careful planning and adaptability. Regardless of the type of event you’re organizing, event attendance tracking is one of the keys to optimizing your future plans and remaining flexible on event day. But event attendance tracking is about more than doing a quick headcount! With the right strategy and tools, attendance tracking can help you understand your audience.
At Innovate Marketing Group, we are proud to announce our collaboration with “The Anniversary Collective,” a powerhouse consortium dedicated to reimagining how organizations commemorate their key milestones. Crafting Legacies. Celebrating Milestones. Teaming up with renowned partners HAI (research, Discovery and Experience Company), Marketing Maven , and MLT Creative , the Anniversary Collective is poised to revolutionize the art of celebration.
Skift Take: It is estimated that events produce ten percent of the world’s carbon. Imagine the difference the industry could make if it significantly reduced its carbon footprint.
A near unanimous number of members from the Culinary Workers Union Local 226, the largest labor union in Nevada, and the Bartenders Union Local 165 have voted to authorize a strike on the Las Vegas Strip, following tens of thousands of hospitality workers casting their votes at Thomas and Mack Center on the University of Nevada’s campus. Following a 95% vote in favor of strike authorization, the two-unions negotiating committee is now authorized to call a strike at 22 casino resorts along The St
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Let’s face it: the right association software is a necessity for keeping your to-do list from piling so high it topples. Automation can feel like a gift from the gods when your team is small and your timelines are unforgiving (a conference must go on!). But the wrong association software can make as much busywork as it solves. So, in this post we’ll explore: Different types of association software you should consider When to choose individual solutions versus all-in-one AMS software The best ass
Our sponsor almanac returns with a lineup of forward-thinking event agencies helmed by some of the industry’s boldest and brightest leaders. Get a peek behind the scenes and strategies of top shops, take a page from outstanding case studies, and grab a seat at the table with experiential marketing experts as they tackle of-the-moment challenges and opportunities.
Skift Take: Maritz Holdings president and CEO David Peckinpaugh shared plans to streamline the company under one brand while rebuilding its workforce and implementing AI at the inaugural Skift Meetings Forum.
Germany, Berlin and Canada all welcome new and renovated hotels For your next international meetings and excursions, look no further than these new and renovated properties. A classic DoubleTree debuts in Berlin, an all-inclusive resort introduces a new experience in Mexico’s Riviera Nayarit and an Art-Deco forward design joins LHW in the shining city of Vancouver.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
October 2023 marks the fifteenth anniversary of award-winning hospitality operator Green & Fortune. The company has been delivering events and retail catering since its inception in 2008 and has now grown to 4 venues with a team of 240 people to support. To celebrate the milestone birthday; Green & Fortune has scheduled October 2023 as a month of celebrations across the business: Event organisers offers: New bookings that are made throughout the month of October ‘23 at Kings Place Events
All of us at LEO Events are honored to be recognized by Event Marketer for the eighth consecutive year. CONTACT INFORMATION: Cindy Brewer Connect@Leoevents.com 901.766.1836 Leoevents.com The post 2023 IT List: Inside LEO Events appeared first on Event Marketer.
Skift Take: A new paid, but yet unpriced, version of Gevme and PCMA's AI event technology tool features enterprise-level data security. A two-level training program is also in the works.
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