Planning Pod

JANUARY 2, 2024

Are you an event pro struggling to stay organized? If that’s the case, you’re not alone. With so many tasks and deadlines , disorganization is a pain for even the most seasoned professionals. Are you constantly jumping between time-sensitive projects and things you think you should be doing? Or cramming your brain with mental post-its? If so, you’re not doing any favors for your business or your mental health.

Social Media 128

Social Media Events Management Event Management 128

IMG

JANUARY 3, 2024

When the Lunar New Year approaches, the vibrant and diverse city of Los Angeles gears up for a celebration like no other. Home to a rich tapestry of cultures, the city embraces the opportunity to honor the traditions of its Asian communities during this auspicious time. But planning Lunar New Year events in Los Angeles California requires meticulous organization and a deep appreciation for the diverse customs that make this celebration so special.

Retail 195

Retail Event Ideas Events Marketing 195

Attendease

JANUARY 3, 2024

Whether you’re hosting a keynote speech or a conference, your association can leverage engaging events to build member loyalty and make connections in your industry. That said, planning an event is one thing, but getting attendees through the door is another. 1. That’s where event marketing comes into play Strategically promoting your event to appeal to target audiences can boost your RSVPs and, potentially, your return on investment (ROI).

Event Marketing 195

Event Marketing Marketing Social Media Event Management 195

Conferences that Work

JANUARY 1, 2024

I’m concerned about the future of high-energy physics research. Fifty years ago, I worked on a ground-breaking high-energy physics neutrino experiment at the Conseil Européen pour la Recherche Nucléaire (better known as CERN) particle accelerator in Geneva. In July 1973, the Gargamelle collaboration presented the first direct evidence of a theory that successfully reduced the number of separate fundamental force theories in physics from four to three.

2012 208

2012 2023 Conference 208

Advertisement

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

Events

EventMB

JANUARY 5, 2024

Skift Take: In December, a new paid leave law spearheaded by Chicago Mayor Brandon Johnson was amended with convention goers in mind. The Exhibitions & Conferences Alliance (ECA) was one of the organizations involved in making this happen, and its local focus will continue this year.

Conference 159

Conference Meetings 159

Expo Pass

JANUARY 3, 2024

We know what you’re thinking, “Has it been a year already?” But it’s true! 2023 has come to an end, and that means taking time to reflect on the year’s wins, challenges, highlights, and personal victories. For us at Expo Pass, it means looking back at the top event planning articles in 2023. And WOW, did our planners read a lot this year! Not only did you read a lot, you read widely, too.

2023 107

2023 2024 Sponsorships Sustainability 107

Smart Meetings

DECEMBER 30, 2023

A quest to find sustainable event experts leads to an emerging wine region in California’s Central Coast It’s not your imagination. The quest to design green meetings often feels like a greenhouse gas-cutting limbo game. At first, it was enough to do away with plastic straws to save the turtles. Then the bar was set on removing single-use plastic bottles in favor of branded, refillable jugs.

Meetings 111

Meetings Sustainability Food and Beverage Tourism 111

EventMB

JANUARY 2, 2024

Skift Take: Discover your essential guide to 2024's top meetings industry events aimed at event professionals seeking the best learning and networking opportunities.

2024 159

2024 Meetings Events 159

EventSource

JANUARY 4, 2024

Selma and Haris’ special day was a symphony of sophistication, orchestrated with meticulous care by wedding planner Rainbow Chan Weddings and Events. Faux floral magic from Something Borrowed Blooms , the melodic tunes spun by DJ Ben Decent, and delectable confections by Just Temptations all played their part. The couple’s attire, handpicked from The White Magnolia and Tuxedo Junction , radiated style, while AnnimationsMkUp added the finishing touches.

Venues 100

Venues Events 100

Advertisement

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

Event Marketing

Event Marketer

JANUARY 2, 2024

Major automotive manufacturers and consumers are embracing an electric future, with U.S. consumer EV sales expected to have hit a record high by the end of 2023—a 35-percent increase from 2022, according to the International Energy Agency. With the release of the Ford F-150 Lightning and its towing capacity and Rivian’s announcement of a commercial van for U.S. fleet customers coming in 2024 (much like its Amazon Electric Delivery Van), mobile tour marketers are on course for a piece of the prog

Automotive 102

Automotive Marketing Sustainability Banking 102

Smart Meetings

JANUARY 5, 2024

“When I was little, I had this wild dream of becoming a truck driver,” says Teri Jakob, CMP. “Picture a tiny me with big aspirations of cruising cross-country, soaking in the sights, and never settling down in one place for too long. “Fast forward to today, I may not be behind the wheel of a big rig, but boy, do I still love to drive! Life took a delightful turn, and instead of trucking, I found myself globe-trotting.

2023 105

2023 Hospitality Education 2021 105

EventMB

JANUARY 3, 2024

Skift Take: Were the meeting trends we forecasted for 2023 on the mark? What did we get right? What did we miss?

2023 163

2023 Meetings 163

SmartMeetings

JANUARY 2, 2024

The saying is that success is not dependent on the number of times you are knocked down, but the number of times you get back up. In the case of Sheila Johnson, no matter what life threw at her, she came back stronger and wiser. The professional violinist, entrepreneur, media executive (she co-founded the wildly successful Black Entertainment Network with her husband Robert Johnson), sports team owner (she had ownership in the NBA Washington Wizards, the NHL Washington Capitals, and the WNBA Was

Hospitality 98

Hospitality Hotels Entertainment Sports 98

Advertisement

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

Event Marketer

JANUARY 2, 2024

Branded farmers markets are plowing through the event scene with fresh produce—and engagement tactics Just about everyone is on a wellness kick of some kind these days as consumers increasingly prioritize their well-being. One trend emerging from the movement is an uptick in farmers market-style events and activations that center on nutrition and education, and cater to the increasing number of people who closely scrutinize the ingredients in, and sources of, their food.

Marketing 97

Marketing Education Social Media 2022 97

Smart Meetings

JANUARY 4, 2024

Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions and more.

Marketing 105

Marketing Social Media Advertising B2B 105

ePly

JANUARY 3, 2024

A Guide for Event Profs in the Age of Rising Costs Welcome to 2024, where contract negotiations continue to be a critical but dreaded aspect of event planning. In this day and age, negotiation skills are even more essential as event professionals strive to deliver memorable experiences while staying on budget. Collaborating with partners has become a crucial strategy to achieve these goals, as it enables organizers to leverage resources and get more value for their money.

Negotiating 87

Negotiating Contracts 2024 Events 87

SmartMeetings

JANUARY 5, 2024

Problem clauses to consider fixing or downright excluding Sometimes, in an attempt to cover all of our bases by including every conceivable contract clause, we trap ourselves in the outfield with confusing and unenforceable language that leads only to lawsuits and court cases. We asked Phoenix-based attorney Lisa Sommer what clauses she sees as most problematic after practicing hospitality law for the past 25 for large hotel groups, including Hilton and Marriott.

Negotiating 98

Negotiating Contracts Hotels 2024 98

Advertisement

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

Events

Event Marketer

JANUARY 3, 2024

Dos Equis is a brand primarily known for its advertising, notably “The Most Interesting Man in the World” campaign, featuring the fantastic exploits of a sophisticated older gentleman and a catchphrase—”Stay thirsty, my friends”—that spread through internet meme culture like wildfire. But according to Heineken USA cmo Jonnie Cahill, being an advertising-led brand wasn’t enough.

Advertising 80

Advertising Sports Sponsorships Marketing 80

Smart Meetings

JANUARY 4, 2024

A wine trade association does a post-Covid rebrand Like many in the world of face-to-face gatherings, 2023 was the first time in a few years that Wine & Spirits Wholesalers of America (WSWA) held its previously annual convention. Given the free time the WSWA team had, the association chose 2023 as the year to introduce a rebrand and additional changes to its event.

2023 95

2023 Education Fashion Retail 95

MeetingsNet

JANUARY 5, 2024

Recent research finds luxury travelers shifting their accommodation preferences, while the group segment is running well ahead of the transient-business segment. The result: Less negotiability for meetings. From the wide view, the hotel industry should expect only a modest rise in demand (1.8 percent) and guest-room rate (3.0 percent) in 2024, compared to a strong 2023 that saw pent-up demand unleashed after the Covid pandemic.

Hotels 72

Hotels Food and Beverage Negotiating Meetings 72

Event Industry News

JANUARY 5, 2024

Louise joins the First Event team from YES (Your Event Solutions) as Head of Sales. Throughout previous senior leadership positions in sales and marketing, Louise has helped sales teams apply a dynamic and strategic approach, and is looking forward to bringing this experience to the exciting opportunities on offer at First Event.

2024 72

2024 Marketing Events Event Design 72

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

EventSource

JANUARY 2, 2024

So you receive a lead, respond quickly, provide the couple with all the information requested, and then never hear back. You follow up a few times to no avail. Or maybe you’ve even had some back and forth, everything appears to be going well and you think the Client is ready to sign on the dotted line but then … poof. You’ve been ghosted – how frustrating!

Venues 62

Venues Meetings Events 62

Expo Logic

JANUARY 4, 2024

Unlock the secrets of successful conference marketing. From digital strategies to early bird discounts, discover proven tactics to boost attendance. The post How To Market Your Conference appeared first on Event Management Solutions for Expo Events and Trade Shows | Expo Logic.

Conference 73

Conference Marketing Trade Shows Event Management 73

SevenEvents

JANUARY 5, 2024

the 2024 is here, and the world of corporate events continues to evolve with new trends and innovative approaches. 2024 promises to see significant changes that will transform the way companies organize and conduct their events. here are some trends on the horizon: consolidated hybrid events: the combination of in-person and virtual experiences will continue to be predominant in the corporate events landscape. the improved technology will allow for more seamless integration, offering meaningful

Corporate Events 59

Corporate Events 2024 Sustainability Technology 59

Event Industry News

JANUARY 3, 2024

The Eastside Rooms cost of living impact survey reveals that organisers have increased salaries and freelance/consultant fees to help teams adjust to the impact of the cost of living crisis.

Consulting 72

Consulting 2023 Venues Events 72

Advertisement

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

Events

Skiddle

JANUARY 3, 2024

Every year, thousands of people flock to festival sites across the country in search of everlasting memories with their nearest and dearest. The likelihood that you, yes you, the person here reading this line, have experienced a festival yourself is pretty high. But have you ever thought about running your own? Maybe you fancy yourself as a bit of a future festival mogul, the next Michael Eavis perhaps (The legend behind Glastonbury, in case you didn’t know).

Advertising 59

Advertising 2024 Venues Marketing 59

Event Marketer

JANUARY 3, 2024

More straight talk from event agency leaders on Gen Z, AI, ROI and more as they prep for the year ahead In this second installment of our new-year discussion series, produced in collaboration with leading staffing agency Encore Nationwide (read part one here ), Event Marketer sits down with another panel of veteran experiential marketing executives to hear how agencies will grow and evolve to meet the changing expectations of the market, their teams and the ups and downs of the economy.

2024 56

2024 Sustainability Marketing Hospitality 56

Event Smart

JANUARY 4, 2024

Event planners are constantly seeking innovative ways to capture the attention and enthusiasm of participants. One strategy that has gained considerable attraction is event gamification. A 2019 research showed that using gamification increased the efficiency of the organizations that used it by more than 50%.

2019 52

2019 Events 52