Attendease
MARCH 14, 2024
Volunteers are crucial to event success. With so many moving parts, you can’t be everywhere at once. Volunteers make events a positive, engaging experience for attendees from the moment they approach the check-in desk to when they find their seats. Not to mention, your tech volunteers work behind the scenes of hybrid and virtual events to troubleshoot and keep the event running smoothly.
Conferences that Work
MARCH 11, 2024
In the last two weeks, eXTwitter has become increasingly desperate to show you ads. Here’s what Elon did—and how to avoid ads completely. We know eXTwitter was losing money before Elon bought it in late 2022 and took it private. Forbes reports that usage of ExTwitter dropped 30% in 2023. And though we no longer have public information on profitability, eXTwitter’s revenue shows a continued decline.
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EventMB
MARCH 11, 2024
Skift Take: Associations are at a critical crossroads in redefining their value to members. Thomas Reiser shares his blueprint for revitalizing the relevance of medical societies in the post-pandemic era.
Event Marketer
MARCH 15, 2024
“We have been really pushing toward owning not just a bathroom category with Poo~Pourri, but the rebranding of us being ~Pourri, which is a household name for any product that can touch odors… Then on top of that, we had an opportunity with Rolling Stone to partner together with SXSW to make this a really experiential marketing year for us. We felt like we had all the right products, we were making the right movements.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Attendease
MARCH 12, 2024
Webinars have become an increasingly popular event format for organizations of all sizes. Compared to in-person events, webinars provide a flexible, convenient, and cost-effective way to reach a broader audience. However, hosting a successful webinar that engages your target audience takes thoughtful planning and preparation. Whether you’re hosting your first ever webinar or looking to improve your existing webinar strategy, following these best practices is key to running an event that de
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventMB
MARCH 13, 2024
Skift Take: The nonprofit Tourism Diversity Matters faces a scandal involving workplace bullying – its executive director has been fired, and the organization's founder and president has stepped down.
Prestige Events Magazine
MARCH 15, 2024
In a significant step towards sustainability, Church House, Westminster, has embraced state-of-the-art LED lighting technology to reduce its carbon footprint. The iconic venue, known for hosting diverse events and gatherings, has transitioned to energy-efficient LED lighting systems, marking a commitment to environmental stewardship. The installation of these carbon-saving LED lights is a strategic move by Church House, Westminster, aligning with their dedication to both historic preservation an
EventSource
MARCH 14, 2024
The love story of Angie and Ronel, high school sweethearts who grew up together and have been each other’s best friends for over a decade, unfolds like a modern fairy tale. Their journey culminated in a dreamy Parisian proposal under the Eiffel Tower, a moment that laid the foundation for an opulent wedding orchestrated by the talented team at Designed Dream Events and artfully captured by Purple Tree Photography.
Planning Pod
MARCH 12, 2024
Does your content marketing strategy feel suspiciously like throwing spaghetti at the wall and hoping it sticks? You’re not alone. Creating an effective content strategy to market your events business can take up a massive amount of your valuable time. And it’s easy to get discouraged if you’re too focused on minutiae rather than details that produce tangible results.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
EventMB
MARCH 14, 2024
Skift Take: MPI gathered its European community in Luxembourg, a new destination for most participants. The annual conference was an opportunity to build bridges between different groups.
Prestige Events Magazine
MARCH 12, 2024
The Business of Events (TBOE), the Think Tank and Advocacy Network for the global events sector, has today published its Plan of Activity for 2024/5. The plan, which begins on 01 April, will see a significantly expanded schedule of work and activity as the next 12 months is set to be a critical year for the global events economy, with several high-profile elections taking place around the world.
Event Marketer
MARCH 11, 2024
The 38 th edition of the SXSW Conference and Festivals in Austin is officially underway, providing nine jam-packed days (March 8-16) of sessions, music and comedy showcases, film and tv screenings, exhibitions, tech competitions, awards ceremonies—oh yeah, and killer experiential marketing activations. Brands are peppered across the city this week, with some activating as official sponsors, and others in town to reap the benefits of engaging a massive audience of creatives and techies.
Smart Meetings
MARCH 15, 2024
Acquisition accelerates growth of lifestyle market Thursday, Hilton announced it had agreed to purchase the Graduate Hotel brand for $210 million. The deal gives Hilton rights to 35 properties in college towns across the U.S. These properties will operate under long-term Hilton franchise agreements, but will Nashville-based AJ Capital Partners will continue to serve as owner.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
MARCH 12, 2024
Skift Take: Here are some flavorful mocktail creations perfect for providing booze-free drink options at event receptions and cocktail parties.
Prestige Events Magazine
MARCH 11, 2024
Laura Robinson joins event:decisions growing team as Head of Sustainable Event Operations from her role as Head of Events and Marketing at the Royal College of Physicians. Matt Grey from event:decision said of the appointment, “Laura’s knowledge and experience in both sustainability and events will be invaluable to event:decision as the business continues to scale in both proposition and geography.
Event Marketer
MARCH 13, 2024
In part two of our live coverage from SXSW 2024, we bring you six more steal-worthy event and experiential strategies spotted during our travels around Austin. From lounges to guerrilla campaigns to brand immersions, here’s what caught our attention. (Read part one of our coverage here , and stay tuned for our full field report.) Related Stories: Live from SXSW 2024: Six Brands Catalyzing Connections in Austin SXSW Throwback: 12 Experiential Ideas from Past Activations and Events in Austin 20 TH
Smart Meetings
MARCH 15, 2024
Cherry Tsui and Allison Wells Cherry Tsui (left) and Allison Wells (right), InterContinental Bellevue at the Avenue The InterContinental Bellevue at the Avenue expands its F&B team with experienced culinary professionals. Tsui fills the role of director of food and beverage, bringing over two decades of experience in luxury hospitality. She is a French and European-trained culinary expert, and earned her hospitality degree in Switzerland.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
EventMB
MARCH 13, 2024
Skift Take: Already the largest events operator in Macau, Sands is extending its offering with an upgraded 15,000-seat arena.
Prestige Events Magazine
MARCH 13, 2024
Venues of Excellence (VOE), the UK’s leading consortium for independent venues, prides itself on its collection of diverse, unique and historic venues, and its latest addition Rhodes House is no exception. This is one of the most exciting brand-new conference and event spaces to be launched in the UK and is providing spaces to bring people together for discussions, collaboration, celebrations, delicious food and good company.
Event Marketer
MARCH 15, 2024
Questions about sustainability in booth design often trigger two responses: We’ve been doing it for a while (aluminum structures, rentals, recycling carpet) and Clients don’t want to pay for it. Both of those are true—sometimes—but as companies of all sizes adopt the 2050 net zero climate goals to cut greenhouse gas emissions, they’re starting to take real steps across their events and exhibits.
Smart Meetings
MARCH 13, 2024
Take a further trip for more reward in Spring, 2024 With travel continuing to open up and return to natural form after years of Covid, the world is once again an oyster for meeting professionals looking for an international incentive trip or executive retreat that will be memorable and expand geographical and cultural horizons of attendees. With “experiences” continuing to be the key word of the meetings and events industry, Smart Meetings has compiled a list of exotic and international destinat
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
EventMB
MARCH 12, 2024
Skift Take: This members-only social club has built a thriving business catering to top-tier meetings and events.
Prestige Events Magazine
MARCH 11, 2024
London Stadium Meetings & Events team would like to welcome you to their venue showcase on the 27th March between 5-8pm. Located in the heart of Queen Elizabeth Olympic Park, you will be able to explore the unique and versatile event spaces boasting views of the city, as well as the famous stadium and pitch home to West Ham United FC and sell-out concerts and events.
Event Age by Swapcard
MARCH 15, 2024
As an event organizer, your role extends well beyond the logistics of space setup and schedule management. You stand as the crucial link between exhibitors and attendees, tasked with generating qualified leads for exhibitors and meaningful networking opportunities for attendees.
Smart Meetings
MARCH 13, 2024
New Orleans’ recycling initiative makes huge impact in its second year Roughly one million people visit New Orleans for Mardi Gras annually. While this is an estimate to be proud of, there was once another number organizers used—and were proud of—to track the visitation of the event: amounts of waste produced. “There was a time 20 years ago where the success of Mardi Gras was measured in how much trash was created,” says Walt Ledger III, CEO of New Orleans & Company.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Guidebook
MARCH 14, 2024
Event gamification is a great way to get your attendees more involved and ensure they have the best possible experience. But what is event gamification, and how do you do it? Gamification at events became possible with the advent of smartphone apps. These apps allow attendees to score points by meeting goals like completing a post-lecture quiz, networking with other attendees, visiting exhibitors’ booths, and more.
Prestige Events Magazine
MARCH 11, 2024
Leading London events venue, The QEII Centre , has strengthened its director team with the appointment of Elena Gurgul as Sales and Marketing Director and EeLain Ong as Finance Director. With the addition of the two new hires, the senior leadership team for the world-renowned meetings and exhibitions centre is now 60 per cent female. Elena joins the venue as Sales and Marketing Director from Hyatt Place London Heathrow Airport, where she re-launched the hotel post-pandemic, built a brand-new cor
Social Tables
MARCH 14, 2024
Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. As planners work to widen their audience and connect with consumers in an increasingly online world, digital marketing for events is more critical than ever.
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