Glow Global Events
MAY 23, 2023
Making sure that an event is successful depends on how well it is planned. With the right techniques, any event can be organized and run smoothly. To ensure success, here are some tips for planning a great event: 1. Anticipation – Plan ahead to avoid last minute surprises and issues. Make sure to consider all aspects of the event, from the logistics to potential conflicts that may arise.
EventMB
MAY 23, 2023
Skift Take: From hands-on analog to cutting-edge digital, here are successful engagement ideas garnered from the show floor of the Experiential Marketing Summit that should be in every meeting professional’s toolbox.
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Special Events
MAY 22, 2023
Make a lasting impression that will turn into lifelong partnerships and friendships
Expo Pass
MAY 23, 2023
The world is going green, and so are we! Sustainability is becoming a key pillar of event planning, and the earlier you join the trend, the bigger your impact will be. Not only will you help the environment, but you’ll also discover new ways to save money and expand your network. We get it, change can be scary. But don’t worry. We’re here with everything you need to know about sustainable event planning, from benefits to best practices.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Prestige Events Magazine
MAY 23, 2023
Marketing now demands tech, data science, and behavioural science Marketers must adapt event strategies to foster a culture of belonging We’re all in the powerful business of distinction What do King Charles III and Ozzy Osborne have in common? You would think not a lot, but they do share several traits. They are both aged 74, and they are both married with children.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Smart Meetings
MAY 26, 2023
Is the events industry more prepared for a future emergency? As an industry, we spilled so much ink about Covid (originally novel coronavirus, then Covid-19 or “the vid”) over the last three years, it is a miracle the black liquid was not listed as one of the things in short supply along with toilet paper, eggs and patience. When the World Health Organization declared the pandemic to no longer be a global health emergency this month, hardly anyone blinked.
Event Marketer
MAY 24, 2023
IBM Think has transformed from a 30,000-person show to a smaller, hyper-curated experience. Like many of the industry’s mega b-to-b shows, IBM Think is evolving to reflect the current business environment—one that is driven by speed and personalization. The flagship experience, launched in 2018 as part of a portfolio consolidation, marked a new chapter this month as it reconvened May 9-11 in Orlando as a smaller, targeted in-person conference designed to serve up content and networking experienc
Prestige Events Magazine
MAY 23, 2023
Convene and etc.venues to offer 10% commission to agency partners in the U.S. and UK Convene , the largest single provider of dedicated meeting and event venues in the U.S. and UK, announced that it is standardizing its global commission percentage paid to third-party agencies across its entire portfolio – both Convene and etc.venues locations – to 10%.
EventSource
MAY 23, 2023
Let’s step into a fairytale for a moment, where love reigns supreme and every detail is enchanting. This was the scene at Kathy and Tin’s wedding reception at Chateau Le Jardin Event Venue. The gorgeous venue was transformed into a whimsical wonderland, thanks to the talented team at Petals & Pearls. Exquisite florals, twinkling candles, and thoughtful touches created an ambience of pure romance, bringing the couple’s vision to life.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Smart Meetings
MAY 26, 2023
As travelers post “OOO” on their cell phones and head out to vacation time this long Memorial Day weekend, lower fares but full flights are indicative of some trends that may continue this summer. Hoppers busiest airport data Travel agency Hopper ’s Memorial Day and Summer Travel research posts say that domestic airfare dropped 26% or $100 per ticket from 2022 and are a further 6% below 2019 levels.
EventMB
MAY 22, 2023
Skift Take: The NAACP is the latest group to issue a formal Florida travel advisory in response to a Governor Ron DeSantis bill. The LGBTQ+ and the Latino communities have done the same, and now meetings and events are canceling.
Prestige Events Magazine
MAY 26, 2023
The Museum of London is looking ahead to an exciting festive season with new Christmas party packages available at its London Wall and Docklands sites in collaboration with Seasoned Events and Bovingdons respectively. With Christmas parties firmly back on the agenda as the ultimate morale booster and ‘thank you’ to staff, the museum has seen a consistent level of enquires with over 30 to date with 6 months still to go until the festive season commences.
EventSource
MAY 25, 2023
Creating your wedding invitations is a necessary part of the wedding planning process. After all, how else will your guests know when and where you’re tying the knot? While knowing what to include in your wedding invites sounds simple enough, there’s more to it than just your wedding date, time and location. For example, how will your guests be able to RSVP?
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Smart Meetings
MAY 25, 2023
Cvent has just published its list of Top Meeting Destinations and Top Meeting Hotels for 2023: Nashville and San Diego moving up to the second and third spots after Orlando. Compiled by analyzing more than $14 billion of group business value sourced through the Cvent Supplier Network in 2022, the rankings highlight hotels, venues, and destinations. This is the first time Cvent has generated the list since the pandemic halted events.
EventMB
MAY 23, 2023
Skift Take: Skift Research reports complete travel recovery as the current Travel Health Index has topped 100, indicating that global tourism is now performing better than it did before the pandemic. Every region in the index has grown, and meeting professionals must take note.
Prestige Events Magazine
MAY 22, 2023
London-based global events and engagement agency Live Group has appointed events specialist Lisa Perrin as a senior strategist working alongside the agency’s chief strategy officer Stephen D. Pickett. With over 20 years’ experience delivering high-profile national and international events, Lisa has worked with politicians, members of the Royal Family, celebrities, heads of state and leading global organisations.
Velvet Chainsaw
MAY 25, 2023
“Support” de Lorenzo Quinn, artiste italien, Key vendors who service the events industry lost a great deal of experienced talent during the pandemic and they haven’t fully restaffed. Here’s how event organizers can ensure they are still getting the service they require. Catering and convention services managers, AV/production project managers/producers, general service contractors, and housing and registration service providers — these are the professionals who keep events humming.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Smart Meetings
MAY 23, 2023
Marriott invites planners for experiences like no other Dinner has just come to an end. As you chat with fellow meeting professionals you hear the faint sound of a trumpet. As the clock ticks, the sound of the trumpet gets louder and louder, so much so that you question if you’re just imagining things. It isn’t long until a trumpet player enters the doorway of the room, beckoning your group to follow him.
EventMB
MAY 24, 2023
Skift Take: Registration can make or break an event, and even the finest venue, speakers, and content will not neutralize dispassionate staff and unwelcoming, long lines. Here is how to improve the process.
Attendease
MAY 24, 2023
At Attendease, we believe that rarely (if ever) a platform can be truly an all-in-one event management solution and still offer comprehensive and relevant features across all the available modules. That’s why we hone in on what we do best. Then, we provide native integration options with other technology vendors (like our Attendease Hubspot Integration ) in order to provide a functional tech ecosystem that meets the needs of many different types of customers.
IMG
MAY 22, 2023
On behalf of our entire team at EventUp podcast and Innovate Marketing Group, we want to thank the community for two years of shared stories and amazing conversations. W e want to thank our fantastic lineup of podcast speakers during these first 2 years of life. We appreciate you for taking the time to join the show and share your wisdom and personal experiences with our audience.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Smart Meetings
MAY 23, 2023
Exploring Caesars of The South A small piece of obsidian stone, brilliant and infinitely black, is gently chipped and shaped by a solemn man holding a larger blunt-sided stone beneath the canopy of thick deciduous growth lightly tamped down from the brief showers passing overhead. The man patiently applying the tiny stone-on-stone blows sits atop a low bench using a small, weathered tree stump as a work surface.
EventMB
MAY 26, 2023
Skift Take: The past and present intermingle in Michigan’s largest city. Detroit is synonymous with both Motown and vehicle manufacturing. It's the US’s first and only UNESCO ‘City of Design’, and its ornate buildings are a reminder of its former prosperity.
Conferences that Work
MAY 22, 2023
Hey everyone, especially educators who teach courses on meetings and hospitality. My ebooks are now available on VitalSource , the largest global supplier of digital course materials to higher education! I’m confident that this new channel will be a valuable addition to your curriculum. Check to see if your school already makes books available via VitalSource Campus Retailers.
Event Age by Swapcard
MAY 26, 2023
As event organizers, you put a lot of time and effort into planning and executing events. However, many of you may be missing out on opportunities to leverage the content generated from those events. In the latest episode of Marketing Minutes , we explored different ways to repurpose event content to increase engagement and ROI. Sharing post-event content is crucial to keeping the momentum going and extending the reach of your event.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Smart Meetings
MAY 24, 2023
Increased activity in the Americas sign of shift in hospitality industry trends What if we told you that across Latin America, the number of guest rooms in the hotel construction pipeline topped 90,000, a 2% increase over last year, led by the growing hospitality footprint in Mexico City? How about the news that 283 projects totaling more than 37,000 guest rooms are in some stage of planning or building in Canada, a 10% increase in projects and a 5% increase in the rooms pipeline since last year
EventMB
MAY 26, 2023
Skift Take: Paused during the pandemic, destination rankings are back. ICCA and Cvent unveiled their latest reports at IMEX Frankfurt.
Prestige Events Magazine
MAY 25, 2023
RIBA at 66 Portland Place in Central London will host the Off To Work Event Photography Awards on 5 th June 2023, as well as sponsoring the Venues category. Now in its 9 th year, this year’s competition saw record levels of entries with the quality and competitiveness higher and tougher than ever before. With entries now closed, the judges have shortlisted entrants across 18 categories that cover the full gamut of the event sector, from Catering and Corporate Events to Venues and Weddings.
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