Sat.Feb 24, 2024 - Fri.Mar 01, 2024

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Engaging Your Event Team: 5 Tips for Boosting Morale

Attendease

You’re a few months away from what you hope to be a show-stopping event for your association’s members. While you can hardly wait for the day to come, you know there’s still a lot to get done in the meantime—from locking down the perfect venue to developing attention-grabbing marketing materials that drive registrations. Effectively engaging your event team ensures they maintain the focus and motivation they need to excel in their roles.

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Do you have an unhealthy relationship with your career?

Conferences that Work

Recently, I had a thought-provoking conversation with association maven and friend KiKi L’Italien. She said she had worked hard to avoid replicating in her marriage some unhealthy dynamics she experienced in her family while growing up. And she felt she’d been successful. But recently, she realized that she had incorporated these unhealthy dynamics into her relationship with her career.

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Trending Sources

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Prince Harry’s Travalyst Aims to Provide Clarity in Sustainable Travel 

EventMB

Skift Take: Sustainability is flooded with authoritative-sounding designations and convoluted certifications. Prince Harry’s Travalyst aims to provide clarity to sustainable travel.

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Fun and Impactful Women’s Empowerment Event Ideas

IMG

42% of all U.S. businesses are owned by women Women made up 47% of the U.S. civilian labor force in 2023 11% of Fortune 500 company CEOs are women, along with 30% of Fortune 500 board members. Women-owned businesses have grown 114% in the last two decades About half of all startups in the U.S. are founded by women Hey there, fellow women trailblazers!

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Beyond the Buzz: How to Turn Marketing Trends into Revenue-Driving Strategies

Speaker: Alexa Acosta, B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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14 New Trends in the Event Planning Industry for 2024

Attendease

What does 2024 hold for the events industry? Thanks to rapid innovation and the global sharing of ideas entrenched in technology, event managers and planners have started experimenting with new methods and ideas in order to create the perfect blueprint for their events. At the same time, the core of what makes a successful event remains the same: Events are about the experience, from start to finish (and beyond).

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New FTC Rule Addresses Common Event Scams

EventMB

Skift Take: A new ruling by the Federal Trade Commission targets scammers seeking to rip off the business events industry, paving the way for direct monetary compensation from bad actors.

Events 227
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Open House at Twist Gallery

EventSource

Nestled in the heart of Queen Street West, Twist Gallery stands as a canvas for love and celebration. Their 2024 wedding open house was a tapestry of artistry and sophistication, inviting couples to explore the possibilities of crafting their dream weddings within its unique space. The 5000 square foot New York-style loft features skylights, French Arch windows overlooking the city streets, and a 20 foot high ceiling.

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Attitude is Everything, Julie’s Bicycle and A Greener Future publish new toolkit on how to make disabled people’s access to live events environmentally sustainable

Event Industry News

Key headlines: In summer 2023, Julie’s Bicycle surveyed disabled people about access and environmental sustainability at live events and festivals. The key findings are: A Greener Future took an in depth look at three festivals and their experience of providing accessibility for disabled people compatible with the festival’s environmental sustainability goals.

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The Brief: AI Flavor Art and a Chicken WcNuggets

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover AI flavor art, a weighty brand misstep and the opening of “WcDonald’s.” MCDONALD’S MAKES AN ANIME PLAY Interest in anime is booming, and McDonald’s is staking its claim in the consumer passion point with a multifaceted “WcDonald’s” campaign unveiled last week.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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The Bright Future of Meetings and Events

EventMB

Skift Take: The best way to create the future of events is to create it. Skift Meetings met with several forward-thinking industry leaders to discuss innovation in events and share insights into making their visions a reality.

Meetings 218
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Labor Double-Whammy for Hotels Affects Planners, Too

MeetingsNet

Even as they pay front-line employees the highest average hourly rate ever, more than two-thirds of properties nationwide still have notable staffing shortages. December 2023 saw the highest average hourly rate ever for front-line employees at hotels across the country: $23.91, according to the U.S. Bureau of Labor Statistics. Even so, 67 percent of more than 400 hotel managers who responded to the latest survey conducted by the American Hotel and Lodging Association say they still face a staffi

Hotels 111
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Guest blog: Volunteers keep ALSO Festival Alive

Event Industry News

By Diccon Towns, CEO of ALSO Festival It will come as no surprise to read that UK festivals are having a hard time at the moment. This recent article in the Guardian lists yet more organisers who have been forced to heave their gates shut, adding to the ever growing list started in the pandemic.

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Q&A: Verizon’s VP-Sponsorships Talks NHL Partnership, Enhanced Fan Experiences

Event Marketer

“When it comes to the impacts to fans and activations, we’re going to start treating this at the same level that we treat the NFL. We’re showing up big at the NHL Stadium Series; we have big plans for the draft and the Stanley Cup. When the calendar of the NFL wraps up, we still have three or four months of probably the most exciting time with hockey to keep up that momentum we have.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Michelle Allgauer: Building a Resilient Career in Events

EventMB

Skift Take: Michelle Allgauer deeply values personal and professional relationships. As an event leader, she is doubling down on the irreplaceable value of face-to-face interactions and looking to leverage the power of AI to enhance operational efficiency.

Events 218
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A.I. Is Accelerating Meetings-Related Tech

MeetingsNet

At Mobile World Congress 2024, the rapid advance of artificial intelligence is on display through “spatial computing” applications that will affect meetings, including augmented reality, virtual reality, and 3D teleconferencing. While the 2024 edition of Mobile World Congress, which began on February 26 in Barcelona, still is not drawing as many attendees as it did before the Covid pandemic—109,000 people came in 2019 versus about 95,000 this year—it’s not because the rate of innovation in commu

Tech 110
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Open House at The Albany Club

EventSource

You may have wondered what lies behind the striking and intricately carved limestone façade of The Albany Club. Located at King and Church, the expertly modeled, Victorian-era architecture is a historic throwback in a city where new and generic skyscrapers and condos seem to be popping up just about everywhere. Despite the venue being surrounded by many of the city’s most iconic and bustling landmarks – St Lawrence Market, St James Cathedral, and steps from the Financial District – the ve

Venues 107
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FX and Nobu Partner on Experiences to Give Consumers a Taste of the World of ‘Sh?gun’

Event Marketer

“When we’re building a campaign, we definitely want to make sure we cast a wide net, but for something like ‘Shōgun,’ we also need to craft specific messaging and engagements so that they feel customized to the audience. It is a delicate outreach when you’re talking about a historical drama because there could be one wrong move and you lose their interest.

Hotels 116
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Destination Brief: Atlantic City Sets the Bar for Meaningful Meetings

EventMB

Skift Take: America’s Playground is moving beyond leisure tourism to become a modern home for meetings and events based on the values of sustainability and corporate social responsibility. Discover why its combination of business, play, and regenerative thinking is attracting event planners in 2024 and beyond.

Meetings 214
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Speaker Trends for This Year’s Business Events

MeetingsNet

Economic, cultural, and technological issues are impacting who makes it onto the podium at meeting and conventions. The Speaking Industry Benchmark Report produced by AAE Speakers Bureau compiles data from both event organizers and keynote speakers to better understand the issues and trends affecting the speaker-booking process. While the full 2024 report will be released on March 26th, Jennifer Best, vice president of marketing at AAE, shared some early data from this year’s survey results with

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Smart Moves in Hawaii, Las Vegas and More

Smart Meetings

Austin Gardner Gardner is vice president of business development for Staypineapple Hotels Inc. , based in Bellevue, Washington. Gardner has more than 13 years working in hospitality sales and marketing—specifically with independent hotels—most recently as regional vice president of sales for Oxford Collection Hotels. Daniel Scott Scott is Kona Village, A Rosewood Resort ’s managing director.

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Engaging Attendees in a Remote Work Era

SmartMeetings

Remote work is changing event expectations; this is what you can do about it “Creativity and productivity happen when each person is engaged and the whole team feels valued.” Remote work taught meeting professionals to focus on what needs to get done, not necessarily when. In the new world of hybrid work, we’re choosing when to go into the office and when to work from home or when to do a video call versus a collaborative online update on Slack or Teams.

2024 105
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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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Marriott Expands in Caribbean and Latin America

EventMB

Skift Take: Marriott is now the largest hotel company in the Caribbean and Latin America region offering mid-scale to luxury options in numerous destinations.

Hotels 209
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Designing for Belonging

Special Events

How to create event environments where every individual feels valued, accepted, and connected

Events 105
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Super Bowl LIX: As Las Vegas Cools Down, New Orleans Heats Up

Smart Meetings

The Big Easy prepares for its 11th Super Bowl When the NFL added another week to its usual 17-week schedule in 2021, this created a small problem between the Super Bowl LVIII and this year’s Mardi Gras in New Orleans. As a result, 2025’s Super Bowl was moved to New Orleans and Super Bowl LVIII took place in Las Vegas, a first for the city and accompanied by much fanfare.

2025 105
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How to Avoid Ticket Scalping at Your Event: Tips and Recommendations

Eventscase Blog

At Eventscase, we understand the importance of ensuring a safe and satisfying experience for attendees. Ticket resale is a constant challenge, plagued by scams that not only affect the reputation of organisers but also the financial security of buyers. In this post, we will explore strategies and technological solutions on how to avoid ticket resale scams , thus ensuring the integrity and reputation of your events.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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New Accessibility Certification for Meetings and Events

EventMB

Skift Take: Attendees with disabilities face far more accessibility issues than what’s covered by the Americans with Disabilities Act. Sage Inclusion plans to roll out a certification process to ensure inclusivity for all.

Meetings 202
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5 tips on how to use the elements of nature at your next event

MPI

Incorporating nature into your event allows attendees to become more immersed in the experience.

Events 98
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Notes From the Road: Healing in Paradise

Smart Meetings

South Florida offers luxury, wellness and experiences Touring through South Florida was almost an international experience as I explored all the different influences Marriott International has interwoven into their hospitality, culinary and wellness offerings. A true melting pot of culture, wellness and professional amenities, South Florida offers accessible luxury with innovative holistic approaches on the gorgeous Atlantic coast.

Hotels 98