EventMB
SEPTEMBER 11, 2024
Skift Take: Sotheby’s and Marriott have teamed up to auction off two high-end travel experiences. With bidding closing soon, are these exclusive packages extraordinary enough to attract the VIPs they are aimed at?
Attendease
SEPTEMBER 9, 2024
Event planning is a juggling act of competing priorities, tight timelines, and multiple moving pieces. Traditionally, event planners have had to rely on a disjointed mix of tools and workflows to get it all done—using email for communication and registration, Excel to manage schedules, PowerPoint for promo materials, and more. But constantly switching between apps wastes precious time and creates opportunities for errors to slip through the cracks.
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Expo Pass
SEPTEMBER 10, 2024
We’ve got some new kids on the block! The oldest Gen-Zers are nearing 30, which means they’ve entered the professional world and are attending trade shows, conferences, and other events. While millennials and Gen X still make up most of your event attendance, Gen Z is quickly joining the ranks—they currently comprise 27% of the global population. What worked for one generation won’t necessarily work for another.
Event Marketer
SEPTEMBER 12, 2024
As the Florida heat was raging outside, Surf Expo brought cool, beachy vibes from the watersports and coastal lifestyle industries to Orlando’s Orange County Convention Center (OCCC), Sept. 5-7. More than 6,000 qualified buyers from global retailers explored 650-plus exhibitor booths that showcased products from surf, beach and resort categories, ranging from swimsuits and sportswear to marine plush and souvenir gifts.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
EventMB
SEPTEMBER 10, 2024
Skift Take: Your awards program could benefit from a refresh to stay competitive and relevant. Here are 14 ways to help revitalize it.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Canadian Special Events
SEPTEMBER 13, 2024
I’ve always been drawn to stories of resilience and the pursuit of authenticity. Last week, I had the pleasure of sitting down with Shanee Silver, Co-Owner and Head of Events at Heart Space Events. Her journey resonated deeply with me, not just because of the challenges she faced, but because of her commitment to building a space where joy, connection, and inclusivity are at the forefront.
Event Marketer
SEPTEMBER 12, 2024
Nine ways the internal event got a festival-inspired upgrade It was out with the old and in with the new at Quest Software’s 2024 internal sales conference in Anaheim, CA, as the brand overhauled the annual event with a festival-inspired theme designed to support its forward-looking company vision. In that spirit, the event was rebranded as “NXT” and transformed to make all 1,200 attendees feel like they had dodged the traditional hotel venue and landed at SXSW.
EventMB
SEPTEMBER 9, 2024
Skift Take: For an event to be memorable for younger-generation attendees, it must be meaningful and authentic—not just creative.
Prestige Events Magazine
SEPTEMBER 13, 2024
By Dermot Herlihy, Commercial Director at DUKES London Technology is advancing at lightning speed and in recent years, artificial intelligence (AI) is increasingly finding its place in the hospitality and events industry. From automated RSVPs to virtual event planning assistants, AI promises efficiency and convenience. But when it comes to creating truly memorable events, there’s one thing technology will never replace – the human touch.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
MeetingsNet
SEPTEMBER 10, 2024
An inside look at one tech company’s annual sales kickoff that hit the mark by borrowing from the world of art and music events. When Quest Software partnered with production company edgefactory to build out its 2024 sales meeting, the idea was to craft an event that was more like an art and music festival than a corporate event. Here are the sights, sounds, and activations, that helped the four-day gathering sustain a high-energy atmosphere that kept the 1,200 attendees wondering: What’s next?
Event Marketer
SEPTEMBER 13, 2024
Under blue skies in Manhattan’s Flatiron Plaza on Thursday, Sept. 12, an orange force baked its way into the morning commute as King’s Hawaiian, known for its rolls and breads, officially launched the Snack House Tour promoting its new Soft Pretzel Bites product and grand entrance into the snack category. NFL legend and brand spokesperson Eli Manning manned a custom King’s Hawaiian pretzel cart in the plaza, dolling out free samples and shooting content.
EventMB
SEPTEMBER 11, 2024
Skift Take: Destination charges. Administrative fees. Water excise taxes. Hotel fees can add 30 to 40% to a meeting budget.
Prestige Events Magazine
SEPTEMBER 11, 2024
Where cutting-edge technology and exceptional entertainment converge: PPDS and Oracle Red Bull Racing team up together with Vogel’s and Ruitech Solutions to create one of the world’s most unique, deeply immersive, experiential event locations, with MK-7 now home to Europe’s largest* indoor dvLED wall. PPDS, the exclusive global provider of Philips Professional Displays, is delighted to announce the latest evolution of its partnership with Oracle Red Bull Racing, with the installation of a record
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Industry News
SEPTEMBER 10, 2024
With so many moving parts to organising an event, having a single platform covering all your technology requirements makes things a little easier. A single source of truth, one interface to manage, a single overview of all aspects of the event and no more trying to hold disparate systems together with string!
Event Marketer
SEPTEMBER 12, 2024
We were stoked to attend our first Surf Expo, Sept. 5-7 at the Orange County Convention Center in Orlando, and the exhibitor community proved very friendly and welcoming, eager to show off their products and beach-inspired booths. From wetsuits to bucket hats to flip flops, we explored the variety of exhibits that made up the largest and longest-running watersports, beach and resort lifestyle trade show, which is produced twice annually in September and January.
EventMB
SEPTEMBER 12, 2024
Skift Take: Together by Hyatt takes the hotel company’s commitment to care to another level, helping planners save time on planning and accomplish their goals, like creating more sustainable meetings.
Prestige Events Magazine
SEPTEMBER 13, 2024
Ansty Hall joins Exclusive Collection following extensive brand and restoration project UK B-Corp hotel group, Exclusive Collection , is pleased to announce the expansion of its portfolio with the rebirth of Ansty Hall in Warwickshire. Rising with renewed vitality, the grade II listed Georgian manor has undergone an extensive renovation to breathe new life into its storied walls.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
MeetingsNet
SEPTEMBER 12, 2024
A new report details the benefits of using freelance planners and event-tech specialists, and the ways to ensure strong performance from them. A trend that the Covid pandemic started—a tidal wave of freelancers across all industries who focus on project work—appears to be a permanent feature throughout the U.S. economy. The proof: More than 35 percent of the U.S. workforce engaged in freelance work in 2023—an increase of 4 million professionals from the year before, according to a study conducte
Event Marketer
SEPTEMBER 11, 2024
MAGIC, Project, and Sourcing at Magic, three fashion trade shows run by MMGNET Group, returned to the Las Vegas Convention Center from August 19-21, bringing unique perspectives on fashion and activating for diverse apparel markets. “Each new season gives us an opportunity to bring fresh perspectives and new topics to explore within the fashion industry, along with business heavyweights that have so much wisdom to share with our community,” Kelly Helfman, president at MMGNET Group told EM.
EventMB
SEPTEMBER 13, 2024
Skift Take: Nth Degree, an event management and experiential marketing company, has a new investor with deep pockets— Shamrock Capital, an LA-based investment firm specializing in media, entertainment, and communications.
Prestige Events Magazine
SEPTEMBER 13, 2024
Culinary concept caterer PenniBlack launched its Autumn & Winter concept at Shoreditch hot spot Kachette, on Tuesday. A hundred corporate bookers and event agents from firms including Orange, Sugar & Rind and Snook were immersed in a sensory experience from the moment they stepped into the venue. Enveloped in Harvest Moonlight, created by Halo Lighting, guests were offered a choice of the delectable ‘Autumn Orchard Fizz’ mocktail, or the whisky based ‘Honey Loves Pit,’ the English sparkl
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
SmartMeetings
SEPTEMBER 13, 2024
Any event professional who’s attended IMEX America in Las Vegas will tell you: “There’s nothing quite like the marathon of endurance required to complete this conference until you have experienced it yourself.” Before the exhilaration of completion, though, comes the preparation, and while there’s no undisputed “right” way to train for an IMEX marathon, there are some universal principles that have been tried and tested enough that they’ve found their way into our culture and can positively impa
Event Marketer
SEPTEMBER 9, 2024
Labor Day is in the rearview mirror, and for many sports fans, that can only mean one thing: It’s football season. Naturally, brands are lining up to earn their attention at NFL and college games with tailgating tours, sponsorship activations and pop-up experiences. Read on for a sneak preview of the experiential programs taking over the gridiron this fall.
EventMB
SEPTEMBER 10, 2024
Skift Take: Sales kickoffs (SKOs) start the engine for a productive year. Securing the right technology partner can ensure they reach their maximum potential and drive growth.
Tigris Events
SEPTEMBER 9, 2024
[…] The post Leveraging Social Media for Event Success appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Prestige Events Magazine
SEPTEMBER 13, 2024
Identity Middle East announces the opening of a new office in Ras Al Khaimah (RAK), aimed at expanding the company’s operations and enhancing its ability to serve clients across the Middle East. This new office is part of Identity’s broader strategy to strengthen its regional presence and support its long-term growth objectives. Identity is a full-service live events agency with over 20 years of experience delivering large-scale global events, including COP26, the G7 and NATO Summits, working cl
Event Marketer
SEPTEMBER 12, 2024
(Photo Credit: Arturo Olmos for AARP) AARP, which is dedicated to helping people live their best lives as they age, likes to pop up in unexpected places, from New Orleans Jazz Fest to Sturgis Motorcycle Rally to pickleball championships. So when the Rolling Stones approached AARP to sponsor the ’24 Hackney Diamonds North American Tour, which hit 16 cities from April through July, the brand saw an opportunity to satisfy its multigenerational strategy and supersize on surprise and delight.
EventMB
SEPTEMBER 12, 2024
Skift Take: Both on site and at industry events, comfy, slip-on and wrinkle-free attire is the way to go.
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