Sat.Sep 10, 2022 - Fri.Sep 16, 2022

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Content marketing for events: how to repurpose your event content

SpotMe Blog

How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. There’s so much to do and pay for – planning, researching, developing, designing, producing, and launching. But there’s a way to significantly reduce the amount of time and money you spend producing event content.

Marketing 147
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What is Event Creative? The Secret to Unforgettable Experiences

Endless Events

Creativity is part of what makes you an event superstar. But it can be hard to get creative when you’re worried about budget approvals and other logistics. That’s why many event pros partner with companies that provide creative services. With creative experts on their side, they can stress less while ensuring their event strikes the perfect balance between engaging attendees and meeting business goals.

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Speaker Trends in the New Business Environment

MeetingsNet

The head of a major speakers bureau provides insight on hot topics, interesting formats, and rising cost concerns for keynoters and other featured speakers. For planners, the return of in-person events brings back the task of selecting and negotiating for captivating keynote and other featured speakers—and coordinating all the logistical details around getting those speakers to and from the meeting site on time, well rested, and at the top of their game.

Speakers 111
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Top 5 Agencies in the UK and Spain for Your Corporate Event

Eventscase Blog

Event agencies play a fundamental role in our industry. In Spain, the UK, and most parts of the world, they are key suppliers for corporations when it comes to developing a successful event strategy. They also become the bridge that connects end clients with other event suppliers such as onsite staff, A/V, catering or even technology providers such as Eventscase.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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TikTok? Instagram? Where Can Planners Engage With Future Event Attendees?

EventMB

Skift Take: Planners of in-person events aren’t seeing the attendance levels that they want. Are they being unrealistic, or are other factors at play? Is their communication strategy on target? — Paul Cook Read the Complete Story On Skift Meetings.

Events 225

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A class is a meeting

Conferences that Work

Though I don’t teach college anymore, I’m interested in educational class design because a class is a meeting. And much of what we can do to design great meetings is applicable to college classes too. So I had high hopes for a September 7 2022, City University of New York webinar introducing Cathy Davidson ‘s and Christina Katopodis’ book The New College Classroom , which is “about inspiring, effective, and inclusive teaching at the college level.” Sadly, I

Meetings 296
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Events to Enjoy The “Sabor Latino” and Celebrate Hispanic/Latinx Heritage Month.

IMG

Events are perfect occasions to celebrate Hispanic/Latinx Heritage Month. If you want to bring the team together and enjoy a fun Fiesta, events are great to celebrate and share love with your Hispanic/Latinx employees and clients. Here are some event ideas to celebrate with them. 1. Hispanic/Latinx Love at First Bite! Nothing brings people together like food.

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SXSW Expansion Into Sydney Means New Planner Opportunities

EventMB

Skift Take: Since 1987, South by Southwest (SXSW) and Austin has been a convergence of film, music, education, and culture, a global destination for creative people to connect, collaborate and think outside the box. As SXSW expands into Sydney, this annual gathering offers many new and expanded possibilities for groups. — Andrea Doyle Read the Complete Story On Skift Meetings.

Education 225
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Everything You Need to Know Before Your First Rocky Horror Picture Show

Picatic by Eventbrite

Illustrations: Marylou Faure Words: Claire Margine Halloween season isn’t truly complete without a live viewing of Rocky Horror Picture Show, including an over-the-top shadow cast, plenty of props, and ideally a pair of fishnets. The movie house tradition of pairing this iconic film with a live simultaneous performance is alive and well. It’s an interactive smorgasbord […].

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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A class is a meeting

Conferences that Work

Though I don’t teach college anymore, I’m interested in educational class design because a class is a meeting. And much of what we can do to design great meetings is applicable to college classes too. So I had high hopes for a September 7 2022, City University of New York webinar introducing Cathy Davidson ‘s and Christina Katopodis’ book The New College Classroom , which is “about inspiring, effective, and inclusive teaching at the college level.” Sadly, I

Meetings 156
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What Metrics Should You Use for Attendee Engagement?

Endless Events

On the last episode of #EventIcons, Erica Bishaf said , “A lot of organizations put about 60 – 80% of financial risk into one live event.” Unsurprisingly, companies are heavily invested in attendee satisfaction. Often, event planners turn to metrics and attendee engagement as a measure of an event’s success. That’s why we’ve brought on an expert on all things attendee engagement metrics, Ryan Costello.

2006 126
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How Will the Death of Queen Elizabeth II Impact Meetings and Events in London?

EventMB

Skift Take: The passing of Queen Elizabeth II has set in motion ten days of mourning during which much of London will be paralyzed. So how are meeting and incentive groups coping? — Paul Cook Read the Complete Story On Skift Meetings.

Meetings 193
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How to Plan Sport and Fitness Events: The Ultimate Guide

Picatic by Eventbrite

Organizing a sports and fitness event can help grow your business and unite the community. In this guide, we’ll take a look at how to plan a sports event, from the initial steps to the day-of execution. Read on to learn all the details about sports event planning, and check out our event planning checklist […].

Sports 368
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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The Conference Buyer’s Guide 2022

Event Industry News

This issue of the Conference Buyer’s Guide features input from suppliers, associations, venues, agencies, and individuals committed to making a difference; from wellness initiatives to sustainability, the future of the hybrid model to showcasing the power of the UK event model, and much more besides. Also among these pages, the sector’s own ‘rich list’ – 100 top conference professionals to watch, compiled by our own Adam Parry.

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Elevate Your Event: The Top 8 Benefits of Attendee Tracking

Endless Events

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. This blog post explores how event managers can track their attendees and the most significant benefits of attendee tracking.

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The Ever-Changing Landscape of Meeting and Event Design

EventMB

Photo by gokhan polat on Unsplash Skift Take: Disruption and uncertainty in the business world brings new challenges for planners. Designing meetings that connect and transform people requires clear thinking and an unwavering focus on human needs. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.

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How to Build a Successful Fitness Class

Picatic by Eventbrite

Creating a popular fitness series will require you to flex your event planning muscles — but don’t sweat it, Eventbrite is here to help. With so many options available, it can be challenging to figure out how to make a fitness class successful. This guide will offer tips for organizing, marketing, and hosting an in-person […].

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Millenium Point to honour Her Majesty Queen Elizabeth II with display and book of condolence

Event Industry News

Following the death of Her Majesty Queen Elizabeth II, Millennium Point has announced that from today (September 12th) it will be displaying its archived visitor book which was signed by the late Queen and her husband, His Royal Highness, Prince Philip, Duke of Edinburgh, on occasion of her visit to open the landmark building in July 2002. Alongside the display, Millennium Point will also be opening a Book of Condolence for visitors wishing to pay their respects.

2002 111
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6 Data Protection Security Tips Following Marriott’s Data Breach

Endless Events

This year, a Marriott data breach has made headlines again. It’s 2022, and the world is no stranger to poor data protection. Every year, the events industry and event professionals handle data for millions of people. It’s our responsibility to ensure their data is secure and our systems are risk-free. That’s why today’s episode focuses on how you can increase data security and protection in your business.

Banking 106
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Event Tech Leaders Look Past Troubles, Go All In

EventMB

Skift Take: The perfect storm stirring in the event tech sector is pounding the virtual event tech world worst of all. Still, event tech leaders are confident of steady and sustainable long-term growth for virtual events. — Miguel Neves Read the Complete Story On Skift Meetings.

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How to Increase Attendance at Sport Events & Sell More Tickets

Picatic by Eventbrite

With fitness influencers flooding social media, athleisure on trend, and everyone heading back to the gym, it’s clear that sports and athletics-themed events attract crowds. Many event creators are asking how to create a sports event to attract that same crowd. Whether you’re organizing a 5K run, an obstacle race, or a community soccer tournament, […].

Sports 195
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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SITE Classic Demonstrated Gen Z-worthy Incentive Trends

Smart Meetings

There is both an art and a science to designing and executing effective incentive travel programs that motivate employees. The stress of attracting and retaining the next generation of employees during The Great Resignation has heightened attention on making everyone feel valued for their contribution. SITE Classic, Society of Incentive Travel Executives Foundation’s annual fundraiser at The Boca Raton in The Palm Beaches, Florida, unveiled the latest trends according to new research and demonst

Travel 102
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Danille and Tim’s Gorgeous Tented Wedding at Copper Creek Golf Club

EventSource

Danielle and Tim’s day was everything you could want in a wedding: Whimsical, elegant and romantic. Despite the restrictions of COVID-19 in Toronto, they were able to have a magical day and stay true to who they are, thanks to the help of their incredible wedding planner, Swoon Events. They chose to have an elegant tented wedding a Copper Creek because they’ve been coming to the venue over the years for various functions and always loved the food!

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Deep Dive Into Hybrid Events

EventMB

Skift Take: In this episode we are joined by Gerrit Heijkoop,Executive Partner / Moderator & Host at LiveOnlineEvents, where together we deep dive into the hybrid events, from both a production perspective and an audience perspective. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.

Events 168
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22 Fun Fitness and Sport Event Ideas

Picatic by Eventbrite

People are always looking for ways to keep active and enhance their health. Between innovations in fitness technology and more at-home workouts, many gyms and fitness centers are searching for fresh opportunities to retain customers and bring in new ones. Events centered around exercise are a great way to market businesses and engage the community. […].

Sports 195
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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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The Untouched Islands of Saint Kitts and Nevis

Smart Meetings

The turquoise water and white sandy beaches that line the coast of the Caribbean draw more than 30 million people to the West Indie islands each year. While the Dominican Republic, Cuba and Puerto Rico account for most of the popularity, smaller islands, like Saint Kitts and Nevis, are gaining attention as they ramp up their hospitality and tourism sectors.

Tourism 98
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12 hybrid event ideas that are sure to engage your audience

Socio Events

When you’re an event planner, it isn’t always easy to come up with new, creative ways to maximize attendee engagement. It’s even harder to generate hybrid event ideas that engage both in-person and virtual participants. Yet it’s one of the most important obstacles you need to overcome if you want to organize a successful hybrid event. After all, 91% of event professionals agree that engagement is the biggest measure of success.

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Industry Leader Lori Cioffi Joins Skift Meetings as General Manager

EventMB

Read the Complete Story On Skift Meetings.

Meetings 243