Velvet Chainsaw
DECEMBER 12, 2022
We are extremely excited to welcome David Beckett, Vice President, Business Model & Performance to the Velvet Chainsaw Consulting team! To me, this is kind of like getting the band back together! I had the privilege to hire and work closely with David at Experient as well as when I was on the board of Eventcore. He knows what it takes to pull off the largest and most complex events in our space.
Attendease
DECEMBER 15, 2022
Whether you’re launching a new product, hosting an event , or conducting business as usual, your customers’ experiences need to be one of your top priorities. Customer experience (CX) includes all of the interactions a customer has with your business that inform their opinion of your organization. These experiences and how your business responds to them can determine whether a customer stays loyal and recommends your product or service to others or seeks to do business elsewhere.
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EventMB
DECEMBER 14, 2022
Photo by Joshua Sortino on Unsplash Skift Take: There are positive signs that the meetings industry is now more aware of its impact and legacy. An evolved industry – one that that thinks beyond itself – is better prepared to play a critical supporting role in dealing with today's global challenges. — Miguel Neves Read the Complete Story On Skift Meetings.
Picatic by Eventbrite
DECEMBER 12, 2022
Over the last few years, health and safety for events has been at the forefront of creators’ minds. Finding ways to look after your guests and adhering to regulations are essential parts of your planning list. As an organizer, you’ll want to ensure the safety of attendees and staff. That means taking reasonable steps to […].
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Eventmobi
DECEMBER 12, 2022
When attendees start arriving and using your event check-in app , what impression will they get? . Will there be a long line, made even longer by clunky technology? Will they receive a plain badge that they forget about the moment they get past the gates? Or…. Will your badge design catch their eye right from the start, cementing your branding in their mind?
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventMB
DECEMBER 12, 2022
Skift Take: Companies will soon be doubling down on events as their main source of data. Events that can break through data privacy concerns and continue to attract relevant attendees will win out. — Nick Borelli Read the Complete Story On Skift Meetings.
Event Marketer
DECEMBER 13, 2022
A photo op with a pink throne, an icon tied to the Deadfellaz NFT project, was a centerpiece of the activation. Taking over downtown Los Angeles, DeadZone LA, a one-night-only event in October, transformed Skylight ROW DTLA’s industrial landscape into a post-apocalyptic basecamp among factory ruins set in the world of Deadfellaz. The Web3 brand—which was born from a 10,000-piece NFT collection of zombie characters released in 2021—invited the Deadfellaz community (known as the Horde), fellow NFT
Endless Events
DECEMBER 13, 2022
Whether you opt for an in-person or hybrid event, you need the right venue to create a truly captivating experience. Newbie event planners will often pick a venue, negotiate a deal with them, and sign the venue’s provided contract. . Not only do you sign your life away when this happens, but you agree to all of the venue’s terms. Why should you let your venue dictate what happens at your event?
PCMA Convene
DECEMBER 16, 2022
In her Stanford d.school guide and book, Susie Wise offers a framework for belonging that rests on nine parts of a journey or community experience — from the first touchpoint, the invitation to join or participate, to an intentionally designed ending. (© 2022 by Rose Jaffe). Designer Susie Wise has taught for 15 years at the design school at Stanford University, where, among other things, she founded a lab that explores how design thinking can be applied to education.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
EventMB
DECEMBER 15, 2022
Skift Take: Although small meetings are close to 2019 levels, larger gatherings are down over 23 percent. — Andrea Doyle Read the Complete Story On Skift Meetings.
Event Marketer
DECEMBER 12, 2022
From the quirky to the creepy, these activations turned heads and delivered engagement. Three-course hot dog dinner, anyone? This year was one for the experiential books. As the world reopened and a flood of events ensued, brands got weird to slice through a saturated landscape and earn consumers’ valuable time and attention. In a bid to inspire an “I’ve got to see this for myself” sentiment among their audiences, marketers poured their efforts into designing peculiar, often culinary-based, expe
EventSource
DECEMBER 15, 2022
Elena and Andre’s wedding was a traditional affair with a modern twist, and were the results ever magical! The urban and chic Grace space was the perfect backdrop for their minimalist, modern reception, and their brilliant planner Kiera Caruso Event Company pulled out all the stops to create this understated-yet-sophisticated event. The couple’s elegant attire matched perfectly with their big day’s ambiance including the bride’s flawless makeup from Ivona via Glow by O an
PCMA Convene
DECEMBER 16, 2022
The pandemic exacerbated our need for feeling connected with one another. And now that in-person events have resumed, organizers can reignite among participants the sense that a common purpose bonds them together. But that doesn’t always happen organically. For the December CMP Series and cover story, Convene editors asked experts across different fields how to intentionally design events that create a genuine sense of belonging.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
DECEMBER 13, 2022
Skift Take: Women are rising through the ranks of the meetings and hospitality industries, but the corner office remains elusive for most. Is that about to change? — Andrea Doyle Read the Complete Story On Skift Meetings.
Event Marketer
DECEMBER 12, 2022
An unsettling statistic for the LGBTQ+ community and its supporters: in the 1980s, there were roughly 200 lesbian bars in the U.S.; today there are just 24. So for a third consecutive year, Jägermeister teamed up with the Lesbian Bar Project , a platform designed to bring “awareness and prosperity” to America’s remaining lesbian bars, this time for a three-city bar tour and first-of-its-kind metaverse experience.
Eventsforce
DECEMBER 15, 2022
From pre-show advertising to post-show highlights and client testimonials, event industry professionals acknowledge the power and reach of video marketing. But there are times and tasks that call for a more delicate hand; when you want to go beyond the basics of video marketing for your event yet still fly well under the radar, here are three ideas on how to softly shift the perspective of your strategy for a more subtle — yet equally effective — impact.
Event Industry News
DECEMBER 12, 2022
At Resource Design SA we design, develop and provide innovative sustainable solutions that offer the exhibitions industry eco-friendly financially viable alternatives. We are excited to be expanding our footprint into the UK, partnering with local companies. We are introducing this unique product to the UK market to meet the growing demand for more sustainable products.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
EventMB
DECEMBER 16, 2022
Skift Take: Newly elected ICCA president Marta Gomes shares her ambitious plans for connecting ICCA's global membership. She seeks to inspire and drive forward a vibrant community of association meeting professionals. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.
QC Event School
DECEMBER 15, 2022
As a corporate event planner, you know that booking clients is essential to your success. Of course, it can feel a little difficult to get your foot in the door when you’re first starting out… But with a little effort and creativity, you can get all sorts of clients who need your services! In this article, we will discuss how to find clients as a corporate event planner and grow your business.
Special Events
DECEMBER 14, 2022
Tips for boundary-setting around the holidays
Event Marketer
DECEMBER 12, 2022
Partner activations included a series-themed nail decal station. If you’ve ever seen an episode of FX’s surreal comedy-drama “Atlanta” about the Black experience in America, you know it’s a conversation starter. So to celebrate the series’ penultimate and ultimate seasons, the network hosted discussions and wellness activations for HBCU students at an off-campus event in Atlanta.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
EventMB
DECEMBER 12, 2022
Read the Complete Story On Skift Meetings.
Smart Meetings
DECEMBER 16, 2022
Editor’s note: This Week in Travel (TWT) is your essential guide to smoothing the road from here to there for your attendees and yourself. Massive Hotel Aquarium Explodes at Meetings Hotel. The BBC reports that a massive hotel lobby aquarium has exploded in a Berlin Radisson Blu hotel. The lobby design feature was called the “Aqua Dom” and was claimed to be the largest free-standing cylindrical aquarium in the world.
Special Events
DECEMBER 12, 2022
How to use the remaining weeks of the year to build a lasting blog strategy that will produce results for your business
Event Marketer
DECEMBER 13, 2022
Our Women in Events coverage continues with Q&As featuring a crop of experiential marketing heavyweights handling the agency side of the business. They’re the behind-the-scenes puppet masters managing production logistics, creative, staffing, partnerships—and budgets—to deliver seamless experiences that are relevant and resonant. And they’re doing it all at a time when event marketers across the board are balancing high expectations with limited budgets.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
EventSource
DECEMBER 16, 2022
Whether you’re celebrating Hanukkah, Christmas, Kwanzaa, or Festivus, we can all agree that ’tis the season of joy, family and precious memories – whilst getting some well-deserved downtime to recharge for the upcoming new year. For those of you looking for some last minute catering options, Toronto’s top caterers are offering limited time special Holiday menus and packages to bring more delicious joy and cheer to share with your friends and family.
Smart Meetings
DECEMBER 16, 2022
When Keely Cat-Wells, founder and president of C-Talent , arrived to speak at an event about the importance of diversity and accessibility with her colleague, who was in a wheelchair, the two were met with a startling realization: the room that was booked for the event was entirely inaccessible. The event space was up three flights of stairs and had no available elevator.
Event Industry News
DECEMBER 16, 2022
The O2, the world’s most popular music, leisure and entertainment venue, has today announced that it has achieved its ‘Greener Arena’ certification. The O2 is the first arena in England to achieve this accolade, in recognition of the venue’s sustainability practices and commitments. The ‘Greener Arena’ certification is awarded by AGF, a not-for-profit company, and sustainability expert, committed […].
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