Sat.Dec 10, 2022 - Fri.Dec 16, 2022

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3 Ways to Improve Your Customer Experience Strategy

Attendease

Whether you’re launching a new product, hosting an event , or conducting business as usual, your customers’ experiences need to be one of your top priorities. Customer experience (CX) includes all of the interactions a customer has with your business that inform their opinion of your organization. These experiences and how your business responds to them can determine whether a customer stays loyal and recommends your product or service to others or seeks to do business elsewhere.

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Getting Started on Health & Safety Management for Events

Picatic by Eventbrite

Over the last few years, health and safety for events has been at the forefront of creators’ minds. Finding ways to look after your guests and adhering to regulations are essential parts of your planning list. As an organizer, you’ll want to ensure the safety of attendees and staff. That means taking reasonable steps to […].

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Badge Design Tips That Will Impress Attendees and Boost Event ROI

Eventmobi

When attendees start arriving and using your event check-in app , what impression will they get? . Will there be a long line, made even longer by clunky technology? Will they receive a plain badge that they forget about the moment they get past the gates? Or…. Will your badge design catch their eye right from the start, cementing your branding in their mind?

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How the Meetings Industry Evolved in 2022

EventMB

Photo by Joshua Sortino on Unsplash Skift Take: There are positive signs that the meetings industry is now more aware of its impact and legacy. An evolved industry – one that that thinks beyond itself – is better prepared to play a critical supporting role in dealing with today's global challenges. — Miguel Neves Read the Complete Story On Skift Meetings.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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New Privacy Regulations for Event Data Coming in 2023

MeetingsNet

If the way you handle attendees’ information doesn’t meet the EU’s GDPR standards, it may not meet some U.S. state’s standards being enacted in 2023. It’s been about five years since the European Union’s General Data Protection Regulation, or GDPR, went into effect, putting strict rules in place for collecting, storing, and processing data on EU citizens.

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Designing Events That Build Communities

PCMA Convene

In her Stanford d.school guide and book, Susie Wise offers a framework for belonging that rests on nine parts of a journey or community experience — from the first touchpoint, the invitation to join or participate, to an intentionally designed ending. (© 2022 by Rose Jaffe). Designer Susie Wise has taught for 15 years at the design school at Stanford University, where, among other things, she founded a lab that explores how design thinking can be applied to education.

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Why the End of Cookies Is Good for Events

EventMB

Skift Take: Companies will soon be doubling down on events as their main source of data. Events that can break through data privacy concerns and continue to attract relevant attendees will win out. — Nick Borelli Read the Complete Story On Skift Meetings.

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Elena and André’s Brilliant Minimalist Wedding at the Grace

EventSource

Elena and Andre’s wedding was a traditional affair with a modern twist, and were the results ever magical! The urban and chic Grace space was the perfect backdrop for their minimalist, modern reception, and their brilliant planner Kiera Caruso Event Company pulled out all the stops to create this understated-yet-sophisticated event. The couple’s elegant attire matched perfectly with their big day’s ambiance including the bride’s flawless makeup from Ivona via Glow by O an

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How to use the subtle power of video to enhance your event marketing strategy

Eventsforce

From pre-show advertising to post-show highlights and client testimonials, event industry professionals acknowledge the power and reach of video marketing. But there are times and tasks that call for a more delicate hand; when you want to go beyond the basics of video marketing for your event yet still fly well under the radar, here are three ideas on how to softly shift the perspective of your strategy for a more subtle — yet equally effective — impact.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Designing Events That Create a Sense of Belonging

PCMA Convene

The pandemic exacerbated our need for feeling connected with one another. And now that in-person events have resumed, organizers can reignite among participants the sense that a common purpose bonds them together. But that doesn’t always happen organically. For the December CMP Series and cover story, Convene editors asked experts across different fields how to intentionally design events that create a genuine sense of belonging.

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Female Leadership on the Rise in Events

EventMB

Skift Take: Women are rising through the ranks of the meetings and hospitality industries, but the corner office remains elusive for most. Is that about to change? — Andrea Doyle Read the Complete Story On Skift Meetings.

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How to Find Clients as a Corporate Event Planner

QC Event School

As a corporate event planner, you know that booking clients is essential to your success. Of course, it can feel a little difficult to get your foot in the door when you’re first starting out… But with a little effort and creativity, you can get all sorts of clients who need your services! In this article, we will discuss how to find clients as a corporate event planner and grow your business.

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Sustainable Stand Design: Resource Design

Event Industry News

At Resource Design SA we design, develop and provide innovative sustainable solutions that offer the exhibitions industry eco-friendly financially viable alternatives. We are excited to be expanding our footprint into the UK, partnering with local companies. We are introducing this unique product to the UK market to meet the growing demand for more sustainable products.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Deadfellaz Connects its NFT Community IRL through DeadZone LA

Event Marketer

A photo op with a pink throne, an icon tied to the Deadfellaz NFT project, was a centerpiece of the activation. Taking over downtown Los Angeles, DeadZone LA, a one-night-only event in October, transformed Skylight ROW DTLA’s industrial landscape into a post-apocalyptic basecamp among factory ruins set in the world of Deadfellaz. The Web3 brand—which was born from a 10,000-piece NFT collection of zombie characters released in 2021—invited the Deadfellaz community (known as the Horde), fellow NFT

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A Vibrant Membership Makes a Prosperous Association

EventMB

Skift Take: Newly elected ICCA president Marta Gomes shares her ambitious plans for connecting ICCA's global membership. She seeks to inspire and drive forward a vibrant community of association meeting professionals. — Skift Meetings Studio Team Read the Complete Story On Skift Meetings.

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Toronto Caterers offering Holiday Special Menus

EventSource

Whether you’re celebrating Hanukkah, Christmas, Kwanzaa, or Festivus, we can all agree that ’tis the season of joy, family and precious memories – whilst getting some well-deserved downtime to recharge for the upcoming new year. For those of you looking for some last minute catering options, Toronto’s top caterers are offering limited time special Holiday menus and packages to bring more delicious joy and cheer to share with your friends and family.

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TWT: Hotel Aquarium Explodes, Travel Risk Assessment

Smart Meetings

Editor’s note: This Week in Travel (TWT) is your essential guide to smoothing the road from here to there for your attendees and yourself. Massive Hotel Aquarium Explodes at Meetings Hotel. The BBC reports that a massive hotel lobby aquarium has exploded in a Berlin Radisson Blu hotel. The lobby design feature was called the “Aqua Dom” and was claimed to be the largest free-standing cylindrical aquarium in the world.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Year in Weird: A Roundup of Some of 2022’s Most Bizarre Brand Experiences

Event Marketer

From the quirky to the creepy, these activations turned heads and delivered engagement. Three-course hot dog dinner, anyone? This year was one for the experiential books. As the world reopened and a flood of events ensued, brands got weird to slice through a saturated landscape and earn consumers’ valuable time and attention. In a bid to inspire an “I’ve got to see this for myself” sentiment among their audiences, marketers poured their efforts into designing peculiar, often culinary-based, expe

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Small Meetings Revive While Trade Shows Toil

EventMB

Skift Take: Although small meetings are close to 2019 levels, larger gatherings are down over 23 percent. — Andrea Doyle Read the Complete Story On Skift Meetings.

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How to Plan a Charity Dinner

Eventbrite UK

As an event creator, providing people with a great experience is an incredible feeling – add fundraising to the mix, and it’s better still. Knowing how to plan a charity dinner is a skill you’ll be glad you mastered, and the more your guests enjoy it, the more they’re likely to donate. A successful event […].

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5 Tips for Improving Accessibility for Meetings

Smart Meetings

When Keely Cat-Wells, founder and president of C-Talent , arrived to speak at an event about the importance of diversity and accessibility with her colleague, who was in a wheelchair, the two were met with a startling realization: the room that was booked for the event was entirely inaccessible. The event space was up three flights of stairs and had no available elevator.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Want to Improve Your Business Performance? Fix Your Corporate Training Issues.

Best Corporate Events

The bad news is the state of corporate training in the U.S. today is abysmal. The good news is, this is fixable. And companies that do it well will reap multiple benefits. First, the bad news. According to recent studies , six out of 10 employees say they’ve had no formal workplace training; they’ve had to learn the job on their own. Only a third of employees say they are “very satisfied” with their job-specific training, and less than 30% are very satisfied with their career advancement trainin

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Paving The Way During Unprecedented Challenges

EventMB

Read the Complete Story On Skift Meetings.

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How the Genesis House Showroom Immerses Visitors in the Future of Luxury Automotive

Event Marketer

Our first-person tour of a three-story brand environment that serves as an “expression” of Genesis’ Korean origin. Every detail at Genesis House is curated, from the furniture in the library to the serving dishes used in its on-site, Michelin-starred restaurant, Onjium. Stepping through the doors of Genesis House, you are immediately hit with a subtle new-car scent—not the mass manufactured kind infused in a rearview mirror hanging decal.

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Events Are Coming Back, and So Is Downtown Albany

Smart Meetings

The dazzling LED lights that line the ceilings of Albany Capital Center (ACC) are illuminated quite a bit more these days. Electric bill aside, that’s a good thing. Eventgoers and event planners alike are running full steam ahead in this new day-to-day norm we are all living in with the Covid-19 virus. Over 60 events already committed to the book for 2023 and with dozens of holds in place, the ACC is on its way to not having a weekend free until August.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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The O2 is the first arena in England to achieve its ‘Greener Arena’ certification

Event Industry News

The O2, the world’s most popular music, leisure and entertainment venue, has today announced that it has achieved its ‘Greener Arena’ certification. The O2 is the first arena in England to achieve this accolade, in recognition of the venue’s sustainability practices and commitments. The ‘Greener Arena’ certification is awarded by AGF, a not-for-profit company, and sustainability expert, committed […].

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Evaluating Your Blogging Process and How to Prep for the Year Ahead

Special Events

How to use the remaining weeks of the year to build a lasting blog strategy that will produce results for your business

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Jägermeister Partners with the Lesbian Bar Project on an IRL Tour and Metaverse Destination to Preserve Safe Spaces

Event Marketer

An unsettling statistic for the LGBTQ+ community and its supporters: in the 1980s, there were roughly 200 lesbian bars in the U.S.; today there are just 24. So for a third consecutive year, Jägermeister teamed up with the Lesbian Bar Project , a platform designed to bring “awareness and prosperity” to America’s remaining lesbian bars, this time for a three-city bar tour and first-of-its-kind metaverse experience.

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