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Tips & tricks for event email campaigns - What’s the point of having an event if no one shows up? That’s why email campaigns are so important. They help create buzz, build-up and awareness from the get-go all the way to the big day and to make sure everyone clears their calendar. There are 3 key campaigns you want to consider. Any less, you’re risking low attendance.
To increase awareness of your events and boost ticket sales , businesses should consider investing their time and effort into social media event promotion and marketing. When you plan ahead and develop a cohesive strategy, you can really unlock the full marketing potential of social media. While most of your social media marketing and event promotion occurs before an event starts, it shouldn’t stop there.
Amanda and Alex’s wedding day was a delightful affair, taking place in a setting that exuded an enchanting charm. It was a day filled with joy, laughter, and cherished moments, leaving an indelible mark on their journey together. With her bridesmaids by her side, the bride radiates pure happiness and beauty, captured by the artistic lens of Jessilynn Wong Photography , Every detail of this enchanting celebration is thoughtfully curated, evoking a sense of magic and romance.
Roland Hamberger Roland Hamberger As the managing director at Rosewood Vienna , the brand’s first hotel in the German-speaking market, opened in August 2022, Hamberger will lead the hotel in engaging guests with Austrian culture, providing exceptional services and amenities and reinforce the Rosewood brand’s sense of place philosophy. He served as general manager for Palais Coburg Hotel Residence Vienna for over a decade.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
“It met all of our goals of something where, if a fan really wanted to spend time with us, they could play golf and win prizes, but they didn’t have to. They could still come up and get a Slush and just be refreshed. Whereas, I think a lot of event marketers get so caught up in acquiring fans’ data. We didn’t require any of that.” –Tamara Stanley, Senior Director-IMC and Social Strategy, Sonic Playful installations, like a mouth with a color-changing tongue, were de
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Tinkerlist, a trailblazing force in the broadcast industry, proudly announces the official launch of their innovative product, CUEZ: A rundown and script platform engineered to redefine live broadcasting. This monumental step marks a significant advancement not only for Tinkerlist but also for the realms of broadcasting and events. In a strategic collaboration, Tinkerlist has partnered with Catch the MICE, a leading UK-based representation agency, specialising in the promotion of event-technolog
How to positively impact social conditions in destinations with politics that don’t align Flashback to 2019. Elena Gerstmann, FASAE, CAE, was hungry. The only open option at the airport she was passing through on her way home from a business trip was a restaurant she had boycotted for years because of its anti-LGBTQ+ financial support. Begrudgingly, she bought a sandwich, then stewed over how much of her tab could land in the hands of someone actively working against what she believes in.
Keeping a recurring conference going, alive and fresh every time, is hard enough. Successfully starting a conference from scratch is even tougher. But if you are courageous enough to start a conference, you have one big advantage. Read the full article at Conferences That Work The post One big advantage to starting a conference from scratch appeared first on Conferences That Work.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
ICC Wales recently welcomed 11 event professionals for an overnight familiarisation trip hosted by Eventprofslive, a networking group for corporate event professionals. Attendees joined a sustainability 101 workshop and enjoyed an overnight stay at The Celtic Manor Resort, which is just a short walk away from the conference centre. With sessions facilitated by sustainability specialists for the live events and experiential industry, Worlds Better , the two-day event was a fantastic opportunity f
Hilton Hotels from North to South renovate and rebrand From scenic Anchorage, Alaska to sunny Santa Ynez, California, Hilton hotels unveil renovated and rebranded properties. These spaces provide guests with dreamy comfort inside, and stand in locations that inspire guests to explore their surroundings and take in all that their travels have to offer.
For the last 15 years the JL-Group’s (JLL) DNA has been synonymous with a commitment to client service, strong values and pushing boundaries in the ever-evolving world of technical production across the television and event industries.
Skift Take: The Skift Meetings Awards have been designed to celebrate the business events industry’s most respected and innovative suppliers. Discover the final results and meet the 2023 winners!
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Winter Gardens Blackpool has announced Suzi Barnes as its news Head of Conference & Event Sales. Suzi joins Winter Gardens Blackpool from Village Hotels, where she was Director of Hotel and M&E Sales at the chain’s Blackpool property. Prior to this, she worked as a Meetings & Events Sales Manager for the group. In her new role, Suzi will lead the Winter Gardens Blackpool’s conference and events sales team, which also represents the town’s newest venue – the Blackpool Conference &
Omni Hotels & Resorts supports September Hunger Action Month Some families are welcoming the plentifulness and bountifulness that is associated with fall and its connotation as the precursor to the excitement of the holidays, yet it is also a time for our industry to remember those who are less fortunate. Corporate Social Responsibility (CSR) is necessary year-round, but September has become the official month known as September Hunger Action Month.
Interprefy is proud to announce a pioneering agreement with The International Basketball Federation (FIBA), introducing AI-powered speech translation for the FIBA Basketball World Cup 2023.
Skift Take: The countdown is on. We are one month away from our inaugural Skift Meetings Forum where business event professionals will gather in New York City.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Award-winning global events agency emc3 today announce certification as a B Corporation (B Corp). This means that emc3 has been certified by B Lab as having met the highest verifiable social and environmental standards and its commitment to pursuing purpose alongside profit. “Eighteen months ago we onboarded a dedicated Sustainability Consultant, reflecting our long-standing vision and commitment to a sustainable future for events.” said Alistair Graham, CEO.
Delivering jaw-dropping wow on a budget is possible in today’s market—if you have a true partnership with your audiovisual service provider. Food, lodging and programming are critical factors for any meeting. The shuttle back and forth to off-site venues is also very important. But to mesmerize your audience with something they haven’t seen before, meeting planners should invest time developing a productive relationship with an AV partner.
By Robert Firth, Local Democracy Reporting Service The operator of the O2 Academy Brixton wants to replace its crowd control barriers if it is allowed to re-open following a fatal crush outside one of its concerts, it has been revealed.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Current Formula One Constructors Champions, Oracle Red Bull Racing, have unveiled its exclusive screening calendar for the remainder of 2023, allowing corporate guests the chance to watch the action at the Team’s inspirational home. Hosted at the Red Bull Racing Technology Campus in Milton Keynes, the screenings offer guests the unique opportunity to experience the vibrant atmosphere of the circuit in the factory where the Team’s F1 cars are designed, manufactured, and built.
Whether your goal is to build your portfolio, book more clients, improve your branding or network with vendors, a styled shoot can help. A styled shoot can be a powerful tool to achieve various goals in your event planning journey. Whether you aim to enhance your portfolio, attract more clients, […] The post How to Plan a Styled Shoot appeared first on The Event Certificate | Marketing Coach & Consultant for Event Planners and Wedding Planners.
Skift Take: Zoom is investing in the virtual events space with the launch of a much anticipated virtual production studio and by cleverly integrating Zoom Events features into its mobile app.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
By Phoenix Porcelli, Vice President of Sales, Convene Since the pandemic struck in 2020, corporate holiday parties have been small, fragmented affairs, glorified Zoom calls with colleagues awkwardly sipping a drink in front of their laptops, or cancelled altogether due to health or budgetary concerns. These limitations were prudent during the height of Covid, but this year is poised to see a return to the large, festive gatherings for companies to celebrate the end of a successful year.
Plan ahead and partner for best results When you’re looking for employee motivation, think far away. As in, incentive travel to somewhere far from the office (and even the home office!). Group incentive travel is one of the few benefits with almost universal appeal. In the 2022 Incentive Research Foundation Report (IRF), “the percentage that found group incentive travel to be ‘extremely’ or ‘very motivating’ increased to 91%.
The luxury event market holds a lot of potential, but it comes with unique challenges that industry pros must overcome to find their place and meet clients’ high expectations.
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