Guidebook
DECEMBER 30, 2019
Every year, we see innovation and development within the events industry. In order to succeed in this exciting and dynamic industry, it’s important for organizers to keep their fingers on the pulse of attendees’ expectations and make adjustments to meet them. . Because the industry is constantly growing and evolving, each year is an opportunity to try new methods and learn from successes.
Picatic by Eventbrite
DECEMBER 30, 2019
If speakers contribute to the draw of your event, then their bios are essential components of your promotion. Fact is, it’s not enough to simply include educational and background information and point people toward your speaker’s latest projects. Truly impactful bios have a certain je ne sais quoi that captures the reader’s attention and leaves […].
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Attendease
JANUARY 2, 2020
In order to increase awareness of your events and boost ticket sales, it’s important to invest time and effort into social media marketing. But with so many social media channels available (and new ones appearing), how should you take advantage of each of them while being relevant? Today we will cover how to use Facebook, Twitter, Instagram and TikTok to promote your events in the new year.
Eventtia
DECEMBER 30, 2019
To organize a successful event, you need to enlist a dream team of events experts who are willing to invest their time and expertise in helping manage an event. Whether you're planning a small meeting or large scale event, these experts can get the job done to create an excellent attendee experience. Integrating a team where everyone is considered an expert can be a challenge.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
InitLive
DECEMBER 30, 2019
Using volunteers for an event may have been a luxury in the past, but today it's essential. Not only do companies look to volunteers to save time and money on staff resources, but volunteer staff also play an integral part of the event's success. Here's a list of 5 ways in which volunteers directly impact the quality of your event. They're your runners.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Maritz Global Events
JANUARY 1, 2020
Post authored by Donna Kastner, Founder of Retirepreneur. A recent Forrester report caught our eye, as it touched on several business trends that will also impact the event strategists and the industry: PREDICTIONS 2020: On the Precipice of Far-Reaching Change. For their 2019 predictions, Forrester called out Pragmatism as the central theme, especially for organizations who previously doubled down on customer-centric growth strategies.
Special Events
DECEMBER 30, 2019
This fundraising and event pro shares her tips on maximizing revenue from your next fundraiser.
EventSource
JANUARY 3, 2020
It’s easy to picture your perfect wedding day, from the weather to your dress and everything in between. Unfortunately, the weddings we see in movies don’t prepare us for the actual realities of the big day. Here are 9, kind of weird, but also very true things that no one tells you about your wedding day. 1. You won’t eat : Between hugging and kissing a million people, taking photos and trying to make sure that everyone is having a good time – there is a good chance you won’t get to try those ca
GEVME
DECEMBER 29, 2019
As time goes by, event managers deal with more complex tasks. They need to finish everything on time, especially when working in teams. There’s so much to be done and organized and so little time to do it while the amount of pressure just keeps rising. So, what should you do to make it easy for yourself? Find the way out in apps, of course! Without special apps and templates, you will struggle to manage everything in time and will continue to be under constant stress.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Eventinterface
JANUARY 2, 2020
Whether you’re running a multimillion-dollar multinational corporation or a small local business, or are planning a large-scale conference or event, a breach of your data could be catastrophic. Fortunately, there are software and services available to minimize the risk of a data breach and help you keep your valuable data safe and sound. ANTIVIRUS PROTECTION THAT'S UNIQUE TO YOUR BUSINESS.
TicketBud
DECEMBER 31, 2019
Ticketbud has established successful partnerships with a wide range of events and festivals, from smaller pop-up events to large scale multi-day festivals. We are fast positioning ourselves to be the provider of choice for holiday festivals, food festivals and family events. Ticketbud’s completely customized ticketing platform has helped us create a better event experience overall, especially thanks to the fully integrated point of sale experience.
Endless Events
DECEMBER 30, 2019
New year, new events industry tech standards! Well, maybe not. But one thing is for sure – Brandt Krueger and Will Curran agree on this. More specifically, on the fact that our industry needs to start implementing more tech standards. And this is something that has been creeping in for years now. Not just where the events industry is concerned either!
EventPlanning
DECEMBER 28, 2019
If you’re new to event planning and social media marketing, this is the article for you to read. We’ll break down some advanced social media tactics for event planners, even if you have no experience ! The best part is, anyone with access to the internet can do this. An Event Planner’s Advantage. Before we get started, you should know that event planners have an advantage with social media.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Eventinterface
JANUARY 2, 2020
Whether you’re running a multimillion-dollar multinational corporation or a small local business, or are planning a large-scale conference or event, a breach of your data could be catastrophic. Fortunately, there are software and services available to minimize the risk of a data breach and help you keep your valuable data safe and sound. ANTIVIRUS PROTECTION THAT'S UNIQUE TO YOUR BUSINESS.
Event Smart
JANUARY 2, 2020
Meet the Northwest Berry Foundation The Northwest Berry Foundation exists to strengthen the NW berry industry through on-farm research, grower education and information sharing, and reducing food waste. Since 2014, they have filled gaps in service offerings and research for NW berry growers, helping to support a strong small fruit industry in the Pacific Northwest. […].
InitLive
JANUARY 3, 2020
If you're a nonprofit organization, you know that you need dedicated volunteers to make your event a success. But skilled, reliable volunteers don't appear magically. Every time you hold an event or program, you need to make sure you have strategies in place that will attract and retain top-quality, trainable volunteers that you can count on. Read on to learn about five retention strategies for nonprofits. 1.
TicketBud
JANUARY 2, 2020
Overview In this episode we chat with Berenice Guzman, event organizer and marketer for Austin City Limits Radio’s summer concert series Blues on the Green. This family friendly event includes four concerts with different homegrown musical performances, held over the summer. Berenice shares what goes into organizing a large-scale free concert series such as this.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Leadership Institute
JANUARY 3, 2020
Smarticle. READ TIME: 3 minutes. A mention in the local media or trade press can boost the credibility of your event planning business and potentially bring new customers your way. However, getting your company’s name in print (or online) requires some finesse. Here’s how to increase your chances of getting noticed by editors: Manage your expectations.
PCMA Convene
JANUARY 2, 2020
Communication is the leading job skills gap, says author and presentation expert Nancy Duarte. (Courtesy Duarte Inc.). For her latest book, communications expert and best-selling author Nancy Duarte — CEO of Duarte Inc., a design company that has created presentations for some of the world’s biggest brands — used a method that was totally different than the way she wrote her first four books.
Event Industry News
DECEMBER 30, 2019
Your event day is finally here but your head is full of questions! Which parts of your event is proving to be the most popular? Do you know exactly what’s going? Are people behaving how you expected? How can you possibly keep an eye on all this? Luckily, our Event Tech Buyer’s Guide can offer a solution to that headache! Turn to our free-to-download guide to learn how you can evaluate the success of your event with Exposure Analytics.
Python Events
JANUARY 2, 2020
Having a reliable, robust and easy to use POS ticketing system is essential to anyone in the events industry. POS, or Point of Sale, ticketing systems allow you to sell tickets at physical locations like ticket offices or on the door. Being able to sell last-minute tickets on the door is an excellent way of increasing revenue as these tickets can be sold at a premium.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Leadership Institute
DECEMBER 31, 2019
Know Now What Most Business Owners Wish They Knew Then. Starting January 7, 2020! Event Entrepreneurship: Business Foundations is designed for event and meeting professionals who are considering launching their own events business, or for those with an existing business looking to improve their fundamental business skills. Upon completion of the course, you’ll have an understanding of the business tools and skillset needed to build a strong foundation for your business.
Maritz Global Events
JANUARY 3, 2020
As PCMA Convening Leaders 2020 kicks off in San Francisco, we got a behind-the-scenes look at the insights they are using to transform their conference. At last year’s conference, PCMA opened itself up to outside observation from the team at Steelcase, led by Kim Condon, Event Strategist, and Tom Condon, Event Design Director, and their group of scientists. “Sometimes, you lose perspective on what’s really happening at your event,” said Kim. “PCMA knew that they and
Purple
JANUARY 2, 2020
Best corporate event e-v-e-r Office Manager. Office Coordinator. Secretary. Receptionist. You’ve heard it all. All the different combinations for your title. They all say the same: the person whose job it is to make sure everything ticks like clockwork. It’s a great job, and somebody has to do it. Who else is going to ensure there’re bagels, coffee, and paper in the copy machine?
PCMA Convene
JANUARY 2, 2020
Illustration by Carmen Segovia. Planning a wedding is complicated enough, but layering on the logistics of a destination wedding — which one in four couples choose — can add to the prenuptial jitters. Enter destination wedding planners, who help couples navigate every detail of their celebration. Planners in turn learn how to master their trade at the Annual Destination Wedding Planners Congress (DWP).
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Event Leadership Institute
JANUARY 2, 2020
Smarticle. READ TIME: 4 minutes. Virtual events are events that are held entirely online. Usually these events are formatted in a way that is familiar–as digital versions of their real-world counterparts. Just like a real show, there are typically sponsors of different areas, and ways for attendees to interact with vendors or speakers. Here are a few things to consider when deciding whether to create a fully virtual event; Benefits.
SmartMeetings
DECEMBER 31, 2019
Hawaii wants your group to visit, but not your invasive species. Nonnative plants and animals can wreak havoc in the fragile ecosystem of the world’s most isolated archipelago, and a great way your group can give back is to help root them out. Here are ways to do just that on the biggest of the islands, Island of Hawaii. Himalayan Ginger. Non-native plants such as Himalayan ginger may seem harmless, but in reality the plant is among the world’s most invasive species, dominating landscapes
InCharged
DECEMBER 30, 2019
Flat and passive trade shows tips are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Attention-grabbing unique gizmos can keep your customers engaged with the material that you’re trying to present.
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