Picatic by Eventbrite
FEBRUARY 26, 2021
Diversity pays. According to a 2020 report from What to Become, companies employing an equal number of men and women make up to 41% more in revenue than their less diverse counterparts, and 43% of companies with diverse management show higher profits. Combine that with today’s movement for increased inclusivity, and it’s no wonder that […].
SmartMeetings
FEBRUARY 25, 2021
Joe Schwinger. While the last year has drastically shifted the way we do everything from socializing and traveling to hosting meetings and events, the meetings industry is currently experiencing another change—the shift from fully virtual to hybrid meetings and events. Still an evolving concept, MeetingPlay is focusing on the balance between hosting virtual and in-person attendees for both small and large-scale meetings and events, while ensuring that each attendee will have the same impactful e
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Event Industry News
FEBRUARY 23, 2021
As we embark on 2021 and the challenges of event restrictions continue, event production company Showcase continues its quest to produce events with a live atmosphere. Creating virtual and hybrid events that people want to watch, be a part of and actually engage with. So how do they do this? Ben Collings, founder and MD of Showcase explains: “ We’ve always had the ethos of being ahead of the curve, so when live events were put on pause we had already developed the technology to produce virtual a
Velvet Chainsaw
FEBRUARY 25, 2021
We recently convened a roundtable of senior-level conference organizers to discuss risk tolerance and the forces that are shaping their 2021/22 event strategies and decisions. Three primary risk categories are emerging as organizations weigh their options for major conferences in 2021: Mitigating financial risk. Member considerations and communications.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Picatic by Eventbrite
FEBRUARY 23, 2021
Since 1911, International Women’s Day has celebrated the achievements and strength of women around the world. Events focused on women are a great way to bring colleagues and organizations together to honor the women of the past, present, and future and learn more about the issues women face today. The 2021 theme for International Women’s Day is […].
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Conferences that Work
FEBRUARY 22, 2021
Who’s responsible for association culture? The association staff, or its membership? [Association culture? Here’s a definition by Jamie Notter.]. “Organizational culture is the collection of words, actions, thoughts, and ‘stuff’ that clarifies and reinforces what a company truly values.” —Jamie Notter, Definition of Organizational Culture.
Attendease
FEBRUARY 26, 2021
“Hybrid events combine face-to-face and virtual audiences and allow you to share your content across a much broader audience. With appropriate use of back channels, either private within the media forum or other social channels, a hybrid has the power to connect across borders and boundaries. In our current state of never enough time or money to do it all, hybrid events offer a great solution for bringing together the largest audience” From Intentional Event Design.
Picatic by Eventbrite
FEBRUARY 24, 2021
With the rise of online events, webinars have become a hugely popular way to teach and learn. Even before the world became more virtual, many event creators were using them to reach audiences across the globe. As well as being a great way to position yourself or your company as a thought leader, webinars are […].
EventSource
FEBRUARY 25, 2021
While the pandemic has and continues to throw a curveball in all of our lives, it’s also shown us that life is precious and it’s important to celebrate all that is good, including finding the love of your life! While big weddings are likely a ways off, small, intimate weddings are going strong and for good reason! With a lower guest count, couples are finding that a large chunk of their budget may be freed up which means that they have a little bit more to spend on items that weren&#
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Endless Events
FEBRUARY 24, 2021
You read it right – we’re finally tackling the topic of hybrid venues! If you’ve been paying attention to the event trends set to redefine the industry, you’ll know that hybrid is up there with the most relevant. In fact, according to our State of The Industry Survey , 64% of planners believe hybrid events will be the most common experiences in 2021.
Social Tables
FEBRUARY 24, 2021
Looking for a guide to corporate event announcements? We’ve got you covered. Here’s everything you need to know about what corporate event announcements are used for, why they’re important, and what information you should always include (it might be less than you think). Plus, save time with 11 great corporate event announcement email templates you can use for virtually any occasion.
Picatic by Eventbrite
FEBRUARY 22, 2021
Following the boom in virtual events, many event creators are turning to video conferencing to take their businesses to the next level. From streamlining attendee interaction to increasing your audience range, all while sticking to a budget, there are plenty of reasons why large-scale video conferences are key to growing a business. Plus, video conferencing […].
EventSource
FEBRUARY 22, 2021
The beauty of hosting an intimate gathering in a restaurant is that it doesn’t always require a full buyout or the sectioning-off of a corner way in the back. In fact, many restaurants in Toronto have dedicated event spaces designed to help you host the ultimate private dining experience for your guests. Whether you’re looking to host a celebration during the pandemic, or for when things return to normal, we’ve got your round up of local Toronto restaurants with private rooms t
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Eventbrite UK
FEBRUARY 24, 2021
If the past year of lockdowns has taught us one thing, it’s to not take anything for granted. That’s especially true when it comes to making plans for the future, and more so if you’re an event creator. Although rules and restrictions can change regularly and with little notice, there are ways events professionals can […]. The post Pandemic Planning Checklist: 5 Ways to Deal with Constantly Changing COVID-19 Measures appeared first on Eventbrite UK.
ePly
FEBRUARY 24, 2021
When leveraging your event email marketing strategy, there are five types of emails worth sending to maximize your event’s potential and create a proper channel of communication. Think of each email as an opportunity to promote your event , even when attendees are already confirmed. This strategy will provide value for your audience, create trust with your organization, and keep your event top-of-mind.
SmartMeetings
FEBRUARY 25, 2021
Digital safety can save you, your attendees and your clients from Zoom bombing and worse. “Getting a password manager is my number one tip for meeting planners.”. Brandt Krueger. Anyone that knows me knows I’ve had a burr in my saddle for quite some time when it comes to our industry. We all have them: for some, it’s promoting diversity and inclusion , for others, it’s accessibility, or maybe dietary awareness, and for still others, it’s pushing the bounds of normality to break us out of meeting
Event Industry News
FEBRUARY 25, 2021
Organisers of the Camp Bestival music festival say it is expected to go ahead as planned this summer. If Covid is under control in line with the government’s plan, limits on social contact in England could be gone by 21 June. Camp Bestival curator Rob da Bank said he was “counting down” the minutes, hours and days to the event in Dorset.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Eventbrite UK
FEBRUARY 22, 2021
Following the boom in virtual events, many event creators are turning to video conferencing to take their businesses to the next level. From streamlining attendee interaction to increasing your audience range, all while sticking to a budget, there are plenty of reasons why large-scale video conferences are key to growing a business. Plus, video conferencing […].
Endless Events
FEBRUARY 25, 2021
It’s been almost a year since we were all told to stay at home. And while we’ve all been wondering when will in-person events make a comeback , event profs agree that it’s time we adjust to the changes that were thrust upon us. Many didn’t give remote workplace design a thought at first. Since remote work is here to stay, it’s time to bring ourselves up to speed.
SmartMeetings
FEBRUARY 26, 2021
Meeting professionals have spent the last year learning the quirks and limitations of the now ubiquitous Zoom video streaming platform, but just like almost every other tech, just when you have memorized the short cuts and found work arounds for the most egregious irritants, they come out with automatic “fixes and enhancements.” The release rolling out March 1 focuses on what is seen in meeting and webinar views, security and recording tics.
Event Industry News
FEBRUARY 23, 2021
Announced on Monday, Boris Johnson’s roadmap out of lockdown points to a promising future for live events, from May 8 with a fair wind. Committing to follow data rather than dates, the Prime Minister diarised his re-opening plans anyway, starting with schools and colleges on March 8. From then, there will be five weeks to study the stats between each subsequent phase.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Special Events
FEBRUARY 23, 2021
The Broadmoor has unveiled its newest addition, Bartolin Hall.
PCMA Convene
FEBRUARY 26, 2021
Piccles, an interactive platform for sharing drawings, works like an online collaborative coloring book where participants create individual drawings that are put together on the app. (Images courtesy Piccles). Chris Bent has always had an entrepreneurial streak. The founder of Piccles , an interactive platform for sharing drawings, Bent and friends created a company that matched investors with solar-energy companies while he was still in college.
Stova
FEBRUARY 25, 2021
In a decade where content consumption is at an all-time high, it’s difficult to imagine how a new social platform could gain any traction. Enter Clubhouse – an audio-only social media platform that welcomes two-way engagement that is taking the event industry by storm. Why should event professionals care? As a profession tasked with being experts on the “next big thing”, knowing what’s next allows us to pivot, assess, create, and execute better, more engaging, and forward-thinking events for our
Event Industry News
FEBRUARY 26, 2021
Creamfields, one of the world’s leading electronic music festivals is the first UK festival to announce sell out when it makes its return this Summer, becoming its fastest selling show to date. The award winning four-day festival which will be bringing together over 300 acts from the dance music spectrum makes its return this August Bank Holiday weekend.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Expo Pass
FEBRUARY 22, 2021
We Leveled-Up. We’ve been waiting for this moment for quite some time. Working very diligently to bring you the best looking and most approachable version of us. And the drum roll please…. We are so excited to share with you (the first part of our rebrand launch) our newly designed Expo website and branding! You may notice that we look a little different now, and we’ve included some new features to make your experience even easier than before.
Special Events
FEBRUARY 22, 2021
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