Sat.Mar 12, 2022 - Fri.Mar 18, 2022

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In-Person, Virtual, or Hybrid Events? How to Decide in 2022

Eventmobi

When it comes to planning events, you have more options and flexibility now than ever before. You can host a traditional in-person event, with all of the fun activities, engaging live speakers, and in-person networking your audience could want. You can reach an enormous audience (and save on budget) by hosting a virtual-only event. Or you could host a hybrid event that brings together the best components of virtual and in-person events.

2022 195
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Top 4 Considerations for Event Organizers in 2022

Event Farm

Thirteen months ago, as everyone in the events industry was trying to navigate their way through a global pandemic, we started a journey to bring expert panelists together to learn and guide the event community toward once again hosting safe live events. Thousands of registrants and four panels later, we haven’t missed a beat, and in February hosted the fifth panel of our Pandemic Compliance & Safety at Live Events virtual series, which followed four others in the sequence: Public Health Sa

2022 147
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Event analytics. Explained.

Expo Pass

Some event platforms, like Expo Pass , can track registration, attendance, who’s watching what, when, and where, and just about every interaction people have with your event. But how does all that data actually help organizers create better events? And how can exhibitors use their event analytics to build lasting business relationships? It seems like a tall order.

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Sponsorship Benefits: How to Sell an Event to Sponsors

Picatic by Eventbrite

Logo placements aren’t enough to increase sponsorship revenue this year. To win more valuable brands, you’ll need to offer sponsorship benefits like these.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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The Impact on Events From Rising Fuel Cost

EventMB

The price of gas is through the roof. How will that affect event planning in 2022? Just as the in-person event industry is starting to recover, it is being hit with rising prices across the board, but nowhere is the surge more glaring than with fuel prices. We’ve all noticed an increase in the cost […]. The post The Impact on Events From Rising Fuel Cost by Eileen Wennekers appeared first on [link].

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Someone to tell it to is one of the fundamental needs of human beings

Conferences that Work

“Someone to tell it to is one of the fundamental needs of human beings.” —Miles Franklin, Childhood At Brindabella: My First Ten Years , 1954. Miles Franklin , the Australian writer and feminist best known for her novel My Brilliant Career , wrote the above words in her autobiography. Like Miles, I believe that all people want and need opportunities to share how they’re thinking and feeling.

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How Reggae Fest Is Bringing Authenticity Back to Nightlife

Picatic by Eventbrite

The party scene is an ever-evolving, ever-changing beast. But the basic ingredients for throwing a successful soirée are fairly consistent: good music, good drinks, and lots of dancing. CJ Milan, the founder and mastermind behind Reggae Fest, knows this. As the creator of one of the largest and fastest-growing dance parties in the U.S., she […].

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Are Event Apps Ready for Prime Time Again?

EventMB

Pre 2020, mobile event apps were a tried-and-true event technology. However, the technology's demand has waned due to the pivot to virtual events. Considering this, what is the future outlook for the mobile event app? This article is based on content included in the 2022 edition of the EventMB Mobile Event App Guide. The full […]. The post Are Event Apps Ready for Prime Time Again?

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How Eco-Business Cracked the Formula to Hosting Winning Events with GEVME

GEVME

A couple of years back, when lockdown restrictions were imposed in various corners of the world, many businesses were challenged to quickly adapt to those times. For companies that were routinely hosting in-person events before the pandemic, it was time to make a switch. And it was no different for one of our clients, Eco-Business. Eco-Business is an independent media and business intelligence company with sustainability and ESG-focused lens.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Event Dos & Don’ts Of 2021 With Vaibhav Jain

Endless Events

The #EventIcons podcast is back with a very special guest: Hubilo ‘s CEO Vaibhav Jain. Hubilo is the leading global virtual and hybrid event technology company. Under Vaibhav’s leadership, Hubilo has raised over 150 million in less than a year from a leading hedge fund and venture capital firms globally. And it still continues to grow exponentially internationally.

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Sponsorship Measurement: How to Evaluate Your Event’s Success

Picatic by Eventbrite

Some things are meant to go together: bread and butter, cheese and wine, events and sponsors. Finding a good sponsor can give you extra financial security, extend your reach, and boost the experience of your in-person and virtual audience. But like any good relationship, it needs to benefit both parties. No matter how good it […].

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4 Stunning Small Event Venues Following the Call of Nature

EventMB

Characterized by their agile and dynamic uses, micro-events allow planners to explore out-the-box thinking, deliver unique experiences and utilize unusual spaces — like nature. Interest in micro-events, small events ranging from 10 to 100 participants, has increased over the past few months due to pandemic-induced event restrictions and the rise in remote working environments.

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Why We Recommend Airmeet 

Gallus Events

Why We Recommend Airmeet. Challenge. We understand how tough it might be to decide which virtual event platform to use. When you invest time and money on an event, you want it to stand out and provide the greatest possible experience for your attendees. One of the event providers we recommend is Airmeet, which has a wide range of features and benefits for various types of events.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Snow Day in L.A.: Behind the Scenes of NBC’s Winter Wonderland Activation

Event Marketer

It was a typical “72 and sunny” kind of day in Los Angeles on Jan. 31—unless you were passing through the main courtyard at Santa Monica Place. The L.A. hot spot was transformed into a winter wonderland with real-life snow on the ground, and snow intermittently falling from the sky. But this wasn’t a freak weather phenomenon; it was an intricate stunt delivered by NBC Sports and its production partner, GDX Studios.

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WhyHotel Gets $90 Million Investment, Rebrands to Placemakr

Smart Meetings

Digital hospitality platform WhyHotel has procured a $90 million investment, which they will use to acquire properties, as well as put toward the operating company. The company, which began as a pop-up concept in 2017, is rebranding under the name Placemakr to “better reflect its business divisions of hotels and mixed-use apartment buildings,” reads a press release.

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Where the Event Industry Is Falling Short on Diversity and Inclusion

EventMB

Do corporations and exhibitors have a duty to uphold their diversity and equity policies in the public sphere, even if it means boycotting some events? With SXSW taking place this week in the controversial state of Texas, the debate rages. It was not long ago that politics were considered a taboo topic to discuss in […]. The post Where the Event Industry Is Falling Short on Diversity and Inclusion by Angela Tupper appeared first on [link].

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Case Study: How zkipster helps the British Council create connections via its events

zkipster

The British Council is the UK’s international organization for cultural relations and educational opportunities. It builds connections, understanding and trust between people in the UK and other countries through arts and culture, education and the English language. In 2020-21 the British Council connected with 67 million people directly and with 745 million people overall, including online and through its broadcasts and publications.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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OGX Beauty Embraces Science to Engage Consumers in a ‘Love Labs’ Pop-Up

Event Marketer

In the beauty category, it’s all about ingredients and formulas. OGX zeroed in on this theme with a “Love is in the Hair” pop-up held Feb. 25-26 at the Santa Monica outdoor shopping mall to offer consumers an inside peek at the science behind its products. Brand ambassadors dressed in white lab coats directed consumers through the pop-up installation, which featured two “Love Labs” experiences called “Learn It” and “Love It.

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Alka and Fahad’s Bright Wedding at Belcroft Estates

EventSource

Alka and Fahad’s big day is both vibrant and elegant, and not to mention filled with gorgeous elements and cultural traditions you have to see. Located at the stunning Belcroft Estate and planned by the creative team at Attia Events , their wedding is picture-perfect from top to bottom. This beautiful gallery, shot by the talented Lindsie Grey , hits all the right notes.

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Event Manager Podcast: Travel as a Transformative Experience

EventMB

Episode #39 of the Event Manager Podcast features Patrick Delaney, Managing Partner at SoolNua in a conversation about the transformative power of travel. Here are a few of the topics we cover: Why destination marketing requires an alternative view How destinations have two masters, the visitors and the local community Why event professionals should get […].

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Pros Share Six Signs It's Time to Rethink your Event Offerings

Special Events

For businesses to keep up, entrepreneurs must adapt their offerings and ensure their target audience doesn’t get bored.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Pivot MIA: How Vox Media Turned its Podcast Into a Futuristic Tech Conference in Miami

Event Marketer

Sponsor activations included performers who depicted the past and future of the workplace. Life-sized 4K holograms are on display. NFT “digital employees” are up for grabs. Long, rectangular dinner tables set the dystopian tone. Welcome to the “museum of the future.”. In actuality, it was a forward-thinking dinner, gallery and performance experience activated by Hygienic Dress League (HDL) during Vox Media’s inaugural Pivot MIA conference, an event based on its “Pivot” podcast that addressed the

Tech 121
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How To Measure Event ROI With Event Platforms

Endless Events

Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. That’s because event platforms collect data about registration, attendee behavior, their feedback about the event, engagement levels, and more valuable insights.

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Louisville Experience Checked All the Boxes

Smart Meetings

Some destinations rise to the top of meeting bucket lists because of their history. Others for their natural beauty, and still others for their dynamic business credentials. Louisville, Kentucky—birthplace of Muhammad Ali—on the banks of the Ohio River, checked all those boxes. Smart Meetings brought top meeting professionals to The Galt House the same week Berkshire Hathaway hosted 5,000 real estate professionals at 300,000-square-foot Kentucky International Convention Center.

Tourism 105
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Is Your Event 2SLGBTQIA+ Inclusive?

Special Events

It’s 2022—your event planning processes need to take sexual orientation and gender identity issues seriously.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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How Soma Intimates Uses Pop-ups to Inform Future Product Designs

Event Marketer

Soma’s top regional bra-fit specialists were enlisted for the pop-up experience. Since its establishment in 2004, intimates apparel brand Soma has built more than 250 boutiques and outlets in locations nationwide, but New York City isn’t one of them. So with a new “smart bra” to introduce and a desire to expand its exposure in a city brimming with influencers and fashion editors, the brand headed to the Big Apple’s SoHo neighborhood, Feb. 18-19, to deliver the Soma Innovation Lab experienc

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EXHIBITOR Magazine Announces World Expo Award Winners

Exhibitor Magazine

For more than 30 years, EXHIBITOR magazine has brought you the world's most prestigious exhibit-design competition, honoring the crme de la crme of.

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Business Event Profs Are Better Together

Smart Meetings

The global pandemic is a topic that persists and is consistent only in its inconsistency. The obstacles and opportunities have continued to evolve as have the roles of everyone in the business events industry. This evolution has been arguably more intense in the past two years than in the collective past. As we come out on the other side, one thing is clear: business event strategists and destination organization partners really aren’t that different.

Tourism 105