This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
It doesn’t seem long ago when marketers were scrambling all over the place trying to learn how to be compliant to one of the most significant privacy and compliance changes in the past twenty years. If you are thinking GDPR, you are right. We all made it , after a lot of studying, consulting with lawyers, updating our websites, and changing how we collect data and how we communicate with our contacts.
Say you are preparing for a meeting, or a conference, or a class, or a banquet, or a wedding, and you want to optimize the venue or space you are using so that the seating and tables are set up for the best attendee experience. What type of layout or setup would you choose? To be honest, determining the best event layouts or event setups isn’t rocket science, as there are basically 10-15 basic event layout designs that you can choose from that will fit the bill for 99% of the events that are pro
You’re probably asking, "What’s an Event Technologist?" Before we answer that, let’s consider the Event Planner. The poor, beleaguered Event Planner. No doubt this person is overworked with everything on their plate, from setting strategy, to sourcing venues, to coordinating just about every detail from food to functions. On top of all that, the event planner is often responsible for the technology used at and for the event.
Let’s start by saying that event success measurement is not the same for everyone. What might be crucial for you may be irrelevant for someone else. This in part has to do with the goals you’re trying to achieve with your event.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Most event planners send about four or five emails per event. But those are only the official event campaign emails. In between, you probably send hundreds (if not thousands) more as you hustle to get your events planned and executed. Even as internet hysteria warns that “email is dead” — soon to be replaced by Slack […].
Post authored by Jeff Fugate, CASE, Senior Vice President, Sales and Marketing. As an event manager, you work with a lot of moving pieces and parts as you bring your event marketing strategy to life. At any given moment, you can be working with a dozen partners and vendors to help pull off your event, and that’s just your marketing efforts. Trying to keep it all together can be impossible, and positively maddening.
Sign up to get articles personalized to your interests!
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Post authored by Jeff Fugate, CASE, Senior Vice President, Sales and Marketing. As an event manager, you work with a lot of moving pieces and parts as you bring your event marketing strategy to life. At any given moment, you can be working with a dozen partners and vendors to help pull off your event, and that’s just your marketing efforts. Trying to keep it all together can be impossible, and positively maddening.
Wondering how to make your meeting and event venues more sustainable? In this article, we dive into the topic and share 5 tips for making your meeting and event venue more sustainable. Sustainability. It’s a big buzz word in events and meetings, especially for venues and their implementation of “green” practices. But eco-expectations have shifted—not only for general consumers but for the event and meeting attendees too.
Conference speakers are the backbone of every event. They provide the content, their names provide intrigue, and their profiles can help boost your event’s visibility. In this post, some of our customers at Tito have shared how they work with speakers to help you learn some new ways to involve them for their benefit and for the benefit of your events.
Think about how difficult it once was for two people attending a conference to arrange a meeting. First, you had to figure out who was going to be there by browsing a printed directory. Then, you would look up the email address (or phone number!) of the person you wanted to meet and contact them […].
In general, when people hear ‘family portraits’– they groan. Family portraits can be boring and can also be point of stress on your wedding day. Here are 5 tips for making sure your whole wedding day isn’t spent doing family portraits and you can get back to more important things… like cake! 1. Ask your photographer for guidance : Most photographers have taken enough family portraits to know what is realistic to shoot in a given time period.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
The Japanese have a word ikigai , which roughly translates to “the reason you get out of bed in the morning.” Here’s my two-word ikigai : Facilitating connection. Do you know your ikigai ? Graphic attribution: The Toronto Star — and a hat tip to Cool Tools for sharing this great graphic. Read the full article at Conferences That Work The post My two-word ikigai appeared first on Conferences That Work.
Pop-up retail events - commonly known as flash retailing - are an emerging marketing tool used by brands to boost their sales. At these pop-up events, a brand will set up their products and services at a temporary location, and through event marketing, will hype these events as the ultimate place to be at. These temporary spaces have the potential to become a major brand-boosting tool for weeks when planned and executed properly.
Many people dread having to go to company events – bad food, awkward small talk and giving up a Friday night to hang out with people you’ve been with all week, sigh. That being said, corporate events are extremely important to show your appreciation for your employees and boost morale. So, how do you host a corporate event that your employees will actually enjoy?
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Sources tell EventMB that bidding is happening for Meetup.com. What does that mean for the event industry? The recent departure of WeWork’s CEO and subsequent management reshuffle has made public the company’s intention to sell Meetup. News is that bidding is underway. Sources tell EventMB that WeWork is fielding several bids for Meetup, the […].
Pop-up retail events - commonly known as flash retailing - are an emerging marketing tool used by brands to boost their sales. At these pop-up events, a brand will set up their products and services at a temporary location, and through event marketing, will hype these events as the ultimate place to be at. These temporary spaces have the potential to become a major brand-boosting tool for weeks when planned and executed properly.
If elegant romance and rustic vibes are your thing, then you’ll absolutely love Kelly and David’s breathtaking, wedding at Honsberger Estate. The couple were able to create a stunning celebration that included sophisticated elements along with simple details that showcased their personalities perfectly. Their timeless wedding really is something to see (and Pin!
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Well, it’s here. The most anticipated trend report of the year. The one downloaded by tens of thousands of event professionals. The one everybody talks about. This year it’s Game On! With 2,000 events analyzed, 3,000 eventprofs interviewed, and hundreds of eventtech tools reviewed, it is time to give you the top 10 trends that […]. The post 10 Event Trends 2020 [Free Report] by EventMB Studio Team appeared first on [link].
Lead singer of the British rock band, Chris Martin, has revealed that the band will not tour its new album due to the environmental impacts the concerts would have. He said: “We’re taking time over the next year or two to work out how our tour can not only be sustainable but how it can be actively beneficial.”. Though disappointing to fans, this announcement is not unusual for 2019 which also saw Extinction Rebellion protests shut parts of London down twice and climate activist, Greta Thunberg,
Did you multitask in your meetings yesterday? Yeah, I figured as much. Imagine what your virtual event attendees are doing. If you’re standing in front of an audience, chances are you know some tricks to keep them engaged. You might pace around the room, use gestures, note who looks bored and ask them a question. Any number of things can bring attendee attention back to you in a live setting.
Simple, elegant, and bursting with beautiful fall colours is how we would describe Lauren and Brad’s warm big day. The couple exchanged “I do” in front of family and friends at The Manor , and thanks to its natural and intimate feeling, their wedding really did feel like one giant (albeit sophisticated) party. Through the lens of Olive Photography , we really get the chance to connect to those sweet and sentimental moments and details.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
We recently sat down with Cvent CEO and Founder Reggie Aggarwal to talk about his journey to success, the lessons he learned along the way, and the future of the industry. This year marks 20 years since Cvent CEO Reggie Aggarwal founded his startup with a mission to transform the meeting and events industry. […]. The post Cvent CEO Reggie Aggarwal on the Future of Event Technology by EventMB Studio Team appeared first on [link].
Skift Take: Entrepreneurs are opening dynamic businesses across Phoenix, generating additional momentum for the meeting-friendly destination. As event professionals look for more interesting cities and venues that embrace diversity, they’ll no doubt give fast-developing Greater Phoenix a closer look. — Read the Complete Story On Skift.
Bournemouth’s Christmas Market, owned by Seventa Events, returns for its third year alongside the custom built two-storey ‘Alpine Lodge Bar’, provided and installed by sister company, Innovative Hire. Having won the market contract in 2017, the events agency set about updating and re-theming the festivities to bring something new to Bournemouth residents and to attract crowds from further afield.
Jill Ramsey, EVP and chief product and digital revenue officer at Macy’s, gives her keynote at the 2019 ShopTalk conference. ShopTalk made headlines when it announced its 2020 conference would feature an all-women lineup of speakers. (Courtesy ShopTalk). Shoptalk, the retail conference, made news this month when it announced that its next conference, to be held in Las Vegas in March 2020, would feature an all-women speaker lineup, including both track sessions and main stage keynotes.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
The Cvent OnArrival app is designed to support onsite check-in and provide session tracking for post-event reporting. Here is our review. Cvent OnArrival: What Is It? Cvent's OnArrival app allows planners to manage onsite check-in, print badges at events, and track attendee behavior to understand event performance. The tool aims to be self-serviceable to […].
Today’s cybercriminal only needs one piece of information to wreak havoc with meeting planners - an email password. Brought to you by: Feeling pressured to use the “in-house” AV company at a hotel? Ever been hit with fees for using an outside partner after you have signed a contract? Not sure how to contract for WiFi service? There are many in-house audio-visual organizations throughout the country that have a very good reputation for being fair in contract negotiations with their clients.
An event can be a superb way to boost your ecommerce business. Many store owners do not think about hosting an event for their store because the operation is carried out online but it can be an excellent way to promote your store, engage with your target audience and raise awareness. If you are thinking about hosting an event for your ecommerce store then you need to carefully plan the event so that it is worthwhile and will help your brand to succeed.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content