Conferences that Work

DECEMBER 20, 2021

How to work with others to change our lives. I belong to a couple of small groups that have been meeting regularly for decades. The men’s group meets biweekly, while the consultants’ group meets monthly. I have been exploring and writing about facilitating change since the earliest days of this blog. So in 2021, I developed and facilitated for each group a process for working together to explore what we want to change, and then change our lives.

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EventMB

DECEMBER 23, 2021

The increasing use of event tech has given event profs access to a vast array of data. But are we using data to its full potential? By exploring key insights, we can unlock the power of data to deliver personalized event experiences of real value. Event technology has advanced by leaps and bounds over the […]. The post How to Unlock the Value of Event Data in 2022 by SpotMe appeared first on [link].

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Picatic by Eventbrite

DECEMBER 22, 2021

At the outset of the COVID-19 pandemic, it appeared that live streaming music events may become the next wave of innovation for the music industry. However over the last two years, sentiment toward live streaming has fluctuated, moving from a bullish, all-in attitude to questioning its viability as a revenue stream once live events began […].

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Expo Pass

DECEMBER 20, 2021

We do our best to bring you the most up-to-date news, predictions, and happenings in the event world. But our favorite way to find out what’s going on with events is looking at which Expo articles people are reading the most! This year in-person and hybrid topics took up the top spots, along with ways to make virtual more fun. This tells that people can’t wait to go back to hybrid and in-person and that everyone wants to make their Zoom more interesting.

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Events

Event Marketer

DECEMBER 20, 2021

Holiday experiences were in short supply in 2020 as mandated pandemic lockdowns dampened spirits and prevented gathering. But this year, in-person experiential holiday programs roared back to life in the shape of festive pop-ups, takeovers, charitable activities, installations and hospitality initiatives. While the omicron variant dashed some organizations’ event plans at the eleventh hour, the brands that were fortunate enough to activate this season delivered creative work that just migh

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Endless Events

DECEMBER 20, 2021

It’s almost 2022! By now, most of us have attended more virtual events than we can count and gotten used to the concept of remote work. While successfully joining a Zoom call used to be considered a success in itself, we are slowly, but surely, raising our standards around presenting ourselves on cameras. Brandt and Will have covered this topic in the past: they’ve talked extensively about setting up great backdrops and getting your audio in order.

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SpotMe Blog

DECEMBER 20, 2021

An audience is more than just ticket sales. They are the very heart and soul of any event, in-person or virtual. Without an engaged audience, there would be no great concerts, no life-changing conferences, and no business-expanding seminars. But where do you find these engaged audience members? And how do you get them to attend your event? We’ve compiled a list of 35 different event promotion ideas to get the word out about your event without emptying your bank account: Online Event Promotion Id

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Event Marketer

DECEMBER 20, 2021

We often hear about the importance of getting “liquid to lips” in the spirits industry, but for cannabis beverage brands that are consistently fighting an uphill battle against cannabis stigmas, it’s absolutely essential. Just ask California-based Cann, which offers a lineup of THC-infused social tonics that use all natural ingredients to create a refreshing “social buzz.

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EventMB

DECEMBER 19, 2021

Webinars are becoming an increasingly popular event format, but the game has changed over the last year. Learn the golden rules that will set your webinars apart from the competition in 2022. Webinars are an effective marketing tool typically used to share knowledge, engage with existing and future customers, and position your organization or brand […].

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Event Marketing

MeetingsNet

DECEMBER 21, 2021

The new product allows verification of Covid-vaccination and -testing status at venue entry points, based on information stored on each attendee’s mobile device. Meetings and hospitality technology provider Cvent has rolled out a new offering in collaboration with ID.me, a secure digital-identity network, to bring Covid testing- and vaccination-status verification to U.S. meetings and events in a way that maintains attendee privacy.

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SpotMe Blog

DECEMBER 20, 2021

The new normal of corporate gatherings, industry events, and live conferences is through virtual offerings. On any scale, webinars have begun to dominate as an effective way to streamline real time communications, and provide evergreen materials for all types of businesses. Even though webinars have been around for a while, virtual and hybrid events are now more common, and easier than ever to host.

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Event Marketer

DECEMBER 20, 2021

Poppi prebiotic soda company, which markets itself as a healthier alternative to traditional soda, this fall teamed up with Amazon Prime Video and plant-based brand Beyond Meat to disrupt the college football tailgate scene with an eco-conscious sampling activation tied to The Tailgate Tour traveling fan engagement platform. And while the brand was targeting 18- to 24-year-old Gen Z consumers, the program is part of a larger strategy based on a “trickle-up” phenomenon the brand experienced as it

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EventMB

DECEMBER 22, 2021

EventMB’s State of the Event Industry survey results revealed many interesting findings, but the most surprising might have been that comfort levels with event tech appear to be dropping. What do these results tell us about the industry and where it’s going in 2022? Among the many interesting findings from our State of the Event […]. The post Users Surprisingly Are Becoming Less Comfortable With Event Tech by Angela Tupper appeared first on [link].

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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

Speakers

Special Events

DECEMBER 22, 2021

Festive ideas for your next holiday event.

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Events 111

Event Industry News

DECEMBER 22, 2021

Story Events Ltd, organiser of the annual London Summer Event Show have just announced, in light of the latest restrictions and ongoing uncertainty surrounding the new Omicron variant of COVID19, that they will be postponing the event for two months, from 18 – 19 January 2022 to the later date o f 15 – 16 March 2022. “As a business, we have given much consideration to the decision and believe that in the current climate moving the event back will be in the best interests of all our e

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Event Marketer

DECEMBER 21, 2021

The last 21 months have proven that the challenges women in the event marketing industry face are unique and constantly evolving. In the latest “Women in the Workplace” report, Leanin.org and McKinsey & Company reflect on the burnout catching up to women in corporate America. The survey revealed that 42 percent of women say they have been “often” or “almost always” burned out in 2021, compared to 32 percent in 2020.

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EventMB

DECEMBER 21, 2021

The right tech integrations can be essential to effective event management, particularly when it comes to data. The first step, however, often begins with a supportive partnership between event organizers and IT. Here are five ways to make it happen. When we travel, we often find ourselves in a situation where we don’t fully understand […]. The post 5 Ways to Better Partner with IT by Socio appeared first on [link].

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Events

QC Event School

DECEMBER 24, 2021

Want to put together the ULTIMATE wedding next year? Then you’ve come to the right place, because today, we’re going to look at 12 hot wedding trends for 2022 that need to be on your radar! From trending wedding themes, to health-conscious alternatives, to budget-friendly wedding trends… Keep reading to get some serious inspiration!

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Smart Meetings

DECEMBER 23, 2021

The New Year is upon us and as we look at 2022 for our meetings and group gatherings, we gaze into the future with bright eyes and positive grins and think, what the heck is going on? We’re moving into year three of what will most likely be a continuation of the dreaded ‘P’ word: pivoting. It’s not just Covid-19 (C19) and it’s much more than F&B , room blocks and hotel contracts.

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Special Events

DECEMBER 20, 2021

Pantone has made it official: Very Peri is the new black in 2022.

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Nunify

DECEMBER 23, 2021

According to a report published by AWS (Amazon Web Services), engaging content is the secret to grabbing audience attention at any event, be it virtual or in-person. The same report suggests that it’s tough to generate content that’s both fascinating and engaging for the audience. Making content that is both engaging and appealing to the audience, is no child’s play.

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Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

Marketing

EventSource

DECEMBER 20, 2021

The wedding bar. It’s pretty much the second thing that people look most forward to when attending a wedding (after seeing the bride and groom tie the knot, of course). It makes sense. Whether you’re single or coupled up, partaking in a cocktail can take the edge off and makes for a good ice breaker. However, when it comes to planning a wedding, there are a few things to consider when it comes to having alcohol at your wedding.

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Smart Meetings

DECEMBER 22, 2021

If you think popping into a succession of boring Zoom calls makes you an expert on virtual meetings , it’s time to think again. Two recent examples show that by leveraging complementary tech and meaningful interactions, you can still surprise and delight through a screen. Our wish for 2022 is that all virtual events incorporate a little more “wow.” These two creative programs could be a roadmap for doing just that.

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Special Events

DECEMBER 19, 2021

Our Winter Issue is out and ready for you to read!

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Event Industry News

DECEMBER 21, 2021

National Museums Liverpool (NML) has seen a return to major events following the G7 summit, which was hosted at the Museum of Liverpool. Celebrating its 10th anniversary this year, the Museum of Liverpool was the main location for the G7 Summit of Foreign and Development Ministers talks this month 1. It was the first major external client event NML has hosted since the start of the pandemic, with work happening behind the scenes to prepare for a series of high-profile events scheduled for 2022.

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Events

Event Age by Swapcard

DECEMBER 21, 2021

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Smart Meetings

DECEMBER 21, 2021

The struggle is real at hotels where supply chain issues and the great resignation are negatively impacting operations, creating scarcity in everything from cleaning supplies to pillowcases and chicken tenders and generally increasing costs. A recent survey found that the problem is only getting worse, with no end in sight. Industry associations are advocating for legislative action to offset the costs.

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Eventbrite UK

DECEMBER 20, 2021

You know you want your events to stand out – but do you have all the tools you need to make it happen Eventbrite’s free online event management courses are designed to give you just that. Our event planning courses help you build knowledge that applies to planning in-person, virtual, and hybrid events. This education […]. The post Plan Better With Eventbrite’s Free Event Planning Courses appeared first on Eventbrite UK.

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